Sara Fong has 13 years of experience in retail management including strategic planning, market analysis, reorganization of stores and teams, training, customer service, and advertising. She has demonstrated leadership, communication, analytical and organizational skills. Her experience includes roles as an Area Manager overseeing operations and a $5 million business, and Replenishment Manager responsible for stockroom operations. She holds a B.A. in Communications from William & Mary University.

1. Sara Fong
604 Harmony Lane
Pleasantville, CA 94588
Home (925) 555-1234
Profile
Retail Manager with 13 years experience in strategic planning of sales and marketing activities,
market and competitive analysis, reorganization/start-up of stores, team building, development/
reorganization, training/retraining, customer service, and advertising. Accomplishments include
staff/department reorganization, cash flow control and cost containment. Noted for leadership,
communication, analytical and organizational skills.
Special Projects
Recruiting
Visit regional universities to interview students for entry level managers.
Advertising
Review ad copy for all stores in the tri-state region.
Sales
Chosen to gather/calculate significant sales data, and prepare reports for the entire Philadelphia
district.
Relevant Experience
Acme Resources, Philadelphia, PA
Area Manager, 2007 - Present
Reported directly to District Manager. Oversaw all facets of operations: apparel (men/women's),
sportswear, fashion accessories, housewares, and other departments with annual revenues in
excess of $5 million. Managed 12 stores during tenure and increased store profitability. Hired,
trained, motivated and dismissed subordinates. Coordinated, planned and supervised the daily
activities of 45 personnel including department managers, assistant department managers, sales
associates, human resource staff , and maintenance employees. Maximized sales and productivity by
understanding sales trends, analyzing business needs, and emphasizing customer service.
Conducted sales meetings and accentuated customer service. Defined customer profiling to increase
sales, refine buying, merchandising, and advertising strategies.
Octagon, Inc., Bird In Hand, PA
Replenishment Manager, 2004 - 2007
Oversee stockroom operations merchandise including containerization, materials management,
ordering, inventory, floor placement, and transportation. Review merchandise reports to ensure that
merchandise arrives on time, undamaged and in correct quantity. Integrate pricing and marketing to
increase company profit margins. Use strategic planning to increase the speed of staff performance
resulting in decreased overhead costs. Coordinate, plan and supervise replenishment team activities.
Advise subordinates on merchandise care and preservation. Hire, train and terminate personnel.

2. Achievements
• Took over Philadelphia store which was unprofitable. Reorganized and restaffed entire store, which
became the #1 store in region with $20 million in annual revenues, shrinkage cut below 2%, and
extremely low turnover in employees.
• As Area Manager, increased sales volume with highest sales annually.
Education
B.A., Communications, 1999
William & Mary University, Philadelphia, PA