Presentation given at the Marketing 2.0 Conference in Paris.
This talks explains the good and the bad points of the Apple Appstore, why appstores are not everything and why there is a need of social in the mobile for discovering new content and new services.
Feel free to comment, this presentation is a point of view, not a lesson ;)
Glimpse Inside the 2016 Digital Storytelling ToolkitVictor Hernandez
Invest in your future and begin the new year by updating your digital toolkit with the latest and greatest of the emerging storytelling techniques -- Star Wars-style!
This workshop is where attendees 'get their geek on' by gaining up close insights into the latest tech innovations, and how they can be used to tell more digitally engaged stories.
What will we talk about to begin 2016? Social journalism trends? Mapping tools? Apple Watch? AR/VR? Breakthroughs in mobile reporting? Image detection? Content curation? And lots more.
Our guest will be Victor Hernandez, Director of Media Innovation for Banjo and current fellow at the Donald W.Reynolds Journalism Institute at University of Missouri where he is researching wearable technologies and newsrooms.
Glimpse Inside the 2016 Digital Storytelling ToolkitVictor Hernandez
Invest in your future and begin the new year by updating your digital toolkit with the latest and greatest of the emerging storytelling techniques -- Star Wars-style!
This workshop is where attendees 'get their geek on' by gaining up close insights into the latest tech innovations, and how they can be used to tell more digitally engaged stories.
What will we talk about to begin 2016? Social journalism trends? Mapping tools? Apple Watch? AR/VR? Breakthroughs in mobile reporting? Image detection? Content curation? And lots more.
Our guest will be Victor Hernandez, Director of Media Innovation for Banjo and current fellow at the Donald W.Reynolds Journalism Institute at University of Missouri where he is researching wearable technologies and newsrooms.
Social media marketing presentation at #fusionmex by Olivier Blanchard - @the...i-SCOOP
Keynote covering intelligent use, planning and integration of social media marketing in the enteprise, given by Olivier Blanchard (@thebrandbuilder) at Fusion Marketing Experience (#fusionmex) Brussels on March 23, 2011.
Integrating Social Media and Mobile Marketing into Recruitment StrategyBob Johnson, Ph.D.
Overview of key social media and mobile marketing activities to support student recruitment for online programs, with examples from UPhoenix, Ball State University, Walden University, Northcentral University.
Social Media and Mobile Marketing for BeginnersKaren Kefauver
Mobile Marketing is not coming soon - It's here NOW! Yet many small businesses have not started mobile marketing because it seems confusing and time-consuming. These slides, from a social media marketing talk I presented, are designed for beginners to learn the basics of social media marketing on mobile.
Bernie Borges, Founder & CEO of Find & Convert and author of Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web presented "Social Media for Boomers" during the breakout "Going Social, Going Mobile: Integrating Social Media and Mobile Apps into Your Boomer Marketing Strategy"
Social Media & Mobile Marketing: Recruitment Strategy OpportunitiesBob Johnson, Ph.D.
Mobile marketing and social media opportunities for graduate and professional school student recruiting. Case study examples from University of Phoenix and University of Tulsa
Digital Marketing & Social Media Presentation North Lincolnshire Council Scru...AdeCapon
Digital Marketing & Social Media Presentation to NLC Corporate Scrutiny Panel 25 July 2011. Including how councillors can make better use of social media.
Effective Mobile & Social Media Marketing StrategiesMicheleSullivan
- Leverage mobile technologies as a component of your overall marketing, communications and social media strategies
- Key differences between mobile websites and mobile apps
- Examples of mobile apps to expand member benefits, enhance satisfaction, and ultimately improve retention
Social Media & Mobile: How the Last 5 Years Have Forever Changed High-Tech B2...Scott Salkin
This presentation by Scott Salkin, CEO and Founder of IDS Technology Marketing, explores the rapid growth of social media and mobile marketing over the last five years, and it's dramatic impact on the business-to-business (b2b) sales and marketing pipeline. See how social media and mobile has impacted everything from B2B lead generation and nurturing to sales enablement and training. And check-out some amazing stats on the proven impact social media and mobile can have on your bottom-line revenue.
eMarketer Webinar: Social Media Marketing on Mobile DeviceseMarketer
This webinar explores how consumers’ social media usage is shifting, how their social activities differ on the desktop vs. mobile, and what businesses can do to embrace the new opportunities that the mobile environment provides.
This presentation shows the marketing plan of my proposed app idea "Dr Droid", the ppt deals with the basic app idea, how it can be marketed without spending much money and many other things.
Simple strategies for creative organisations to begin integrating mobile into their Digital Strategy. Part of the Art of Digital Learning Lab
http://www.artofdigital.co.uk
Moving to Mobile: Simple Strategies for SMEs 2009Katie Lips
Moving to Mobile: Simple Strategies for Small and Medium Businesses. Presentation at Think Visibility, Leeds, UK, 7th March 2009.
http://www.thinkvisibility.com/
By Katie Lips, Mobile Strategist at Appostles:
http://www.appostles.com
How can SMEs start integrating mobile into their web marketing strategies. Many of us now use the web via our mobile device / phones / smart phones / iPhones. How does your website hold up on the small screen? How can you make your website accessible and useful to people on the move?
Simple tips for 'moving to mobile' for SMEs: From mobile friendly websites, to SMS, to interactive mobile ads, to mobile apps.
Social media marketing presentation at #fusionmex by Olivier Blanchard - @the...i-SCOOP
Keynote covering intelligent use, planning and integration of social media marketing in the enteprise, given by Olivier Blanchard (@thebrandbuilder) at Fusion Marketing Experience (#fusionmex) Brussels on March 23, 2011.
Integrating Social Media and Mobile Marketing into Recruitment StrategyBob Johnson, Ph.D.
Overview of key social media and mobile marketing activities to support student recruitment for online programs, with examples from UPhoenix, Ball State University, Walden University, Northcentral University.
Social Media and Mobile Marketing for BeginnersKaren Kefauver
Mobile Marketing is not coming soon - It's here NOW! Yet many small businesses have not started mobile marketing because it seems confusing and time-consuming. These slides, from a social media marketing talk I presented, are designed for beginners to learn the basics of social media marketing on mobile.
Bernie Borges, Founder & CEO of Find & Convert and author of Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web presented "Social Media for Boomers" during the breakout "Going Social, Going Mobile: Integrating Social Media and Mobile Apps into Your Boomer Marketing Strategy"
Social Media & Mobile Marketing: Recruitment Strategy OpportunitiesBob Johnson, Ph.D.
Mobile marketing and social media opportunities for graduate and professional school student recruiting. Case study examples from University of Phoenix and University of Tulsa
Digital Marketing & Social Media Presentation North Lincolnshire Council Scru...AdeCapon
Digital Marketing & Social Media Presentation to NLC Corporate Scrutiny Panel 25 July 2011. Including how councillors can make better use of social media.
Effective Mobile & Social Media Marketing StrategiesMicheleSullivan
- Leverage mobile technologies as a component of your overall marketing, communications and social media strategies
- Key differences between mobile websites and mobile apps
- Examples of mobile apps to expand member benefits, enhance satisfaction, and ultimately improve retention
Social Media & Mobile: How the Last 5 Years Have Forever Changed High-Tech B2...Scott Salkin
This presentation by Scott Salkin, CEO and Founder of IDS Technology Marketing, explores the rapid growth of social media and mobile marketing over the last five years, and it's dramatic impact on the business-to-business (b2b) sales and marketing pipeline. See how social media and mobile has impacted everything from B2B lead generation and nurturing to sales enablement and training. And check-out some amazing stats on the proven impact social media and mobile can have on your bottom-line revenue.
eMarketer Webinar: Social Media Marketing on Mobile DeviceseMarketer
This webinar explores how consumers’ social media usage is shifting, how their social activities differ on the desktop vs. mobile, and what businesses can do to embrace the new opportunities that the mobile environment provides.
This presentation shows the marketing plan of my proposed app idea "Dr Droid", the ppt deals with the basic app idea, how it can be marketed without spending much money and many other things.
Simple strategies for creative organisations to begin integrating mobile into their Digital Strategy. Part of the Art of Digital Learning Lab
http://www.artofdigital.co.uk
Moving to Mobile: Simple Strategies for SMEs 2009Katie Lips
Moving to Mobile: Simple Strategies for Small and Medium Businesses. Presentation at Think Visibility, Leeds, UK, 7th March 2009.
http://www.thinkvisibility.com/
By Katie Lips, Mobile Strategist at Appostles:
http://www.appostles.com
How can SMEs start integrating mobile into their web marketing strategies. Many of us now use the web via our mobile device / phones / smart phones / iPhones. How does your website hold up on the small screen? How can you make your website accessible and useful to people on the move?
Simple tips for 'moving to mobile' for SMEs: From mobile friendly websites, to SMS, to interactive mobile ads, to mobile apps.
Presentation I gave during the Youth Marketing conference in Singapore in April 2009. It's a mix of Jeffre Cole's findings, the Young asians study from Synovate and some examples and best case from Microsoft Advertising in terms of advertising for young adults (in Xbox, Messenger, etc)
Trends in Mobile Apps (PDF Version) by Katie Lips for BCS London. March 2011. This presentation covers the mobile ecosystem trends in early 2011 from App Discovery to Tech tricks.
This presentation was given by Chris Grayson on February 16, 2011, 1:00pm at Jacob K. Javits Convention
Center for the occasion of Engage! Expo, on the panel for Augmented Reality: The State
of the Market. Chris is Director of Digital, at Humble, a pre-to-post production and special effects creative collective in New York City.
Marketing and Monetizing Mobile Apps 2009Katie Lips
Presentation on Marketing and Monetizing Mobile Apps. Focusses on opportunities offered by the iPhone and Android Platforms and contains detailed sales stats for iPhone platform.
Presentation given at "Beyond Mobile 2.0", Manchester, UK, 24th February 2009 - a Northern Startup 2.0 event, UK.
By Katie Lips, Mobile Apps Strategist at Appostles.com
Keep looking for your 'Grameen' : Kapil Khandelwal, www.kapilkhandelwal.com Kapil Khandelwal (KK)
My fortnightly column, A dose of IT that discusses the issues and solutions on Social Healthcare Enterprises in India
Kapil Khandelwal
QuoteUnquote with KK
www.kapilkhandelwal.com
Mobile Application Design & DevelopmentRonnie Liew
The mobile landscape is incredibly fragmented with a huge pool of devices and operating systems. This presentation shares tips and guidelines on how to navigate this maze and help design/develop better mobile applications.
What tools and technologies should you be using as a librarian or information professional in 2017? The CILIP special interest group MmIT hosted our first webinar to discuss and shortlist the most relevant tools you can employ as part of your work right now. We are joined by four members of the Multimedia and Information Technology Committee to look at tools and technologies for 2017
Commercialization Challenges Of Mobile Software Development In A Fragmented M...Stephen King
My presentation of Commercialization Challenges of Mobile Application Devlopment in a Fragmented Mobile Ecosystem, which includes 20,000 handsets, 25 different OS's/Platforms and 750+ carriers. LOTS of graphs and data for mobile app developers, and some mobile industry trends.
Similar to Application Stores and Mobile Social Media : Presentation @ Marketing 2.0 Conference (20)
LeWeb Keynote - The biggest Impact of the Sharing Economy: Connecting CulturesCedric Giorgi
Keynote made during LeWeb conference in London, to share the vision of what's the biggest impact of the sharing economy: connecting people and cultures.
That's the mission of Cookening around Food and Meals. Check it on http://www.cookening.com
The keynote is available on Youtube http://www.youtube.com/watch?v=3_abSmwMpNU
Thinking Product, Brand & Vision for your startupCedric Giorgi
At OuiShareFest in Paris, I made this presentation called "A startup of the Sharing Economy, it’s not just a concept. - Thinking Product, Brand & Vision"
I used the experience we got at Cookening.com
Présentation réalisée lors de la conférence Web2day à Nantes, pour présenter ce qui se fait de mieux comme innovation dans le domaine des startups et de l'alimentation (cuisine, restaurant, achats etc.)
Lift workshop - The Rise of the Collaborative EconomyCedric Giorgi
Workshop made during Lift12 Conference.
More details and workshop summary available here
http://liftconference.com/lift12/workshops/rise-sharing-economy
Support de présentation utilisé lors de plusieurs conférences pour présenter les principaux medias sociaux actuels, ainsi que des exemples d'utilisations par les marques en France.
Attention, une grande partie du contenu n'est pas disponible, puisque partagé à l'oral sur chaque slide...
Launching your service into the French MarketCedric Giorgi
Presentation made at Geeknrolla 2010.
Purpose to give some insights and tips to startups wanting to launch their service in France.
Two main parts in this presentation:
- statistics about the French market
- specificities of French people
Twitter, quelle possibilité pour les marques ?Cedric Giorgi
Présentation faite lors du "What's hot" de l'EBG du 17 Juin 2009.
Après une légère présentation de Twitter (audience oblige), des exemples de campagnes de marques sur Twitter ou des exemples de marques qui se positionnent dans la durée sur Twitter.
Dell, Sobe, Pepsi, Terminator, Cadbury etc...
Plus d'autres exemples, des stats etc... et à chaque fois les liens avec la source !
Identité NuméRique d'une personne et d'une marque : Cours à l'ESC ToulouseCedric Giorgi
Mon cours donné à l'ESC Toulouse dans le programme des mastères spécialisés.
L'idée de ce powerpoint est de venir appuyer mon cours et de servir de boite à outil donc tout n'est clairement pas dans les slides ;)
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
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➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
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➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
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Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
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Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
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India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
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Set off and carry forward of losses and assessment of individuals.pptx
Application Stores and Mobile Social Media : Presentation @ Marketing 2.0 Conference
1. Application stores are wonderful,
application stores are not
everything!
We need a mobile social media!
Cédric Giorgi
Goojet
cedric@goojet.com
twitter.com/cgiorgi
2. Focus on the Appstore
Mar 2009 Marketing 2.0 Conference
3. Huge possibilities
25k apps in the AppStore
+20millions users
+500millions downloads
+17millions iPhone
Needless to say it’s a success!!
http://www.slideshare.net/360conferences/pinch-media-app-store-secrets
Mar 2009 Marketing 2.0 Conference
4. Some hints for a success in the Appstore
Tops are calculated with the number of dwds a day so…
The 1st day is key
Do a full and appealing app description
Do some PR about your app
Make the users review and note your app
Inject external traffic
Don’t Forget to create a cool app!
Goojet: In the French Top 50 since the launch of our app
3months ago => 1k to 3k dwds a day
Mar 2009 Marketing 2.0 Conference
5. Web content and Apps are different!
French AppStore as of Mar 10, 2009
Web (28%)
Toys (28%)
Games (44%)
The Apple AppStore
promotes much more
Apps that leverage the
iPhone platform (3D
graphics, Touch Screen,
Shake-sensitive, …).
Mar 2009 Marketing 2.0 Conference
6. Appstore is not everything
Not all Brands can create a useful app
Not all Apps manage to be visible in the Appstore
17millions iPhone? It’s almost the number of Nokia
N95 sold…
What about Virality?
iPhone apps are gadgets, not web content
Taxonomy vs Folksonomy
Mar 2009 Marketing 2.0 Conference
7. The AppStore is not the only one
Android Market
WindowsMobile Market Place
Blackberry AppWorld
Ovi Store
Vodafone
Bouygues Telecom
Getjar
Mobango
Mar 2009 Marketing 2.0 Conference
9. The Web content cycle
Browse
Discover Share
Mar 2009 Marketing 2.0 Conference
10. How can I discover content on my mobile ?
Operator Portals?
=> Not social at all
Facebook mobile, Twitter?
=> No Mobile Content
Google Mobile?
=> Not working so well…
Sms or emails from Friends?
=> Not used at all
Mobile does not have « Central Traffic Points » yet
Mar 2009 Marketing 2.0 Conference
11. Let’s be social on the mobile!
It’s in the genes
It’s needed
It’s the right time
http://www.slideshare.net/cgiorgi/mobile-viral-marketing-and-mobile-wom-iwomc
Mar 2009 Marketing 2.0 Conference
12. Goojet: a mobile social media
Browse
Discover
All My Friends
Share
Mar 2009 Marketing 2.0 Conference
13. Example
John’s waiting for his bus; he’s bored…
He checks his Goojet InBox and sees an
intriguing video (Penguin playing tennis???) All My Friends
The video is hilarious; he knows all his
friends will love it!
He adds it to his favorite videos within his
Goojet space.
Later that day, he’s the coolest guy at the
party by showing off the cool videos he
saved on his phone.
Jess loves them all and looks gorgeous
(though she’s not in Goojet yet): he sends
her the Penguin video directly to her phone
(and gets her added to his friends in the
process: well done John!)
14. Thank You
http://www.twitter.com/cgiorgi
http://www.twitter.com/goojet
http://www.goojet.com
Mar 2009 Marketing 2.0 Conference