Apollo Endosurgery's Rx for Success with Salesforce

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Organizations face new challenges as innovation, digital transformation and business agility continue to be business drivers. To meet these demands, organizations are turning to new solutions to transform their entire business. Join our upcoming webinar featuring a Fireside Chat with Apollo Endosurgery as they share their transformational journey with Salesforce and how next-generation cloud technology helped scale their business in 8 weeks. During this discussion, you’ll learn how Apollo Endosurgery leveraged the cloud platform to: -Transform their business model -Become a more data-driven organization -Deepen customer relationships in a digital era -Address new regulatory demands

APOLLO ENDOSURGERY’S Rx FOR SUCCESS
WITH SALESFORCE
MAY 7, 2015

3
ABOUT THE SPEAKERS
Jonathan Green, Senior IT Director, Apollo Endosurgery
Jonathan has more than 18 years of IT experience serving in CIO and senior IT
leadership roles in the life sciences industry. He has extensive expertise leading
enterprise software deployments and transformational cloud initiatives to deliver
strategic business benefits for a Social Enterprise. Jonathan previously was an
active member of the Salesforce CIO Advisory Board and is currently a member
of the Box.com Advisory Board.
Andrew O’Driscoll, National Partner Executive, Perficient
Andrew has more than 10 years of experience in the Salesforce ecosystem
serving in a variety of senior leadership, product management and development
roles. Prior to his current role, he founded Clear Task in 2006, a Gold Salesforce
Partner, which was recognized as one of the Inc. 500 Fastest Growing
Companies and was acquired by Perficient in 2013.

4
WHO WE ARE & HOW WE GOT THERE
• 2006 Apollo Endosurgery, Inc. was founded in Austin, Texas
• Commercialization began with innovations from the Apollo Group
• Focused on NOTES (Translumenal Surgery), and
• Therapeutic Endoscopy (Intralumenal Surgery).
• 2013 Apollo acquired Allergan’s Obesity Intervention Division
including:
• LAP-BAND® Gastric Banding System
• ORBERA® / BIB® Intragastric Balloon System
Patents
17 Issued
35 Applications
130 Disclosures
Sales Reps
>100 Direct Sales
Reps Globally
Apollo
Group
Formed
1998
Apollo
Endosurgery,
Inc. Formed
2006
OverStitch®
US FDA
Clearance
2008
OverStitch®
Receives
European CE
Mark
2012
Apollo
Acquires
LAP-BAND®
and Orbera®
from
Allergan,
Inc.
2013
Apollo
Products
Sold in
60+
Countries.
2014
Orbera®
US FDA
Submission
2014
OUR HISTORY

6
BUSINESS AGILITY
& SPEED
Apollo Endosurgery needed to
quickly integrate Allergan’s
sales infrastructure covering
40 different countries and
replicate its existing Salesforce
environment and deploy Sales
Cloud in 8 weeks.
Business Results:
• Speed-to-market
• New business model
• Currency conversion
• Contract management

10
INTEGRATION &
FLEXIBILITY
Perficient integrated 8 business
applications enabling Salesforce
to serve as the single source of
truth across the enterprise.
The flexibility of Salesforce
allowed Apollo to effectively sell,
market, and serve customers
globally.
Business Results:
• Sales visibility
• Accurate commission reporting

11
REGULATORY
COMPLIANCE
The Salesforce platform has
helped Apollo Endosurgery
effectively manage the many
regulatory challenges they face
as a life sciences company.
Business Results:
• Adverse events reporting
• Product surveillance
• Data security and privacy
• Secure platform for
development

12
DIGITAL
TRANSFORMATION
Like many other life sciences
companies, Apollo relied on
spreadsheets, manual
processes and legacy systems
to manage the business.
With Salesforce they were able
to not only modernize CRM but
their entire business with the
cloud platform.
Business Results:
• Mobile CRM
• Digital engagement models
• Google Maps integration
• App modernization

13
QUESTIONS
Please enter your questions
in the chat window

14
SUCCESS WITH SALESFORCE
S O L U T I O N
H I G H L I G H T S
• Deployed Sales Cloud in 8 weeks
• Data migration and integration with 8
vendor solutions
• 360°view of the customer
• Multi-channel engagement
• Management of 250+ contracts and pricing
• Used Sites to build a LAP-BAND® System
website in 60 days
• Salesforce1 mobile app

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1. APOLLO ENDOSURGERY’S Rx FOR SUCCESS WITH SALESFORCE MAY 7, 2015

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3. 3 ABOUT THE SPEAKERS Jonathan Green, Senior IT Director, Apollo Endosurgery Jonathan has more than 18 years of IT experience serving in CIO and senior IT leadership roles in the life sciences industry. He has extensive expertise leading enterprise software deployments and transformational cloud initiatives to deliver strategic business benefits for a Social Enterprise. Jonathan previously was an active member of the Salesforce CIO Advisory Board and is currently a member of the Box.com Advisory Board. Andrew O’Driscoll, National Partner Executive, Perficient Andrew has more than 10 years of experience in the Salesforce ecosystem serving in a variety of senior leadership, product management and development roles. Prior to his current role, he founded Clear Task in 2006, a Gold Salesforce Partner, which was recognized as one of the Inc. 500 Fastest Growing Companies and was acquired by Perficient in 2013.

4. 4 WHO WE ARE & HOW WE GOT THERE • 2006 Apollo Endosurgery, Inc. was founded in Austin, Texas • Commercialization began with innovations from the Apollo Group • Focused on NOTES (Translumenal Surgery), and • Therapeutic Endoscopy (Intralumenal Surgery). • 2013 Apollo acquired Allergan’s Obesity Intervention Division including: • LAP-BAND® Gastric Banding System • ORBERA® / BIB® Intragastric Balloon System Patents 17 Issued 35 Applications 130 Disclosures Sales Reps >100 Direct Sales Reps Globally Apollo Group Formed 1998 Apollo Endosurgery, Inc. Formed 2006 OverStitch® US FDA Clearance 2008 OverStitch® Receives European CE Mark 2012 Apollo Acquires LAP-BAND® and Orbera® from Allergan, Inc. 2013 Apollo Products Sold in 60+ Countries. 2014 Orbera® US FDA Submission 2014 OUR HISTORY

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6. 6 BUSINESS AGILITY & SPEED Apollo Endosurgery needed to quickly integrate Allergan’s sales infrastructure covering 40 different countries and replicate its existing Salesforce environment and deploy Sales Cloud in 8 weeks. Business Results: • Speed-to-market • New business model • Currency conversion • Contract management

7. 7 SALESFORCE HIGHLIGHTS

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10. 10 INTEGRATION & FLEXIBILITY Perficient integrated 8 business applications enabling Salesforce to serve as the single source of truth across the enterprise. The flexibility of Salesforce allowed Apollo to effectively sell, market, and serve customers globally. Business Results: • Sales visibility • Accurate commission reporting

11. 11 REGULATORY COMPLIANCE The Salesforce platform has helped Apollo Endosurgery effectively manage the many regulatory challenges they face as a life sciences company. Business Results: • Adverse events reporting • Product surveillance • Data security and privacy • Secure platform for development

12. 12 DIGITAL TRANSFORMATION Like many other life sciences companies, Apollo relied on spreadsheets, manual processes and legacy systems to manage the business. With Salesforce they were able to not only modernize CRM but their entire business with the cloud platform. Business Results: • Mobile CRM • Digital engagement models • Google Maps integration • App modernization

13. 13 QUESTIONS Please enter your questions in the chat window

14. 14 SUCCESS WITH SALESFORCE S O L U T I O N H I G H L I G H T S • Deployed Sales Cloud in 8 weeks • Data migration and integration with 8 vendor solutions • 360°view of the customer • Multi-channel engagement • Management of 250+ contracts and pricing • Used Sites to build a LAP-BAND® System website in 60 days • Salesforce1 mobile app

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