1. Ancillary task 1 – Magazine
Insert – Similar products
Ben and Emily
2. Example 1 –
Ed Sheeran’s poster, produced by Sin City, is
advertising his tour in 2011. The whole poster ties
in with Sin City’s brand colour scheme, of a black
and white sepia tone. The use of the cat also adds
a sense of personalisation and matching his quirky
persona. The personal aspect is also reinforced by
the use of his signature as the title, rather than a
standard text title. The alignment of the text and
logos are a common theme throughout the Indie
pop genre, and is shown again with the next two
posters from the same genre.
3. Example 2 –
The style of the One Republic poster is a consistent
theme throughout their album covers. The newer
albums (below middle and right) use animals as the
main focus and characters, more specifically animals
that you wouldn’t see in every day life, and are
therefore noticeable. Their use of colour is also
apparent in all of their posters and album covers, and
the colours contrast each other a lot, leading them to
standing out.
4. Example 3 –
Bastille’s Dan Smith is in the centre of the shot,
with each of the larger titles surrounding him. This
draws attention to the lead singer, as well as the
title’s, drawing attention away from the production
information underneath. The text surrounding an
object or person in the middle makes the centre
stand out more. The title ‘BASTILLE’ is again
consistent through their brand as a whole, posters,
CD album covers, EPs, all have the same text
style and font that includes the ‘ ‘.
5. Conventions to match the genre…
All of the posters are examples of similar, or the same genre to our music choice.
The consistent theme throughout both the Digipak and Poster we have to create
will be apparent clearly. More specifically with the poster, having either the text
positioning above or below the centre of the image will be used. Not specifically
colour, but all of the examples on the previous slides have contrast in shades,
that make certain areas stand out, by using contrasting colour or vibrant colour.
This will be used in our poster also. In Ed Sheeran’s poster, he has the cat, that is
a personal connection. In our music video, the photo will include either our main
character with or without the hat and again with or without the jacket, that both
represent different things.
Summary:
Consistency throughout both Poster and Digipak
Vibrancy in colours
Personal Identity
Contrast in colours