The SEO game has undergone dramatic change in the last 12 months, if you need to get your mind straight about what SEO is about and how to do it right, this is for you.
This is a true SEO 101 session.
The SEO game has undergone dramatic change in the last 12 months, if you need to get your mind straight about what SEO is about and how to do it right, this is for you.
This is a true SEO 101 session.
Ranking highly in search engines is critical for generating real estate leads online. But what's the right formula? How can individual agents, teams, and brokers compete against the large listing portals?
It's actually easier than you think! You simply have to follow some really simple steps and form a good habit of creating valuable content for your clients.
What Real Estate SEO is. Part one of two
What Real Estate SEO is
Why Real Estate SEO is important
What Real Estate SEO is needed for
(Part two will include HOW to do Real estate SEO)
Business Network North SEO Seminar Notes Aug 2012andy1005
Hi Everyone
These are the slides from this mornings seminar, sorry it was a bit of arush at the end, if you have any questions, please let me know!
Andy
Bill Hartzer, the founder of DFWSEM, gives the Dallas/Fort Worth Search Engine Marketing Association an update on the latest SEO, and goes over Basic Search Engine Optimization.
Local SEO is a subset of search engine optimization (SEO) that focuses specifically on ranking for search results based on the searcher's location. In Loco for Local, Globe Runner's Senior SEO Strategist Bill Hartzer will talk about local SEO best practices, useful tips and insider secrets that you can use in making your website rank better in searches relevant to Fort Worth.
Topics covered in Loco for Local include:
1. Local listings and citations: What they are, how to make them, how to maintain them
2. Simple changes you can make to your website to help it rank better
3. Online reviews: How they factor into search results and their impact on buyer decisions
Before you start your website, check out these slides for best practices and tips on website strategies, and something to consider when using Word Press Themes, and a few plugins that we use and recommended.
Ranking highly in search engines is critical for generating real estate leads online. But what's the right formula? How can individual agents, teams, and brokers compete against the large listing portals?
It's actually easier than you think! You simply have to follow some really simple steps and form a good habit of creating valuable content for your clients.
What Real Estate SEO is. Part one of two
What Real Estate SEO is
Why Real Estate SEO is important
What Real Estate SEO is needed for
(Part two will include HOW to do Real estate SEO)
Business Network North SEO Seminar Notes Aug 2012andy1005
Hi Everyone
These are the slides from this mornings seminar, sorry it was a bit of arush at the end, if you have any questions, please let me know!
Andy
Bill Hartzer, the founder of DFWSEM, gives the Dallas/Fort Worth Search Engine Marketing Association an update on the latest SEO, and goes over Basic Search Engine Optimization.
Local SEO is a subset of search engine optimization (SEO) that focuses specifically on ranking for search results based on the searcher's location. In Loco for Local, Globe Runner's Senior SEO Strategist Bill Hartzer will talk about local SEO best practices, useful tips and insider secrets that you can use in making your website rank better in searches relevant to Fort Worth.
Topics covered in Loco for Local include:
1. Local listings and citations: What they are, how to make them, how to maintain them
2. Simple changes you can make to your website to help it rank better
3. Online reviews: How they factor into search results and their impact on buyer decisions
Before you start your website, check out these slides for best practices and tips on website strategies, and something to consider when using Word Press Themes, and a few plugins that we use and recommended.
Social Media Optimization (SMO) Checklist and Activities - What You Need to d...Asif Anwar
Social Media Optimization (SMO) is not all about meta tags these days. SMO is also about making your site social media friendly. Some of the activities are:
Meta Tag Optimizations:
- Open Graph Optimization (OGO)
- Facebook Optimization (FBO)
- Facebook Insights Optimization
Google Analytics & Other Web Analytics Optimization
Onpage Optimization:
- Install Social Sharing Instruments - Buttons, Widgets
- URL Optimization and Shorteners
- Display Social Interactions on Site
- Social Interaction Plugins
Content Optimization on site for Social Media Visibility
- Rich Contents (Images/Video) Optimization
- Social Signals Optimization for SEO
- Readability Optimization
- Engagement & Virality Optimization
- Content Audit
Blog post: http://www.seoppcsmm.com/post/2732292842/facebook-optimization-seo-fbo-social-media-smo
Create the Ultimate SEO Toolbelt | Ralegh SEO Meetup | Lee KennedyLee Kennedy
Learn about creating the ultimate SEO toolbelt with Lee Kennedy, Search Director at Coalmarch Productions!
Walk through Awareness, Productivity, and Efficiency tools and processes in this Raleigh SEO Meetup presentation.
My Panda / Penguin Algorithm Recovery Story - Cheers, Tears and Jeers Michael Jones
My story / case study of how the Google Panda / Penguin Algorithms affected my websites - hence the title: Cheers, Tears and Jeers
The presentation covers everything from:
- What I was (and im sure everyone else was) was doing around SEO
- What effects the Panda / Penguin Algorithm updates had to my websites
- Everything I implemented to try to recover
- What finally worked
- The results i saw
- Key considerations & Take Aways
Please let me know if you have any questions, what you have tried in the past to recover and perhaps results you have seen by following the process within.
A range of ideas of how you can automate various parts of your social media marketing strategy. If you are time poor like I am, you need to prioritise your workload and juggle a lot of tasks at once.
These ideas are just the tip of the iceberg, but I highly recommend you check out Zapier and IFTTT for the large range of things they can both do.
LEARN HOW TO MAKE A BETTER WEBSITE WITH GOOGLE & SEOElsa Langer
I love creating websites with the Wix Platform. It is so easy to use and lately I just can't get enough sleep because all I want to do is create, create and create!
The purpose of this SlideShare is to offer you some information and articles that I have collected on how to make better websites using Google and SEO (Search Engine Optimization).
I hope that you find this to be very helpful with your websites because the importance of creating them is to share your skills and knowledge. In order to do that, you need to get the word out that you have created it. So I hope that the information in this presentation will help you with SEO and Google Analytics so that your website could rank higher on Google.
Presentation at September event for SEMPDX in Portland OR. Covering the latest on structured data markup, Open Graph, Schema.org and data markup for SEO.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
5. Recommended SEO Tools...
=> Analytics SEO – analyticsseo.com
=> howgoodisyourseo.com – free lead generation tool.
=> Microsoft SEO Toolkit - microsoft.com/web/seo
=> Majestic SEO – majesticseo.com
=> ChangeDetection.com – monitor changes on webpages.
=> RelFinder – visualdataweb.org/relfinder.php
=> Xenu Link Sleuth - home.snafu.de/tilman/xenulink.html
=> SEO Tools for Excel - nielsbosma.se/projects/seotools
=> Author Crawler - tomanthony.co.uk/tools/author-crawler
=> Virante - virante.com/seo-tools/duplicate-content
@stevejlock
6. Recommended SEO Tools...
=> Blekko.com – use as a powerful SEO research tool.
=> Tineye.com – can be leveraged to reverse engineer
display ads.
=> Ubersuggest.com – amazing for long tail keyword
research.
=> SEOmoz Mozbar - seomoz.org/seo-toolbar
=> Rank Checker - tools.seobook.com/firefox/rank-checker
=> Keyword Pad - goodkeywords.com/keyword-pad
=> Merge Words – mergewords.com for keyword generation.
=> Screaming Frog - screamingfrog.co.uk/seo-spider
=> Marketing Grader - marketing.grader.com
@stevejlock
7. Recommended Social Tools...
=> Summify.com – automated, intelligent content discovery.
=> CrowdBooster.com – powerful social insights.
=> Twitterfeed.com – social media automation.
=> Seesmic Ping – social media syndication.
=> Rapportive – mine rich social contact details in Gmail.
=> SocialMention.com – awesome social mining tool.
=> Topsy.com – another awesome social mining tool.
=> Sharedcount.com – many social APIs in one place.
=> Buffer – bufferapp.com for automated tweet scheduling.
@stevejlock
8. Recommended Social Tools...
=> Parse.ly – get insights from content publishing.
=> PostRank.com – use with Google Reader.
=> Followerwonk.com – for more Twitter insights.
=> FindPeopleOnPlus.com – index on Google+.
=> Formulists.com – automation of Twitter lists.
=> Gist.com – social CRM type functionality.
=> Export.ly – mine Twitter followers.
=> MarketMeSuite.com – a powerful emerging platform.
@stevejlock
9. Misc Tools, Tricks & Services
=> MyBlogGuest.com – easy way to get guest posts.
=> BusinessWire.co.uk – leave URL fields blank for links.
=> Google hacks – analyticsseo.com/brightonseo
=> Pomodairo – productivity and time management tool.
=> Quick Markup – quick-markup.com
=> Grab Y'all Links – extract links in Chrome.
=> Visual.ly – build infographics effortlessly.
=> Xmarks – to sync and manage bookmarks.
=> TeamLab.com – free collaboration & PM tool.
=> ToutApp – www1.toutapp.com
=> DuckDuckGo - higher quality link targets than Google.
@stevejlock
10. Build Your Own Tools!
=> Udacity.com – learn how to build a search engine in
Python.
=> Beautiful Soup – library for coding powerful crawlers and
scraping in Python (in only a few lines of code!).
=> Google Docs - distilled.net/blog/seo/how-to-build-agile-
seo-tools-using-google-docs
=> RSS Owl – create powerful social listening tools.
=> Use Google Alerts with Google hacks for automated link
prospect generation.
=> HamletBatista.com – “How to get Googlebot to teach you
advanced SEO”
@stevejlock
