this is the analysis of three film trailers.

1. Fantastic Four
Convention Example effect
Key moments
Government scene
Fight scene
Power scene- identified heroes and
their abilities.
Gives life story shows who has what
powers.
Title
Fantastic four title at the ending, the
credits followed after.
Remember the film
Mainstream films
X-men was bold to show it’s
important.
On screen text
20th
century fox
#fantasticfourMarvel
X-men
Date is digital
“It’s our job as humans…” - slow
dialogue it gets the point across
“This summer”
The text was bold and sharp
Advertisements, tells you what films
it is like.
Music Serious, mainstream and typical
Tension andkeeps audience on the
edge of their seat.
Dope
Convention Example effect
Key moments Mixture of shots fast + slow
Title ‘Dope’ appears half way through trailer.
Main stars Pharrell Williams
Name of directors
Forest Whitaker
On screen text
“Open road”
Fast text repeatedagain after a few shots
to describe main character.
‘cool, geek’
Teacher- “Youcan’t get into Harvard”
Represents youth
- He’s actually smart.
- The character is looked down upon
Music Teenage music , fast and cheery
Young people music
Pop
Transporter
Convention Example Effect
Key moments
Fight scene- start to endmain characters
introduced car scene flying.
Quick shots
shows its personal, serious and
professional
Title
#thetransporter
It appears towards the end.
Shows what film it is, helps you to
remember the name.

2. On screen text
September 4th
Imax cinemas-It all appears
at the end so audience remembers what
the name of the film is.
“the mission, gets personal”
“time for revenge”- building up story
“the transporter refuelled”
Music fast paced Tension, plus it keeps youinterested.
Transporter is an English-language French film franchise. The Transporter Refueled
is a film that has been re filmed, there are three other Transporters, all equally
successful with the British actor Jason Statham. Jason Statham plays Frank Martin in
the first three movies, a professional freelance courier driver for hire. The main plot of
the story is that The Transporters father has been kidnapped by the people after him.
In the trailer he refers to himself as The Transporter. The title of Transporter appears
towards the ending when ‘#thetransporter’ appears. With the title appearing towards
the ending this helps the audience remember the title as they don’t have to worry
about remembering the name throughout the film when watching the trailer.
Dope is youthful and quirky. This film is aimed at the younger audience. It is about
teenagers faced with stereotypes which in the trailer this is shown by when text
appears such as ‘cool’ and ‘geek’. They include text like this to get the point across to
the audience. As we started to watch the trailer we began to find out that the main
character is a protagonist and that his name is Malcom. This gives us a clearer view
on the main character within the film. Also the film shows the audience some famous
actors such as Forest Whitaker and Pharrell Williams. Pharrell Williams is a known
singer as he produced the song ‘Happy’, in Dope he created the music. Forest
Whitaker is a known actor, he was the executive producer of the film Dope.
Fantastic Four was the third trailer we watched. The title appears at the ending when
the credits followed after, this helps the audience to remember the film like Dope.
Fantastic Fours trailer includes mainstream films, one is x-men, the mainstream film
was bold and this suggests its importance. The trailer includes dialogue and text such
as “It’s our job as humans…” the dialogue slow dialogue it gets the point across, the
trailer also includes text such as “This summer” this is advertisement as it tells you
when the film is released. The music is serious, mainstream and typical however it
keeps the audience on the edge of their seat.