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Analysis Of Magazine Front Covers
        Kerrang Magazine-
  Nov 2012-30 Seconds To Mars
             Edition
Front Cover Analysis
                                               The header

  The masthead
                                              Background



 Rule of thirds/left                      Main cover image
       third



         Pull quote
                                          Main cover/sell lines

The cover/sell lines
                                                 Barcode-
                                              date/issue/price

                                               The footer
Target Audience Of This Magazine
                              • Methods used to
Target audience:              attract this target
                              audience are:
• Interests-
rock/punk/grunge/             • Colours – Although
indie                         they are not all bright, the
                              main bold one of red and
• Gender- Male                black contrast with the
                              yellow which makes it
• Age- 16-25
                              more attractive to the eye
(recently dropped
to 14-17)                     • Pose of the artist-
                              relates to the main sell
• Social Class-               line (we salute) and gives
Lower (some                   the impression of a
middle)                       strong, confident figure

• Price- £2-£3                • Text font- The capital
                              and bold text throughout
                              shows the loud and
                              powerful meaning to what
                              is written
Direct Link To Kerrang Magazine
Who publishes the magazine?
                                   http://www.kerrang.com/blog/newissue/
• Bauer Media Group
How many sales does it make?
• 42,077
What genre/type of magazine is it?
• Mainly rock with some punk, grunge and indie
Details of its typical content and the artists/bands it features
•   The magazine contains sections containing: recent releases for
    music, any information on past or future concerts, also
    interviews with artists or band who are in the current music
    scene.
General background:
When did it start?
• June 1981
Who were the founders?
• Geoff Barton
How it has changed and why?
•   Kerrang was initially dedicated to the new wave of British
    heavy metal and the increase of hard rock acts. With the rise of
    emo and metalcore, Kerrang then began to feature these music
    trend as its central focus. The new style to the magazine was
    not welcomed by all readers because of the sudden change
Detailed analysis of its target audience
• The target audience is 16-25 year olds and specifically towards
  rock music fans. Although recently, the age of the audience has
  decreased and it is more 14-17 year olds who are more likely to
  buy and read the magazine now due to its featured bands being
  partly to do with the pop genre scene.
Research Into Kerrang Magazine

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Analysing cover 3

  • 1. Analysis Of Magazine Front Covers Kerrang Magazine- Nov 2012-30 Seconds To Mars Edition
  • 2. Front Cover Analysis The header The masthead Background Rule of thirds/left Main cover image third Pull quote Main cover/sell lines The cover/sell lines Barcode- date/issue/price The footer
  • 3. Target Audience Of This Magazine • Methods used to Target audience: attract this target audience are: • Interests- rock/punk/grunge/ • Colours – Although indie they are not all bright, the main bold one of red and • Gender- Male black contrast with the yellow which makes it • Age- 16-25 more attractive to the eye (recently dropped to 14-17) • Pose of the artist- relates to the main sell • Social Class- line (we salute) and gives Lower (some the impression of a middle) strong, confident figure • Price- £2-£3 • Text font- The capital and bold text throughout shows the loud and powerful meaning to what is written
  • 4. Direct Link To Kerrang Magazine Who publishes the magazine? http://www.kerrang.com/blog/newissue/ • Bauer Media Group How many sales does it make? • 42,077 What genre/type of magazine is it? • Mainly rock with some punk, grunge and indie Details of its typical content and the artists/bands it features • The magazine contains sections containing: recent releases for music, any information on past or future concerts, also interviews with artists or band who are in the current music scene. General background: When did it start? • June 1981 Who were the founders? • Geoff Barton How it has changed and why? • Kerrang was initially dedicated to the new wave of British heavy metal and the increase of hard rock acts. With the rise of emo and metalcore, Kerrang then began to feature these music trend as its central focus. The new style to the magazine was not welcomed by all readers because of the sudden change Detailed analysis of its target audience • The target audience is 16-25 year olds and specifically towards rock music fans. Although recently, the age of the audience has decreased and it is more 14-17 year olds who are more likely to buy and read the magazine now due to its featured bands being partly to do with the pop genre scene.