The magazine represents the broad rock music genre and its target audience of 16-30 year olds. It uses an informal tone and common vocabulary to be accessible to this age group across social classes, as rock music appeals to many. The magazine incorporates different rock sub-genres to be inclusive of various tastes within its overall focus on rock music and lifestyle.

1. 2. How does your media product represent particular social groups?
My magazine is centred around rock music in general, so can include anything from soft, indie rock to more heavy
styles of the genre. This target audience mainly consists of people from around 16-30 so I tended to use a less
formal tone and more common vocabulary. No particular social class is really represented in the magazine as
anyone can like the rock genre of music. I basically tried to make my magazine as user friendly as I could, meaning
all sub-genres of rock are incorporated so even if there is something some people don’t like, they don’t feel left out.
The stereotypical person who listens to this kind of music however will be someone who likes tattoos, piercings and
other ways of standing out.