This document discusses ALPHAEON's social commerce ecosystem for disrupting self-pay healthcare. It summarizes that ALPHAEON operates a crowd-sourced network of leading plastic surgeons, ophthalmologists, and dermatologists. Physicians earn "Shout points" through community engagement, which provides rewards like product discounts and patient leads. Elite physicians can earn ALPHAEON franchises. ALPHAEON plans direct-to-consumer marketing in Q4 2015 to introduce its brand and drive more patients and membership. It also plans a consumer app for wellness, beauty, and performance access. ALPHAEON is positioned to lead the large and growing self-pay healthcare market.

1. Social Commerce Ecosystem
Disrupting Self‐Pay Healthcare
CONFIDENTIAL

2. 2
Of Doctors, For Patients

3. 3
ALPHAEON’s Crowd-Sourced Operating Model is Driven
by a Large and Growing Network of Leading Physicians
1) 2014 ASAPS Statistics, American Society of Aesthetic Plastic Surgery; 2) Comprehensive Refractive Market Report, Market Scope; 3) 2013 Dermatology Market Overview, IBIS World;
Note: Represents ShoutMD® membership in US only, as of July 31, 2015; excludes membership from non-core specialties (eg. orthopedics, Cosmetic Dentistry, ENT)
Plastic Surgery Ophthalmology Dermatology
2,200 US Aesthetic Plastic Surgeons(1) 3,500 US Refractive Ophthalmologists(2) 1,920 US Cosmetic Dermatologists(3)
ShoutMD® connects & aligns these physicians, whose purchases
represent a significant share of each specialty market
Plus: Growing Presence in COSMETIC DENTISTRY and ORTHOPEDICS
40% 38% 21%

4. 4
ShoutMD® Engagement is Supported by a Sticky Points
System, Rewarding Activity Valuable to the Company
and to the Physician Community…
Each User’s ShoutScore is prominently
displayed along with their investment
status and purchase history…
…With a clear breakdown of
how points are earned
112.0KPTS
60.4K
-79.6KPTS
28.0KPTS

5. 5
…Through Increased Community Status, Product
Discounts, and Patient Lead Generation
Tier-based point
rankings grant
rewards
Direct-to-Consumer Brand
campaign drives patients to
ALPHAEON Physicians, ranked
according to their ShoutScore
Set Discount % Based for
each ShoutMD Tier Score
Product Discounts
New Patient Leads through
ALPHAEON’s Find a Physician

6. 6
ShoutMD® Elite Physician Users May Earn an ALPHAEON-
Branded Franchise through the Accumulation of Shout
Points and Standards Certification
ShoutMD users
who achieve five
stars begin to
accumulate
Shout points for
DIAMONDS
Once three
diamonds are
achieved, their
practice is eligible to
be converted into an
ALPHAEON-branded
practice
102,377
102,377

7. 7
The ALPHAEON Brand Will Anchor the Value of
Specialty Physician Practices
An ALPHAEON-Branded practice
becomes a transferable asset

8. 8
ALPHAEON’s Direct-to-Consumer Marketing Campaign
in Q4 2015 Will Introduce the World’s Leader in
Lifestyle Healthcare
 Increased consumer awareness & lead
generation for ALPHAEON physicians
 Increased physician membership and higher
engagement
 Amplified value of Shout points
 Development of high-value consumer
database

9. 9
The Concurrent Launch of the Consumer App Will
Provide Patients Seamless Access to Wellness,
Beauty, and Performance

10. 10
ALPHAEON is Uniquely Positioned to Lead a Massive
and Largely Untapped Market
1World Bank, 2013 US GDP
2Center for Disease Control and Presentation, 2013 Total US Healthcare Expenditure
3Management Estimate: projected set of healthcare expenditure sourced from patient; includes deductibles
United States Economy:
$16.8 Trillion1
ALPHAEON Poised to Lead
$1.6T Market…
Healthcare
$2.9T2
Self-Pay
Healthcare
$577B3
Wellness
$1.0T
$1.6T
Self-Pay Healthcare
$577B
…targeting the Top 20% of
the 1.3 Million Specialty
Physicians Globally