The document describes an advisory firm called Align Associate that provides various business consulting services including CEO coaching, process reengineering, internal auditing, and data analytics to over 400 clients across multiple industries. The firm was started in 2003 and has a team of over 50 experts with 500,000 hours of combined consulting experience who use innovative approaches to help clients with challenges such as growth planning, operational issues, and data and systems management.

1. align
Associate
Formerly beecon & B’riskBig Results from Smart Alignment
advisory assurance analytics

2. • Started in 2003
• Team of ACAs, MBAs, Engineers & Techies
• 50 Plus Team of Experts and Growing
• 400 Plus Clients
• 500 Plus Projects 10 Plus Industry Segments
• 500,000 hours of consulting experience
• 10 Plus Countries
• Ex-Big Four Consultants
• Industry Specialists
History of the organization
• Innovative BullsEye Approach
• Management Knowledge
• Implementation Specialization
• Rapid Deployment Approach
• Structured Project Management
• Deep Knowledge of Industries
• Strategy,People,Process and Risks Expertise
• Down to Earth Partnership Approach
Expertise and deliverable capabilities
Mission Statement
“Make Smart & Winning Businesses by aligning People,
Processes & Information”. Work like your partner, from
advisory to implementation, creating relationships and results.
about us:
We are a fast growing, young and respected wholesome business advisory firm and have been supporting corporates right from designing their strategies,
streamlining operations, process risk and audit monitoring, formulating MIS including implementing business analytics engines. Under able leadership and
“Pathfinder” Award from The Times Group & Economic Times for innovation, we are placed rightly to “Align” with you in your growth. We are your Align
Associate.

3. a. Want to grow and expand but do not know how
b. Feel stuck / confused in the business
c. Business has been flat for some years
d. Unable to control manpower, costs
e. Do not get information at the right time
f. Systems are unorganized
g. Expectations are not delivered by team
If you are facing the below
challenges,
You need us

4. Services
• CEO / CXO Coaching
• Organization Structuring & Alignment
• Performance Management Systems Implementation
Advisory
Services
• Internal Audit Management
• Structured Process Reengineering
• Standard Operating Procedures Designing
Assurance
Services
• Information & Business Analytics
•Automated Employee Performance Scorecards
•Automated Risk Analytics
Analytics
Services

5. Our Differentiators
“Available, Approachable …Part of You”
Our Team across the board are always available to listen to your needs and work with you any time. We actually become Part of You…
“Reengineering Perspective to Audit”
With diverse background like BPR, process streamlining etc., our team works with an objective of business reengineering through audit
“Assured Value”
With us, value is assured. We go to extra mile is identifying your needs and delivering value… always.
“View through Management eye… the details”
We understand the business and management objectives and view process, risks and controls in extraordinary detail…

6. Integrity
Work
Culture
Quality
Deliverable
Right
Perspective
Expertise
Client
First
Values

7. Advisory service Approach
Concept Approach Value Add
Continuous Improvement Best Practices Consulting Total Cost Management
Change Management Coaching & Benchmarking Highest Sigma
Process Excellence Cross Industry Touring Brand Image
Knowledgebase Sharing
Governance, Board Building Governance & Board Framework Business Assurance
Internal Audit & Controls Assurance Coach Management Demonstrate Transparency
Consulting on Align IA & Control Frameworks Enhanced Public Image
Policy Framework Process Re engineering & ERP Alignment Business Clarity
Standardized Procedures Set Delegation of Authority Improved Efficiency
Usage of ERPs & Technology Facilitate Policy Definition Highest Return on IT Investment
Speed of Decision
Right organization structure & people Redraw organization structure & Fit people Eliminate Duplication & bring Role Clarity
Performance measurement system Identify KRAs & KPIs Set Accountability
MIS & Review system Design MIS Design MIS
Design Review system Organizational Discipline
Defining Goals Facilitation sessions Organizational Alignment
Long term business planning Support on Strategy Direction Establishment
Annual business planning Support on Research Clarity in Strategy
Establishing Vision & Mission Facilitation sessions Core purpose set
Building Culture & Values Workshops Growth area identification
Management Coaching Value based culture built

8. Process re-engineering approach
• Current State Assessment
• Understanding Root Causes
• Studying Gaps and resource requirement
• Plan reengineering
• Create Task Team
AsIS
• Generate To-be
• Deploy Masters
(Item, Chart of Accounts, Customer Masters etc)
• Rectify Legacy Data
• Deploy New System , Process Flows
• Coach and Hand hold
Reengineering
• Monitor compliance of new process flow
• Monitor achievement of reengineering results
• Continuous System Improvement
• Handover and Exit
Monitoring
Resources
Reengineering Objective
• Cost Cutting Process
• Improving Performance Indicator
• Streamlining Post technology implementation
• Get Required MIS on-time

9. Assurance service approach
Process - Executer
Audit Committee
Management
Process Owner
Workshop
Workshop
Audit Reports
& Findings
• Risk Register
• Risk Mapping
• List of Assignment Identified
• Allocation of resources
• Time period
• Quarter wise plan
Annual
Audit
Plan
Fortnightly
Updates
Audit Reports
& Findings
Annual
Audit
Plan
Critical Process Risk Rating based on -
• Financial Risk
• Regulatory Risk
• Fraud Risk
• Reputation Risk
• Process Compliance Risk
Quarterly AC
Meeting

10. Analytics approach
erp tally meye checklist
engine
excel
Information
and business
analytics
Employee
score cards
(PMS)
Risk
Analytics
Service
Standards
Complience
Anytime, anywhere, on browser. on cctv, on mobile
meye
engine
Real time
any database

11. advisory
services:
CEO / CXO
Coaching
• Strategic Leadership
• Self Balancing & Management
• Goals Setting & Structuring
• Setting Priorities and alignment
• People & Delegation Management
• Right Monitoring Practices
Service Definition
• One on One
• Intensive, over 2 to 3 months
• Weekly sessions
• On the job and Hands-on training
• For CEOs & CXOs
• For First & Second Generation
• Family Business Issues
Features
• Current Style Assessment
• Personality Testing
• Conduct Workshops
• Self Gap Checking & Action Plan
• Regular Monitoring of Action Plan
Methodology
• Personal Coaching
• Act as a Sounding Board
• Visible results by Implementation
• Continuous Monitoring
Client Value
Making you an effective & proffesional CEO using BullsEye Concept of business management
from Align

12. advisory
services:
Organization
Structuring &
Alignment
• Define Organization Objectives
• Align People Assets to Corporate
• Create Transparency & Clarity
• Establish Review Systems
Service Definition
• Workshop Oriented Approach
• Continuous Hand-holding
• Psychoanalytic Tests
• Process Reengineering
• Recruitment Screening Support
• HR & Process Specialists
• Industry Knowledge
Features
• Culture Audit
• Current State Assessment
• Mission Establishment
• Goals Setting
• Organization Structuring
• Role Clarity & Definition
• HR Policies Structuring
• Transition Management
• Appraisal System Creation
• Monitoring Systems Creation
Methodology & Tools
• Eliminates Confusion
• Business Alignment
• Increased Employee Performance
• Enhanced Business Efficiency
• Clarified Direction & Growth
Client Value
People are the only assets any business shall have and if we do not create a right engagement
structure, they may end up a Liability

13. Performance
Management Systems
Implementation
• Define Corporate Goals
• Establish Measurement Culture
• Align Each Employee Role & Goal
• Create Auto PMS
• Establish Appraisal System
Service Definition
• Managed by Finance & Risk Experts
• In-depth Transaction Audit
• Root cause analysis to Issues
• Monitor till Implementation
• Usage of Meye Risk Analyzer
• Industry & Process Knowledge
Features
• Current State Assessment
• Analyze Preparedness
• Corporate Goal Setting
• Departmental Goal Setting
• Employee Goal Setting
• Creation of Employee Scorecards
• Integrate with ERP & Databases
• Implement PMS System
• Coaching & Deployment
Methodology & Tools
• Employee Alignment
• Disciplined Work Culture
• Goals to Results Orientation
• Incentivizing Performers
• Employee Differentiation
Client Value
advisory
services:
Measurement of Employee Performance & Rewarding is critical for Enhancing Employee Motivation
& hence, Culture of Organization

14. assurance
services:
Internal Audit
Management
• Assure Internal Controls Working
• Monitor Risks & Threats
• Ensure Safeguarding of Assets
• Cut & Monitor Costs
Service Definition
• Workshop Oriented Approach
• Continuous Hand-holding
• Psychoanalytic Tests
• Process Reengineering
• Recruitment Screening Support
• HR & Process Specialists
• Industry Knowledge
Features
• Comprehensive Risk Study
• Internal Audit Planning
• Structured System Reviews
• Automated Risk Analysis
• Identification of Deviations
• Audit Finding Discussions
• Monitoring Implementation
Methodology & Tools
• Control on Business
• Cost Cutting
• Systems Compliances
• Statutory Compliances
• Business Objectives Alignment
Client Value
Business Owners can focus on their strategies while IA will give them continuous management
assurance

15. Structured Process
Reengineering
• Focused towards process objectives & cutting costs
• Add or delete activities to align to requirements
• Reengineer post ERP Implementation
Service Definition
• Implementation Expertise
• Accounts & Inventory Streamlining Expertise
• Configuration expertise of varied ERPs
including Tally
• Backlog clearance specialty team
• Industry Knowledge
Features
• Current State Assessment
• As-Is Study and Evolution of To-Be
• Areas of Reengineering
• Gap Analysis
• Coordinate with stakeholders
• Develop SOPs
• Management Sign Offs
• Coaching & Deployment
• Continuous Monitoring
Methodology & Tools
• Cost Cutting
• Process Efficiency
• Improved Performance Metrics
• Return on ERP Investments
• Customer Satisfaction
• Higher Employee Engagement
Client Value
assurance
services:
Achieving Process Objectives through process reengineering results in higher efficiency,
effectiveness and deriving key results:

16. Standard Operating
Procedures Designing
• Documented Procedures
• Standardized Forms & Formats
• Streamlined Work Flows
• Structured Reports
Service Definition
• Standardized Procedure Booklets
• Checklists for Every Role
• Policy Framework Knowledge
• Expertise in Designing MIS Reports
• Industry Knowledge
• Standard Templates Database
Features
• Current Process Flow Study
• Work Flow & Roles designing
• Design Forms, Formats, Checklists & Filing Systems
• Management Sign Offs
• Coaching & Deployment
• Continuous Monitoring
Methodology & Tools
• Clarity to business process
• Transaction Capture to Reporting
• Process Driven Organization
• Dependence on systems over people
Client Value
assurance
services:
Standardization of Work Flows shall give clarity to Process Owners thereby making
Organization System Dependent than People Dependent

17. Information &
Business Analytics
• Innovative Solution
• Views Generated by Specialists
• Rapind Implementation
• Long term support
• Knowledge service and not a software
Service Definition
• Plug & Play Dashboards & MIS
• On Web-browser & Mobiles
• Summaries, Trends,
• Targetget Vs Actual with SMS Alerts
• Interactive Grids, Charts, Maps etc.
• Integrated with ERP, Tally, Excel etc.,
• KPIs pre-defined for industry type
• Drill Down to employee level
Features
• Understand the Organizational
• Identify MIS requirements
• Short-list best views
• Integrate DBs to Meye
• Test Check Results
• Coach Management
• Deploy and Monitor Usage
• Additional Views as needed
Methodology & Tools
• Insights of Business Indicators
• Transparent View of Business
• Visibility of business in real time
• Quick, accurate business decisions
• Peace of mind
Client Value
analytics
services :
Information availability to the top management in real time shall actually change the way business
decisions are taken
powered by meye

18. Automated
Employee Performance
Scorecards
• Comprehensive PMS
• Automated & Integrated
• Real time and drilled to hour level
• Track performance in measures
Service Definition
• Automated Employee Scorecards
• KPI for each Department & Role
• Integrated with ERP, Tally, Excel
• KPIs pre-defined for Industry
• Integrated Appraisal System
• With Checklists & SLAs support
• Developed by HR Specialists
Features
• Study Structure & Designations
• Corporate & Department Goal set
• Role-wise KPIs and Goals set
• Implement Meye PMS
• Test Results and Scorecards
• Management Sign Offs
• Coaching & Deployment
• Continuous HR & PMS Support
Methodology & Tools
• High Accountability of Employees
• Enhanced Discipline,
• Role clarity, objectivity
• Compliance with SOPs, Policies
• Retain performers
• Enhancement of Employee morale
Client Value
analytics
services
Differentiating performers and non-performers through an accurate & open measurement system
enhance organizational performance:
powered by meye

19. Automated
Risk Analytics
• Risk Management Support
• Pre-Set Risk Reports
• Supports for Internal Audit
• Exposures tracked real time
Service Definition
• Developed by Industry Specialists
• Risks from large database
• Data Analysis Specialization
• Integrates to ERPs , Excel etc.,
• Period Based Risk Analytics
• Built in Fraud Analyzer
Features
• Study Organization Requirements
• Identify Industry related Risks
• Configure Auto Meye Risk Engine
• Verify the reports and results
•Management Sign Offs
• Coaching & Deployment
• Continuous Risk Analysis Support
Methodology & Tools
• Real time errors & frauds check
• Highest Management Assurance
• Highest level of Governance
• Self Assessment by Departments
Client Value
analytics
services
Risk Assessment through transaction analytics by management can help in Control Self Assessment
& thereby Governance
powered by meye

20. align
Associate
Formerly beecon & B’riskBig Results from Smart Alignment
Retail : VBJ . GRT Jewellers . Sree Gold . Vaibhav Jewellers . Khawaaish Diamonds . Sunil Jewellers- Mumbai . OKJ CTC Sundari Silks . Real Estate
: Ozone Group BBCL . MM infra . AL- Mustaqbal . SPR Group . Dugar Housing Restaurants : The Springs Hotel . Vasantha Bhavan . Nalas Appakadai
. IFood Food Chains Trading : Ram-Nath & Co Barath Agri International . MM Exports . V5 Polymers . Empas Textiles . KSJ Metal Impex . Spero Holdings
Sree Vybhav Impex . Bombay Agencies . Garment Manufacturing : Armstrong Knitting . Prem Group . Intimate Fashion . Linea Fashions . Sabare
International . Auto/Auto Component Manufacturing : Caparo Maruti . NTF India . Asahi Glass India . Honda Cars . MUL . Besmak Component
Brakes India . MRF . Lucas TVS . Xenos . Engineering/ Steel Manufacturing : Refex Energy . Caparo Engg . TEAM . SAAG RR Infra SBQ Steel . S
& S Power . Saheli Exports . Sound and About . Garg Metal .Godrej Other Manufacturing : Asian Paints . Eid Parry India . MM Polytech . Star Box India
. SISCO . Parry Enterprise . GS Lighting . Ess Emm Litech Granules .Sree Rayalaseema Alkalies Tube Investment . Godavari Fertilizers and Chemicals . Visteon
. Hindustan Latex . Coramandel fertilizers . Parry Chemicals . Service Sector/Education : A School . VIT- Vellore . TMI e2E Academy . Alps Incs .
Bambino Education . ICAI . Shree Kalashetra Institute . Abacus . LNM IIT . Healthcare : PMM-Pondy . SRMC . Life Cell . Penallam . Government : BMP
. SET - TN . SPIC . BPCL CPCL . Banking : Bharat Overseas Bank . World Bank . Global Trust Bank . Telecom : Aircel . Uninor . Etisalat International
Development Organisation : Care India . Helpage India . Plan International Plan India . PFI CCF . World Vision . Aid et Action . Save The Children .
Others : Shanfari Group .Chellsea .Teems India Towerlines .Selco International Ltd . Wartsila . ST-CMS Energy., . Cryo Scientific systems .Techno Products .
HCL . Barry-Wehmiller DBS Cholamandalam . Logictree Capitals . Freshlime Communication .GRT Hotels Life by Design .
Brisk Corporate Services P Ltd
No.12,18th Avenue,
Ashok Nagar,
Chennai - 600083, TN, India.
P : (+91) 44 6528 5159, 4512 4222
www.alignassociate.com
Aligned relationships