The document outlines recommendations for national higher education associations to develop a plan of action to promote quality in cross-border higher education. It suggests associations focus on six desired outcomes: 1) developing a culture of quality assurance at member institutions, 2) increasing transparency of cross-border programs, 3) integrating best practices, 4) improving recognition of qualifications, 5) enhancing understanding of policy issues, and 6) implementing partnerships. To achieve these outcomes, the document proposes associations provide leadership, advocacy, policy development, information sharing, and forums for dialogue at the institutional, national, and international levels.