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Thalita Malago | Secretary General
JAMTODAY|TURIN,JUNE13,2014
Thalita Malagó
Secretary General
About AESVI | Me
3	
  
Video Games Market
Music Movies Games
Video Games are the fastest-growing
entertainment market
5	
  
Video Games Market Revenue, Worldwide,
2012-2015 (Millions of Dollars)
6	
  
“Grand Theft Auto V” has been the biggest
release in entertainment history
$800	
  million	
  in	
  worldwide	
  sales	
  in	
  its	
  first	
  24	
  hours	
  
7	
  
“Angry Birds” has been the largest mobile
app success the world has seen so far
Nearly	
  2	
  billion	
  downloads	
  across	
  all	
  pla;orms	
  and	
  
including	
  both	
  regular	
  and	
  special	
  edi=ons	
  
8	
  
Video Games Consumers
9	
  Source:	
  IPSOS	
  MediaCT	
  2012	
  
	
  
Gaming is not just for geeks!
1.  25%	
  of	
  the	
  European	
  populaBon	
  plays	
  
videogames	
  at	
  least	
  once	
  per	
  week	
  
2.  45%	
  of	
  all	
  gamers	
  are	
  female	
  
3.  49%	
  of	
  all	
  gamers	
  is	
  at	
  least	
  35	
  years	
  
4.  12%	
  is	
  younger	
  than	
  20	
  years	
  
5.  Across	
  Europe,	
  a	
  majority	
  of	
  parents	
  
thinks	
  videogames	
  encourage	
  their	
  
children	
  to	
  develop	
  more	
  skills	
  
10	
  
Video Games Industry in Italy
o  80	
  game	
  development	
  
studios	
  	
  
•  Mainly	
  working	
  on	
  mobile	
  games	
  and	
  
browser	
  games,	
  but	
  also	
  on	
  consoles	
  
games	
  
•  50%	
  develop	
  APPLIED	
  GAMES.	
  
	
  
o  1.000	
  professionals,	
  
students	
  and	
  academics	
  
11	
  
“Games in Italy”
12	
  
“Games in Turin”
MINI-VREM
Studio Evil (Bologna)
CAVE! CAVE! DEUS VIDET.
We Are Muesli (Milano)
15	
  
Holland = Benchmark Country for
Applied Games
16	
  
17	
  
Awareness
18	
  
Networking
Funds & Investments
19	
  
University
20	
  
21	
  
Internationalisation
CONTACTS
Segreteria	
  Generale	
  AESVI	
  |	
  Telefono:	
  349	
  3877381|	
  Mail:	
  Ilaria.amodeo@aesvi.it	
  
Website:	
  www.aesvi.it	
  
	
  
	
  
22	
  
HAVE A
GOOD JAM!

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