This document provides an overview of total quality management (TQM) concepts for engineers. It discusses the three main quality gurus - Deming, Juran, and Crosby - and their common themes around leadership commitment, continuous improvement, and preventing defects. The document also examines different definitions of quality, approaches to quality costs, customer satisfaction, and the benefits of TQM such as loyalty, market share, and productivity. The goal of TQM is continuous improvement and customer satisfaction.