The Internet of Things (IoT) is beginning to impact every aspect of our lives. We now do almost everything using our mobile devices – from turning on a coffee pot to counting our daily steps, even turning off the lights and locking the doors of our homes. The digital and physical universes are merging, and creating massive amounts of data. It isn't just IoT, IDC predicts that by 2020, we’ll create 44 trillion gigabytes of data, much of which will be unstructured. In order to successfully manage the big data deluge, companies must adopt strategic approaches to ensure they can not only manage, but benefit from and even monetize big data. Adam Wray, CEO and president of Basho Technologies, will discuss how big data will affect enterprises, including its benefits and challenges, as well as steps organizations can take to prepare for the big data deluge.