Accuracy& VerificationGeorgetown UniversitySept. 17, 2011Steve Buttry
Read more about itstevebuttry.wordpress.com@stevebuttrystephenbuttry@gmail.com
Plan for the dayIntro and overviewCauses and types of errorsGetting it rightVetting & verifying info from social mediaTaking accurate notesPreventing errorsIf your sources are wrong …
Your worst error …
Journalism basicsThe 5 W’sWho?What?When?Where?Why?How?
Journalism basicsThe 5 W’sWho?What?When?Where?Why?How?Just as essentialHow do you know that?How else do you know that?
Degrees of truth“Truthiness” & “Semi-True Story”Accurate but incomplete & misleadingAccurate in contextTruth = Accuracy + context + credibilitySPJ Code of Ethics:“Seek truth and report it.”
Causes & types of errors
Get the names rightAsk each source to spell nameSpell name back (even common names)Show spelling in notebookGet it in writing (biz card, desk, notebook, program)Check online & archives (but be careful)Get contact info
How do you know that?If first-hand knowledge: What did you see? What did you hear? Feel? Smell?If heard it, from whom? How can I reach him/her?If read it, where? Where can I get that document or report?Don’t worry about annoying source w/ questions.
Evaluate the sourceDoes he/she have official access?Is he/she well-connected to get unofficial access?Your history w/ sourceSource’s motivation in telling the truth (or lying)
Evaluate the infoIs it theory, speculation, rumor or fact?Is it current?Is it complete?What is the context?Does is make sense?If it sounds too good to be true …
Challenge the informationWho else would know?What documents would confirm or refute?Who would have a different perspective?Who would wish this wasn’t true?
Vetting & verifying
Use technologyMake audio recording (audio clips are good web content)Make video recording (or livestream event/interviewTake notes at keyboard (or liveblog)Take photos (not just for story)
Why take (good) notes?Some sources don’t want to be recordedYou can’t always record everything on videoYou don’t have time to replay full recorded interview/eventRecording equipment malfunctionsAudio may be inaudible
What goes in notes?You’re doing story, not minutes or transcriptRecord what’s relevant for storyDistinguish between info & quotesTake context notesRecord your questions in notes
Echo, echo,echoSlow speaker down & repeat (You said fifteen – one-five – million with an M, right?)Rephrase (Let me make sure I understood correctly: You said …)Repeat in your mind as you’re taking key quote down
Workflow for accuracyLiveblog and/or live-tweetReview, expand & annotate notes right after interview/eventWrite right away (even if story is a long-term one)Review quotes in recordings
Get the “WalMart sack”
Get the “WalMart sack”Ask sources for documentation:Contemporary notes, journals, diaries, emails, lettersPhotosVideos (security, media, personal)Personal
What’s in the WalMart sack?DocumentationContextDetails AuthenticityCredibilityTruth

Accuracy & Verification

  • 1.
  • 2.
    Read more aboutitstevebuttry.wordpress.com@stevebuttrystephenbuttry@gmail.com
  • 3.
    Plan for thedayIntro and overviewCauses and types of errorsGetting it rightVetting & verifying info from social mediaTaking accurate notesPreventing errorsIf your sources are wrong …
  • 4.
  • 5.
    Journalism basicsThe 5W’sWho?What?When?Where?Why?How?
  • 6.
    Journalism basicsThe 5W’sWho?What?When?Where?Why?How?Just as essentialHow do you know that?How else do you know that?
  • 7.
    Degrees of truth“Truthiness”& “Semi-True Story”Accurate but incomplete & misleadingAccurate in contextTruth = Accuracy + context + credibilitySPJ Code of Ethics:“Seek truth and report it.”
  • 8.
  • 9.
    Get the namesrightAsk each source to spell nameSpell name back (even common names)Show spelling in notebookGet it in writing (biz card, desk, notebook, program)Check online & archives (but be careful)Get contact info
  • 10.
    How do youknow that?If first-hand knowledge: What did you see? What did you hear? Feel? Smell?If heard it, from whom? How can I reach him/her?If read it, where? Where can I get that document or report?Don’t worry about annoying source w/ questions.
  • 11.
    Evaluate the sourceDoeshe/she have official access?Is he/she well-connected to get unofficial access?Your history w/ sourceSource’s motivation in telling the truth (or lying)
  • 12.
    Evaluate the infoIsit theory, speculation, rumor or fact?Is it current?Is it complete?What is the context?Does is make sense?If it sounds too good to be true …
  • 13.
    Challenge the informationWhoelse would know?What documents would confirm or refute?Who would have a different perspective?Who would wish this wasn’t true?
  • 14.
  • 15.
    Use technologyMake audiorecording (audio clips are good web content)Make video recording (or livestream event/interviewTake notes at keyboard (or liveblog)Take photos (not just for story)
  • 16.
    Why take (good)notes?Some sources don’t want to be recordedYou can’t always record everything on videoYou don’t have time to replay full recorded interview/eventRecording equipment malfunctionsAudio may be inaudible
  • 17.
    What goes innotes?You’re doing story, not minutes or transcriptRecord what’s relevant for storyDistinguish between info & quotesTake context notesRecord your questions in notes
  • 18.
    Echo, echo,echoSlow speakerdown & repeat (You said fifteen – one-five – million with an M, right?)Rephrase (Let me make sure I understood correctly: You said …)Repeat in your mind as you’re taking key quote down
  • 19.
    Workflow for accuracyLiveblogand/or live-tweetReview, expand & annotate notes right after interview/eventWrite right away (even if story is a long-term one)Review quotes in recordings
  • 20.
  • 21.
    Get the “WalMartsack”Ask sources for documentation:Contemporary notes, journals, diaries, emails, lettersPhotosVideos (security, media, personal)Personal
  • 22.
    What’s in theWalMart sack?DocumentationContextDetails AuthenticityCredibilityTruth