The document provides information about the marketing campaign for the 2007 film The Bourne Ultimatum. It discusses the various marketing methods used, including teaser trailers, posters, websites, viral campaigns, and film festival appearances. It analyzes several teaser trailers for other films and discusses conventions of teaser trailers such as length, inclusion of genre and plot details. The document also provides terminology for print media marketing and analyzes the poster for the film Inception.
The document provides an analysis of elements commonly found in horror and slasher films. It discusses characteristics of these genres, including the presence of a psychopathic killer and themes of death. Examples are given of classic films like Halloween and Scream. Elements of mise-en-scene analyzed include lighting, camera work, costumes, and characters. Darkness, close-ups, and ordinary clothing are discussed as being used to portray danger, focus on expressions, and imply innocence respectively. The document examines how these visual elements set the tone and provide clues to the audience about the genre and plot.
The document provides an analysis of elements used in horror and slasher films such as Scream, Halloween, Saw, Texas Chainsaw Massacre, and Creep. It discusses the typical characteristics of slasher films including graphic violence using weapons like chainsaws. Elements analyzed include titling, camera work, lighting, costumes, characters, locations, editing techniques, sound, color, and mise-en-scene. Darkness, ominous music, close-ups, and fast editing are used to build tension and fear. Costumes, locations, and characters are often ordinary to make the violence seem more realistic and unexpected.
The document summarizes the research and development process for a student creating a movie trailer. It discusses the genre chosen (horror/thriller), research of similar trailers in that genre, and conventions used. Examples analyzed include The Descent, 388 Arletta Avenue, Silent House, and Chernobyl Diaries. Techniques considered for the student's trailer include low lighting, mysterious figures, and shots from the perspective of a stalker or hidden person.
The document discusses conventions used in the teaser trailer, poster, and magazine cover for the film project "Flat 39". For the teaser trailer, influences from films like "Shutter Island" and "The Last Exorcism" were used, including fluctuating pace, point-of-view shots, and absence of lighting. The target audience is males and females aged 15+ due to complex themes. Camerawork, typography, sounds, and visuals are used to attract this audience. The poster and magazine cover also attract through the use of conventions like dominant images and colors to portray the two personalities of the young female protagonist.
The Evaluation For ''Under the Cloud'' Adam Tooley adam tooley
This document summarizes the development of a film trailer for a post-apocalyptic action film titled "Underneath the Mushroom Cloud". The creator conducted research on action film trailers and their conventions. Main influences included the films "The Road" and "Jurassic World". Specific techniques borrowed include using a single word for intertitles, teasing a secondary threat at the end, and incorporating loud noises between cuts. The created trailer starts with black screens and dialogue contrasted with shocking imagery to set the serious tone and introduce the lost world. It aims to immerse viewers in the action genre through fast pacing and a surprise fight scene.
This document analyzes the ways in which the opening sequence of a student media product uses and develops conventions of real thriller films. It discusses how each shot establishes mood, characters, and power dynamics through techniques like camera angles, lighting, sound, and props. For example, low angles are used to show a female character's power over a vulnerable male victim. While revealing more of the plot than a typical opening, the sequence uses violence and a dark atmosphere to reinforce thriller conventions and set expectations for the genre.
The document provides an evaluation of a media product that is a thriller film opening sequence. It summarizes the key conventions and techniques used in the opening sequence to develop tension and represent the target teenage audience. Conventions included atmospheric music, isolated landscape shots, quick editing during action scenes, and a point-of-view shot from the "killer" character. The sequence aims to attract 15-24 year old males by including attractive females, horror scenes, and an immersive soundtrack. Through this process, the student learned how to use editing software and the importance of pre-production planning for a media project.
The trailer uses various editing techniques to build tension and mystery. It employs short, fast-cut clips to avoid revealing too many spoilers while still showing glimpses of scary moments. Transitions between scenes are often only 1 second to continually ramp up a feeling of unease. Jump scares, dark cinematography, and unsettling sounds and music further frighten the audience. The plot involves characters exploring a mysterious cave and encountering unexplained phenomena that seem linked to their pasts. As they delve deeper, more secrets and horrors are revealed. The trailer ultimately leaves viewers wanting to know more about the film's full story.
The document provides an analysis of elements commonly found in horror and slasher films. It discusses characteristics of these genres, including the presence of a psychopathic killer and themes of death. Examples are given of classic films like Halloween and Scream. Elements of mise-en-scene analyzed include lighting, camera work, costumes, and characters. Darkness, close-ups, and ordinary clothing are discussed as being used to portray danger, focus on expressions, and imply innocence respectively. The document examines how these visual elements set the tone and provide clues to the audience about the genre and plot.
The document provides an analysis of elements used in horror and slasher films such as Scream, Halloween, Saw, Texas Chainsaw Massacre, and Creep. It discusses the typical characteristics of slasher films including graphic violence using weapons like chainsaws. Elements analyzed include titling, camera work, lighting, costumes, characters, locations, editing techniques, sound, color, and mise-en-scene. Darkness, ominous music, close-ups, and fast editing are used to build tension and fear. Costumes, locations, and characters are often ordinary to make the violence seem more realistic and unexpected.
The document summarizes the research and development process for a student creating a movie trailer. It discusses the genre chosen (horror/thriller), research of similar trailers in that genre, and conventions used. Examples analyzed include The Descent, 388 Arletta Avenue, Silent House, and Chernobyl Diaries. Techniques considered for the student's trailer include low lighting, mysterious figures, and shots from the perspective of a stalker or hidden person.
The document discusses conventions used in the teaser trailer, poster, and magazine cover for the film project "Flat 39". For the teaser trailer, influences from films like "Shutter Island" and "The Last Exorcism" were used, including fluctuating pace, point-of-view shots, and absence of lighting. The target audience is males and females aged 15+ due to complex themes. Camerawork, typography, sounds, and visuals are used to attract this audience. The poster and magazine cover also attract through the use of conventions like dominant images and colors to portray the two personalities of the young female protagonist.
The Evaluation For ''Under the Cloud'' Adam Tooley adam tooley
This document summarizes the development of a film trailer for a post-apocalyptic action film titled "Underneath the Mushroom Cloud". The creator conducted research on action film trailers and their conventions. Main influences included the films "The Road" and "Jurassic World". Specific techniques borrowed include using a single word for intertitles, teasing a secondary threat at the end, and incorporating loud noises between cuts. The created trailer starts with black screens and dialogue contrasted with shocking imagery to set the serious tone and introduce the lost world. It aims to immerse viewers in the action genre through fast pacing and a surprise fight scene.
This document analyzes the ways in which the opening sequence of a student media product uses and develops conventions of real thriller films. It discusses how each shot establishes mood, characters, and power dynamics through techniques like camera angles, lighting, sound, and props. For example, low angles are used to show a female character's power over a vulnerable male victim. While revealing more of the plot than a typical opening, the sequence uses violence and a dark atmosphere to reinforce thriller conventions and set expectations for the genre.
The document provides an evaluation of a media product that is a thriller film opening sequence. It summarizes the key conventions and techniques used in the opening sequence to develop tension and represent the target teenage audience. Conventions included atmospheric music, isolated landscape shots, quick editing during action scenes, and a point-of-view shot from the "killer" character. The sequence aims to attract 15-24 year old males by including attractive females, horror scenes, and an immersive soundtrack. Through this process, the student learned how to use editing software and the importance of pre-production planning for a media project.
The trailer uses various editing techniques to build tension and mystery. It employs short, fast-cut clips to avoid revealing too many spoilers while still showing glimpses of scary moments. Transitions between scenes are often only 1 second to continually ramp up a feeling of unease. Jump scares, dark cinematography, and unsettling sounds and music further frighten the audience. The plot involves characters exploring a mysterious cave and encountering unexplained phenomena that seem linked to their pasts. As they delve deeper, more secrets and horrors are revealed. The trailer ultimately leaves viewers wanting to know more about the film's full story.
This document provides a detailed analysis of a student's media production work over a two-year course. It focuses on a horror film trailer the student created. The student conducted extensive research on existing horror films, trailers, and techniques to inform their work. Key influences included the "Blair Witch Project" trailer and "American Nightmare" documentary. Through their research and iterations, the student was able to develop their skills in areas like editing, camera work, sound, and visual effects. Their trailer makes innovative use of genre conventions like an isolated woods setting, restricted narration, and a subversive female psycho killer character. It received over 4,000 views on YouTube, demonstrating it successfully engaged the target horror genre audience
This document provides a detailed analysis of a student's media coursework over two years producing magazines and a horror film trailer. The student discusses how researching existing media texts helped them develop their skills and apply techniques from real examples. They analyzed magazines, trailers, posters and films to inform the layout, editing, symbols and genre conventions used in their own horror trailer. Researching techniques like camera angles, lighting and pacing allowed the student to subvert some conventions and create an engaging trailer that has been viewed over 4,000 times on YouTube. The analysis explains how applying genre conventions and creative variations helped make their media pieces recognizable while putting their own spin on the horror genre.
This document provides a detailed analysis of a student's media coursework over two years producing magazines and a horror film trailer. The student discusses how researching existing media texts helped them develop their skills and apply techniques from real examples. They analyzed horror trailers, films, and posters to plan techniques for their own trailer. Researching genres allowed them to follow conventions like using woods locations and handheld camera shots while also adding variations like a female psycho killer. Their trailer received over 4,000 views, showing it successfully fit the horror genre through elements like pacing, symbolism, and an open ending. Overall, researching real media helped the student progress significantly over the two years and produce an engaging horror trailer that captured its intended audience.
The document provides an analysis of the 9 frame evaluation for the student film trailer "The Walk". It summarizes the key elements used in each frame to effectively set up the slasher/psychological horror genre for the audience. These include establishing shots and settings, costumes and props like masks and knives, camerawork like shaky cam and low angles, editing techniques, the title design, how characters are introduced, and how the opening suggests the genre. The analysis shows how each element aims to conform to conventions of the genre to immerse and unsettle the audience.
The document discusses techniques used in film trailers to create atmosphere and build tension. It analyzes the trailer for 10 Cloverfield Lane, praising its use of asynchronous sound and rising tension in the music to unsettle viewers. Examples from other thriller/horror trailers demonstrate how editing techniques like cuts, close-ups, and focus pulls direct attention to build suspense. Lighting, colors, and filters also set mood and provide clues about the plot and characters. The document considers how these techniques could be applied to create an effective trailer that makes audiences want to watch the full film.
The document discusses elements to include in planning a thriller genre film trailer. It recommends using ordinary-looking protagonists to make the story more relatable to audiences. Both obscure and familiar locations should be featured to establish themes. Duller color schemes with bursts of vibrant colors can build suspense. Warm colors should be used initially to portray the protagonist's innocence before transitioning to darker tones. The document also includes early story ideas, such as using song lyrics to foreshadow murders or showing flashbacks of why the protagonist seeks revenge.
The document analyzes how performance and cinematography create meaning for the audience in a scene from the film "Into the Wild." It discusses how close-up shots of the main character Christopher McCandless show his gaunt and ill appearance. Point-of-view camera work makes the audience feel like they are experiencing his weakness. The cinematography and the actor's performance convey that McCandless is alone and getting weaker, eliciting sympathy from the audience for his struggle.
1) In what ways did you use, develop or challenge forms and conventions of re...Natalie93
The document discusses how a group's media product, a teaser trailer for a psychological thriller film, both uses conventions of real trailers and challenges some conventions. The group researched thriller codes and conventions to inform their trailer. Their early drafts were too vague, but after feedback they added elements like a cliffhanger ending and quick cuts to build tension. They challenged conventions by having a female protagonist rather than male and not including intensely thrilling scenes. Locations and props provided clues without revealing the full plot.
The trailer for The Woman in Black uses various film techniques to build mystery and intrigue around the thriller genre. It begins by establishing the dark and isolated setting through point-of-view shots. Unsettling close-ups of toys and a child's ominous nursery rhyme voiceover create an atmosphere of suspense. As the trailer progresses, it ramps up tension through fast editing, minimal sound, and ominous music and weather. These techniques leave just enough unanswered to encourage viewers to see the film.
1) The document analyzes various technical elements of the film Scream, including the title sequence, camera shots, sounds, lighting, costumes, characters, and location.
2) Tracking shots, panning shots, close-ups and zooming shots were used to build intensity and allow the audience to experience scenes from the character's perspective.
3) Silence, non-diegetic music and spooky sounds were employed to build tension and anticipate something happening, while darkness set the frightening tone.
The document summarizes the research and development process for a student creating a movie trailer for a horror/thriller genre film. The student researched conventions of similar horror/thriller trailers such as The Descent, 388 Arletta Avenue, Silent House, and Chernobyl Diaries to understand techniques to include. Elements like low lighting, shadowed figures, and implied danger were analyzed. The student also researched other genres to understand differences and ensure focusing on appropriate conventions. Feedback from the research will be applied to creating an engaging trailer that draws in viewers.
The document analyzes the Woman in Black film and trailer through several film techniques. It discusses how the trailer follows conventions like showing important plot points without revealing too much. It also builds tension through fast editing during scary scenes and changes shots each time bells chime in the soundtrack. Camerawork and mise-en-scene like a disturbing doll help set an unsettling atmosphere and engage audiences in the film's mystery.
The document provides guidance for a written analysis assignment on how micro-features of film language like cinematography, editing, and sound create meaning in a film sequence. It instructs students to analyze no more than a 5-minute sequence from their researched film, focusing on one or more micro-features. It provides an example analysis and identifies how it demonstrates understanding of concepts, terminology, identified shots/movements, and personal response. Students are told to watch their chosen sequence multiple times and take notes to write a draft analysis.
Feature films are full-length movies that audiences pay to see in cinemas. They typically run over 40 minutes, with most being between 75-210 minutes. Feature films follow a three-act structure of introduction, rising action, and resolution to tell a story. Short films have a similar structure but must establish characters and settings immediately without long title sequences due to their shorter time frame. Both feature and short films use techniques like camera work, lighting, music, and character development to effectively communicate their narrative and engage audiences.
The trailer summarizes the key points of the Maze Runner film in under 3 minutes. It shows intense action scenes and frightening creatures to generate excitement and anticipation among its target audience of teenagers and young adults. Persuasive techniques like compelling phrases and adrenaline-pumping music and imagery are used to convince viewers that this is a film worth watching. The trailer provides just a taste of the mysteries and dangers that will be explored in the full movie.
The document provides a detailed summary and analysis of the film "The Maze Runner". It discusses the key purposes of entertainment, persuasion and promotion. It describes the plot, characters, target audiences, representation of social groups, narrative structure, themes and technical codes used. The film follows teenage boys trapped in a giant maze who must work together to escape while grappling with issues of memory, identity and coming of age.
This document discusses settings, narratives, characters, and iconography for the genres of thriller and romance films. It provides examples of how settings like alleys and houses can convey thriller themes through darkness and vulnerability. Romance genres commonly use daytime settings like beaches and parks to portray happiness. The narrative may include flashbacks and non-chronological storytelling for thrillers or show the perspectives of the protagonist and antagonist meeting in romance. Common thriller icons include weapons and confined spaces while romance uses gifts and candlelit settings to convey affection.
The document analyzes the filmmaker's short thriller and compares it to conventions from real thriller media. It finds similarities to Saw in the use of an unstoppable game and to The Maze Runner in portraying confusion through facial expressions. While the thriller has a different plot from Harry Potter, it shares the convention of using floating keys. The filmmaker argues their slow pacing builds tension effectively compared to fast cuts in Saw. Close-ups of faces were important to show emotion. Overall it finds conventions were followed but could have been improved with lower lighting and background music.
The document provides an in-depth analysis of the trailer for the horror film "Saw". It summarizes the key elements of the trailer's cinematography, editing, sound, and visual style. These elements effectively establish the film's genre, tone, characters, and premise. Techniques like dark lighting, quick cuts, unsettling music and sounds, and disturbing imagery aim to build tension, suspense, and shock value to attract audiences to the gruesome slasher/splatter film. Text overlays further characterize the antagonist Jigsaw and his "game" to emphasize the threat and intensity of the upcoming film.
The document provides an evaluation of the student's media project creating a horror film trailer. It discusses how the trailer used conventions of the horror genre such as a nonlinear narrative, dark color palette, diegetic sounds, and gore elements. Feedback from audiences is also analyzed, noting that some scenes were too long and daytime filming detracted from the horror feel. Overall, the student learned the importance of audience feedback and balancing plot clarity with jump scares when crafting an effective trailer for the psychological horror genre. Technology like Adobe programs were used extensively in the production, editing, and promotion of the trailer and ancillary materials.
The document discusses teaser trailers, providing examples and analyzing two teaser trailers - "Taken" and "Tinker Tailor Soldier Spy". It also discusses marketing campaigns, mentioning how the film "Cloverfield" used a teaser trailer, website, posters/billboards, magazine features, radio/TV appearances, and viral campaigns to advertise. The document concludes by stating this research will help in creating marketing materials for a teaser trailer and poster.
This document contains a time management table for Lauren Johnson's A2 Media coursework. It lists various tasks related to her coursework and their due dates, including case studies, research, filming, editing, and evaluations. It also includes analyses of teaser trailers for films like The Dark Knight Rises, Taken, and The Bourne Supremacy to learn conventions of the genre. Further, it reviews the marketing campaign for the film The Black Swan, examining the theatrical trailer, website, posters, magazine features, radio/TV interviews, viral campaigns, and magazine front covers to understand effective promotional strategies.
This document provides a detailed analysis of a student's media production work over a two-year course. It focuses on a horror film trailer the student created. The student conducted extensive research on existing horror films, trailers, and techniques to inform their work. Key influences included the "Blair Witch Project" trailer and "American Nightmare" documentary. Through their research and iterations, the student was able to develop their skills in areas like editing, camera work, sound, and visual effects. Their trailer makes innovative use of genre conventions like an isolated woods setting, restricted narration, and a subversive female psycho killer character. It received over 4,000 views on YouTube, demonstrating it successfully engaged the target horror genre audience
This document provides a detailed analysis of a student's media coursework over two years producing magazines and a horror film trailer. The student discusses how researching existing media texts helped them develop their skills and apply techniques from real examples. They analyzed magazines, trailers, posters and films to inform the layout, editing, symbols and genre conventions used in their own horror trailer. Researching techniques like camera angles, lighting and pacing allowed the student to subvert some conventions and create an engaging trailer that has been viewed over 4,000 times on YouTube. The analysis explains how applying genre conventions and creative variations helped make their media pieces recognizable while putting their own spin on the horror genre.
This document provides a detailed analysis of a student's media coursework over two years producing magazines and a horror film trailer. The student discusses how researching existing media texts helped them develop their skills and apply techniques from real examples. They analyzed horror trailers, films, and posters to plan techniques for their own trailer. Researching genres allowed them to follow conventions like using woods locations and handheld camera shots while also adding variations like a female psycho killer. Their trailer received over 4,000 views, showing it successfully fit the horror genre through elements like pacing, symbolism, and an open ending. Overall, researching real media helped the student progress significantly over the two years and produce an engaging horror trailer that captured its intended audience.
The document provides an analysis of the 9 frame evaluation for the student film trailer "The Walk". It summarizes the key elements used in each frame to effectively set up the slasher/psychological horror genre for the audience. These include establishing shots and settings, costumes and props like masks and knives, camerawork like shaky cam and low angles, editing techniques, the title design, how characters are introduced, and how the opening suggests the genre. The analysis shows how each element aims to conform to conventions of the genre to immerse and unsettle the audience.
The document discusses techniques used in film trailers to create atmosphere and build tension. It analyzes the trailer for 10 Cloverfield Lane, praising its use of asynchronous sound and rising tension in the music to unsettle viewers. Examples from other thriller/horror trailers demonstrate how editing techniques like cuts, close-ups, and focus pulls direct attention to build suspense. Lighting, colors, and filters also set mood and provide clues about the plot and characters. The document considers how these techniques could be applied to create an effective trailer that makes audiences want to watch the full film.
The document discusses elements to include in planning a thriller genre film trailer. It recommends using ordinary-looking protagonists to make the story more relatable to audiences. Both obscure and familiar locations should be featured to establish themes. Duller color schemes with bursts of vibrant colors can build suspense. Warm colors should be used initially to portray the protagonist's innocence before transitioning to darker tones. The document also includes early story ideas, such as using song lyrics to foreshadow murders or showing flashbacks of why the protagonist seeks revenge.
The document analyzes how performance and cinematography create meaning for the audience in a scene from the film "Into the Wild." It discusses how close-up shots of the main character Christopher McCandless show his gaunt and ill appearance. Point-of-view camera work makes the audience feel like they are experiencing his weakness. The cinematography and the actor's performance convey that McCandless is alone and getting weaker, eliciting sympathy from the audience for his struggle.
1) In what ways did you use, develop or challenge forms and conventions of re...Natalie93
The document discusses how a group's media product, a teaser trailer for a psychological thriller film, both uses conventions of real trailers and challenges some conventions. The group researched thriller codes and conventions to inform their trailer. Their early drafts were too vague, but after feedback they added elements like a cliffhanger ending and quick cuts to build tension. They challenged conventions by having a female protagonist rather than male and not including intensely thrilling scenes. Locations and props provided clues without revealing the full plot.
The trailer for The Woman in Black uses various film techniques to build mystery and intrigue around the thriller genre. It begins by establishing the dark and isolated setting through point-of-view shots. Unsettling close-ups of toys and a child's ominous nursery rhyme voiceover create an atmosphere of suspense. As the trailer progresses, it ramps up tension through fast editing, minimal sound, and ominous music and weather. These techniques leave just enough unanswered to encourage viewers to see the film.
1) The document analyzes various technical elements of the film Scream, including the title sequence, camera shots, sounds, lighting, costumes, characters, and location.
2) Tracking shots, panning shots, close-ups and zooming shots were used to build intensity and allow the audience to experience scenes from the character's perspective.
3) Silence, non-diegetic music and spooky sounds were employed to build tension and anticipate something happening, while darkness set the frightening tone.
The document summarizes the research and development process for a student creating a movie trailer for a horror/thriller genre film. The student researched conventions of similar horror/thriller trailers such as The Descent, 388 Arletta Avenue, Silent House, and Chernobyl Diaries to understand techniques to include. Elements like low lighting, shadowed figures, and implied danger were analyzed. The student also researched other genres to understand differences and ensure focusing on appropriate conventions. Feedback from the research will be applied to creating an engaging trailer that draws in viewers.
The document analyzes the Woman in Black film and trailer through several film techniques. It discusses how the trailer follows conventions like showing important plot points without revealing too much. It also builds tension through fast editing during scary scenes and changes shots each time bells chime in the soundtrack. Camerawork and mise-en-scene like a disturbing doll help set an unsettling atmosphere and engage audiences in the film's mystery.
The document provides guidance for a written analysis assignment on how micro-features of film language like cinematography, editing, and sound create meaning in a film sequence. It instructs students to analyze no more than a 5-minute sequence from their researched film, focusing on one or more micro-features. It provides an example analysis and identifies how it demonstrates understanding of concepts, terminology, identified shots/movements, and personal response. Students are told to watch their chosen sequence multiple times and take notes to write a draft analysis.
Feature films are full-length movies that audiences pay to see in cinemas. They typically run over 40 minutes, with most being between 75-210 minutes. Feature films follow a three-act structure of introduction, rising action, and resolution to tell a story. Short films have a similar structure but must establish characters and settings immediately without long title sequences due to their shorter time frame. Both feature and short films use techniques like camera work, lighting, music, and character development to effectively communicate their narrative and engage audiences.
The trailer summarizes the key points of the Maze Runner film in under 3 minutes. It shows intense action scenes and frightening creatures to generate excitement and anticipation among its target audience of teenagers and young adults. Persuasive techniques like compelling phrases and adrenaline-pumping music and imagery are used to convince viewers that this is a film worth watching. The trailer provides just a taste of the mysteries and dangers that will be explored in the full movie.
The document provides a detailed summary and analysis of the film "The Maze Runner". It discusses the key purposes of entertainment, persuasion and promotion. It describes the plot, characters, target audiences, representation of social groups, narrative structure, themes and technical codes used. The film follows teenage boys trapped in a giant maze who must work together to escape while grappling with issues of memory, identity and coming of age.
This document discusses settings, narratives, characters, and iconography for the genres of thriller and romance films. It provides examples of how settings like alleys and houses can convey thriller themes through darkness and vulnerability. Romance genres commonly use daytime settings like beaches and parks to portray happiness. The narrative may include flashbacks and non-chronological storytelling for thrillers or show the perspectives of the protagonist and antagonist meeting in romance. Common thriller icons include weapons and confined spaces while romance uses gifts and candlelit settings to convey affection.
The document analyzes the filmmaker's short thriller and compares it to conventions from real thriller media. It finds similarities to Saw in the use of an unstoppable game and to The Maze Runner in portraying confusion through facial expressions. While the thriller has a different plot from Harry Potter, it shares the convention of using floating keys. The filmmaker argues their slow pacing builds tension effectively compared to fast cuts in Saw. Close-ups of faces were important to show emotion. Overall it finds conventions were followed but could have been improved with lower lighting and background music.
The document provides an in-depth analysis of the trailer for the horror film "Saw". It summarizes the key elements of the trailer's cinematography, editing, sound, and visual style. These elements effectively establish the film's genre, tone, characters, and premise. Techniques like dark lighting, quick cuts, unsettling music and sounds, and disturbing imagery aim to build tension, suspense, and shock value to attract audiences to the gruesome slasher/splatter film. Text overlays further characterize the antagonist Jigsaw and his "game" to emphasize the threat and intensity of the upcoming film.
The document provides an evaluation of the student's media project creating a horror film trailer. It discusses how the trailer used conventions of the horror genre such as a nonlinear narrative, dark color palette, diegetic sounds, and gore elements. Feedback from audiences is also analyzed, noting that some scenes were too long and daytime filming detracted from the horror feel. Overall, the student learned the importance of audience feedback and balancing plot clarity with jump scares when crafting an effective trailer for the psychological horror genre. Technology like Adobe programs were used extensively in the production, editing, and promotion of the trailer and ancillary materials.
The document discusses teaser trailers, providing examples and analyzing two teaser trailers - "Taken" and "Tinker Tailor Soldier Spy". It also discusses marketing campaigns, mentioning how the film "Cloverfield" used a teaser trailer, website, posters/billboards, magazine features, radio/TV appearances, and viral campaigns to advertise. The document concludes by stating this research will help in creating marketing materials for a teaser trailer and poster.
This document contains a time management table for Lauren Johnson's A2 Media coursework. It lists various tasks related to her coursework and their due dates, including case studies, research, filming, editing, and evaluations. It also includes analyses of teaser trailers for films like The Dark Knight Rises, Taken, and The Bourne Supremacy to learn conventions of the genre. Further, it reviews the marketing campaign for the film The Black Swan, examining the theatrical trailer, website, posters, magazine features, radio/TV interviews, viral campaigns, and magazine front covers to understand effective promotional strategies.
The document outlines Jennifer Shutter's time management plan for her Media A2 coursework over 14 weeks. It includes analyzing film marketing materials, creating her own teaser trailer, and gaining audience feedback. The plan shows filming will take place weeks 7-9, editing in week 10, and evaluation in weeks 11-13 before exporting the finished trailer in week 14.
The document outlines Lydia Hill's plans for producing promotional materials for a new horror film, including a teaser trailer, film poster, and magazine cover. It details the various stages of planning, such as researching film certification, developing logo designs, storyboarding the trailer, and creating rough designs for the poster and magazine cover. Time management and evaluations are also mentioned. The overall brief is to create a promotional package for the new film including a teaser trailer, magazine cover, and poster.
\n\nThe document outlines Mathew Allison's time management plan for a film project over 11 weeks. It includes tasks such as analyzing film trailers and magazines, identifying the target audience, planning production elements, creating a film teaser, poster and magazine, editing the teaser, gathering audience feedback, and uploading the final teaser online. The plan shows the progression of tasks from initial research to completion of the project within the 11 week timeframe.
Avatar was highly successful in its use of social media marketing, gaining over 1 million fans and followers across Facebook, MySpace, Twitter, YouTube, and Flickr. Its use of social media helped create an engaged fan community and brand. The film was also groundbreaking in its use of 3D technology and visual effects, spending $237 million to create a stunning cinematic experience. Primary market research found the target audience for an action-comedy film to be males aged 18-25 who are students and have lower incomes.
The document analyzes the codes and conventions of teaser trailers. It then discusses the author's process of choosing to create a horror/thriller film trailer. Finally, it analyzes the teaser trailer for "Paranormal Activity 2" focusing on how it uses techniques like camera work, sound, mise-en-scene, and editing to scare audiences.
GCSE Film Studies: Evaluation examplesBelinda Raji
The document provides an analysis of the different stages of film production, including pre-production, production, and distribution. In pre-production, the student learned about creating an effective pitch, including key details like the genre, narrative, actors, and similar previous films. For production, the student created a storyboard demonstrating different shot types and transitions. They also explored effective marketing and distribution methods for films. Posters were a key focus, and the student was pleased with the four posters they created, which established genre through imagery of guns and violence. Overall, the student gained valuable insights into the film production process.
This document outlines the pitch for a short thriller film called "Missing". The plot involves a female photographer who goes into the woods for a project and encounters her friend Chris, who is revealed to have a sinister past of killing other women. Flashbacks show Chris murdering past victims. The ending is left ambiguous as to what happens to the female protagonist. The film is aimed at audiences aged 15-21 and will incorporate themes of mystery, suspense and drama through the use of technology like mobile phones and camera equipment.
The document outlines a student film project called "Flashback" about a teenage boy named Tom who receives a mysterious text asking to meet in the woods. He is followed through the woods by an unknown person only seen by the audience. The film will be presented as Tom's nightmare that leaves him paranoid upon waking up. The students chose the production companies Touchstone Pictures for its association with thrillers and Repetitive Studios for its relevance to the thriller genre. They were influenced by the chase sequence in the film "Déjà Vu" which uses technology to see into the future.
The document discusses the evaluation of a media production project. It describes how the student created a hybrid trailer combining elements of a documentary and traditional trailer genres. Feedback indicated that the build up sequences at the beginning and end helped build tension. The student used various media technologies at different stages of production including cameras, tripods, microphones, and editing software like Final Cut Express and Photoshop. Learning to use new equipment and software improved the student's technical skills.
\nMedia institutions attract local and national audiences through targeted marketing strategies while navigating various issues. Technological convergence has impacted production, distribution and consumption patterns. Ownership and partnerships influence a film's national identity and use of technologies in serving audiences globally.
Warner Bros spent $100 million promoting Inception using the film's stars like Leonardo DiCaprio and director Christopher Nolan. They released teaser posters early without plot details that highlighted the stars and Nolan's previous success with The Dark Knight. Later posters provided more information by showing the characters and taglines about the film involving crime. Trailers were also released including early teaser trailers and later ones with more footage and dialogue. Additionally, an official website and mobile app were made to share information and promote the film through gameplay and features. Large posters were placed on buildings and TV spots aired to advertise Inception through multiple channels.
Final helena lopez a2 research-planning_2010-11HelenaLopez21
This document contains a student's media studies portfolio project which focuses on creating a teaser trailer for an urban drama film called "One Shot". The student discusses their target audience, details of the film genre and title, and provides screenshots and explanations of shots from the teaser trailer. The student also discusses feedback received on the teaser trailer from their media studies class and online viewers. Additionally, the portfolio includes details on the student's two ancillary projects - a film magazine cover and film poster. Examples of professional film magazine covers are provided and analyzed, and one attempt at a magazine cover by the student is critiqued based on audience feedback.
The document summarizes research on film openings from The Spy Who Loved Me, Bourne Identity, Top Gun, and The A Team. Key points discussed include how each opening establishes setting, introduces characters, builds tension through music and editing, and conveys genre. Elements like costume, camerawork, and background details are examined for how they provide context and distinguish protagonists from antagonists without exposition.
Research props, location, brand identity & synergyk13086
The document discusses three movie trailers: Inception, Cowboys & Aliens, and Mr. Popper's Penguins. It analyzes the mise-en-scene elements of each trailer, including setting, costumes, props, and how they identify the genre. For example, Inception uses city scenes and suits to convey a serious tone, while Cowboys & Aliens uses western settings and costumes. Mr. Popper's Penguins starts in an urban setting with business attire but gets more casual and comedic. The document also discusses how Christopher Nolan maintains a consistent brand identity across his films and how the Transformers and Titanic franchises achieved synergy through music and iconic locations.
The document provides an analysis of the opening to a student-created thriller film. It discusses how the opening borrows conventions from other thrillers, such as "Vacancy", including a couple stranded in a broken down car. It also uses stylistic shots like a close-up of a character reflected in a mirror to create tension and separation between the characters. The analysis then discusses how the opening establishes conventions of the thriller genre through its use of isolation, impending danger, questions raised, and a mysterious POV shot with a red filter.
The document provides an evaluation of a student media project titled "Trapped" by Omega Group Productions. It discusses how the thriller genre conventions were used and developed in the project. Specifically, it maintained the mystery element but showed the antagonist from the beginning. The evaluation also discusses the representation of social groups, target audience, and what was learned about camera techniques and editing software through constructing the project.
Mise-en-scene refers to everything that appears within the frame of a shot, including props, lighting, costumes, locations, and actors. It helps audiences understand the genre of a film and characteristics of the characters. Details of mise-en-scene can reveal the main character and context of the scene. For example, in the opening titles of "Vantage Point", signs saying "USA" with a red line indicate it is set in the USA and Spain, while a sniper rifle being loaded and dim lighting create suspense and suggest it is a thriller or action film.
The document discusses three different ways to access and analyze the film "The Descent":
1) The film can primarily be accessed through cinemas, where it is first released, or through DVD/Blu-ray discs purchased after the cinema release. Secondary options include streaming sites like Netflix which require monthly fees.
2) The poster for the film consists mainly of a black background with white text and a shadowy image of the main character's face illuminated by blue light. It implies horror through darkness and blood while maintaining an air of mystery to intrigue audiences.
3) The trailer focuses on dramatic scenes of screaming and loud sounds over narrative substance. It repeats frightening images and transitions abruptly to build tension without
Similar to A2 media studies coursework.pptx 1 (20)
The document discusses the author's experience with dieting as a teenager in an effort to fit in and look like models portrayed in the media. This started innocently but became an obsession, making the author very ill. Others' negative reactions to her weight loss affected her self-esteem badly. She learned that changing her appearance changed how others treated her. In the end, prioritizing health and accepting herself was more important than unhealthy dieting or changing for others' approval.
The document discusses different types of movie trailers and provides examples. It analyzes two trailers - one for The Hangover Part 2 and one for The Rocky Horror Picture Show. It then discusses the case study of marketing for The Hangover Part 2 through its website, posters, and trailers. Terminology used in marketing is defined. The BBFC film rating system is also briefly explained.
This document outlines a media production project to create promotional materials for a new film, including a teaser trailer, film magazine cover, and poster. It discusses research conducted on film marketing campaigns and conventions. A planning process is described involving storyboarding, filming, editing, and gathering audience feedback. Technologies like iMovie, PowerPoint, and online resources were used at different stages of the process. Feedback from test screenings is presented, showing positive reception of the teaser trailer and suggestions for improvement.
This document discusses the marketing campaign for the film Inception, including teasers, trailers, websites, posters and magazine features promoting the film. It also provides analysis of the teaser trailers for Inception and Fast Five, discussing conventions such as logos, images and taglines used. Examples of posters and magazine covers are presented and evaluated for their effectiveness.
Being the youngest child means lacking power to influence older siblings but receiving attention. As the youngest, traits include being outgoing, sociable, and affectionate but also spoiled and immature. While being youngest has advantages like attention, it also means being manipulated by older siblings and having to give to younger relatives as the person ages. As the youngest matures, they must adopt responsibility and independence despite still living with family.
The document discusses key concepts of identity and representation as they relate to being British Asian. It defines representation as the construction of aspects of reality, such as cultural identities, in various media. The document notes that cultural products like dress codes, languages, food and entertainment represent people's ethnicity and help them identify with their nationality and culture. Others then identify people through attributes like dress, speech and behavior.
This document discusses pop music and what it means to be a fan of pop music as part of mass culture. It touches on several key points:
1) Pop music is seen as mainstream and appealing to a general audience rather than a specific subculture. The lyrics often focus on universal themes of love and relationships.
2) Pop music is considered popular culture or mass culture, produced for mass consumption, whereas high culture refers to the culture of the elite.
3) Being a fan of pop music can be seen as a way for people to present themselves and feel socially accepted as part of the mass audience for pop music.
4) Theories of sociologists like Goffman and concepts like
The document summarizes what it is like to be the eldest son and family hero in a Ghanaian family. As the oldest son, he serves as a role model and mouthpiece for the family. He has power and authority over his younger siblings and is seen as responsible for them and his parents. Being the family hero comes with great responsibility to make wise decisions and provide for the family, but also stress when things do not go as planned and all blame falls on him.
This document summarizes the experiences of a young mother dealing with stereotypes and judgments from others. It provides statistics on teen pregnancy rates over time. It also shares responses from a questionnaire where people gave both positive and negative views of teenage mothers. The document discusses two theories about the development of identity and how people's reactions and comparisons with others can impact one's sense of self. As a young mother, the presenter found her view of herself changed based on how others perceived her in different situations. The conclusion is that everyone faces judgment no matter what they do.
The document discusses how a dog's breed can influence people's perceptions of it as dangerous, even if the individual dog is not aggressive. It provides an example of how the owner's Doberman Pinscher, Cindy, is seen as threatening by some due to negative stereotypes about the breed, though within her family she is affectionate and playful. The document analyzes how body language and context are important for accurately interpreting a dog's behavior and emotions.
The document discusses British stereotypes and what it means to be stereotyped as British. Some common stereotypes of Brits include drinking tea, having bad teeth, and speaking in a posh accent. However, the author notes that these stereotypes do not accurately represent most British citizens. The stereotypes are largely portrayed in British media like soap operas. The author analyzes how these stereotypes can influence our identities and how we present ourselves through theories like Goffman's self-presentation and Cooley's looking glass self. In the end, the author concludes that while stereotypes can be a shorthand, they do not fully capture one's identity or experience as a British citizen.
Me as a mentor: What it means to help others. The document discusses mentoring from the perspective of the author as a mentor. It defines key concepts of mentoring like representation and power. It discusses how the author's mentoring skills have helped others and quotes inspirational leaders on power and making change. The author believes mentoring involves aspects of leadership and guiding others in the right direction.
The document discusses negative stereotypes of drum and bass (DnB) fans as being "chavvy", referring to a British slang term meaning a loud and aggressive working-class youth. It notes that DnB is often viewed as a genre for "chavs" due to the use of MCs at live shows, though the genre actually has no lyricists. The stereotypical DnB fan is thought to be a thief, drunkard, drug addict and thug, but most actual fans are loyal followers who enjoy the live music experience. The representation and identity of DnB fans in media often exaggerates negative stereotypes, misportraying fans as drug-obsessed teenagers and affecting how fans
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Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Thinking of getting a dog? Be aware that breeds like Pit Bulls, Rottweilers, and German Shepherds can be loyal and dangerous. Proper training and socialization are crucial to preventing aggressive behaviors. Ensure safety by understanding their needs and always supervising interactions. Stay safe, and enjoy your furry friends!
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
2. CASE STUDY
Film: The Bourne Ultimatum
Date Released: 3rd August 2007
Teaser Trailer: http://www.slashfilm.com/the-bourne-ultimatum-teaser-trailer/
Website:
http://www.belstaff.com/index.php?option=com_content&task=view&id=59&Itemid=382
and http://www.universalpictures.com.au/title/BourneUltimatum/
Posters/ Billboards: (see right)
Magazine Features: http://www.totalfilm.com/the-bourne-ultimatum
Radio/ TV A appearances: Did not appear on radio. Mat Damon appeared on two three American
chat shows.
Viral Campaigns: http://www.facebook.com/#!/pages/Bourne-Ultimatum/105742379466221
Festivals: Deauville American Film Festival (2007)
Marketing a film is a big process you cant just rely on word of mouth as its unreliable and may not work. Teaser trailers are very popular as
a lot of people will see them advertised on commercial breaks, in cinema’s before the film and on the internet. A great number of people
will do these things therefore will see the teaser trailer. Posters are very popular in city’s and large towns. They could be shown on the side
of buses where a lot of people will see the advertisement as busses move around a lot and in a city/large town a lot of people use buses or
see them on the road. Billboards tend to be in the very large populated areas such as London. They will be advertised very big so people
will notice them. A film website is one of the least effective ways as the website needs to be advertised before people know about it. But
this can be done by advertising it on other websites where they will be noticed. Often an actor from the film will feature on a radio show
where they talk about the time filming the film, this is an effective way as lots of people listen to the radio and then will want to find more
information about the film, therefore accessing the website or watching the trailer on ‘YouTube’ and other viewing websites. Only a few
people will gain information to an upcoming film through film festivals as only a small amount of people attend festival's, so this is probably
the least effective method of marketing. I believe the most effective way of marketing is through viral campaigns, this is a fairly new
method. But a large amount of people use social networking sites such as Facebook, Twitter and MySpace. It may just be the name of the
film that is advertised but if shown on many occasions it will stay in the mind of the reader. Surely I cant use all of these methods to help
advertise my film as some are improbable without large amounts of money. But a viral campaign is the cheapest and I think most effective
way of marketing so that would be my main choice of advertising.
3. TEASER TRAILER ANALYSIS
Drive Angry 3D http://www.youtube.com/watch?v=RXCApQDv6-o
It is only 30 seconds long but includes a lot of information, such as what the plot is about when
Nicolas Cage says ‘they killed my daughter and toke her baby’. So you gather that the film is
about him finding his daughters child. The genre of the film is action you can establish this
because the teaser trailer includes guns, driving fast cars and explosions these are
stereotypically associated with an action genre film.
Fast Five
http://www.youtube.com/watch?v=-XUKoIUzMSE&feature=related
This trailer is a little longer, its set in Brazil as it says on superimposed in the first shot. The use
the word ‘mission’ a lot, suggesting that the film is about a group of people undertaking and a
mission, and there is a shoot of a vault with a lot of money which they later steal, signifying that
stealing a vault is there so called mission. Again this an action film, you can tell this as the trailer
includes guns, fast cars, explosions and violence all signifiers to an action film.
Super 8 http://www.youtube.com/watch?v=WHzuI0xUlzw
The producer is Steven Spielberg a prolific producer, with a brilliant history in film making. I
would say this is a film centred around the train crash, as most of the trailer is about that.
There is a lot of banging from the inside of the train but you don't see why., which makes
you think. You don't see any actors in the film which is rare but there is enough happening in
the trailer that it doesn't really matter as it still catches your attention. Also it says about Area
51 which is a suspected alien military storage site, so the film could be about aliens. The
genre is very hard to decide on, but I would say it was action as the trailer includes a lot of
damage ie; the train crash.
4. TEASER TRAILERS
What is the definition of a teaser trailer?
A preliminary advertisement in a campaign that attracts attention by making people
curious to know what products is being advertise
What is their purpose?
The goal of a teaser trailer is to get the title and release date out.
How do they differ from normal trailers?
A teaser trailer is usually no more than a minute and a half in length, and normally only
shows partial clips from the film. A theatrical trailer is usually two and half minutes long,
and establishes the general plot of the story, as well as protagonists and antagonists.
What genre do they tend to be?
They don’t tend to be a specific genre, they are usually high production films/
blockbusters with well know actors and directors and will also go on to be a hit at the
cinema .
When are there release dates?
This tends to be about a year before the actual film is released.
What are the conventions of a teaser trailer?
To show the main characters, the name of the film, release date, the genre of the film and
to draw you in to watch it when the full version is released .
The information they include?
Actors, release date, genre, name of the film and the production company.
5. PRINT MEDIA TERMINOLOGY
Masthead: The masthead (also referred to as an imprint) is a list, published in a
newspaper or magazine, of its staff. In some publications it names only the most
senior individuals; in others, it may name many or all. Some mastheads also include
information such as the publication's founding date, slogan, logo and contact
information.
Strapline: A subheading in a newspaper or magazine article or in any advertisement
Cover lines: A short phrases on the cover of the magazine describing major articles.
Screamers: A screamer is a distinctive headline which has been written with the goal
of drawing attention to the article beneath it.
Billing block: In the layout of film posters and other film advertising copy, the billing
is usually placed at the bottom and set in a highly condensed typeface (one in which
the height of characters is several times the width). By convention, the point size of
the billing block is 25 or 35 percent of the average height of each letter in the title
logo. Inclusion in the credits and the billing block is generally a matter of detailed
contracts between the artists and the producer. Using a condensed typeface allows
the heights of the characters to meet contractual constraints while still allowing
enough horizontal space to include all the required text.
Taglines: A slogan or phrase that visually conveys the most important product
attribute or benefit that the advertiser wishes to convey. Generally, a theme to a
campaign.
6. FILM POSTER ANALYSIS, INCEPTION
Only one cast name is
shown on the top
It has a tagline ‘your mind, in the suggesting there is only
scene of the crime’. A catching one main character.
slogan that could stay in the mind There is only one of the
of its readers. actors name this could
suggest that there is only
The dark colours suggest that the one main character.
film is a dark and serious film.
The gun suggests danger.
Guns are an icon
The man is standing in quite a stereotypical to
controlling stance/ position action/thriller films.
suggesting that holds some
sort of power. The red font could suggest a
connotation of danger.
Water in the streets between the tall The billing block is shown at the
buildings could be a clue to what will bottom of the poster with all the
happen in the film. relevant information about the film.
"Experience it.." makes
"From the director of The Dark it sound like something
Knight“ People who like ‘The brilliant happens
Dark Knight’ may want to watch within the film that
this film as it has the same you a must see.
director.
7. CRITICAL EVALUATION OF INCEPTION POSTER
I believe that this is a very effective poster because it includes a vast amount of information
that will keep the reader interested. The first being the actors name ‘Leonardo Dicaprio’ a
very famous and successful actor who has starred in many films. Having a popular actor
starring in a film helps as a lot of people will watch a film if they like the actor, therefore this
can be a unique selling point. Another point is the images i.e. the background image of water
flowing through the city and the man standing with his back to the reader with a gun in his
hand. This could help you discover the genre of the film as guns often symbolise violence you
could narrow the genre down to a thriller or action film.
There are a lot of ways in which it communicates with the audience, such as the tagline
"From the director of The Dark Knight“ People who like ‘The Dark Knight’ may want to watch
this film as it has the same director. At the bottom of the page it says "Experience it.." this
makes it sound like something brilliant happens within the film that you a must see. The
posters main tagline ‘your mind, in the scene of the crime’ is a catchy slogan that could stay
in the mind of its readers I help them decide on what they think the film could be about. The
last point is it gives you an indication on when the audience will be able see the film in
cinema’s with the tagline ‘experience it this summer 2010’.
Going back the season of release date it says ‘in Imax’ after the ‘experience it this summer
2010’ bit. This could harm the marketing campaign as Imax is different type of cinema and
they are not many about and they also cost a bit more to get a ticket. Therefore less people
may be inclined to see the film. But it doesn't say or not if it will be release din normal
cinema's so the audience will have to find that out from another source of marketing
campaign. It would be a lot better for the production company of this film to release the film
in normal cinema’s as they will see a huge rise in profit.
I don’t believe that there is anything offensive in the poster that may harm the feelings of
someone.
8. FILM POSTER ANALYSIS, SALT
Only one cast name is shown on
the top suggesting there is only
one main character. I would have a guess that this woman
There is only one of the actors is Salt but film plots are never as
name this could suggest that simple as that. The woman is holding
there is only one main character. a very serious facial expression
suggesting that something may
happen to her or she does something
serious in the film.
The title is in white leaving it
open to the reader make there
own assumptions film.
The black background suggests
that the film has a dark and evil
side to it.
The slogan ‘Who Is Salt’ makes
you question who Salt is before
you’ve even seen it.
A website at the bottom of the page A release date so people
where readers can find out my know when the film is in
information of this film. cinema’s.
9. CRITICAL EVALUATION OF SALT POSTER
This is an effective poster but unlike the Inception poster this one does not include as
much information, therefore it only gives you a small clue into what the film is about.
The background is very dark and as a result this could connote that the film has a dark
and evil side to it. Also I would have a guess that this woman is Salt as it has a tagline
below her face saying ‘who is salt’. The main image is a woman she is holding a very
serious facial expression suggesting that something may happen to her or she does
something serious in the film. From this points the audience could narrow the genre of
the film down to a thriller as these points are related to that genre of film. And a genre
of a film plays a large part in the audiences mind to if the would see this film at the
cinema. Similarly this poster also includes an actors name ‘Angelina Jolie’ who is a very
famous and successful actor who has starred in many films. So this could effect the
decision of the audience in watching the film.
It doesn't communicate with the audience as much as other posters. It has a release
date of ‘Summer 2010’ so the reader has clue to when they will be able to see the film
in cinema’s. Also the tagline ‘who is salt’ communicates with the audience the as the
poster is speaking to the reader asking them the question. This will make the reader feel
involved in the film and want them to find out the answer of the question, and the only
way they can do this is by watching the film.
Unlike most promotional film posters this does not include billing block, therefore the
reader will not be able to find out key bits of information such as the producer, writer
and director from this piece of media marketing.
I don’t believe that there is anything offensive in the poster that may harm the feelings
of someone.
10. COMPARING AND CONTRASTING THE
TWO FILM POSTERS
The two posters I analysed are very different from each other. The ‘Inception’ poster gives
a lot more information about the film than the ‘Salt’ one does. The ‘Salt’ poster has a very
boring background of just black, but this could be a connotation of it being a very dark and
evil film. Where as the ‘Inception’ poster has a city background with a flood of water
running in between the building’s which could be a little clue to what happens in the film.
Both posters include an actors name which is a big incentive to the audience as a certain
actors may be the reason for watching a film, and as the actors in these two films are
Angelina Jolie and Leonardo Dicaprio, two very successful actors who have started in many
films , a great number of people will watch the film because of their past history's in the
acting business. The both include a tagline Inception’s being ‘your mind in the scene of the
crime’ and Salt’s being ‘who is Salt’. They are both very good taglines that will keep in the
mind of the audience, where they will make them think more about the film and what will
happen within it. Also they are simple and catchy, therefore easy to remember.
These are very different posters and are very successful in their own way. But I
believe that the ‘Inception’ poster is more successful than the other. This is
because it includes a lot more information such as the billing block (which gives
a lot of information such as director, producer, writer etc.). Also the background
images and the main image gives away a lot more information about the film
with the dark colours suggesting that the film is a dark and serious one and the
gun suggesting danger as guns are an icon stereotypical to action/thriller films.
These help you decide on what you think the genre is and gives you a huge idea
on what the film is about.
11. MAGAZINE FRONT COVER ANALYSIS, IRON
MAN 2
Masthead placed at the top
centre of the magazine in order Short snappy phrases
to make the reader fully aware make it easier to
of what magazine it is. digest the information.
The glow of the masthead is The photograph of Iron
the same as the glow on Iron Man has his head
Man’s chest . Interlinking with covering part of the
one an other, maybe to show masthead showing that
that it is something important it is a well established
in the film. magazine.
The dark background
suggests that there is Individual words have been
some sort of evil within used in order to attract the
the film. readers attention: Such as
"PLUS", creating the feeling
The main image of the ‘Iron that you are getting more
Man’ is looking up towards the than you paid for.
reader as if to show his
dominance and power.
Barcode has been placed
Teasers placed around the
at the bottom right
edges of the magazine
where it is out the way
insight the reader into
of all the relevant
what's inside the issue,
information to do with
more encouragement to by
the magazine.
the issue.
12. MAGAZINE FRONT COVER ANALYSIS,
SHERLOCK HOLMES
Masthead placed at the top The magazines status, ‘Best
centre of the magazine in order Preview Issue Ever!'. This
to make the reader fully aware will make you think that it is
of what magazine it is. the best magazine and that
its one that you should buy.
The colour of the
masthead (red) could be a
connotation of danger The characters head is
more likely to be covering part of the
interlinked with the film masthead showing that it is
‘Sherlock Holmes’ rather a well established magazine.
than the magazine.
The image of Sherlock
This makes you fell you will be Holmes is a mysterious and
missing out on something intelligent picture. Giving
important if you don’t have this indications of what the
magazine. character and film is like.
The slogan gives you huge
insight to the genre of the
Teasers placed around the film. It says detective
edges of the magazine insight suggesting that this a
the reader into what's inside detective/ crime film.
the issue, more Also it says rough and
encouragement to by the tough meaning there
issue. could be some violence in
the film.
13. CRITICAL EVALUATION OF IRON MAN 2
AND SHERLOCK HOLMES FRONT COVERS
I consider these magazine front covers to have worked very well. The Iron Man magazine
includes a fair amount of information regarding the main articles inside the magazine. Such
as teasers placed around the edges of the magazine insight the reader into what's inside
the issue. Also in making the reader think individual words have been used in order to
attract the readers attention such as "PLUS", creating the feeling that you are getting more
than you paid for. Everything is clear and visible so its easy for the audience to read.
The Sherlock Holmes magazine gives you quite a huge incentive into what the main articled
film is about before even reading what the article about let alone seeing the film. The
slogan gives you huge insight to the genre of the film. It says detective suggesting that this
a detective/ crime film. Also it says rough and tough meaning there could be some
violence in the film. The image of Sherlock Holmes is a mysterious and intelligent picture.
Giving indications of what the character and film is like. The colour of the masthead (red)
could be a connotation of danger more likely to be interlinked with the film ‘Sherlock
Holmes’ rather than the magazine.
There are number of things which make a successful magazine. The first being the
masthead being placed at the top and centre of the magazine in a very large font in order
to make the reader fully aware of what magazine it is. My second main point is that a
magazine needs a main image taking up the majority of the page and needs to be related
to the main article of the magazine. My third main point is that every magazine should
have short snappy phrases around the front cover to make it easier to digest the
information. A front cover should only have two to three main colours on the page and
often will relate with the colours of the main image. This is so the page is not overpowered
with different colours which would make the magazine look unorganised.
I feel that The Iron Man magazine successfully appeals to the audience
14. COMPARING AND CONTRASTING THE
TWO FILM MAGAZINES
The two magazine front covers I have analysed are very similar to each other probably
because they are of the same company of Empire but they do tend to change the styling of
their magazine front covers. They both have the name of the magazine (masthead) across
the top of the magazine in their typically self owned fashionable font used on their
magazines every month. Although the colour of the masthead always depends on the other
colours used on the front cover and of the main image itself. For example on the Sherlock
Holmes one the masthead is red as the main colours used on the rest of the text on the
page are red and white. Whereas on the other magazine the masthead is a white/blue
glowing colour as the image of Iron man has a circle of these colours and glow in the centre
of his chest. So on this magazine they have linked part of the main image with the masthead
signifying that this may play a part in the Iron Man Film. Also the image on both the
magazines have the characters head covering part of the masthead showing that it is a well
established magazine, and people will recognise it even know they cant read the whole of
the masthead.
Both magazines have a status above the masthead but are very different the Sherlock Homes
one says ‘best preview issue ever’ while the other magazine Iron Man 2 says ‘oscars special, the
lovely bones, the clonney and more. The Sherlock Holmes magazines status is talking about the
history of their magazines while the other is telling the reader about other articles within the
magazine. So each magazine is using there magazine status in a very different but effective
manner. There is one over point in which I believe the magazines are different and that is the
layout, I think the Iron Man 2 magazine had a better layout as it is very spacious but includes a
lot of information, so the main image and main teaser stands out on the page. Whereas on the
other magazine I think that everything is bunched up together and looks cramped taking the
desired effect that Is needed for the main teaser.
15. BBFC (BRITISH BOARD OF FILM CLASSIFICATION)
What is the BBFC?
The BBFC stands for the British Board of Film Classification, its a non-
governmental organisation, funded by the film industry and responsible for the
national classification of films within the United Kingdom. It has a statutory
requirement to classify videos, DVDs and some video games under the Video
Recordings Act 2010.
What different certificates are there?
U-Universal PG-Parental Guidance 12A 12 15 18 R18-Restricted 18 (find pictures
for these as well)
What are the main issues they are concerned with?
Discrimination, drugs, horror, language, imitable behavior, nudity, sex, violence
What possible ways could the BBFC intervene?
They could either cut films completely, ask them to delete some scenes from
the film, or change the age restriction.
How many films did the BBFC cut last year?
Last year 9 films were cut.
16. AGE RESTRICTIONS
U (Universal): Suitable for all. (The board states that while they
cannot predict what might upset a particular child, a 'U' film should
be suitable for audiences aged 4 and older).
PG (Parental Guidance): General viewing but some scenes may be
unsuitable for young children. (It is the board's policy that movies
rated 'PG' should not disturb a child of about 8 years of age or
older; however, parents are advised to consider whether the
content may upset young or more sensitive children).
12A (12 Accompanied/Advisory): Recommended for 12 years and
older. People under 12 years must be accompanied by an adult. (
12: Recommended for 12 years and older. Nobody younger than 12
may rent or buy a '12' rated video.
15: Suitable only for 15 years and older. Nobody younger than 15
may see a '15' film in a cinema. Nobody younger than 15 may rent
or buy a '15' rated video (these films may contain offensive or
emotionally harrowing scenes or strong language and violence).
18: Suitable only for adults. Nobody younger than 18 may see an
'18' film in a cinema. Nobody younger than 18 may rent or buy an
'18' rated video (These films may contain extreme gore/violence
and/or sexually explicit content).
R18 (Restricted 18): To be shown only in specially licensed cinemas,
or supplied only in licensed sex shops, and to adults that are older
than 18 years old. (These films contain sexually
explicit, pornographic content.)
17. PRIMARY AUDIENCE RESEARCH
What gender do you consider yourself to be? Do you think there should be music in the background of the
• Male teaser trailer?
• Female • Yes
How old are you?
• No
• 15-20
• 21-25 What make a film more appealing to you?
• 26-30 • Interesting shot types
• 31-35
• 36-40 • Fast paced
• 40+ • Lots of action
What would you consider your social class to be?
• Good music selection
• Lower Class
• Middle Class Do you prefer a fast or slow paced teaser trailer?
• Upper Class • Slow paced
How often do you go to the cinema?
• Everyday • Fast paced
• Once A Week Are you likely to view a film based on the film certification?
• Once Every Two Weeks
• Yes
• Once A Month
• Once A Year • No
What is your favorite genre of film?
•Action Horror
•Adventure Musicals
•Comedy Science Fiction
•Drama Thriller
•Epic/Historical War
18. PRIMARY AUDIENCE RESEARCH
RESULTS
Question 1: What gender do you consider yourself to be?
The majority of the people answering my questionnaire where
male. Therefore it looks as if my main gender I will be
Female 40% concentrating to please will be male but as there was a fair
Male 60% percentage of people of where female I will also be aiming to
please them though the teaser trailer.
Question 2: How old are you?
15-20 35% Teenagers and young adults are my main age group to target
21-25 30%
26-30 15%
according to my results. 65% of them to be exact. Which is a lot
31-35 10% so I will want to feature things that relates to that specific age
36-40 7% group.
40+ 3%
Question 3: What would you consider your social class to be?
Lower Class 25%
Social class was a weird question to ask but I
thought it would be relevant as different social
Middle Class 65% classes have different lifestyles to one another.
Middle class people are the social class a am most
Upper Class 10% aiming to please, which is what I believe myself to be
so I can relate to what there lifestyle is like.
19. Question 4: How often do you go to the cinema?
The most popular answer for this question was that
Once A Week 4% the majority of people go to the cinema once a month.
Once Every Two Weeks 30% Its important that the audience do go to the cinema as
Once A Month 40%
it will be pointless releasing a film that no one will see.
So its good that my target audience up until this point
Once Evert Three Months 20%
do visit the cinema at least once a month.
Never 6%
Question 5: What is your favorite genre of film?
Action 23%
Adventure 7%
Comedy 16%
Drama 2% This was a key question as it will play a huge part in
Epic/ Historical 2% deciding what genre to make my film. The majority
Horror 7% said action and thrillers. This is good as these are the
Musicals 0% main genre’s I am most comfortable in producing.
Science Fiction 3%
Thriller 28%
War 2%
Question 6: Do you think there should be music in the background of the teaser trailer?
Yes 85% It looks as if background music will be included as a 89%
No 15% of the public would like to see this. I also think that this
will help the teaser trailer flow with each shot
20. Question 7: What makes a teaser trailer more appealing to you?
Interesting Shot Types Most people would like to see lots of action in a film.
18%
Fast Paced 23%
A fair percentage like to see a fast paced film as well.
Therefore I have decided from this information that
Lots Of Action 47% I'm going to make a fast paced teaser trailer with lots
of action but im also going to include the other
Good Music 12%
options which are interesting shit types and good
music.
Question 8: Do you prefer a fast or slow paced teaser trailer?
Fast Paced 71% I asked a question that included pace in the previous
Slow Paced 29% question. Now I wanted to know what the audience
prefer overall either fast or a slow paced trailer. Majority
of the audience said fast paced therefore I will need to
use quick but effective shots in the teaser trailer.
Question 9: Are you likely to view a film based on the film certification?
I have already decided on my target but I can change it if
Yes 66%
needs be as 66% of the people will watch a film depending
No 34% on the certification. So I may have to take that into
consideration. If this will help with the viewing figures of
the film.
21. SECONDARY AUDIENCE RESEARCH
AND THE RESULTS
I used the UK Film Council Website where I found various graphs relating to secondary audience research.
22. Types of film that the general public typically enjoy watching
From this bar chart I can gather that the
genre of film that the public tend to enjoy
the most are Comedy’s. The following
four are Adventures, Drama,
Thriller/Suspense and Action. The genres
in the middle of the chart include War,
Musicals and Romance. While the genre
of films least enjoyed are Nollywood,
Bollywood and World Cinema.
23. The chart shows that Comedy films tend to be watched by males over the age
of 35 and woman under the age of 35. A lot of the people who watch are most
likely watched by people who have kids and are of a high social class. This is the
same for Adventure. Whereas Drama and Thriller films are watched by males
and females over the age of 35 who have no kids and are a social class of lower
social class. Action films are viewed by males over the age of 35 and females
under the age of 35 who have kids and are of a social class of middle class.
24. Types of film that the general public considers their
favourites.
The general publics top five favourite
films are Comedy with 31%, Thriller
with 26%, Science Fiction with 22%,
Action with 20% and Drama’s with 19%.
The films in the middle of the
favourites include Musical, Romance
and disasters. The least favourites in
the chart are Film Noir, Kids (Non
Animation and Nollywood.
25. The chart shows that the type of film that the general public considers their favorite is
Comedy. The type of audience that believe this are males and females under the age of 35
with kids and of a higher social class. B Thrillers the second favorite were mostly voted by
people over the age of 35 with no children and of a middle class society. Science Fictions
were the third favorites with the majority of votes coming from males and females over the
age of 35 voting for this genre who have don’t have and children and are of a social class of
middle.
26. Types of film that the general public would like to see more of
The top five films that the
general public would like to see
more of are Action Adventure,
Edge of Seat Thrillers, Fantasy
Adventures, Biographical
Drama’s and Action Comedy’s.
The films people would like to
see less of are Docudramas, Soft
Romance Stories and Gritty
Urban Gangsters.
27. Action Adventure films are the genre that the public would like to see more of. The was
voted mostly by an audience males over the age of 35 and females under the age of 35
who don’t have any children and are part of a middle social class. The second type of film
the public would like to see more is Edge of The Seat Thrillers, this was voted in mass by
males and females over the age of 35 with no kids and of a higher social class. And the
third Fantasy Adventures voted mainly by men over the age of 35 and woman under the
age of 35, with children and of a middle social class.
28. IDENTIFYING THE TARGET AUDIENCE
From my primary audience research I have gathered that the audience I should be aiming to please are of a male
gender who are aged between the ages of 15-20 who are of a middle social class. These type of people tend to enjoy
the genre of action the most. The prefer to have a background music and the film to be of a fast pace. They also said
that from an action in a teaser trailer. And they will take the film’s certification into consideration when viewing a film
at the cinema.
From my secondary audience research I found that the top five films the public typically enjoy watching are Comedy's,
Adventures, Drama, Thriller/Suspense and Action, While their favourites are Comedy's, Thrillers, Science Fiction,
Action and Drama’s, But the genre of films that the public would like to see more of are Action Adventure, Edge of
Seat Thrillers, Fantasy Adventures, Biographical Drama’s and Action Comedy’s
From these two types of audience research I have come to a conclusion that the genre I should make my film should
be Action. Although Comedy’s are the publics current favorite film genre to view, they said that they would prefer to
see more Action Adventure films. Therefore from this information that I have got from the UK Film Council which is a
company who I can trust I will be producing and Action film.
The audience I will be aiming to please with this chosen genre are males
aged 15-20 who are middle class, and enjoy action films, with a lot of action
within their teaser trailer but at a fast pace with background music. This age
links in very well with the age restriction as I want to give my film which is
15. 15 rated films may contain offensive or emotionally harrowing scenes or
strong language and violence meaning the younger viewer of my target
audience will be able to view the film as they are 15 and the age restriction
is 15
29. PLANNING: SHOT LIST ETC
Shot What’s Happening Dialogue/ Sounds Camera Shots / Angles Length
1 An ariel shot of Aylesbury No Dialogue Long shot 3 sec
2 Central Protagonist speaking on the phone Central Protagonist: “I’m in Long shot of he Central Protagonist 2 sec
big trouble”
3 Central Protagonist walks through the car park No dialogue (possibly Close up on the Central Protagonist feet 3 sec
towards the car footsteps) going up to his face.
4 Central Protagonist speaking on the phone Central Protagonist: ”I’ve Mid-shot of Central Protagonist 2 sec
done something stupid”
5 Central Protagonist walks towards the car, No dialogue (smashing A CCTV Long shot of the Central 6 sec
breaks in with a hammer, hotwires it with the noise) Engine Start Protagonist walking towards the car.
cables and drives off Close up on the Central Protagonist braking
in to the car.
Close up on the Central Protagonist fiddling
with the cables.
Long shot of the Central Protagonist driving
off.
6 Central Protagonist speaking on the phone Central Protagonist: “I Mid-shot of the Central Protagonist 2 sec
need your help”
7 The kidnapping: Bag comes off Central Bad Guy “I believe you Close up of the bag coming off the Central 4 sec
Protagonist’s head have something of mine” Protagonist head
8 Central Protagonist speaking on the phone Central Protagonist: Mid-shot to a close up on the Central 2 sec
”you’re my last hope “ Protagonist
30. Shot What’s Happening Dialogue/ Sounds Camera Shots/ Angles Length
9 Still the kidnapping Bad Guy “your life is on the Mid-shot of the Bad Guy and then a close 5 sec
line, you have 36 hours” up on the Central Protagonist face
10 Central Protagonist and his girlfriend under No dialogue Mid shot of the Central Protagonists and 1 sec
the light, back to back. his girlfriend
11 Bad Guy and his Henchmen walking from No dialogue Long shot of the Bad Guy and his 4 sec
darkness into light Henchmen
12 Central Protagonist running through the No dialogue Mid-shot into a long shot from the back of 5 sec
woods with Bad Guy’s Henchmen chasing the and then to a long shot of the front of
him them
13 Bad Guy turns a corner into an alley running No dialogue Long Shot of the Bad Guy 4 sec
towards the camera with a gun in his hand
14 Central Protagonist and his girlfriend at the No dialogue Mid-shot of the Central Protagonist and his 1 sec
front door of a house. girlfriend
15 Bad Guy pick up jacket and puts it over his Mid-shot of the Bad Guy 2 sec
shoulder and walks forward
16 Central Protagonist and his girlfriend running No dialogue Long shot of the Central Protagonist and his 3 sec
away holding hands girlfriend
17 Bad Guy and his Henchmen running out the No dialogue Long shot of the Bad Guy and his Henchmen 3 sec
woods into an open area and stands still like
there looking for someone
18 Central Protagonist’s face No dialogue Close up of the Central Protagonist 1 sec
19 Central Protagonist’s Girlfriend sitting on a No dialogue Long shot of the Central Protagonist 1 sec
bed looking curious and confused Girlfriend
20 Central Protagonist hiding in the woods while (Heavy breathing) Mid-shot of the Central Protagonist hiding 6 sec
the Bad Guy is looking for him with a gun in then a long shot of the Bad Guy shooting
his hand and then he fires it the gun
31. PLANNING: LOCATION
For the first shot (shot 1), I would like to get to the top of a building, for example a
car park and get a ariel shot of Aylesbury town.
For shots 2, 4, 6 and 8 I’m going to film in an area of wasteland a couple of minutes
from where I live. I think this would be the perfect area to film these shots because I
think once edited they would give a big effect on what’s happening in these certain
shots.
For shots 3 and 5 I want to use a multi story car park, these are shots were the
Central Protagonist steals a car, so obviously this location would be the best place to
do such a thing. Also I would like to film in the late evening when it’s a little dark so
the lighting within the car park would help the car and the central protagonist stand
out.
Shots 7, 9 and 15 are to be filmed in my loft as I wanted the scene to give the effect
of a dark, dreary, uncomfortable place to be as it is a kidnapping scene.
I want to film shot 10, 11 and 18 on the road outside my house, this shot is to be
filmed at night under a street lamp, as the cast involved while being walking into the
light of the street lamp from the darkness
Shots 12, 17 and 20 are to be filmed in a woodland area round the back of my
house, these shots are a fast paced running shot and a hiding shot. I think this would
be the perfect place to do these shots as I believe once edited it would look brilliant
in the trailer and really show the nature of the teaser trailer.
Shot 14 is to be filmed outside a friends house at the his front door, this is a very
quick shot no more than a second, its to show the relationship of the two
characters.
Shot 16 is again a very quick shot to be filmed in the underpass in town at night this
will give great effect once edited.
The next shot, shot 19 is to be filmed in a bedroom.
Shot 13 is to be done In an alley way. A nice enclosed area where a chase scene
could happen.
32. PLANNING: RISK ASSESSMENT
Before I start to film I must consider the dangers that could occur while filming.
When filming inside I should check and removed wires that are running along the
ground as someone could trip over them with ease and cause a nasty accident. Also
as I would like to film a lot of my teaser trailer outside I must consider the dangers
around such as cars as I would like to film near main roads, in woodland areas and
many more area’s so there’s a lot of dangers to take in. So to keep safe I must
remove any obstacles that are in the way of the shots or change my location. But
overall I should just keep my eyes open and look after myself and anyone else
involved in the filming.
33. PLANNING: CASTING
Central Central
Protagonist: Protagonist’s
Jamie Ward Girlfriend:
Taylor Grieg
Antagonist: Antagonists
Rob Clarke- Henchmen 1: Antagonist s
Jones Sam Webb Henchmen 2:
Marcus Browne
34. PLANNING: PROP LIST
I have decided to use props in my teaser trailer so the audience will find it easier to understand
the genre of the film. Below are the shot numbers and when the props will be used
In shot 4 there is a use of the car the car this is a central point in the film as it sets a plot. The car
is stolen by the central protagonist and broken into by the use of a hammer.
In the last shot, a gun is used when the Central Protagonist hiding in the woods while the
central antagonist is looking for him with a gun in his hand and then shots it into the direction of
the central protagonist.
In shot 6 a black bag is used in the kidnapping where the black bag comes off Central
Protagonist’s head to show that he has been kidnapped and doesn't know where he is or how
he got there.
35. PLANNING: COSTUME DESIGN
Central Protagonist: Grey chino's, blue hoody, grey’s shoes
I choose to give this costume design to this character as I wanted him to portray a
normal young individual. But also I want him to wear something that he could wear
when stealing a car, hence why he is wearing a hoody so he can hide his face from the
camera’s.
Central Protagonist’s Girlfriend: Jumper, jeans and high heels
Again I wanted this character to be wearing normal everyday clothing. As I
wanted this character to get caught up in the danger and suspense of the
plot
Central Antagonist: Grey suit, white shirt, black tie and black shoes
This character is a wealthy gang leader. Who is at the top of his hierarchy
similar to the Italian Mafia except this gang is in urban England. That is why
this character wears a suit to show his wealth and dominance.
Bad Guys Henchmen: Black suit, white shirt, black
tie and black shoes
These characters were the same as the central antagonist
as they are his henchman lower in the hierarchy that’s
why they wear different colour suits to show that they
are not on the same level as there boss.
36. FILMING AND EDITING SCHEDULE
Filming schedule:
There are only a few camera’s and a lot of people wanting to use them in such a small period of time. I will get the camera from the
21st October to the 23rd October. So that is one weekend. All my shots are being filmed on these certain days below due to the
weather, actors availability and around my social life. But I have made enough time for all these to be filmed to perfection.
Date Shots
21st October 1, 3, 5, 7
22nd October 2, 4, 6, 8, 9, 11, 12, 13, 14, 17, 18, 20
23rd October 10, 15, 16, 19
To see what shots these are see slides 24 and 25
Editing my filming:
All my editing will be done in lesson time which is on a Tuesday 1 o’clock till 3o’clock and on a Thursday 9 o’clock to 11 o’clock.
But I will need to check that the computers for editing are not in use by other members of the class as they are in the same
situation as myself. If I do not get enough time in lessons to edit my trailer I will also get the use of using the computer after
college between the times 5 o’clock and 7 o’clock when lessons have finished for the day and the computers will be free.
Editing the poster and magazine:
This can be done in lesson time if I have finished my editing for my teaser trailer or if the computers are in use. I will also be
able to do this in my own time either at home or on the library computers at the college.
37. DAY 1 OF FILMING
On the first day of filming, I went to a multi-
story car park in the Aylesbury town centre.
Where I filmed the first few shots of my teaser
trailer. I deliberately went near the top of the
car park where fewer cars will be and less
people, so when filming we didn’t get in any of
the general publics way. I was going to use the
wheels for the tripod for one of my shots but I
couldn’t do this successfully with the surface I
was using so I had to improvise and change the
shots a little.
Also I wanted a shot that looked as if it was on CCTV so this involved getting the
camera quite high but the trick was trying to get the camera steady, but after a few
takes I eventually succeeded in what I wanted to be done. I used various shots types in
these shots such as a close up, mid-shot and a long shot. The last bit of filming I did on
Day 1 was an aril shot of Aylesbury. I did this by going to the top of the car park where I
lifted the camera as high as I could, keeping it steady and moving it roughly 160
degrees getting a brilliant shot of Aylesbury while the sun was going down.
38. DAY 2 OF FILMING
This was the busiest day of filming out the
two. I filmed roughly seventy percent of my
footage on this day. The locations I filmed in
varied from a woodland as the loft had very
little space to do it in. area to an alley way to
a bit of a wasteland. I did the woodland shots
first I attempted to use the wheels for the
tripod again but the surface did not allow for
me to use them, so I gave up on the idea of
using them. I spent a lot of time in this area
filming trying my best to get the perfect shot
for my teaser trailer.
On average I did about five attempts for every shot. I also did some shots in my loft. This
was the hardest place to film .But I eventually succeeded after a little rearrange of the
loft and my shots. It was very dark in the loft as well so I had to find some sort of
lighting, I found some small plug in lights which I placed around the loft out of shot to
get the perfect shots. I also did some filming at night but as the camera didn’t have a
flash button. I had to chose my shots wisely. For example I had to film under a street
light to get a clear shot. All my shots were now done to the best of my ability and ready
for editing.
39. DRAFT OF FILM POSTER I think putting the actors name
will help with the marketing of
the film as many people watch
a film because of the actors
within it, so I would like to put
three of the main actors of the
The film name I film on the poster.
believe should be in
the middle of the
poster where it is
most likely going to
be seen. I want to put the tagline
directly underneath the film
name where it will be
noticed by the reader.
The billing block will be
at the bottom of the
page out the way of the The background image
key information. This will will be a photograph of
include release date, two of the main actors
director, production with a dark background
company etc. which I believe will help
with the viewer deciding
on what genre they think
the film is.
40. DRAFT OF MAGAZINE FRONT COVER
The magazine name will be fairly
The cover line will be near the top in big writing were it
above the magazine will be seen clearly by the reader.
name where it will catch As the name of the film magazine
attention to the reader has a big influence on if a person
as it will be centred and buys the magazine or not.
in bold.
The date and website will be
The background image will fairly small to the right of the
be of two of the main page where it wont disturb the
actors, which will interlink main heading on the front cover.
with the film title and
tagline. The image will take
up the whole of the page. The film title and tagline will be in
the centre of the page in front of
the main part of the background
image where it will catch the
This section of the page readers attention.
will be advertising other
films. But it will be fairly Every magazine has a price
small so it wont take the and barcode I'm going to
attention away from the place mine in the bottom
main article of the corner of the page where its
magazine. out the way as it is not a
huge part of what the
magazine features.
41. MAGAZINE FRONT COVER AND FILM
POSTER PHOTO’S
I chose to use this photo for my magazine because it shows the two
of the main characters of the film. So readers will know who stars
within it. Also the car is featured because it’s the reason while the
central protagonist is in trouble because he steals the car from the
central antagonist. Also the actors have a very serious face, which
hopefully will give the impression that its quite a serious film and not
a comedy therefore it could help with the readers deciding on what
genre they believe the film is.
This is my film poster, by researching other film posters I think that
this photo is very suitable. Again it shows two of the main actors and
the car which plays a huge part in the film storyline. But the colours
are the main features of the poster. For instance the darkness of the
background suggests there could be a dark/evil side to the film. Also
the street light shinning on the two characters and the car helps
them stand out in the darkness of the background. The car adds a bit
of colour to the poster it will help it stand out, and shows that it is a
huge part to the storyline.
42. PRODUCTION COMPANY LOGO
I wanted to create a production logo that will
stand out and catch the attention of the
audience. I decided I needed an image that is
relevant to media production so I have used
an image of a film real. I feel that this will
mean that people will respect my logo as
much as a leading production company as I've
tried to be as professional as possible. At the
bottom of the logo I've placed the production
company's name which is ‘Sam Webb
Productions’. I have used a fairly large and
cartoony typed font. I feel that it fits in with
the conventions of a production logo, as I have
studied other production logo’s and many of
them use the same sort of font. I have used
the same font in my other part of the logo
which is my initials ‘S.W’ as I feel a change of
font type wouldn't fit in with the rest of the
logo as it may have been to much.
43. MAGAZINE PROGRESS
I started off by putting the Next was the name of my film . I I put a feature article at the
background photo. And the placed it in the middle of the bottom of the page advertising
magazine name as this is the one page and out the way of the other films, I put a picture, the
of the main parts of the magazine picture in yellow writing where it name of the film and a slogan. To
the size of it was key, so it catches will stand out on the page. I put give the reader more of an insight
the readers attention. The the slogan underneath of the film into the article. I also put a cover
barcode was next. I placed it in name. I put it in white writing so I line at the top of the page which
the corner so its out the way can keep it simple with just two may help when selling the
where it doesn't catch to much main colours on the page which magazine.
attention to itself. are going to be yellow and white.
44. POSTER PROGRESS
The first thing I did was place the The next thing I did was placing Next was the billing block where I
background image so it covered the name of my film near the top used the traditional font for it. To the
the whole page. I made sure it fit of the page. I made it white so it right of it is my production logo at a
the page well so it didn’t look stood out over the dark fairly large and noticeable size. The
stretched in length or width so it background. I also did this with release date is above the billing
didn’t look wrong. my tagline which is in a smaller block in a large font so it will not be
font and centrally underneath the missed by the reader. The last thing
film name. that needed to be on the poster was
the actors names which are at the
top of the page
45. EDITING THE FOOTAGE
This was a very time consuming task that needed a lot of patience. Most of the editing went along smoothly with no complications. But there were
a few things that became that were problematic and needed altering. Putting my production logo as there was a very complicated process to
inserting it my logo, but after fiddling around with the computer programs I managed to get it into the teaser trailer in a way where it looked
presentable. Another hurdle I had to overcome was the background music as I wasn’t allowed to use copyrighted music. So I looked through
various uncopyrighted music websites but I couldn’t find anything that I thought would suit the trailer. I had a really specific idea on the music I
wanted, and eventually I came across a program on the computer called ‘Garageband’ where there were various sounds of music which you can
put together to create a song. I eventually created a piece of music that I that was adequate for my trailer. One of the other major problems was
that there were only three computer but roughly 15 students who needed to use them so I couldn’t always edit my trailer as they were in use
therefore I had to use the computer in after college hours and in my own time to get the results I wanted from my editing.
There are many points in which one would have thought should have been changed or included. For instance the first shot which is an ariel shot of
the town, some would say that this needed to be re done as the camera was not fully steady, but I wanted it to bed like that it created suspense and
tension that could be carried on throughout the teaser trailer. I also didn’t do a voiceover which some films include as I think it will create more
anxiety and uncertainty if the viewer would be reading the writing parts themselves. The dialogue parts in some of my shots were not loud enough
with the background music playing as well. I overcome this by changing the volume levels on the shots and increasing them. Also I faded the music
out a little bit so it became even more clearer so the audience can understand what is happening.
I was trying my best to keep to the conventions of a typical teaser trailer. I noticed all teaser trailers include a green screen at the beginning of my
trailer with all the information needed if put into film market. So I inputted one within mine. Additionally the majority of teaser trailers have some
of the main actor superimposed on shots that include that actor. Therefore I included a few of my main actors on a few of the shots.
On a different note I converted one of my shots into a CCTV shot I superimposed a date and
time with the seconds going up so it looked like a normal CCTV shot. I know this because I
researched on CCTV camera’s to see what they looked like. I noticed that the font is a fairly
normal font type, and usually in bold. Also often in a white colour. Therefore I followed the
conventions of a CCTV camera shot I changed mine to coincide. Furthermore I spotted that
they are also quite graining, I then looked on the software on the computer and found a
application that can change camera footage into this graining type. This then along with the
other changes made the shot lot just like a normal CCTV shot.
46. FINAL DRAFT
OF MAGAZINE
FRONT COVER
I think I have created a very good piece
of work that follows the conventions of
a film magazine. I have the name of the
magazine at the top of the page in a
very big font so people notice it. I've
advertised my film in bright yellow
lettering so it will catch the readers
attention along with a tagline ‘time is
the only thing on their minds’, which
hopefully makes the reader think and
decide what they think the films is
about and what happens within it. I
have also noticed that a lot of
magazines advertise other films articles
within the magazine so I have included
these around the edge of the page and
out the way from the main article which
will be on my film ‘36 Hours’.
47. FINAL DRAFT
OF FILM
POSTER
Again, I believe that this is a very good
attempt at a film poster. The name of the
film is very clear along with its tagline
‘time is of the essence’ so they are not
un miss able. I have also included three
of the main actors of the film along the
top of the poster out the way from the
middle of the picture where most of the
important information is, this is so
everything is not cramped together. Also
the release date is centred near the
bottom of the page, so everyone knows
when they can see the film in full. The
billing block is right at the bottom of the
screen, where you can find out who
produced the film, wrote it, and directed
it. Along with the production logo to the
right of it.
48. AUDIENCE FEEDBACK TO FIRST SHOWING
OF THE TEASER TRAILER
Link to the first attempt of the teaser trailer: http://www.youtube.com/watch?v=xLvgA2_e2qE
1) Did you understand and was able to follow what was 7) Does it give all the relevant information that you
happening in this teaser trailer? would expect to see from a teaser trailer?
Yes No Yes No
2) ) Do you think that the background music links in with 8) If yes please state 3 of these things / If no please state
what is happening on screen ? 3 things that it doesn't have?
Yes No • ……………………………………………………………………
3) Do you think you were introduced to enough • ……………………………………………………………………
characters? • …………………………………………………………………..
Yes No 9) Is there any faults you can see in this teaser trailer?
4) What genre do you think this teaser trailer is? ………………………………………………………………………......
………………………………………………........................... ..............................................................................
5) Does it give the conventions that you would expect to 10) Is there anything that you didn't see in this trailer that
see from that genre of film you would expect to?
Yes No ………………………………………………………………………........
6) If yes please state 3 ways in which it does this? / If no ……………………………………………………………………………
please 3 ways in which it doesn’t do this?
11) Could you recommended any changes that could
• ………………………………………………………………………. make this a better?
• ……………………………………………………………………… ……………………………………………………………………...........
• ………………………………………………………………………. ……………………………………………………………………………..
49. RESULTS TO THE FIRST SHOWING
Question 1 : Did you understand and was able to follow what was happening in this teaser trailer?
90% of the people answered yes, meaning that so far my trailer is
Yes 90% easy to follow and understand. Which is excellent as people will need
No 10% to able to know what's happening to gain some sort of decision on
whether to watch it in the near future. They will also be able to make
a decision on what genre they believe the film to be.
Question 2: Do you think that the background music links in with what is happening on screen ?
Yes 90%
No 10% A large majority said yes to this question meaning I have made a
good decision with the music choice so, there will be no reason to
change it.
Question 3: Do you think you were introduced to enough characters?
Everyone said yes to being introduced to enough
Yes 100%
characters, this is brilliant as I believed that I didn’t
No 0%
introduce enough in this teaser trailer. So this means I will
not have to film anymore footage as I have meet the
expectations of the viewer.
50. Question 4: What genre do you think this teaser trailer is?
I made this an open question for people to write what they
Crime 20% want. The majority said my trailer is an action film. Which is
Action 40% great as that was the genre I was aiming to produce. Others
Thriller 10% said the genre could be crime, thriller, action/thriller. I
Action/Thriller 30%
understand why they have said that as it does meet some of
the conventions of that genre of film.
Question 5: Does it give the conventions that you would expect to see from that genre of film?
Everyone gave the answer I wanted to hear. I will not have to
change any of the footage as it meets the conventions of the
Yes 100% genre they thought it was. This is fairly weird as many people
No 0% gave different opinions to the type of genre, but on the other
hand the footage I released covers many different types of
footage.
Question 6: If yes please state 3 ways in which it does this? / If no please 3 ways in which it doesn’t do this?
As everyone answered yes to the previous question all of the convention they have listed can only be a
good thing for my teaser trailer. Music, titles, cars , guns, locations, fast paced, quick editing,
development of plot, mafia suits. These are just some the answers that people gave when answering my
questionnaire. These all are aspects of the trailer that I had deliberately placed in the teaser trailer to
help the viewer decide what genre they think it is.
51. Question 7: Does it give all the relevant information that you would expect to see from a teaser trailer?
Brilliant news that the trailer is giving all the information
Yes 100%
that a viewer would expect to see. There are many features
No 0%
someone would want to see when viewing a teaser trailer its
great that I have delivered all the relevant information
needed.
Question 8: If yes please state 3 of these things / If no please state 3 things that it doesn't have?
A lot of people said I have showed a good number of locations so they could have a good guess on
where about the majority of the film takes place. Date of release was another feature, this is so the
viewer knows when they can view my film in the cinema. A feature almost everyone put was that I
don’t give away too much of the plot so it wouldn’t ruin the film when viewing it. This is great that I'm
showing just enough of the film so the viewer gains a enough information on the storyline.
Question 9: Is there any faults you can see in this teaser trailer?
I knew that there would be a few faults with the teaser trailer, one because it is not yet finished and
two is that it’s the first showing of it so there will be mistakes that they can find that I haven't yet
seen. The music ends half way through the trailer I did warn everyone that this does happen before
showing them. This was because I haven't had got round to finishing of the music yet. Another was
part of the dialogue was not loud enough but I can raise the volume on that section so it becomes
nice and clear for everyone. One last fault was the text was to soft for that certain genre so there will
be some research into finding a better font to suit the film a bit better.
52. Question 10: Is there anything that you didn't see in this trailer that you would expect to?
I had seemed to reach most of the expectations the audience wanted to see within the teaser trailer as
everyone but one said that there wasn’t anything that I had missed out. The one person who did say I was
missing something said that there should be a text shot saying ‘coming soon’ I will take this into
consideration but as already have a shot saying ‘in cinema’s this new year’ I don’t think it is needed but I
will do some more research first before making my decision.
Question 11: Could you recommended any changes that could make this a better?
Make the dialogue clearer and louder and finish the background music were the only things that the
suggested I changed. Which I will take there advice and change them before the showing of my final teaser
trailer.
53. FINAL VERSION OF TEASER TRAILER
Link to teaser trailer: http://www.youtube.com/watch?v=jJutUhlHP3M
After finishing the editing and uploading the trailer on to YouTube, I noticed that the first
security camera shot has a mistake within it. The time on it should say with 17:10:27
instead of 17:11:27. I asked 10 people to view my teaser trailer and see if they can see a
mistake with the security camera shots. They all said that they could see nothing at all
wrong with it. So I decided not to change my trailer and upload a new one as it wasn’t a
big mistake that people will notice.
54. EVALUATION
QUESTION 1
In what ways does your media product use, develop or challenge forms and
conventions of real media produce?
I believe my film poster, magazine front cover and teaser trailer following the traditional conventions of a
real media produce at a very high standard of quality. On the next few slides are some comparisons
between my media produce and a real media produce to show how my products follow and challenge real
life products.
Please see next slide
55. Film Poster I have included a few of the main actors names at the top and centre of
the page, they both are in a fairly small but clear font so they are still take
into consideration by the reader.
My Film Poster
The name of the film should always be fairly large on a film posters.
Both have a large font. My poster’s font is a bigger than the real
posters. I did this so it was clear to the reader what the film was
about and that you can read it clearly from a distance. Which you
can’t with the ‘Sherlock Holmes’ poster. You may say that mine in a
way has an advantage.
The taglines from both are directly underneath the
title name of the film. In a smaller font to show its
importance on the poster.
I have a black background which could
connote that the film as an evil and dark
side to it. Where as the ‘Sherlock Holmes
one has a gun which connotes that the
film ahs violence within it. So both
posters give various connotation away
about the film just from the film poster.
Both release dates are very
clear and stand out on the
page. I could argue that mine
may be a little better as it’s a
clearer on the actual date of
release as the ‘Sherlock
At the bottom of the page is a Holmes’ one just show the
billing block with some main month of release.
points about the making of the
film such as the director, In the bottom right of both
producer and writer. As you posters is the production logo.
can see the font I have used its
very similar to the ones used
on real life produce.
A Real Film Poster
56. Magazine Front Cover A Real Magazine Front Cover
I have made my magazine status about the same size font at the top of the page like the
real life product. They are very different as mine is stating on how good the movies were
that year. Whereas the other is saying how good the has been throughout the year. But
both are a very good tactic to sell the magazine.
Both have a very large and
clear magazine name at the
top of the page which show
there dominance on the On my magazine I places the name of my film in
cover as the name of the the centre of the page about two thirds of the
magazine plays a huge part way down the page out the way of the main
in who buys the magazine. image. I also used a fairly large font and bold font
type. The ‘Captain America’ magazine has also
adopted the same technique.
Too many colours on a front cover would
look unappealing therefore I have stick
with two main font colours which are
yellow and white. This particular
magazine happens to have the same
colours on their fonts. But a lot a of front
covers only use a few colours.
My magazine front cover has a tagline
under the film title just like the real
product. I did this so the reader can tell
that that is related with that particular
promotion on the cover. Obviously have
used the correct strategy.
I have put teaser at the bottom and middle right of the page to show other
articles within the magazine. The ‘Captain America’ has done the same, but has
included a few more than I have. You could say that I should have included more
teasers around my page like the other one, but I did not want to take the shine
away from the main article on the front cover.
The barcode on both is in the bottom right hand corner, I did this so it was out the way from all the
My Magazine Front Cover key information on the front cover as I noticed before hand that most film magazines do this.
57. On this part of the question I chose a film with a similar genre to what mine is and compared the
Teaser Trailer: two.
My Teaser Trailer: A Real Teaser Trailer (Fast Five):
http://www.youtube.com/watch?v=jJutUhlHP3M http://www.youtube.com/watch?v=-
XUKoIUzMSE&feature=related
Similarities
At the beginning of the film I have placed my
production logo, its very big and easy to read just
like the one on the real teaser trailer.
I have used intertitles a few times throughout
my trailer. I noticed that many teasers use these
to help with the understanding of the clip.
The trailer on the right uses superimposition to
show where they are geographically located on
the teaser. I have used this method as well but
to show the actors within the film instead of the
location used in Fast Five.
Fat five is an action film and show the use of a gun
within the trailer. Therefore I have the use of a gun
in my teaser to help the audience with the
understanding of the genre which is action.
58. At the end of the film teaser trailer they show the
name of the film in a big clear font just like the one
in the right. So I used this method as well to stick
with the conventions of a teaser trailer. .
This is then followed by the release date this is
often the last image shown on the teaser trailer. I
have done this just as the Fast Five trailer has.
A teaser trailer always shows then main character or main characters within
the film. I have showed my main characters in mine so they audience
understands who the film in centred around.
Also when superimposition and intertitles are used I noticed that a
traditional teaser trailer often uses the same font type and size throughout
the teaser trailer. Therefore I have done the same with mine.
Teaser trailers are often thirty seconds to a minute 30 in length so when
creating mine I made mine fit into that time limit.
59. Challenging A Traditional Teaser Trailer
Most of the time a teaser trailer will include a green
screen at the very beginning of the clip. 36 Hours has
included this unlike the Fast Five trailer.
Sometimes they will name the director of the
film in the video. Just like I have.
Conventions I Could/Should Have Included
• In my point of view there wasn’t much more that I could or should of included.
Except maybe more dialogue. Looking back at the editing stage now and watching
more teaser trailers I have noticed that a lot of them have a fair bit of dialogue, and
mine doesn't,. So that would be something to think about in the future.
60. EVALUATION
QUESTION 2
How effective is the combination of your main product and ancillary texts (i.e. magazine
cover/poster)?
Please open the link below for my answer to this question
http://www.youtube.com/watch?v=A_d24vYQyqg&list=UUGnUHVGJAQG2XG5TPFMOv4g&feature=plcp
61. EVALUATION
QUESTION 3
What have you learned from your audience feedback?
Please see next slide
62. I have been creating questionnaire’s throughout my coursework to gain audience feedback. When researching for
my target audience I created a questionnaire and asked a number of people to fill it out for me. I then created pie
charts to show the answers they were giving me. (See questionnaire and feedback from this question on slides
18,19,20,21) I also created another questionnaire for the first showing of my teaser trailer. I used the same
method as before when researching my target audience, as it thought it was easy and clear to show people’s
thoughts. (See page 43,44,45,46 for the questionnaire and feedback)
Since finishing my magazine front cover, teaser trailer and film poster I have gained yet more feedback to my final
products from friends and family from social networking sites Twitter and Facebook and YouTube.
Twitter
On the 1st December I posted my link of my teaser trailer and the message below on Twitter to gain
some audience feedback.
Below is some feedback I received from this post:
63. YouTube
To the left is a screenshot of
my teaser trailer and how
many views it has got since
posted on YouTube the 1st
December 2011. This
screenshot was take on the
13th December. This shows the
interest that my teaser trailer
has gained in just under two
weeks of being on the site.
(Please not the views may
have increased on the date
you are watching the teaser
trailer)
On the right is a chart from
the site YouTube showing that
week by week the teaser
trailer is increasing in views
(please not screenshot taken
on the 13th December 2011)
64. Facebook
I also posted another link of my teaser trailer and a message on another social networking site, Facebook where I
gained some more feedback. Below is a screenshot of my post.
65. EVALUATION
QUESTION 4
How did you use media technologies in the construction and research, planning and
evaluation stages?
In addition to using the camera, here are the other media technology I used.
http://www.youtube.com/watch?v=xoLRBTY-Mb0&list=UUGnUHVGJAQG2XG5TPFMOv4g&feature=plcp