Presentation about 7 steps for a website development for beginners. You do not need to know computer science or programming to be able to create your own website!
2. STEP IT Academy
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in IT education.
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15. STEP 1: PLAN AHEAD
Map out this basics:
➤ What is essence of the website?
➤ What is your purpose: sell? tell your story? create a blog?
➤ Who am I targeting?
➤ Who are your customers? What language they use? What
are they interested in?
➤ What’s my budget?
➤ Basic website building online platforms - from $5/monthly;
eCommerce platforms with analytics and hosting tools -
from $20/month.
16. TASK: 10 MINUTES
➤ define what is the main TASK for your company website?
➤ write description of your TARGET CUSTOMERS:
1. what is their age?
2. where do they live?
3. are they mostly women/men? do they have families?
4. what education do they have? do they work? what language they
speak?
5. what position do they take? how do they make decisions?
6. what is important for them to know about your product and
service?
7. what are they needs your product/ service meet?
17. STEP 2: NAME IT, CHOOSE A DOMAIN
➤ choose a name: simple, catchy and
representing your business
➤ avoid numbers
➤ check out if your domain name is available
with .com or alternatively choose other
options: .biz, .co, .mobi or .me
➤ Domains are available for purchase:
➤ google.com
➤ godaddy.com
➤ checkdomain.com
➤ if you need a .kh domain - registration is
administered by Telecommunication
Regulator of Cambodia. Only Cambodia-
registered companies, government agency,
organisation and Cambodian citizens can
register domain names.
18. Did you know that Internet exploded from
1 website in 1991 to 1 billion in 2014?
19. TEAM TASK: 10 MINUTES
➤ discuss in your team: what could be a good domain name for
a company:
1. cleaning services
2. taxi services
3. translation services
4. ice cream cafe
5. music school
Tell what is your website purpose and target audience!
20. STEP 3: DEVELOP STRUCTURE
➤ Keep the structure simple.
➤ Structure should support the
aim of your website
➤ Always include such
information:
➤ about you
➤ about your products and
services
➤ your contact information
➤ Links to your social media
accounts
21. STEP 4: DEVELOP DESIGN
Go though the checklist:
What kind of image do you
want to create? Pick up a right
theme.
Do you have a logo?
What are your corporate
colours?
Do you have pictures to
support your story?
If you are building online
store - check out if you have
right pictures of your product?
22. HAVE RECOGNISABLEVISUAL
APPEARANCE
• we get 80% of information visually
• your visual appearance - your brand - should be recognisable,
supporting your messages and values
• be consistent
25. ABOUT 70% OF CAMBODIANS ARE USING
SMALL SCREENS TO ACCESS WEBSITES.
26. STEP 5: ADD CONTENT
➤ keep it short!
➤ have enough images
➤ think about key words
➤ add map in your contact
information
➤ think what languages should
you use
27. TEAM TASK: 10 MINUTES
➤ in your team write key words for your selected company/ business
➤ use mind map methodology
28. STEP 6: TEST YOUR WEBSITE
➤ show your website to friends
and relatives: ask them about
experience
➤ do they like design?
➤ can they find information
easily
➤ what would they improve?
➤ Show your website on your
Facebook page: ask feedback
there
➤ Analyse all the comments and
make improvements if needed.
29. STEP 7: SPREAD THE WORD!
➤ When you are ready - launch your
website and think how advertise it:
➤ what is your target audience?
➤ what channels do they use?
➤ connect your website to your
social media profiles
➤ Connect google analytics to track
performance
➤ it will show who is visiting your
website
➤ how much time do they spend
on your website
➤ where do they come from