Online business presentation

1. WELCOME TO…

2. Want to be your own
boss and become
rich?

3. WHY ONLINE BUSINESS?

9. Investments: $ 1500
Competition: 6 000
Location: one city

10. Investments: $ 300
Competition: less 100
Location: one country

13. CUSTOMERS
TRUST
PROBLEM:
- not many customers trust you and buy
your products
SOLUTION:
- keep consistent communication
- create community
- work on giving customers more than
just online shopping experience

14. CUSTOMERS
PROBLEM:
- customers are not buying your product
- sales are not active as you want
SOLUTION:
- work out your marketing strategy
- focus on creating URGENCY with your
products promotions
- improve your visibility

15. PRODUCTS RANGE
PROBLEM:
- some of your problems are selling
better than others
SOLUTION:
- analyse statistics
- work out right promotion and price
strategy

16. COMPETITORS
PROBLEM:
- competitors might copy you
SOLUTION:
- find a way or solution that would make
you better than competition:
- faster delivery
- better customers service
- special loyalty discounts
- easier payment options

17. CUSTOMER
SUPPORT
PROBLEM:
- too many calls and e-mails
SOLUTION:
- get ready for training and bringing new
staff members

18. e-commerce industry

19. FROM GIANTS

20. Key to success:
- deliver great service!

21. Key to success:
- bring variety

22. TO NICHE

23. zulily.com
targets moms and
housewives

24. etsy.com
sells handmade products
from all over the world

26. ABOUT 70% OF CAMBODIANS ARE USING
SMALL SCREENS TO ACCESS WEBSITES.

27. Number of apps available in the world
By July 2015

28. Internet exploded from
1 website in 1991 to 1 billion in 2014

29. choose option what is
the best for your customers!

30. make sure your website is mobile
optimised

31. data shows
• 51% of consumers prefer shopping on
the mobile web vs. using a smartphone app
• 82% of smartphone shoppers use their
mobile browser to search for products in-
store
• 62% of shoppers say they visit a
mobile website directly vs. 21% who say
they use a retailer’s app in-store
Business Insider, 2015

33. QUESTIONS?
www.cambodia.itstep.org
cambodia@itstep.org
www.facebook.com/itstepcambodia