You will find 7 very practical creativity methods to generate a lot of ideas. Cyriel Kortleven has more than 15 years of experience in boosting the creativity level of his audience.
"Booth Brush Up" Trade Show Booth Presentation Training SlidesAndy Saks
These slides accompany "Booth Brush-Up," my 1-hour trade show booth staff training program. This program helps exhibitors boost their lead count by teaching booth staff to attract prospects with appealing body language, qualify them with targeted questions, run demos efficiently and effectively, and extend the relationship by locking in a follow-up action. I've delivered "Booth Brush-Up" for several clients, including AT&T, and they've found it very effective in priming their staff to behave professionally, focus on customers, and grab more leads!
Here you can find 21 ways to boost your event or conference. Cyriel has a lot of experience as Master of Interaction and loves to share his knowledge and experience in some very practical ways to inspire, engage and wake up your audience. Enjoy!
Boom! 5 Ed Disruptors For Your ConferencesJeff Hurt
Brain science is not a fad and neither is online learning. The more we learn about how we learn, the more opportunities we have to provide more meaningful and lasting learning experiences for attendees at our meetings and events. Explore a few top education innovations happening in all walks (including K-12, universities, the digital space, library science, adult education and on-the-job-learning) extract their core nuggets of wisdom and “translate” them for application to our world of conference and professional learning.
Building Authentic Connections with Visitors through Design ThinkingDana Mitroff Silvers
Slides from the 2015 Museum Computer Network (MCN) Annual Conference. This workshop combined tools and methods from the design thinking process with theories and strategies from game design.
Design Sprints for Awesome Teams: Workshop at Museums & the Web 2017Dana Mitroff Silvers
Slides from "Design Sprints for Awesome Teams: Running Design Sprints for Rapid Digital Product Development" at the 2017 Museums and the Web conference in Cleveland, Ohio.
Catalyzing Change: Tools and Strategies for Digital Transformation (Museums a...Dana Mitroff Silvers
Slides from Museums and the Web 2015 pre-conference workshop, "Catalyzing Change: Tools and Strategies for Digital Transformation."
workshop presenters:
Dana Mitroff Silvers @dmitroff
Emily Lytle-Painter @museumofemily
Carolyn Royston: #caro_ft
Design Sprints for Awesome Teams: Running Design Sprints for Rapid Digital Pr...Dana Mitroff Silvers
Pre-conference workshop at the 2016 Museums and the Web Conference in Los Angeles, CA, on April 6, 2016.
Design Thinking is a set of methods and a mindset that combines empathy, creativity, and rationality to solve human-centered problems, and is the foundation upon which Design Sprints are built. We have run numerous Design Sprints with museums and cultural heritage organizations, and have refined its application to the unique constraints and opportunities of the museum sector.
Come join us for this fun and high-energy workshop in which we’ll walk you through a hands-on Design Sprint and give you tools and resources to bring sprints back to your own organization—and make your team more awesome!
"Booth Brush Up" Trade Show Booth Presentation Training SlidesAndy Saks
These slides accompany "Booth Brush-Up," my 1-hour trade show booth staff training program. This program helps exhibitors boost their lead count by teaching booth staff to attract prospects with appealing body language, qualify them with targeted questions, run demos efficiently and effectively, and extend the relationship by locking in a follow-up action. I've delivered "Booth Brush-Up" for several clients, including AT&T, and they've found it very effective in priming their staff to behave professionally, focus on customers, and grab more leads!
Here you can find 21 ways to boost your event or conference. Cyriel has a lot of experience as Master of Interaction and loves to share his knowledge and experience in some very practical ways to inspire, engage and wake up your audience. Enjoy!
Boom! 5 Ed Disruptors For Your ConferencesJeff Hurt
Brain science is not a fad and neither is online learning. The more we learn about how we learn, the more opportunities we have to provide more meaningful and lasting learning experiences for attendees at our meetings and events. Explore a few top education innovations happening in all walks (including K-12, universities, the digital space, library science, adult education and on-the-job-learning) extract their core nuggets of wisdom and “translate” them for application to our world of conference and professional learning.
Building Authentic Connections with Visitors through Design ThinkingDana Mitroff Silvers
Slides from the 2015 Museum Computer Network (MCN) Annual Conference. This workshop combined tools and methods from the design thinking process with theories and strategies from game design.
Design Sprints for Awesome Teams: Workshop at Museums & the Web 2017Dana Mitroff Silvers
Slides from "Design Sprints for Awesome Teams: Running Design Sprints for Rapid Digital Product Development" at the 2017 Museums and the Web conference in Cleveland, Ohio.
Catalyzing Change: Tools and Strategies for Digital Transformation (Museums a...Dana Mitroff Silvers
Slides from Museums and the Web 2015 pre-conference workshop, "Catalyzing Change: Tools and Strategies for Digital Transformation."
workshop presenters:
Dana Mitroff Silvers @dmitroff
Emily Lytle-Painter @museumofemily
Carolyn Royston: #caro_ft
Design Sprints for Awesome Teams: Running Design Sprints for Rapid Digital Pr...Dana Mitroff Silvers
Pre-conference workshop at the 2016 Museums and the Web Conference in Los Angeles, CA, on April 6, 2016.
Design Thinking is a set of methods and a mindset that combines empathy, creativity, and rationality to solve human-centered problems, and is the foundation upon which Design Sprints are built. We have run numerous Design Sprints with museums and cultural heritage organizations, and have refined its application to the unique constraints and opportunities of the museum sector.
Come join us for this fun and high-energy workshop in which we’ll walk you through a hands-on Design Sprint and give you tools and resources to bring sprints back to your own organization—and make your team more awesome!
Great Fundraising Events - AFP ICON 2017Bloomerang
Fundraising events have become an increasingly important and ubiquitous tool for nonprofit organizations.
But what is it that ultimately makes an event “successful?” and how can events provide new and potentially exciting forms of value for participants?
This session will dive into new Bloomerang-funded research from the Rogare Fundraising Think Tank at Plymouth University, which outlines for the first time what overarching factors may have a part to play in distinguishing genuinely outstanding fundraising events from merely ‘average’ ones.
Learning Outcomes:
Discover how your own efforts compare with an international focus group
Learn the critical success factors that lead to event success
Uncover key recommendations for creating memorable experiences
We all know we're living in a period of massive, accelerating change. Yet how we think, how we work and what we produce as an advertising industry has changed remarkably little. This talk at the ICA in Toronto is a (hopefully practical) call for the industry to reclaim its progressive, and truly radical, roots.
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
This keynote was given by Marissa Louie, Principal Designer at Yahoo!
Abstract:
There are millions of web sites and apps that exist, yet only a few of them are accessed on a regular basis. How do we design products that keep users coming back for more? The answer is simple – we integrate emotion into our designs.
In this presentation, Marissa Louie will teach us:
Emotional themes: What gets users hooked
Emotional toolbox: Design elements that make your users feel great
How to integrate positive emotions to influence behavior and increase user engagement
How to add personality to a product
--
Meet Marissa
Marissa Louie is a UI, UX, and Product Designer whose designs have been experienced by over 1 billion users. She is a Principal Designer at Yahoo!, where she has led design efforts in Search and Homepage and Verticals. She founded First Designer Co., a design community that supports designers with mentorship, design critiques, and job opportunities.
She has been an iOS Art Director at Apple, Product Designer at Ness Computing (acquired by OpenTable and now part of Priceline.com), and Co-founder of three tech startups. Her work has won numerous awards, including Apple's App Store Best of 2012 for Ness Computing.
Understanding users without getting boredStefan Ivanov
The slides were used in a workshop at UXify Bulgaria 2018 in order to share and let the participants explore different techniques for conducting user research.
How I learned to stop worrying about the brandGareth Kay
My slides (that make even less sense without v/o) from Planningness 2016. Marketers and the folks who advise them obsess over the brand. But what if our obsession is wrong? What if how we think about a brand is ill defined? What if we need to rethink what we do to focus on the end result, not the means? This session will lay out my misgivings with how we obsess over the brand and give practical advice about how we might do things that are more valuable to people and businesses. (Also hit presentation gold getting Dr Strangelove, Bob Mould and David Bowie into one presentation).
Design Principles: The Philosophy of UXWhitney Hess
The visual principles of harmony, unity, contrast, emphasis, variety, balance, proportion, repetition, texture and movement (and others) are widely recognized and practiced, even when they aren’t formally articulated. But creating a good design doesn’t automatically mean creating a good experience.
In order for us to cultivate positive experiences for our users, we need to establish a set of guiding principles for experience design. Guiding principles are the broad philosophy or fundamental beliefs that steer an organization, team or individual’s decision making, irrespective of the project goals, constraints, or resources.
Whitney will share a universally-applicable set of experience design principles that we should all strive to follow, and will explore how you can create and use your own guiding principles to take your site or product to the next level.
Communication and presentation tips for do-gooders, created by Dr. Carmen Simon and Bruce Kasanoff. Learn more at http://www.memzy.com/ and http://kasanoff.com/
This slide show was used by Ishwar Agarwal, Gyanu Karki, and Talha Rehman at the IMPACT National Conference 2017 to facilitate a Design Thinking workshop to address a social problem, Obesity. In particular, the attendees designed solutions of their partner's fast food consumption, which is a major cause of obesity. This workshop was adopted from Stanford d.school's gift giving experience: https://dschool.stanford.edu/groups/designresources/wiki/ed894/the_giftgiving_project.html
Tips and tricks for how to work together when you are looking to find a novel solution to an existing problem, or a solution to a problem that others didn't even know existed.
This booklet was used by Ishwar Agarwal, Gyanu Karki, and Talha Rehman at the IMPACT National Conference 2017 to facilitate a Design Thinking workshop to address a social problem, Obesity. In particular, the attendees designed solutions of their partner's fast food consumption, which is a major cause of obesity. This workshop was adopted from Stanford d.school's gift giving experience: https://dschool.stanford.edu/groups/designresources/wiki/ed894/the_giftgiving_project.html
How do you find that inspirational startup idea? How do you use your creative mindset to look at the world around you and notice opportunities to develop from your passions and interests. Learn about the need to 'magpie' and how that can start you on your road to entrepreneurship
This is a presentation of Cyriel Kortleven (www.cyrielkortleven.com) about thinking outside the box and exploring different skills to give your creativity a boost.
Great Fundraising Events - AFP ICON 2017Bloomerang
Fundraising events have become an increasingly important and ubiquitous tool for nonprofit organizations.
But what is it that ultimately makes an event “successful?” and how can events provide new and potentially exciting forms of value for participants?
This session will dive into new Bloomerang-funded research from the Rogare Fundraising Think Tank at Plymouth University, which outlines for the first time what overarching factors may have a part to play in distinguishing genuinely outstanding fundraising events from merely ‘average’ ones.
Learning Outcomes:
Discover how your own efforts compare with an international focus group
Learn the critical success factors that lead to event success
Uncover key recommendations for creating memorable experiences
We all know we're living in a period of massive, accelerating change. Yet how we think, how we work and what we produce as an advertising industry has changed remarkably little. This talk at the ICA in Toronto is a (hopefully practical) call for the industry to reclaim its progressive, and truly radical, roots.
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
This keynote was given by Marissa Louie, Principal Designer at Yahoo!
Abstract:
There are millions of web sites and apps that exist, yet only a few of them are accessed on a regular basis. How do we design products that keep users coming back for more? The answer is simple – we integrate emotion into our designs.
In this presentation, Marissa Louie will teach us:
Emotional themes: What gets users hooked
Emotional toolbox: Design elements that make your users feel great
How to integrate positive emotions to influence behavior and increase user engagement
How to add personality to a product
--
Meet Marissa
Marissa Louie is a UI, UX, and Product Designer whose designs have been experienced by over 1 billion users. She is a Principal Designer at Yahoo!, where she has led design efforts in Search and Homepage and Verticals. She founded First Designer Co., a design community that supports designers with mentorship, design critiques, and job opportunities.
She has been an iOS Art Director at Apple, Product Designer at Ness Computing (acquired by OpenTable and now part of Priceline.com), and Co-founder of three tech startups. Her work has won numerous awards, including Apple's App Store Best of 2012 for Ness Computing.
Understanding users without getting boredStefan Ivanov
The slides were used in a workshop at UXify Bulgaria 2018 in order to share and let the participants explore different techniques for conducting user research.
How I learned to stop worrying about the brandGareth Kay
My slides (that make even less sense without v/o) from Planningness 2016. Marketers and the folks who advise them obsess over the brand. But what if our obsession is wrong? What if how we think about a brand is ill defined? What if we need to rethink what we do to focus on the end result, not the means? This session will lay out my misgivings with how we obsess over the brand and give practical advice about how we might do things that are more valuable to people and businesses. (Also hit presentation gold getting Dr Strangelove, Bob Mould and David Bowie into one presentation).
Design Principles: The Philosophy of UXWhitney Hess
The visual principles of harmony, unity, contrast, emphasis, variety, balance, proportion, repetition, texture and movement (and others) are widely recognized and practiced, even when they aren’t formally articulated. But creating a good design doesn’t automatically mean creating a good experience.
In order for us to cultivate positive experiences for our users, we need to establish a set of guiding principles for experience design. Guiding principles are the broad philosophy or fundamental beliefs that steer an organization, team or individual’s decision making, irrespective of the project goals, constraints, or resources.
Whitney will share a universally-applicable set of experience design principles that we should all strive to follow, and will explore how you can create and use your own guiding principles to take your site or product to the next level.
Communication and presentation tips for do-gooders, created by Dr. Carmen Simon and Bruce Kasanoff. Learn more at http://www.memzy.com/ and http://kasanoff.com/
This slide show was used by Ishwar Agarwal, Gyanu Karki, and Talha Rehman at the IMPACT National Conference 2017 to facilitate a Design Thinking workshop to address a social problem, Obesity. In particular, the attendees designed solutions of their partner's fast food consumption, which is a major cause of obesity. This workshop was adopted from Stanford d.school's gift giving experience: https://dschool.stanford.edu/groups/designresources/wiki/ed894/the_giftgiving_project.html
Tips and tricks for how to work together when you are looking to find a novel solution to an existing problem, or a solution to a problem that others didn't even know existed.
This booklet was used by Ishwar Agarwal, Gyanu Karki, and Talha Rehman at the IMPACT National Conference 2017 to facilitate a Design Thinking workshop to address a social problem, Obesity. In particular, the attendees designed solutions of their partner's fast food consumption, which is a major cause of obesity. This workshop was adopted from Stanford d.school's gift giving experience: https://dschool.stanford.edu/groups/designresources/wiki/ed894/the_giftgiving_project.html
How do you find that inspirational startup idea? How do you use your creative mindset to look at the world around you and notice opportunities to develop from your passions and interests. Learn about the need to 'magpie' and how that can start you on your road to entrepreneurship
This is a presentation of Cyriel Kortleven (www.cyrielkortleven.com) about thinking outside the box and exploring different skills to give your creativity a boost.
Co-creation brings groups together to jointly produce a mutually valued outcome.
Today’s business world: we meet to talk about what we’re going to do, we go off in our vacuum, we create something, we come back to review, we get feedback, we debate, we revise, and ultimately create something that doesn’t hit the mark from all sides. This is wildly inefficient and produces subpar products.
Pinaki Kathiari, co-founder of Local Wisdom and Stephen Garguillo, Senior Manager of Creative Engagement at Johnson & Johnson, have changed this model in their teams. Co-creation can be used with clients and agencies, companies and customers, between internal departments, basically any number multi disciplined teams looking to produce something.
In their talk 7 Do’s and Don’ts for Co-Creation, Stephen and Pinaki talk about the important aspects of how to bring people together to create fantastic outcomes. From knowing why and when you should co-create, to facilitation, and keeping a bias towards action, you’ll learn what it takes to produce awesome work together than hits the mark from all angles.
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We've all been there. Sitting in a boardroom. Bored out of our minds in another "brainstorm". Waiting for the misery to end.
Get out of your rut and stop wasting time. Start producing kick-ass ideas today...what are you waiting for? Click the next button and let's get started...
21 reasons why people don't read your newsletterCyriel Kortleven
21 reasons why people don't read your newsletter anymore. Cyriel Kortleven created this slideshare as a last attempt to inactive subscribers in his mailinglist.
Ontdek praktische tips hoe ondernemers een creatieve mindset kunnen ontwikkelen. Het Yes And Act manifesto helpt om beter om te gaan met alle veranderingen die op je afkomen.
Timespiration - a different look at time - Cyriel KortlevenCyriel Kortleven
This presentation is a collection of my favorite quotes, stories (nice to know), pictures and screenshots from my book 'Timespiration'. I hope it will help you to get a different look at time because time is a lot more than clocktime.
Presentatie van Cyriel Kortleven over het ontwikkelen van een creatieve attitude. We vertrekken vanuit een aantal creatieve voorbeelden die als illustratie dienen om de veranderingen in de wereld aan te geven. Daarna gaan we dieper in op de Vloek van Kennis en patroondenken. En krijg je diverse vaardigheden aangereikt (yes and ...) om de creativiteit een boost te geven. tenslotte kun je de stappen van een creatief proces ontdekken met allerlei creativiteitstechnieken.
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
2. Download posters with ideakillers and ideaboosters
for free:
www.ideakillers.net
Human beings are very good at judging very
quickly. That’s usually a good habit but not
when the logical way is no longer working. At
that moment we need to suspend our judgement
to increase the survival rate of new ideas.
3. Basic guidelines for a brainstorming session* Suspend judgement - all ideas are welcome
* Quantity breeds quality - the more ideas, the better
* Pay attention to naive ideas - might lead to a breakthrough
* No hierarchy, no arrogance - everybody is equal during the session
* Hitch-hike on each other ideas - use ideas as a stepping stone
* Concrete ideas - make sure that every idea that is written down gives an
answer on the how-question
* Every idea should be a stand-alone idea (1 post-it = 1 idea)
(Eg the words ‘social media’ don’t count as an idea - ‘We are going to send 3 tweets with a motivational quote a day
to engage with people’ or ‘Create a youtube video where we interview the CEO about engagement’ is a concrete idea)
4. To make this document more concrete, we will introduce a very concrete
challenge which we’ll use to generate some example ideas while applying the
creativity methods. Engaging employees or colleagues to be more creative is a
big issue for many companies so let’s use that challenge:
How can I stimulate the creativity of my colleagues?
PS: this is a document with some basic guidelines to facilitate the diverging parts of a brainstorming session. There are many more things to keep in mind
(like group dynamics, and if you’re having a bigger or very important brainstorming session, I would definitely advise working with a professional creative
facilitator to make sure that you get high-quality ideas and actions.
5. 1. All participants get a blank piece of paper + a marker
2. Give them 3 minutes to come up with at least 7 new ideas
3. When time’s up, give your paper with ideas to the person on their right
(every participant gets a ‘new’ paper with ideas from their neighbour)
4. Continue the process and try to generate 7 extra ideas - inspired by
the ideas from your neighbour (try to build on the idea of your neighbour
but write every idea down as a stand-alone idea)
5. Repeat this process one more round (this time share the paper with a
neighbour 2 positions to the right)
1. Brainwriting
Example: I start with writing my own ideas on the paper. In the next round, I receive the paper from my meighbour and one of the
ideas is ‘Put posters with a motivational quote at the entrance.’ I get inspired by that idea and build further on it and write down
‘Create some template-posters with a challenging question like ‘What’s your biggest dream’ and invite colleagues to write down their
answer’ or ‘I ask 5 colleagues about their favorite quote and have a short conversation around that quote.’
6. MacGuyver was a very inventive secret agent in the TVseries MacGuyver - he
always carried a Swiss army knife & duct-tape and he always found a clever
solution based on the available resources when he was locked up somewhere.
For this method, we also use ‘random stimuli’ to generate new ideas.
1. Let the participants form pairs + give them some post-its + marker
2. The pairs walk around in the room (or outside) and 1 person points to a
random object
3. The participants form a number of associations around that object
4. Re-associate - connect one of the associations back to the original
challenge
2. Mac Guyver method
Example: I walk with a participant outside and she points to a statue of the founder of the company. We use ‘statue’ as an object
and come up with a few associations: stone, formal, respect, pedestal. Then we write our new ideas on post-it notes starting from the
associations. ‘Formal’ can lead to an idea like ‘We create a formal procedure that every employee has to generate 3 ideas a day’; or
‘Respect’ can be transformed into an idea like ‘People who share their ideas with colleagues will get more respect’.
7. 1. Let the participants form pairs + give them some post-its + marker
2. Use the ‘Crossing borders’ sheet (next page) as inspiration.
3. You start with column 1 and one participant chooses a number between 1
and 16 - then you use the function that corresponds with that number
as inspiration - how would somebody from … solve your problem? This
idea is written on a post-it. Try to come up with 2 or 3 ideas /
function.
4. Repeat the same process for the other columns (industry, organisation,
culture and random).
3. Crossing borders
Example: We pick number 12 from column one: Aministration. Possible ideas could be: ‘For one week, all emails from administration will start
with a creative movie of 30 seconds before the real message becomes visible’. Column 2 - number 13: Pharmaceutical - ‘We develop a pill
that makes people more creative’. Column 5 - number 10: Harley biker - ‘People who come up with a great idea get a temporary tattoo
with the message ‘I am a very creative person’ …
8. 1. Marketing
2. Finance
3. Logistics
4. Human Resources
5. Health & Safety
6. Production
7. R&D
8. IT
9. Communication
10. Accounting
11. Customer service
12. Administration
13. Legal
14. Foreman
15. Quality control
16. Sales
…
1. Automotive
2. IT
3. Retail
4. Government
5. Agriculture
6. Construction
7. Fashion
8. Healthcare
9. Banking
10. Entertainment
11. Communication
12. Transport
13. Pharmaceutical
14. Sports
15. Oil & Gas
16. Gaming
…
1. Belgium
2. Italy
3. Australia
4. China
5. America
6. India
7. South Africa
8. Sweden
9. Singapore
10. New Zealand
11. UK
12. Spain
13. Canada
14. Mexico
15. Botswana
16. Afghanistan
…
X industry X randomX cultureX function X organisation
1. Public speaker
2. your first love
3. Opera singer
4. Harvard prof
5. Arnold Schwarzenegger
6. your neighbour
7. Teenager
8. Kung fu master
9. Grumpy granddad
10. Harley biker
11. street artist
12. bartender
13. Tattoo artist
14. surfer dude
15. Toddler
16. your worst enemy
…
1. Google
2. Disney
3. Coca cola
4. Federal government
5. Ikea
6. Ebay
7. Mac Donalds
8. DHL
9. Air Asia
10. MTV
11. Louis Vuiton
12. Facebook
13. Colgate
14. Red Bull
15. Nike
16. Spotify
…
9. Method A
1. Select crucial terms in the starting formulation
2. Determine the presupposition in each of those terms
3. For each presupposition, ask the question ‘What if this was not true?’
4. Re-associate - come up with new ideas
Method B
1. Write down the common characteristics of ideas in earlier rounds (these
indicate presuppositions)
2. For each presupposition, ask the question ‘What if this was not true?’
3. Resociate - come up with new ideas
4. Presuppositions
Example method A: crucal terms are ‘teamleader’, ‘stimulate’, ‘creativity’ and ‘colleagues’. I take the first term and rephrase the
question - what if the teamleader wasn’t responsible for stimulating the creativity. What kind of ideas would come up in that situation.
Possible idea: we create a system of buddies where team members stimulate each other to become creative.
Example method B: we might discover that a lot of ideas go in the direction of giving rewards or appraisal. What would happen if we
couldn’t give a positive reward. Possible idea: if you don’t come up with 5 ideas/month, your salary will be lowered by 5%.
10. 1. Groups of 4 people and everybody shares his or her hero (could be a real
or fictive person, comics, historical figures, …).
2. Choose the hero that everybody recognises but not a stereotypical hero
like Superman
3. Write down some charactericstics of that hero
4. How would the hero solve your problem? Use the different characteristics
to come up with different ideas
5. Re-associate - translate the actions of the hero into concrete solutions
5. Superhero
Example: hero is Frodo from Lord of the Rings. Characteristics: small, courage, no special heroic powers, ring, accompanied by his friend
Sam. Then you reframe the question: What would Frodo do to stimulate more creativity? + immediately translate it to the real situation.
Possible ideas: ‘Go on a quest to find the solution’ can become ‘Organise a quest within the company where employees have to bring in
ideas to solve the quest.’ Or ‘Ask for help from friends’ could lead to ‘Every employee will contact a friend in a different organisation
and ask what kind of initiatives they take to stimulate creativity.’
11. 1. A group of max 8 people gather around a table and one person has a
piece of paper and will write
2. Everybody can add a trend in society and the writer creates a mindmap
with all suggestions (go as broad as possible in terms of trends - don’t
stick to your own industry) - 3 minutes to get as many associations as
possible
3. Put mindmap in the middle & divide group in pairs. Every pair picks an
association that has nothing to do with original question
4. Use that trend as inspiration to generate new ideas. Switch trend after 2
or 3 ideas.
6. Trends society
Example: we pick the trend ‘globalisation’. Possible ideas: ‘Take 10 minutes to do a google search on how other companies are stimulating
creativity.’ or ‘let employees who come back from a holiday share some innovations or bizarre things they have learned abroad.’ Trend
‘Artificial Intelligence’. Possible ideas: ‘All employees get an AI chip to generate more ideas.’ or ‘Invite a trend-watcher for a speech.’
12. 1. Reverse the question
In this case: ‘How can I make sure that nobody in my team will come up
with new ideas?’
2. Invent ideas for the new problem statement on a seperate sheet
3. Reverse every idea on the list and re-associate. Go to the extremes -
don’t just reverse the negative idea into a positive one. How would the
extreme positive side look like, + also explore if you can stay on the
negative side and turn that into something positive.
7. Reverse thinking
Example: a ‘negative’ idea could be: ‘If you have an idea, you have to fill out 7 documents and get 4 signatures before you can share
it’. If you reverse this idea, you could get the following ‘real ideas’:
‘Create a very easy process to share ideas - in every meeting we allocate 10 minutes for new ideas’, or you stay on the negative side
‘You have to follow a difficult process to make sure that you are really motivated to share that idea.’ or ’Make it very exclusive -
only the top 10% of the best employees can come up with new ideas’.
13. I hope that you’ve enjoyed these 7 Crazy Creativity methods and apply them in your own
professional or personal lives. If you liked this, then chances are quite high that you would get a
lot of added value from my 9 week inspiration boost where I share all kind of tips & tricks
to boost your creative & entrepreneurial mindset. I create one or two blogs around these topics
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14. Cyriel Kortleven is a global keynote speaker
on the Change Mindset
Cyriel' in 25 words: global speaker,
author, Change Mindset, inspirator,
Certified Speaking Professional (CSP),
digital nomad, interaction, less is
beautiful, Yes And Act, obstacle run,
burning man, loves Liane, present.
www.cyrielkortleven.com
15. And if you’re looking for more inspiration, order Cyriel’s
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