The document provides a template for a business plan covering sections such as executive summary, management and organization, product/service details, marketing plan, operating systems, growth plan, financial plan, and supporting documents. Instructions are provided throughout in blue text to guide the user in customizing the template for their specific business by removing the instructions and filling in their own company information. The template is designed to capture all essential information needed to clearly outline the business concept, operations, market strategy, and financial projections.
The document discusses various techniques for analyzing risk in capital budgeting decisions:
- Risk refers to situations where probabilities of outcomes are known, while uncertainty refers to unknown probabilities. Risk is less variable than uncertainty.
- Sensitivity analysis determines how sensitive NPV is to changes in variable assumptions by changing one variable at a time.
- Scenario analysis considers multiple scenarios and their probabilities to arrive at an expected NPV.
- Examples demonstrate calculating NPVs and expected returns for projects with different potential cash flows and probabilities. This provides insight into variability and risk.
The document discusses capital structure and dividend policy. It begins by defining capital structure as how a corporation finances its assets through equity, debt, or hybrid securities. It then discusses Modigliani-Miller's theorem which states that in a perfect market, a firm's capital structure does not affect its value. However, in the real world with taxes, bankruptcy costs, and asymmetric information, capital structure does matter. The document outlines various theories for capital structure including trade-off theory and pecking order theory. It also discusses dividend policy and different theories for how dividends may or may not affect firm value such as Gordon's model and Modigliani-Miller's irrelevance theory.
Brand personality refers to the set of human characteristics associated with a brand. It is how the brand behaves and is perceived, based on factors like gender, age, and emotional traits. Brand personality can help differentiate brands and guide marketing communications by communicating the brand's identity. It is developed over time based on consumer experiences and impressions of the brand. This builds brand equity by creating a unique identity and relationship with customers.
The document discusses brand image and its relationship to brand equity. It makes several key points:
1. Brand image is defined as the perceptions and associations connected to a brand that are held in a consumer's memory. It is made up of various attributes, benefits, and attitudes.
2. A brand's image is influenced by sub-images of the company, product, and typical user. It also takes on personality traits.
3. Maintaining a strong, positive brand image through consistent marketing activities is the driver of brand equity and increased profits. Understanding the brand meaning for consumers is important for effective management.
4. Various dimensions like attributes, benefits, and attitudes contribute to how consumers perceive the overall
This document discusses various types of risk in finance. It identifies default risk, interest rate risk including price and reinvestment rate risks, liquidity risk, inflation risk, market risk, firm-specific risk, economic risk, downside risk, project risk, financial risk, business risk, foreign exchange risks including translation and transaction risks, total risk, and obsolescence risk. It provides brief definitions and examples for each type of risk.
The pecking order theory suggests that firms prefer internal financing over external financing and debt over equity. Under this theory, firms will first use retained earnings to finance projects and needs before considering external funds. If additional funds are needed, firms will take on debt before issuing new equity. The pecking order theory is based on the ideas that internal funds are cheapest, debt is cheaper than equity, and managers have more information about their firm than outside investors.
This document discusses hybrid securities such as preferred stock, warrants, and convertibles. It provides information on their features, risks, advantages, and disadvantages from the perspective of both issuers and investors. Convertibles in particular help minimize agency costs between shareholders and bondholders by allowing bondholders to share in upside returns through conversion.
The document discusses various techniques for analyzing risk in capital budgeting decisions:
- Risk refers to situations where probabilities of outcomes are known, while uncertainty refers to unknown probabilities. Risk is less variable than uncertainty.
- Sensitivity analysis determines how sensitive NPV is to changes in variable assumptions by changing one variable at a time.
- Scenario analysis considers multiple scenarios and their probabilities to arrive at an expected NPV.
- Examples demonstrate calculating NPVs and expected returns for projects with different potential cash flows and probabilities. This provides insight into variability and risk.
The document discusses capital structure and dividend policy. It begins by defining capital structure as how a corporation finances its assets through equity, debt, or hybrid securities. It then discusses Modigliani-Miller's theorem which states that in a perfect market, a firm's capital structure does not affect its value. However, in the real world with taxes, bankruptcy costs, and asymmetric information, capital structure does matter. The document outlines various theories for capital structure including trade-off theory and pecking order theory. It also discusses dividend policy and different theories for how dividends may or may not affect firm value such as Gordon's model and Modigliani-Miller's irrelevance theory.
Brand personality refers to the set of human characteristics associated with a brand. It is how the brand behaves and is perceived, based on factors like gender, age, and emotional traits. Brand personality can help differentiate brands and guide marketing communications by communicating the brand's identity. It is developed over time based on consumer experiences and impressions of the brand. This builds brand equity by creating a unique identity and relationship with customers.
The document discusses brand image and its relationship to brand equity. It makes several key points:
1. Brand image is defined as the perceptions and associations connected to a brand that are held in a consumer's memory. It is made up of various attributes, benefits, and attitudes.
2. A brand's image is influenced by sub-images of the company, product, and typical user. It also takes on personality traits.
3. Maintaining a strong, positive brand image through consistent marketing activities is the driver of brand equity and increased profits. Understanding the brand meaning for consumers is important for effective management.
4. Various dimensions like attributes, benefits, and attitudes contribute to how consumers perceive the overall
This document discusses various types of risk in finance. It identifies default risk, interest rate risk including price and reinvestment rate risks, liquidity risk, inflation risk, market risk, firm-specific risk, economic risk, downside risk, project risk, financial risk, business risk, foreign exchange risks including translation and transaction risks, total risk, and obsolescence risk. It provides brief definitions and examples for each type of risk.
The pecking order theory suggests that firms prefer internal financing over external financing and debt over equity. Under this theory, firms will first use retained earnings to finance projects and needs before considering external funds. If additional funds are needed, firms will take on debt before issuing new equity. The pecking order theory is based on the ideas that internal funds are cheapest, debt is cheaper than equity, and managers have more information about their firm than outside investors.
This document discusses hybrid securities such as preferred stock, warrants, and convertibles. It provides information on their features, risks, advantages, and disadvantages from the perspective of both issuers and investors. Convertibles in particular help minimize agency costs between shareholders and bondholders by allowing bondholders to share in upside returns through conversion.
This document discusses the importance of correctly calculating a firm's cost of capital and the various components that make up its cost of capital. It explains that a firm uses its cost of capital to determine if investments are profitable. If the cost of capital is miscalculated, the firm could invest in too many unprofitable projects or not enough profitable ones.
The document then outlines the various sources of long-term capital firms use, including long-term debt, preferred stock, and common equity. It discusses methods for calculating the costs of each component, such as using current market yields or the CAPM model. The weighted average cost of capital (WACC) is calculated using the costs of each component weighted by the firm's target
This document discusses what makes a strong brand. It defines a brand as the sum of thoughts and feelings about a company, service or product. A strong brand adds value to a company, requires less persuasion of customers, builds trust and lasting relationships, cuts through marketplace clutter, and can command a premium. While a company can influence a brand, it does not have full control. The document outlines how branding is used to create emotional attachment and discusses the importance of a unique selling proposition and brand values that connect with customers. It notes that a brand's position and equity can be built over time but also damaged quickly through issues like poor quality or customer service.
Starbucks is the leading specialty coffee retailer with over $9.8 billion in annual sales from over 8832 company-owned stores and licensed stores in 50 countries. The average Starbucks customer visits 18 times per month, with 10% visiting twice daily. Starbucks has formed strategic alliances to expand its product portfolio and distribution. Chairman Howard Schultz is focusing on sustaining growth while maintaining market leadership. Starbucks promotes sustainable practices among suppliers and encourages customer loyalty.
The document discusses the agency problem, which occurs when managers of a company prioritize their own interests over those of shareholders. This can result in moral hazard, lower effort by managers, a short-term focus, and risk aversion. Agency costs include monitoring costs, value loss to shareholders from poor manager decisions, and bonding costs to incentivize managers. Solutions aim to align manager and shareholder goals through contract design and compensation packages tied to long-term performance targets. Effective corporate governance is important to mitigate agency conflicts among various stakeholders in a company.
This document discusses asset liability management (ALM) in banks. It defines ALM as a mechanism to address risks from mismatches between bank assets and liabilities due to liquidity or interest rate changes. The ALM framework focuses on profitability and viability. It aims to match asset and liability maturities across time horizons. The objectives of ALM include managing liquidity risk, interest rate risk, and currency risks to stabilize profits and the bank's financial position. Tools used in ALM include information systems, organizational structure, and processes to identify, measure and manage various risks.
This document provides an overview of fund transfer pricing (FTP) in commercial banks. It discusses the need for FTP systems to properly allocate costs and risks across business units. Various FTP methodologies are described, including the single pool method, multiple pool method, and matched rate method. The multiple pool method builds pools of assets and liabilities by product type and maturity and calculates transfer rates using a weighted moving average. The matched rate method matches asset and liability rates for each transaction to determine internal transfer prices. The conclusion summarizes the key FTP approaches for commercial banks.
This document discusses the cost of capital and its importance in corporate finance. It covers determining the cost of equity, cost of debt, weighted average cost of capital (WACC), and how taxes impact these calculations. The chapter outline includes sections on the cost of equity, costs of debt and preferred stock, WACC, and divisional/project costs of capital. Worked examples are provided for calculating each component of the cost of capital and the overall WACC.
The document discusses various types of fixed income securities including bonds, their key features such as coupon rate, maturity date, and yield. It also covers bond market sectors such as the domestic bond market, foreign bond market, and international bond market. Various government bond issuers from countries around the world are also outlined.
This document discusses various techniques for estimating cash flows and analyzing risk for capital budgeting projects. It provides examples of estimating costs, revenues, depreciation, taxes, and cash flows for a sample project over multiple years. It also defines and compares sensitivity analysis, scenario analysis, and simulation analysis for examining risk and uncertainty in project cash flows and outcomes.
The group holds positions in Lockheed Martin, Disney, Toyota Motors, Cisco Systems, and General Electric, which make up 66.8% of their portfolio. They have fallen to 168 out of 181 in the rankings due to recent market declines. The document provides brief descriptions of each company, including their industries, notable products, founding dates, and locations.
The document discusses the 7 key brand elements - brand name, logo/symbol, URL, character, slogan, jingle, and packaging. It provides details on each element and the 6 criteria for selecting brand elements: memorability, meaningfulness, likability, transferability, adaptability, and protectability. The brand elements must work together cohesively to create a consistent brand identity that builds brand awareness and image.
statistical analysis on Star vs costa coffeehimani_chowhan
The document compares Starbucks and Costa Coffee across several variables based on a survey of 60 customers. Key findings include:
- Starbucks had higher mean ratings for variables like ambience, brand loyalty and membership schemes, while Costa scored higher on value for money.
- Modes showed Starbucks had better ambience while Costa had more outlets.
- ANOVA found no significant difference in food, drinks and coffee between the two chains.
- In conclusion, the document suggests customers can choose between Starbucks or Costa based on their priority for different variables.
Starbucks Mc kinsey 7 s framework modelMd Asif uddin
The document summarizes Starbucks' 7S framework, which analyzes the company's strategy, structure, shared values, skills, style, staff, and systems. Starbucks' strategy focuses on global expansion and providing excellent customer service. Its structure is divided into three divisions based on geography. Starbucks' shared values center around ethical sourcing, environmental stewardship, and community involvement. Its skills involve strong brand awareness and strategic alliances.
Assessing risk in a business has a lot to do with understanding the business' gearing (or leverage) ratio. This presentation takes highlights what you need to look for when analysing the ratio and some of the adjustments that sometimes have to be made.
This document discusses the valuation of bonds and shares. It defines intrinsic value as the present value of expected future cash flows from an asset, discounted by the required rate of return. Book value is the value of an asset on the balance sheet, calculated as cost minus accumulated depreciation. The document outlines different types of bonds such as irredeemable and redeemable bonds, and how to calculate the present value of bonds with annual and semi-annual interest payments using discounted cash flow formulas. An example calculation is provided.
The document discusses the dividend policies of two major Indian automobile companies, Maruti Suzuki and Mahindra & Mahindra. It provides financial details like profits, revenues, assets, and dividend payouts for both companies from 2004 to 2008. For Maruti Suzuki, the dividend payout ratio has remained around 8% while profits increased 219% over this period. For Mahindra & Mahindra, the dividend payout ratio is higher at around 28% while profits increased 217% over the same period.
The document discusses brand valuation and outlines several key points:
1. Initially, tangible assets were seen as the main business value, but recognition of intangible value like brands grew with the increasing gap between book and market values.
2. Brands are valuable assets that can be quantified and valued using various approaches like discounted cash flow analysis and calculating the brand's contribution to profits.
3. A five step process for brand valuation includes market segmentation, financial analysis, demand analysis, competitive benchmarking, and calculating the brand value.
Discounted cash flow valuation uses present value calculations to determine the value of investment projects and companies. It discounts future cash flows back to the present using a discount rate. The net present value (NPV) of a project is calculated by taking the present value of all expected future cash flows. A positive NPV means the project adds value while a negative NPV means it destroys value. Proper valuation requires forecasting cash flows, determining the appropriate discount rate, and discounting the cash flows to get the NPV.
As discussed in our previous blog, PIT PD describes an expectation of the future, starting from the current situation and integrating all relevant cyclical changes & all values of the obligor idiosyncratic effect with appropriate probabilities. A PIT PD mimics the observed default rates over a period of time. TTC PDs, in contrast, reflect circumstances anticipated over an extremely long period, and thus nullify the effects of credit cycle. Basing it on these definitions, the current article focuses on range of PD Calibration approaches for aligning internal rating model output with actual default rates.
This document discusses liquidity risk and how banks must ensure they have sufficient liquid assets to meet obligations. It outlines various sources of liquidity risk including strategic decisions, reputation issues, market trends, and specific products. It also describes different types of liquidity risk such as asset liquidity risk and funding liquidity risk. Additionally, it discusses liquidity black holes that can develop when the entire market moves to sell assets, exacerbating liquidity issues.
The Aumora Foundation is a charitable organization created by Mr. Mojammel Hoque and some help from his brother and villagers to help the poor, homeless, and those without access to education or healthcare. Mr. Hoque funds the foundation from his own salary and properties and seeks to expand its reach and impact. A digital marketing strategy is proposed that utilizes the foundation's existing website along with SEO, email marketing, and social media to raise awareness and attract donations with a low budget. The goals are to make the website more searchable and keep interested communities informed through regular updates online and in local newspapers.
This document discusses the importance of correctly calculating a firm's cost of capital and the various components that make up its cost of capital. It explains that a firm uses its cost of capital to determine if investments are profitable. If the cost of capital is miscalculated, the firm could invest in too many unprofitable projects or not enough profitable ones.
The document then outlines the various sources of long-term capital firms use, including long-term debt, preferred stock, and common equity. It discusses methods for calculating the costs of each component, such as using current market yields or the CAPM model. The weighted average cost of capital (WACC) is calculated using the costs of each component weighted by the firm's target
This document discusses what makes a strong brand. It defines a brand as the sum of thoughts and feelings about a company, service or product. A strong brand adds value to a company, requires less persuasion of customers, builds trust and lasting relationships, cuts through marketplace clutter, and can command a premium. While a company can influence a brand, it does not have full control. The document outlines how branding is used to create emotional attachment and discusses the importance of a unique selling proposition and brand values that connect with customers. It notes that a brand's position and equity can be built over time but also damaged quickly through issues like poor quality or customer service.
Starbucks is the leading specialty coffee retailer with over $9.8 billion in annual sales from over 8832 company-owned stores and licensed stores in 50 countries. The average Starbucks customer visits 18 times per month, with 10% visiting twice daily. Starbucks has formed strategic alliances to expand its product portfolio and distribution. Chairman Howard Schultz is focusing on sustaining growth while maintaining market leadership. Starbucks promotes sustainable practices among suppliers and encourages customer loyalty.
The document discusses the agency problem, which occurs when managers of a company prioritize their own interests over those of shareholders. This can result in moral hazard, lower effort by managers, a short-term focus, and risk aversion. Agency costs include monitoring costs, value loss to shareholders from poor manager decisions, and bonding costs to incentivize managers. Solutions aim to align manager and shareholder goals through contract design and compensation packages tied to long-term performance targets. Effective corporate governance is important to mitigate agency conflicts among various stakeholders in a company.
This document discusses asset liability management (ALM) in banks. It defines ALM as a mechanism to address risks from mismatches between bank assets and liabilities due to liquidity or interest rate changes. The ALM framework focuses on profitability and viability. It aims to match asset and liability maturities across time horizons. The objectives of ALM include managing liquidity risk, interest rate risk, and currency risks to stabilize profits and the bank's financial position. Tools used in ALM include information systems, organizational structure, and processes to identify, measure and manage various risks.
This document provides an overview of fund transfer pricing (FTP) in commercial banks. It discusses the need for FTP systems to properly allocate costs and risks across business units. Various FTP methodologies are described, including the single pool method, multiple pool method, and matched rate method. The multiple pool method builds pools of assets and liabilities by product type and maturity and calculates transfer rates using a weighted moving average. The matched rate method matches asset and liability rates for each transaction to determine internal transfer prices. The conclusion summarizes the key FTP approaches for commercial banks.
This document discusses the cost of capital and its importance in corporate finance. It covers determining the cost of equity, cost of debt, weighted average cost of capital (WACC), and how taxes impact these calculations. The chapter outline includes sections on the cost of equity, costs of debt and preferred stock, WACC, and divisional/project costs of capital. Worked examples are provided for calculating each component of the cost of capital and the overall WACC.
The document discusses various types of fixed income securities including bonds, their key features such as coupon rate, maturity date, and yield. It also covers bond market sectors such as the domestic bond market, foreign bond market, and international bond market. Various government bond issuers from countries around the world are also outlined.
This document discusses various techniques for estimating cash flows and analyzing risk for capital budgeting projects. It provides examples of estimating costs, revenues, depreciation, taxes, and cash flows for a sample project over multiple years. It also defines and compares sensitivity analysis, scenario analysis, and simulation analysis for examining risk and uncertainty in project cash flows and outcomes.
The group holds positions in Lockheed Martin, Disney, Toyota Motors, Cisco Systems, and General Electric, which make up 66.8% of their portfolio. They have fallen to 168 out of 181 in the rankings due to recent market declines. The document provides brief descriptions of each company, including their industries, notable products, founding dates, and locations.
The document discusses the 7 key brand elements - brand name, logo/symbol, URL, character, slogan, jingle, and packaging. It provides details on each element and the 6 criteria for selecting brand elements: memorability, meaningfulness, likability, transferability, adaptability, and protectability. The brand elements must work together cohesively to create a consistent brand identity that builds brand awareness and image.
statistical analysis on Star vs costa coffeehimani_chowhan
The document compares Starbucks and Costa Coffee across several variables based on a survey of 60 customers. Key findings include:
- Starbucks had higher mean ratings for variables like ambience, brand loyalty and membership schemes, while Costa scored higher on value for money.
- Modes showed Starbucks had better ambience while Costa had more outlets.
- ANOVA found no significant difference in food, drinks and coffee between the two chains.
- In conclusion, the document suggests customers can choose between Starbucks or Costa based on their priority for different variables.
Starbucks Mc kinsey 7 s framework modelMd Asif uddin
The document summarizes Starbucks' 7S framework, which analyzes the company's strategy, structure, shared values, skills, style, staff, and systems. Starbucks' strategy focuses on global expansion and providing excellent customer service. Its structure is divided into three divisions based on geography. Starbucks' shared values center around ethical sourcing, environmental stewardship, and community involvement. Its skills involve strong brand awareness and strategic alliances.
Assessing risk in a business has a lot to do with understanding the business' gearing (or leverage) ratio. This presentation takes highlights what you need to look for when analysing the ratio and some of the adjustments that sometimes have to be made.
This document discusses the valuation of bonds and shares. It defines intrinsic value as the present value of expected future cash flows from an asset, discounted by the required rate of return. Book value is the value of an asset on the balance sheet, calculated as cost minus accumulated depreciation. The document outlines different types of bonds such as irredeemable and redeemable bonds, and how to calculate the present value of bonds with annual and semi-annual interest payments using discounted cash flow formulas. An example calculation is provided.
The document discusses the dividend policies of two major Indian automobile companies, Maruti Suzuki and Mahindra & Mahindra. It provides financial details like profits, revenues, assets, and dividend payouts for both companies from 2004 to 2008. For Maruti Suzuki, the dividend payout ratio has remained around 8% while profits increased 219% over this period. For Mahindra & Mahindra, the dividend payout ratio is higher at around 28% while profits increased 217% over the same period.
The document discusses brand valuation and outlines several key points:
1. Initially, tangible assets were seen as the main business value, but recognition of intangible value like brands grew with the increasing gap between book and market values.
2. Brands are valuable assets that can be quantified and valued using various approaches like discounted cash flow analysis and calculating the brand's contribution to profits.
3. A five step process for brand valuation includes market segmentation, financial analysis, demand analysis, competitive benchmarking, and calculating the brand value.
Discounted cash flow valuation uses present value calculations to determine the value of investment projects and companies. It discounts future cash flows back to the present using a discount rate. The net present value (NPV) of a project is calculated by taking the present value of all expected future cash flows. A positive NPV means the project adds value while a negative NPV means it destroys value. Proper valuation requires forecasting cash flows, determining the appropriate discount rate, and discounting the cash flows to get the NPV.
As discussed in our previous blog, PIT PD describes an expectation of the future, starting from the current situation and integrating all relevant cyclical changes & all values of the obligor idiosyncratic effect with appropriate probabilities. A PIT PD mimics the observed default rates over a period of time. TTC PDs, in contrast, reflect circumstances anticipated over an extremely long period, and thus nullify the effects of credit cycle. Basing it on these definitions, the current article focuses on range of PD Calibration approaches for aligning internal rating model output with actual default rates.
This document discusses liquidity risk and how banks must ensure they have sufficient liquid assets to meet obligations. It outlines various sources of liquidity risk including strategic decisions, reputation issues, market trends, and specific products. It also describes different types of liquidity risk such as asset liquidity risk and funding liquidity risk. Additionally, it discusses liquidity black holes that can develop when the entire market moves to sell assets, exacerbating liquidity issues.
The Aumora Foundation is a charitable organization created by Mr. Mojammel Hoque and some help from his brother and villagers to help the poor, homeless, and those without access to education or healthcare. Mr. Hoque funds the foundation from his own salary and properties and seeks to expand its reach and impact. A digital marketing strategy is proposed that utilizes the foundation's existing website along with SEO, email marketing, and social media to raise awareness and attract donations with a low budget. The goals are to make the website more searchable and keep interested communities informed through regular updates online and in local newspapers.
The business plan template provides guidance for creating a comprehensive business plan. It outlines sections for describing the business, market, future plans, and finances. The template recommends researching the business, determining the plan's purpose and audience, and getting feedback before finalizing the plan. It emphasizes creating concise summaries and reviewing the plan thoroughly.
Starbucks Coffee Kiosk Business Plan in Pune Prerna Jha
1) The document outlines a business plan for opening Starbucks kiosks in Pune, India.
2) The plan is to open 6 kiosks within 2 months, targeting college students. Locations will include Symbiosis International University campuses and major corporate offices.
3) The kiosks will offer coffee and other food/beverages at lower prices than typical Starbucks outlets. The total estimated expenditure per kiosk is Rs. 2.68 lakhs for college locations and Rs. 3.42 lakhs for public spaces.
This document outlines a business plan for a hamburger shop that invents new products and is located in Tokyo. The owners want to grow the business into a large, trusted enterprise that sells products worldwide. Goals include increasing proceeds by 10% and contributing to customer happiness. Market research found that health, low prices, and wide customer demographics are important. The shop will differentiate itself through its "Mega burger" and using only domestically produced ingredients. Marketing will use social media, a website, and in-shop promotions to advertise new menus. Financial projections, personnel plans, and operations plans are also included to support the business's growth.
The document discusses an e-business project providing childcare and babysitting services. It outlines the target market as young professional families, and provides examples of similar businesses. It discusses the target market in more detail, identifying key demographics and motivations. It also outlines team roles and responsibilities, services and pricing, hardware/software requirements, and the customer purchase and after-sales process.
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Nova Computers is an e-commerce company that plans to be a market leader in computers, components, and electronics by offering the largest stock of products at affordable prices and excellent customer support. The company aims to quickly establish an online presence through a well-designed website and competitive pricing. Nova Computers will utilize the founder's industry contacts and experience as an IT technician to gain a competitive advantage over other online retailers.
The document proposes an eCommerce enablement approach and plan for CareFirst, an insurance provider, to realize over $100 million in annual savings and revenue. It recommends a two-phase approach to quickly scope high-value opportunities, design architectures, and develop a business case to launch pilot capabilities by the fourth quarter of 1999. Andersen Consulting proposes assisting CareFirst for $700,000 to help them advance their eCommerce capabilities and strategic position relative to competitors.
Young people in Greece are starting up e-businesses to boost the country's exports by selling to a 500 million person population. A business plan and strategy for these e-commerce startups includes doing a business plan, learning analytics, having a responsive design e-shop, focusing on exports, providing excellent customer service, and automating operations. Hiring an e-commerce consultant can also help these new businesses succeed.
This document discusses an academic project on electronic commerce submitted by Rahul Mathur, a third-year student of Bachelor of Computer Applications. It contains an acknowledgement and outlines the various chapters of the project report, including introductions to electronic commerce and the world wide web, the architectural framework for electronic commerce, and technology behind the web. It provides an overview of the changing retail industry and drivers for electronic commerce adoption.
ABC Cellular Phones plans to become a leading distributor of wireless products in Accra, Ghana by offering quality phones and accessories along with excellent customer service. They will target the growing market of cellular phone users in Ghana. In addition to retail stores, ABC plans to develop an e-commerce solution to improve operations and profitability. They propose a secured network infrastructure and payment system to ensure customer security for online purchases. ABC expects slow initial growth but aims to expand rapidly by revising plans annually based on measurements of marketing and sales strategies.
The document provides details on a proposed fashion business called Rapunzel that sells ladies' accessories and frocks. It outlines the target market as middle to high class people in the local market initially focusing on a shop in Nugegoda. It describes product configurations in sizes, styles, designs, and materials. It discusses maintaining a customer database, advertising strategies, pricing models considering discounts and loyalty incentives, and a business model involving both online and offline sales through a showroom with a focus on expanding the Rapunzel brand regionally and internationally over time.
This document provides an overview of how to write an effective business plan in 3 sentences or less:
The business plan should convince readers that the business can be profitable by answering key questions about products/services, customers, marketing, and financing in the executive summary and subsequent sections. An effective plan includes sections on the company, market, competition, operations, management, and financial projections. The executive summary is the most important part and should clearly and concisely explain the business concept to entice the reader to learn more.
The document discusses e-commerce business models, outlining seven unique features that define an e-business model including value proposition, revenue model, market opportunity, competitive environment, competitive advantage, market strategy, and organizational development. It then describes the multistage model for e-commerce consisting of search and identification, selection and negotiation, purchasing electronically, product delivery, and after-sales service. Finally, it lists some major business-to-consumer and business-to-business e-commerce business models.
This document is a project report on e-business submitted by Pramod Verma to fulfill requirements for a Master's degree in management studies. The report includes an introduction, literature review, methodology, objectives and scope of e-business. It discusses types of e-business transactions including B2B, B2C, C2C and others. It also covers advantages and limitations of e-business, and factors for e-business success and failure. The report aims to understand e-business and provide guidance to make an IT employment website successful.
This document provides a business plan for Starbucks to enter the Sri Lankan market. It begins with an overview of Starbucks globally and a PESTEL analysis of Sri Lanka. It then analyzes Starbucks' competitors and performs a SWOT and 5 forces analysis. The objectives are to open 50 outlets in 4 years and gain 75% market share. The target market is ages 18-40 in major cities. The marketing strategy discusses Ansoff matrix, segmentation, positioning, and the 7 P's. It outlines an action plan from 2013-2015 and concludes by stating Starbucks' mission in Sri Lanka.
This document provides a business plan for Maple Digital Technology International Pvt. Ltd. to launch an online store selling Apple and compatible products in India. The key points are:
1) The plan aims to tap into India's growing online retail market, estimated at Rs. 50,000 crores in 2011, by launching an e-commerce store.
2) Market research shows the online market for Apple products in India was estimated at Rs. 180 crores in 2012 and is projected to grow at 8-10% annually.
3) The strategy is to sell through their online store as well as other online channels like marketplaces and affiliates.
4) Financial projections estimate first year sales of Rs.
This document summarizes a business plan for Calico Computer Consulting, a sole proprietorship providing technical computer assistance. The plan projects rapid growth and high profits over three years by offering hourly technical aid, retainer contracts, and project consulting. Marketing will focus on networking, responsiveness, quality work, and generating repeat customers locally. The startup requires $2,050 from the owner and offers a low-cost entry into a lucrative industry.
- Ice Dreams will sell shave ice, soft drinks, and licuados (frothy Latin drinks) from a walk-up counter-top location.
- Shave ice is a cold, flaky dessert made from finely shaved ice topped with fruit syrups that is growing in popularity.
- The business aims to capitalize on the increasing demand for shave ice by providing a high-quality product with tropical fruit flavors in a convenient location.
This document is a business plan for Zara Restaurant & Lounge, a proposed 3,000 square foot multi-concept restaurant in Midtown Atlanta. The plan outlines the restaurant's concept, management team, market analysis, financial projections, and capital requirements. The total start-up costs are $643,000, with the owners contributing $110,000 and seeking a $430,000 loan. The objectives are to achieve profitable sales of $1.2-1.5 million annually within three years of opening.
This business plan is for a proposed kids' community college. The plan outlines key aspects of starting and operating the business such as services offered, the target market, and strategies for marketing, sales, and management. The community college will provide educational and recreational programs for kids aged 5-12. It aims to be a fun alternative to traditional after school care that also helps develop kids' skills. The plan identifies competition and establishes strategies around pricing, promotion, and strategic partnerships to achieve the business's goals.
This document provides guidance for designers working with MailChimp to create email templates and campaigns for clients. It recommends that designers focus on their expertise in design rather than acting as email marketing managers for clients. Designers should set up client accounts, create templates, and teach clients how to use MailChimp independently. This empowers clients while allowing designers to utilize their skills. The document outlines best practices for template design, integration, and avoiding spam filters.
The document is a confidentiality agreement for an undisclosed business plan. It states that the business plan information is confidential and should not be disclosed without permission. Anyone reading the plan acknowledges that the information is confidential in nature and agrees not to disclose or use it in a way that could harm the business. Upon request, the reader must return the business plan document. The agreement requires the reader's signature, name, and date.
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This document is a business plan for The Discount Pharmacy, which aims to provide lower-cost prescription medications through mail order and a storefront location. The plan outlines objectives to exceed customer expectations on pricing, increase the customer base by over 30% annually, and become self-sustaining. It also summarizes the company ownership, start-up costs, products/services, target market, strategies, management team, and 3-year financial projections, with an expected profit of over $1 million in sales by year three. Confidentiality of the full plan is protected by non-disclosure agreement.
This document is a business plan for The Discount Pharmacy, which aims to provide lower-cost prescription medications through mail order and a storefront location. The plan outlines objectives to exceed customer expectations on pricing, increase the customer base by over 30% annually, and become self-sustaining. It also summarizes the company ownership, start-up costs, products/services, target market, strategies, management team, and 3-year financial projections, with an expected profit of over $1 million in sales by year three. Confidentiality of the full plan is protected for the business.
This business plan is for Southeast Racing Parts, a small North Carolina-based retailer and mail order seller of automobile racing parts. The plan outlines that SRP will target the growing market for entry-level and novice racing parts in the Carolinas by offering popular name brands and generic parts, as well as services like coil rating. SRP aims to be profitable from month one with 30% gross margins increasing to 33% over time. The plan forecasts $350,000 in first year sales growing 30% annually for five years. SRP will differentiate through excellent customer service and involvement in the local racing community.
This business plan is for a start-up pizza delivery business called Take-Out Pizza, Inc. seeking $29,500 in investment and a $30,000 business loan to cover $101,500 in start-up costs. The plan projects that over 5 years the business will generate over $600,000 in cumulative net profits from average monthly sales of $72,000 while maintaining adequate liquidity. It includes sections on the company overview, products/services, market analysis, strategy, management, and financial projections. Confidentiality of the business plan contents is noted for any external readers.
The Discount Pharmacy aims to provide prescription medications at the lowest prices by maintaining operational efficiencies and targeting customers who pay out-of-pocket. It will be led by John Reeleaf and operate a storefront and mail order pharmacy from one location in Portland, Oregon. The business expects to become profitable in its second year and generate over $1 million in sales by year three through superior pricing, increasing customers by 30% annually, and developing a self-sustaining business model. Key start-up expenses total $2,000 and assets needed are a $140 cash balance.
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This is a report detailing my industrial placement year at Tomo Motor Parts Ltd. This report was submitted to Brunel University and formed the majority of my A+ result for the year.
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61496065 business-plan-template-tim-hortons
1. Comment [N1]: Blue text (or text in italics) will
Your Business Name provide you with instructions for using this template.
Enter your own information when prompted and
delete instructional text before printing your final
Your Logo business plan.
Comment [N2]: Enter your company logo here or
redesign this cover page incorporating your logo.
BUSINESS PLAN
Business Plan Prepared By
Your Name
Your Title
Your Company Address With
City, State and Zip Code
Your Phone Numbers
Your e-mail and Web Addresses
Date Prepared
Month, Year
2. Business Plan
Table of Contents
EXECUTIVE SUMMARY ................................................................................................... 5 Comment [N3]: Page numbers are automatically
linked to the appropriate section titles and sub-titles.
If you change title names within the template, this
MANAGEMENT AND ORGANIZATION ......................................................................... 6 link will be lost. To update page numbers, click
³Select All´ from the ³Edit´ menu, and then press
Management Team ................................................................................................. 6 F9.
Compensation and Ownership ................................................................................ 6 Comment [N4]: Page numbers are links. Just
Board of Directors/Advisory Council ..................................................................... 7 click on the page number to go directly to that
section of the business plan.
Infrastructure .......................................................................................................... 7
Contracts and Franchise Agreements ...................................................................... 7
Insurance ................................................................................................................ 8
Employee Stock Option Plan and Other Incentives ................................................. 8
Organization Charts ............................................................................................... 8
PRODUCT/SERVICE ........................................................................................................ 10
Purpose of the Product/Service ............................................................................. 10
Unique Features ................................................................................................... 10
Stage of Development .......................................................................................... 10
Future Research and Development ....................................................................... 10
Trademarks, Patents, Copyrights, Licenses, Royalties .......................................... 10
Government Approvals ........................................................................................ 10
Product/Service Limitations ................................................................................. 10
Product/Service Liability...................................................................................... 10
Related Products/Services and Spin-Offs .............................................................. 10
Production ............................................................................................................ 11
Facilities .............................................................................................................. 11
Suppliers .............................................................................................................. 11
Environmental Factors ......................................................................................... 11
MARKETING PLAN ......................................................................................................... 12
Industry Profile .................................................................................................... 12
Current Size .............................................................................................. 12
Growth Potential ....................................................................................... 12
Geographic Locations ............................................................................... 12
Industry Trends ......................................................................................... 12
Seasonality Factors ................................................................................... 12
Profit Characteristics ................................................................................ 12
Distribution Channels ............................................................................... 12
Basis of Competition.................................................................................. 12
Competition Profile .............................................................................................. 12
Customer Profile .................................................................................................. 12
Target Market Profile ........................................................................................... 12
Pricing Profile ...................................................................................................... 13
Gross Margin on Products/Services ...................................................................... 13
Break-Even Analysis ............................................................................................ 13
Market Penetration ............................................................................................... 13
2
3. Business Plan
Distribution Channels ............................................................................... 12
Sales Representatives ................................................................................ 13
Direct-Sales Force .................................................................................... 13
Direct Mail/Telemarketing ........................................................................ 13
Advertising and Promotion................................................................................... 13
Packaging and Labeling ....................................................................................... 13
Service and Warranties ......................................................................................... 13
Trade Shows ........................................................................................................ 14
Future Markets ..................................................................................................... 14
OPERATING AND CONTROL SYSTEMS ..................................................................... 15
Administrative Policies, Procedures and Controls................................................. 15
Receiving Orders ....................................................................................... 15
Billing the Customers ................................................................................ 15
Paying the Suppliers .................................................................................. 15
Collecting the Accounts Receivable ........................................................... 15
Reporting to Management ......................................................................... 15
Staff Development ..................................................................................... 15
Inventory Control ...................................................................................... 15
Handling Warranties and Returns ............................................................. 15
Monitoring the Company Budgets.............................................................. 15
Security Systems ........................................................................................ 15
Documents and Paper Flow .................................................................................. 16
Planning Chart ..................................................................................................... 16
Product/Service Development .................................................................... 16
Manufacturing ........................................................................................... 16
Financial Requirements ............................................................................. 16
Marketing Flow Chart ............................................................................... 16
Market Penetration.................................................................................... 16
Management and Infrastructure ................................................................ 16
Risk Analysis ....................................................................................................... 16
Salvaging Assets .................................................................................................. 16
GROWTH PLAN ................................................................................................................ 18
New Offerings to Market...................................................................................... 18
Capital Requirements ........................................................................................... 18
Personnel Requirements ....................................................................................... 18
Exit Strategy ........................................................................................................ 18
FINANCIAL PLAN ............................................................................................................ 19
Sales Projections .................................................................................................. 19
Income Projections............................................................................................... 19
Cash Requirements............................................................................................... 19
Sources of Financing ............................................................................................ 19
3
4. Business Plan
Attached Financial Projections ............................................................................. 20
Cash Flow for Three Years
Income Statement for Three Years
Balance Sheet for Three Years
Ratio Analysis
SUPPORTING DOCUMENTS .......................................................................................... 21
4
5. Business Plan
EXECUTIVE SUMMARY
Venture History
When and why was the company formed? What is the marketing history of the products and
services?
Enter text here. Comment [N5]: Highlight these words and enter
your own information here. When you are done with
your business plan, delete the blue (or italics)
Venture Description questions before printing the plan.
What business is your venture in, and what is the current stage of development? What is unique
about the product or service, and what proprietary rights does the business have?
Enter text here.
Venture Organization
What form of organization does the business operate under, and why? Who are the key
management personnel, and what skills do they have to help the busine ss? Who are the key
support groups for your management team?
Enter text here.
Venture Market
What is the market like in terms of the industry, the customer, customer needs, product/service
benefits, the venture¶s target markets, and the market penetration plan? Who are the major
competitors, and what are their strengths and weaknesses?
Enter text here.
Venture Operations
How much money does the venture need for product development, marketing and operations?
Highlight how much money is needed to grow the b usiness and how it will be spent.
Enter text here.
Venture Financing
What kind of financing will the company need? How will the money be paid back to investors?
How much money has been invested in the business to date, and where did it come from?
Enter text here.
5
6. Business Plan
MANAGEMENT AND ORGANIZATION
Management Team
What is the role(s) of the entrepreneur? Who are the key management personnel, and what are
their job descriptions and prior experiences?
Enter text here.
There are four key management personnel that are also the entrepreneurs for owing the franchise of
renowned Tim Horton͛s. They include Mr. Jake Zablocki, Miss Harjinder Sandhu , Mr Roysten Fernandes
and Miss Maria Klepikova.
entrepreneurial drive, management skills, fi nancial means and dedication which is required in today's
competitive market
Mr. Jake Zoblocki,
Compensation and Ownership
What is the compensation package for the entrepreneur and the management team? What is the
ownership, including any warrants or stock options that are owned by the entrepreneur and
management team?
Enter text here.
The four entrepreneurs are equal owners and will be compensated by way of equal profits earned
by the operation of the business. The management team will not have any warrants or stock
option.
6
7. Business Plan
Board of Directors/Advisory Council
Who will serve on the board of directors or advisory council?
Enter text here.
Mr. Jake Zablocki, Miss Harjinder Sandhu , Mr Roysten Fernandes and Miss Maria Klepikova
will together comprise the board of directors and will be involved in day to day activity .
Board Of directors * ( we can exclude this )*
Mr. Jake Zablocki as the Chairman
Miss Harjinder Sandhu as the Chief Operating officer
Mr Roysten Fernandes as the President
Miss Maria Klepikova as the Vice-president
The key advisors are:
Miss Harjinder Sandhu - Legal Consultant
Miss Sandhu is an in house legal advisor and voluntarily offers her services as part of the
management team.
Mr Jake Zablocki ± Account Manager
Mr Zablocki will assume all the accounting responsibilities and will manage the business
joint account separately Royal Bank of Canada.
Infrastructure
Who are key outside advisors, such as accountants, lawyers, or co nsultants, and what is their
compensation package?
Enter text here.
NA
Contracts and Franchise Agreements
What are the company¶s management contracts, non -compete agreements, franchise, or other
contractual agreements?
Enter text here.
We( Name to be decided ) have entered into an Franchise Agreement with Tim Horton¶s for a
period of 10 years with an option to renew for further 10 years at the discretion of the
management team
7
8. Business Plan
Non Compete agreement exists between the four entrepreneurs for a period of 5 years of
restricting to enter into food & beverages in Ontario for the smooth function of the business.
Insurance
If you have a buy-sell agreement, who will be insured in terms of life insurance policies on key
personnel for which the company is the beneficiary?
Enter text here.
We have a buy and sell agreement in place , a type of insurance where all the four partners are
assure for life. The Insurance policy will be placed under a trust. All the four member will be the
trustee.
Buy and Sell: means the legal representa
tives of the deceased are obliged to sell the share to the remaining partners who are in
turn obliged to buy it. The remaining partners are able to buy the share from the
proceeds of a life insurance policy taken out by the deceased on their own life and
placed in trust for the remaining partners.
Employee Stock Option Plan and Other Incentives
What employee stock option or other incentive plans will be in effect?
Enter text here.
We do not have any employee stock option plan or incentive plan other than the one run by Tim
Horton¶s time to time.
Organization Charts
How is the company organized?
Enter text here.
The management team contributes equally to the success of the business.
8
9. ¡
Business an
Mr Jake Za ck Miss ar inder
Sandhu
Bussiness
Mr ysten Miss Maria
Fernandes Kle ik va
9
10. Business Plan
PRODUCT/SERVICE
Purpose of the Product/Service
What is the purpose of the product/service? How does the product/service benefit the customer?
Does it solve a problem or address an opportunity; is it a luxury item or a needed item?
Enter text here.
Unique Features
What are the unique features of the product/service, such as cost, design, quality, capabilities?
Enter text here.
Stage of Development
What is the history of product/service life cycle, and which stage of development is the
product/service currently in?
Enter text here.
Future Research and Development
What, if any, future research and development efforts will be required?
Enter text here.
Trademarks, Patents, Copyrights, Licenses, Royalties
What patents, trademarks, service marks, or copyrights have been obtained? W hat license or
royalty agreements are associated with the product/service, and what plans are there for future
agreements?
Enter text here.
Government Approvals
What governmental approvals are necessary, and what is the status of such approvals?
Enter text here.
Product/Service Limitations
What are the limitations of the product/service, if any?
Enter text here.
Product/Service Liability
What are the liabilities this product/service may pose? What are the insurance requirements and
costs?
Enter text here.
Related Products/Services and Spin-Offs
What are the related services that will be provided, and how will they increase or enhance the
profitability of the venture? What new product or service spin -offs could be developed to meet
changing market needs in this industry or others?
Enter text here.
10
11. Business Plan
Production
How much will be produced internally, and how much of the production will be subcontracted
out? What are the costs and services involved with subcontracting? Who are the backup
subcontractors; what are their costs, and who supplies the services?
Enter text here.
Facilities
What are the plans for facilities (manufacturing, office, retail)? What are the manufacturing
plans, that is, the manufacturing facility, production capacity, and future capita l-equipment
needs?
Enter text here.
Suppliers
Who are the major raw material suppliers, and what are the significant purchasing contracts
with them? Are there backup suppliers?
Enter text here.
Environmental Factors
What is the potential environmental impact of the product or service? What steps will the
company take to protect the environment? What environmental agencies regulate the product
or service?
Enter text here.
11
12. Business Plan
MARKETING PLAN
Industry Profile
Current Size
What is the current size of your industry?
Enter text here.
Growth Potential
Is this a growth, stable, or declining industry?
Enter text here.
Geographic Locations
Is your industry located in a specific area of the country?
Enter text here.
Industry Trends
What are the trends in the industry? What effect does technology have on the business?
Enter text here.
Seasonality Factors
What are the special seasons in your industry?
Enter text here.
Profit Characteristics
What are the profit characteristics for your industry?
Enter text here.
Distribution Channels
What distribution channels currently exist to support the sale of your product or service?
Enter text here.
Basis of Competition
What is the basis of competition for your industry?
Enter text here.
Competition Profile
What is the profile of the competition? What is your competitive advantage?
Enter text here.
Customer Profile
What is the profile of the intended customer? What are the reactions to the product/service from
prospective customers?
Enter text here.
Target Market Profile
What is the target market, size, and cost of market penetration?
12
13. Business Plan
Enter text here.
Pricing Profile
What is the pricing structure? What are your policies on negotiating a price for large orders or
on special price deals for penetrating the market? How is the pricing structure sensitive to the
customer¶s buying points?
Enter text here.
Gross Margin on Products/Services
What is the gross margin potential? What are the industry¶s pricing policies? Do you differ?
Enter text here.
Break-Even Analysis
What is the break-even point for your product/service?
Enter text here.
Market Penetration
Distribution Channels
What distribution channels will be used for selling the product or service to the end user?
Enter text here.
Sales Representatives
How will sales representatives be used as an approach for selling the product or service to the
end user?
Enter text here.
Direct-Sales Force
How will a direct-sales force be used for selling the product or service to the end user?
Enter text here.
Direct Mail/Telemarketing
How will direct mail or telemarketing be used as an approach for selling the product/service to
the end user?
Enter text here.
Advertising and Promotion
What advertising and promotion media will be used for the distribution system and end users?
Enter text here.
Packaging and Labeling
What kind of packaging and labeling will be used?
Enter text here.
Service and Warranties
What warranties and guarantees will be offered?
Enter text here.
13
14. Business Plan
Trade Shows
What trade shows do you plan to use to exhibit your product/service?
Enter text here.
Future Markets
What opportunities could occur in future markets?
Enter text here.
14
15. Business Plan
OPERATING AND CONTROL SYSTEMS
Administrative Policies, Procedures and Controls
Receiving Orders
What administrative policies, procedures, and controls will be used for receiving orders?
Enter text here.
Billing the Customers
What administrative policies, procedures, and controls will be used for billing the customers?
Enter text here.
Paying the Suppliers
What administrative policies, procedures, and controls will be used for paying the suppliers?
Enter text here.
Collecting the Accounts Receivable
What administrative policies, procedures, and controls will be used for collecting the accounts
receivable? Will you have a separate collection department? Use a collection agency? Use
factoring?
Enter text here.
Reporting to Management
What administrative policies, procedures, and controls will be used for reporting to
management?
Enter text here.
Staff Development
What administrative policies, procedures, and controls will be used for staff development?
Enter text here.
Inventory Control
What administrative policies, procedures, and controls will be used to control inventory?
Enter text here.
Handling Warranties and Returns
What administrative policies, procedures, and controls will be used for handling warranties and
returns?
Enter text here.
Monitoring the Company Budgets
What administrative policies, procedures, and controls will be used to monitor the company
budgets?
Enter text here.
Security Systems
15
16. Business Plan
What administrative policies, procedures, and controls will be used for providing security for the
business?
Enter text here.
Documents and Paper Flow
What will be the flow of information throughout the system? What documents are needed to
prepare for a transaction?
Enter text here.
Planning Chart
Product/Service Development
When will the product/service be ready to market?
Enter text here.
Manufacturing
What is the production schedule?
Enter text here.
Financial Requirements
When will the money be needed?
Enter text here.
Marketing Flow Chart
When will the advertising be placed, brochures be developed, and the like?
Enter text here.
Market Penetration
What is the schedule for market penetration?
Enter text here.
Management and Infrastructure
When will additional management team be hired and in what order? When will the infrastructure
be used and for what period of time?
Enter text here.
Risk Analysis
What are the potential problems, risks, and other p ossible negative factors that the venture might
face?
Enter text here.
Salvaging Assets
What could be salvaged or recovered if any of the above risks do materialize and make the
venture unsuccessful?
Enter text here.
16
18. Business Plan
GROWTH PLAN
New Offerings to Market
What new products/services, store locations, distribution centers will the venture pursue in the
future? What new marketplaces will each of the new products/services penetrate? What will be
the projected revenues from the new products/services, store locations, and distribution centers
for the next three to five years?
Enter text here.
Capital Requirements
What are the financial requirements for pursuing the new products, store locations, and
distribution centers? How will you raise the needed capital for future growth?
Enter text here.
Personnel Requirements
What management personnel and other employees will be needed to support the projected
growth?
Enter text here.
Exit Strategy
How will the growth plan enable the owner or investors to obtain an exit?
Enter text here.
18
19. Business Plan
FINANCIAL PLAN
Sales Projections
What are your sales projections for the next three years? Where did you get the information to
project financials? Are the projections reasonable?
Enter text here.
Income Projections
What are your net income projections for the next three years? Is your company currently
profitable? If not, when will it become profitable?
Enter text here.
Cash Requirements
How much cash will be required to cover start-up costs, operations, and/or growth?
Enter text here.
Sources of Financing
Based on cash requirements to start, maintain operations, or grow, will you seek debt or equity
financing? How much is the cost of obtaining these funds?
Enter text here.
19
20. Business Plan
FINANCIAL PLAN
Attached Financial Projections Comment [N6]: After completing your financial
information using the Excel template, print out the
appropriate worksheets and attach them to the plan.
y Cash Flow for Three Years
y Income Statement for Three Years
y Balance Sheet for Three Years
y Ratio Analysis
20
21. Business Plan
SUPPORTING DOCUMENTS Comment [N7]: Following is a list of items that
you may choose to include within your supporting
documents. List only the items that you are
y Financial Worksheets attaching.
y Historical Financial Statements
y Resumes of Key Personnel
y Legal Agreements
y Marketing Materials
y Insurance Documents
y Press Releases or Articles
y Market or Industry Studies
21