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The contribution of “eco-resorts” 
to national conservation objectives 
Mark Borg 
IUCN Oceania 
INTERNATIONAL UNION FOR CONSERVATION OF NATURE
Tourism in Pacific Island Countries 
• Averaged just over 1.3 million visitors a year between 2011 and 
2013 (arrivals by air) - by comparison Malta (a Mediterranean island 
1/50th the size of Fiji) 
gets 1.4 million 
visitors (2012 figures) 
• It’s not surprising 
Pacific Island 
countries see 
potential for growth 
of the tourism 
sector…. 
2 
700,000 
600,000 
500,000 
400,000 
300,000 
200,000 
100,000 
0 
Average annual arrivals in PICs
The Tourism – Conservation Dilemma 
Recognised benefits of tourism to PAs: 
• Tourism can supplement the financing required 
to properly manage protected areas; 
• Provides an economic incentive to establish 
protected areas; 
• Tourists get an educational conservation 
experience that may influence 
how they treat wildlife in the 
future. 
3
The Tourism – Conservation Dilemma 
Recognised risks of tourism to PAs: 
• Tourists disturb wildlife 
• Nature and wildlife measured by its economic 
value – the number of tourists it attracts 
• Only interested in 
protecting areas with 
wildlife or natural features 
that have touristic value. 
4
The Tourism – Conservation Dilemma 
• Whereas we are concerned with the impact of tourism 
on protected areas, we should be as concerned with 
the impact of tourism on non-protected areas, 
particularly since these constitute most of our land and 
marine environment. 
• The strict environmental standards that resort 
establishment and management should have when 
located within PAs should also be applied generally, 
irrespectively whether 
it falls within a PA. 
5
Tourism Certification 
• Need for an environmental certification system 
• There have been a number of certification 
systems, globally deployed 
• Mixed success of these global 
systems in the Pacific 
• Have been accessed by the 
big multinational operators but most of the smaller 
Pacific operators have been unable to subscribe 
to these schemes due to the cost involved 
(relatively small tourism market). 
6
Blue Star Certification System 
• The proposed Blue Star Certification 
is specifically tailored for the needs of the Pacific. 
• It promotes standards in environmental, social and 
cultural criteria; 
• Promotes tourism that 
empowers communities by 
ensuring they are fully 
engaged in the operation; 
• The community is not just 
a spectator. 
7
Tourism Certification Criteria 
• Sustainable Management Criteria 
The operation implements long-term sustainability that considers 
environmental, sociocultural, quality, health, and safety issues. It uses 
locally appropriate principles of sustainable construction and design 
while respecting the natural and cultural surroundings. It shares 
information about and interpretation of the natural surroundings and local 
cultural 
• Social and Economic Criteria 
Training and employment of locals (also in management); sub-contracts 
operations to local businesses; buys local produce; promotes local 
private sector; assists communities with education, water, sanitation and 
income generation. 
8
Tourism Certification Criteria 
• Cultural Heritage Criteria 
Operation follows a code of behaviour for visits to culturally or historically 
sensitive sites; he business contributes to the protection of local 
historical, archaeological, culturally, and spiritually important properties 
and sites, and does not impede access to them by local residents. Uses 
and promotes local cultural heritage while respecting intellectual property 
rights. 
• Environment 
Purchasing policy favours environmentally friendly products; measures to 
decrease overall energy consumption adopted and encouraging use of 
renewable energy; supports biodiversity conservation, including 
supporting natural protected areas. 
9

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Ecoresorts and conservation, Mark Borg

  • 1. The contribution of “eco-resorts” to national conservation objectives Mark Borg IUCN Oceania INTERNATIONAL UNION FOR CONSERVATION OF NATURE
  • 2. Tourism in Pacific Island Countries • Averaged just over 1.3 million visitors a year between 2011 and 2013 (arrivals by air) - by comparison Malta (a Mediterranean island 1/50th the size of Fiji) gets 1.4 million visitors (2012 figures) • It’s not surprising Pacific Island countries see potential for growth of the tourism sector…. 2 700,000 600,000 500,000 400,000 300,000 200,000 100,000 0 Average annual arrivals in PICs
  • 3. The Tourism – Conservation Dilemma Recognised benefits of tourism to PAs: • Tourism can supplement the financing required to properly manage protected areas; • Provides an economic incentive to establish protected areas; • Tourists get an educational conservation experience that may influence how they treat wildlife in the future. 3
  • 4. The Tourism – Conservation Dilemma Recognised risks of tourism to PAs: • Tourists disturb wildlife • Nature and wildlife measured by its economic value – the number of tourists it attracts • Only interested in protecting areas with wildlife or natural features that have touristic value. 4
  • 5. The Tourism – Conservation Dilemma • Whereas we are concerned with the impact of tourism on protected areas, we should be as concerned with the impact of tourism on non-protected areas, particularly since these constitute most of our land and marine environment. • The strict environmental standards that resort establishment and management should have when located within PAs should also be applied generally, irrespectively whether it falls within a PA. 5
  • 6. Tourism Certification • Need for an environmental certification system • There have been a number of certification systems, globally deployed • Mixed success of these global systems in the Pacific • Have been accessed by the big multinational operators but most of the smaller Pacific operators have been unable to subscribe to these schemes due to the cost involved (relatively small tourism market). 6
  • 7. Blue Star Certification System • The proposed Blue Star Certification is specifically tailored for the needs of the Pacific. • It promotes standards in environmental, social and cultural criteria; • Promotes tourism that empowers communities by ensuring they are fully engaged in the operation; • The community is not just a spectator. 7
  • 8. Tourism Certification Criteria • Sustainable Management Criteria The operation implements long-term sustainability that considers environmental, sociocultural, quality, health, and safety issues. It uses locally appropriate principles of sustainable construction and design while respecting the natural and cultural surroundings. It shares information about and interpretation of the natural surroundings and local cultural • Social and Economic Criteria Training and employment of locals (also in management); sub-contracts operations to local businesses; buys local produce; promotes local private sector; assists communities with education, water, sanitation and income generation. 8
  • 9. Tourism Certification Criteria • Cultural Heritage Criteria Operation follows a code of behaviour for visits to culturally or historically sensitive sites; he business contributes to the protection of local historical, archaeological, culturally, and spiritually important properties and sites, and does not impede access to them by local residents. Uses and promotes local cultural heritage while respecting intellectual property rights. • Environment Purchasing policy favours environmentally friendly products; measures to decrease overall energy consumption adopted and encouraging use of renewable energy; supports biodiversity conservation, including supporting natural protected areas. 9

Editor's Notes

  1. As an environmentally conscious tourist I would rather stay at a 5 star than a 3 star rated resort. I’d even rather stay at a 3-star than an unrated resort, that is, I would rather stay at a place knowing that the owners are trying to meet certain environmental standards than not trying at all. From the Industry’s perspective, one of the advantages of the scheme is that the certification would assist them in their marketing among a public that is becoming increasing conscious of the impact and footprint that their choices are having on the environment. Particularly in the Pacific we tend to attract tourists who want to experience the kind of paradise lost in their own countries in their efforts to build an effluent society of people that can afford to take their holidays in parts of the world as remote as the Pacific.