6 Instagram Image Hacks for Small Businesses Marketing
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This document provides 6 tips for improving Instagram images for small businesses. The tips are to get close to the subject while avoiding shadows; edit photos rather than using filters; crop instead of zooming in to preserve quality; turn off flashes which often make unflattering pictures; use lighting to communicate moods and messages; and test out editing apps to customize images for your brand.
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Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Amazing and On Point - Ramon Ray, USA TODAY
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Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Pillar-Based Marketing - Ryan Brock, DemandJump
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In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fastDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Assignment 2 Task 1: Digital Marketing Course
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Story Telling Master Class - Jennifer Morilla
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The Strategic Impact of Storytelling in the Age of AI
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Pillar-Based Marketing Master Class - Ryan Brock
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In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
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• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
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As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
How American Bath Group Leveraged Kontent
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6 Instagram Image Hacks for Small Businesses Marketing
- 1. 6 Instagram Image Hacks FOR SMALL BUSINESSES
- 2. INSTAGRAM IMAGE HACK #1
- 3. 1. Get Close to Your Subject - Don’t be gross, but the closer you get to the subject, the better. - Also, be mindful of shadows and reflections when taking close up pictures unless it’s purposeful and obvious.
- 4. INSTAGRAM IMAGE HACK #2
- 5. 2. Don’t Filter, Simply Edit - Take a variety of pictures to get the right light, angle and composition – and remember to think “square”. - Then, edit your images (with your phone or apps) to adjust brightness and contrast. Use a filter only if it’s absolutely better with it.
- 6. INSTAGRAM IMAGE HACK #3
- 7. 3. Crop Your Images, Don’t Zoom In. - Preserve the quality of your image by cropping your image within Instagram. - Using your camera zoom can really make your image look pixelated and fuzzy. Not good for Instagram.
- 8. INSTAGRAM IMAGE HACK #4
- 9. 4. Turn Off the Flash, Please. - Most smartphones have amazing capabilities but the flash function hasn’t really evolved to make people look awesome. If you have an awesome flash function that doesn’t make people look like aliens, great!
- 10. 4. Turn Off the Flash, Please. - If not, most phones will adjust automatically to low lighting. If you can get a good image without the flash, go for it. Otherwise, maybe the moment is meant to be just for you…
- 11. INSTAGRAM IMAGE HACK #5
- 12. 5. Use The Power of Light. - Sure, that sounds corny but without light none of us would have any pictures. It can be the difference between getting a stunning image and one that’s a dud. - Lighting communicates messages, moods, feelings, etc., so know where your light is coming from...even if it’s just a flicker.
- 13. INSTAGRAM IMAGE HACK #6
- 14. 6. Test Out Some Apps. - There are so many apps available that can make you look #insta_good without you having to do much more than touch your screen. - Try a variety of apps to use for images, create galleries and even edit video right inside the app. Use ones that communicate your brand message the best.
- 15. NOT ALL NICHE MARKETS ARE CREATED EQUALLY... 100% FREE CHEAT LIST DOWNLOAD 101 MOST PROFITABLE INSTAGRAM NICHES ( THAT YOU CAN "CASH IN" ON RIGHT NOW... ) Go Here: bit.ly/InstagramNiches