The document provides information about Netrove, a regional venture capital and corporate finance advisory firm in Vietnam. It summarizes Netrove's services which include creative work, display ads, search marketing, social media, mobile marketing, email marketing, and its ecosystem of monitoring, influencer, and social ads optimization tools. The document also lists Netrove's clients and partners. It provides examples of marketing campaigns Netrove has run for clients, including objectives, ideas, strategies, channels used, and results.

3. About Us
Netrove is a regional venture capital and
corporate finance advisory firm in technology.
Therefore, it has network and constantly be
updated with innovative technology from
leading countries.
2008
* is founded from Hong Kong and formerly known as Pixel
Media.
* started as an ad-network in Vietnamese new media
market.
Now
* grown significantly and expanded its network of products
further into the Social Media , Search (SEM, SEO), Mobile
Ad/Marketing and Email Marketing...
* Fifth iMedia is a One-stop shop digital media company
offering innovative strategy/solutions for internet -PC &
mobile campaigns.

4. Our Group Vision
“Converging mobile & online
digital communities
seamlessly through
marketing, communication
and infotainment”
“Integrating 360° Digital
Solutions across different
platforms to maximize the
ROI or impact on purchase
decision”

5. Innovation technology from
Netrove group
Creative strategy with 360
degree implement
One stop shop for digital
media
Advanced in-house tools
Young and passionate team
How we are Different

7. What we do
Creative
Work
Display
Ads
Search
Marketing
* Campaign Consultant
* Creative idea and concept
* Creative design
* Standard banners
* Rich banners
* Ads network
* SEO (Web search, Crisis management…)
* SEM (Google display network, Google
ads…)

8. Social
Media
Mobile
Marketing
Email
Marketing
* Facebook fanpage management &
group activity
* Influencer activity
* Forum seeding
* Youtube channel
* FBlog network
* ZingMe, GoVN, Twitter, LinkedIn…
* Text
* Newsletter
* Pictures
* Survey
* Broadcast
* SMS
* Text to Vote/Win
* Mobile Ads network

9. Fifth
Ecosystem
- Monitoring tool
- Influencer tool
- Social Insights
- Social Ads optimize

10. It’s not just about KPI but how
we solve problem arising and
drive campaign effectively.
How we Work
* Brand
* Audience
* Digital technology
* Umbrella concept
* 360 development
* Digital implement
* Channel
* Budget allocation
* Timeline
* Monitoring
* Reporting
* Key learning

11. Display Ads
* Be in good partnership with
popular sites
* Better offer with high
discount rate
Ad Network
•Approach right target consumer
•Report in time and transparently
• Can be optimized for most effective campaign
•Own attractive positions with creative banner
formats
 Over 500 + qualified websites in our
network
 Over 18,000,000 + number of unique
visitors each month
 Over 1,500,000,000 + ad impressions every
month
Original Display Ads

12. Search Marketing
Searching the information is a
trend & 40% of searching online
are from offline advertising.
for PR link
for website

13. Social Media
Social
Network
Micro
Blogging
Content
Sharing
Forum

14. Email Marketing
 Different formats for various
purposes: text, newsletter,
picture or survey
 40 mil databases
System to broadcast email
 Got legal license

15. Mobile Marketing
Mobile SMS
Short code 8x47
Text to broadcast
Text to vote
Text to donate…
Without
branding
Branding
Mobile Ads network
 Cover 80 premium wapsites &
 Cover 1 mil unique visitors &15mil
impression/ month
We have
30 mil
databases

16. Fifth
Ecosystem
Monitoring Tool: Listening clients and Analyzing
market
Social Tool: Assisting to better manage and
analyze the growth rate of page, comparing the
pages with competitors’ pages so brands could
reach target customers
Social Ads optimize: Cookie tracking technology
allows our advertisers to leverage website visits
and re-target ads to those users on Facebook
Influencer Tool: Managing, monitoring and tracking large
scale marketing campaign

18. Client list

19. Partners

21. Objective
- Increasing Brand
love and Brand
awareness
- Collect prospect
consumers data
base
Marketing
Channels
Facebook
ads
Viral via
Influencer
and
Group
Forum
seeding
Google
Ads
FIM
Ad
network
Idea
Giving product sample
when they registered on
banner or website

22. Result
Total Impression: 219,153,245
• Facebook Ads: 50,682,164
• Adnetwork: 168,471,081
Registration: 44,487
• Forum: 2,589
• Facebook: 9,599
• GG Adwords: 1,587
• Adnetwork: 30,712

23. Jupiter FI
2013
Objective
Idea and strategy
- Build Jupiter fan page as a “Mr. J”
- Build a community with highest engagement
- Increase Brand love and Brand awareness
Build fan page Mr. J as a Male icon who
is:
- Smart
- Adventure addict
- Live life to the fullest
Content
- A place for sharing passion of a Mr. J
about adventure, about their own
style
- 30% content will be contributed by
fan
Activity
- Offline event
- Game for fun
- Encourage sharing

24. Result
Jupiter FI
2013
 From 0 to 34,795 fans,
6,516 TAT
 Weekly total reach:10,563
unique users
 Attract 270 people to go
offline

25. Thank You Mom
Objectives
Building emotional bonding &
engagement
Idea
Set a wake-up call to urban community
about aging mothers. Call them to
express their love to mom through social
platform.
Result
* From 0 to 25,000 fans
* 1,000 cards sent
* Reach 638,711 unique users through
viral

26. Strategy
* Inspiration building up
* Call for action: Users send their words
to their moms, P&G make them real in
beautiful cards and send it on behalf of
users
* Users tell stories of their mom’s dreams
* P&G make those dreams come true

27. Objectives
Increase the brand awareness of young
urban female on holidays.
Idea
Rang Ngoi Dang Xuan photo beauty
contest with an application to upload and
edit picture. Users can drag and drop
products in the picture.
Result
* From 0 to 7,936 fans
* 1,000 photos submitted
Rạng Ngời Dáng Xuân

28. Social
Fanpage
Social ads
Influencers
And more
channel …
(SEM, ad
network,
Email…)
Viral Clip on
Youtube
Forum
Seeding &
Social
search(SEO)
Fblog – Hot
bloggers
join & Post
MARKETING
CHANNEL

29. Strategy
* Easy tool for creating entry with product placement
* Feature viral through the microsite
* Influencers are invited to join the contest and share about the information
* Mini-games and prizes are set-up for impressive entries, pushing up the
campaign

30. Crisis Management

31. 6th Floor, NNC building
16Bis Nguyen Dinh Chieu St.,
Dist. 1, HCMC, Vietnam.
t +84 8 3911 7379
f +84 8 3911 7378
6th Floor, Anh Minh building
36 Hoang Cau St., Dong Da Dist.,
Hanoi, Vietnam.
t +84 4 3726 4253
f +84 4 3726 4254