1) Learn social media trends and opportunities - Facebook, Instagram, Twitter, LinkedIn, TikTok and more
2) How to integrate social media into your digital marketing plan
3) Action plan to get started
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
Social Media Marketing Trends to Follow in 2023Arik Hanson
“What social media trends should I keep my eye on in the coming year?” It’s a question on all our minds heading into 2023. In this 50+ minute presentation, Arik shares 10 social media trends he thinks will emerge—based on research, data and real-world examples. Now in his 6th year of giving this presentation, this prezo will give you some fresh ideas and approaches to chew on that you can integrate into your plans for 2023.
New Era. New Opportunities.
Devastating in so many ways, it cannot be denied that the pandemic has also been deeply transformative, accelerating new ways of living, working and thinking across almost every layer of our lives. Social is no exception.
At Punch, we’ve seen explosive growth in areas like intimate live social events, tutorials, workshops and shoppable content, as brands seek to add value to their customers’ lives and form deeper, longer-lasting connections with their followers.
Where the past decade has seen us confronting the more challenging aspects of social, things like data privacy, mental health and politics, 2021 has given us plenty of exciting signals that point towards a new era of social that starts right now – Web 3.0. With new opportunities coming at brands left, right and centre, we’re about to see a deep shift, with creators and innovators taking the reins and decentralising the power held by the big blue platforms since the mid-noughties.
In this report, we naturally discuss the emerging vision of the metaverse. The metaverse represents huge opportunity for brands; for some, early adoption might prove to be a key strategic investment. But the metaverse isn’t what excites us at the moment (sorry Zuck). With revolution in the air, we want to know what the underdogs are doing: the tech dreamers, the NFT kids, the creators. As creators become more and more valued for the central role they play in making social a fun place to be, we are already seeing examples of individuals breaking away and building their own niche communities. Whether they start to take large swathes of the larger platforms’ audiences with them remains to be seen. What can brands learn from their thinking – and how can we forge better and more creative partnerships? This is the big question of 2022.
Certain trends from last year, notably s-commerce and live video, are back for another year. The challenge with video is how to leverage new tools and techniques to create video content at scale in fresh, creative and authentic ways. We’re also starting to see audiences being actively rewarded for their loyalty and engagement, with highly-creative community managers and efficient and proactive customer service teams. Web 3.0 is unfolding; a bolder, fairer and more democratic digital playground where creativity and loyalty trump all. As user numbers grow and platforms and audiences mature further, budgets are likely to shift towards a combination of acquisition AND driving loyalty and retention.
“Community” is our key buzzword for 2022. Whether you’re getting in on the ground floor of branded NFT “moments”, exploring the hotter- and-hotter world of gaming, or investing more in cinematic video, success will depend on centring your community, acting thoughtfully and, as always, creating difference with mind blowing content and standout campaigns.
A free and in-depth planner for your social media strategy in 2020
Establish Goals
Social Media Audit
Establish Your Target Audience
Competitive Analysis
Establish Brand Voice & Tone
Build Your Social Media Content Strategy
Social Media Marketing Measurement
Social Media Marketing Trends to Follow in 2023Arik Hanson
“What social media trends should I keep my eye on in the coming year?” It’s a question on all our minds heading into 2023. In this 50+ minute presentation, Arik shares 10 social media trends he thinks will emerge—based on research, data and real-world examples. Now in his 6th year of giving this presentation, this prezo will give you some fresh ideas and approaches to chew on that you can integrate into your plans for 2023.
New Era. New Opportunities.
Devastating in so many ways, it cannot be denied that the pandemic has also been deeply transformative, accelerating new ways of living, working and thinking across almost every layer of our lives. Social is no exception.
At Punch, we’ve seen explosive growth in areas like intimate live social events, tutorials, workshops and shoppable content, as brands seek to add value to their customers’ lives and form deeper, longer-lasting connections with their followers.
Where the past decade has seen us confronting the more challenging aspects of social, things like data privacy, mental health and politics, 2021 has given us plenty of exciting signals that point towards a new era of social that starts right now – Web 3.0. With new opportunities coming at brands left, right and centre, we’re about to see a deep shift, with creators and innovators taking the reins and decentralising the power held by the big blue platforms since the mid-noughties.
In this report, we naturally discuss the emerging vision of the metaverse. The metaverse represents huge opportunity for brands; for some, early adoption might prove to be a key strategic investment. But the metaverse isn’t what excites us at the moment (sorry Zuck). With revolution in the air, we want to know what the underdogs are doing: the tech dreamers, the NFT kids, the creators. As creators become more and more valued for the central role they play in making social a fun place to be, we are already seeing examples of individuals breaking away and building their own niche communities. Whether they start to take large swathes of the larger platforms’ audiences with them remains to be seen. What can brands learn from their thinking – and how can we forge better and more creative partnerships? This is the big question of 2022.
Certain trends from last year, notably s-commerce and live video, are back for another year. The challenge with video is how to leverage new tools and techniques to create video content at scale in fresh, creative and authentic ways. We’re also starting to see audiences being actively rewarded for their loyalty and engagement, with highly-creative community managers and efficient and proactive customer service teams. Web 3.0 is unfolding; a bolder, fairer and more democratic digital playground where creativity and loyalty trump all. As user numbers grow and platforms and audiences mature further, budgets are likely to shift towards a combination of acquisition AND driving loyalty and retention.
“Community” is our key buzzword for 2022. Whether you’re getting in on the ground floor of branded NFT “moments”, exploring the hotter- and-hotter world of gaming, or investing more in cinematic video, success will depend on centring your community, acting thoughtfully and, as always, creating difference with mind blowing content and standout campaigns.
Here are the slides of our masterclass at Web Summit, where we discussed key emerging social media trends as we transition into a more hopeful 2022 from social commerce to niche platforms – we’ll cover them all.
Compiled by Kurio & thenetworkone
The contributing experts and agencies are : Michał Kaliściak, Head of Content & Moderation, 180heartbeats +JUNG v MATT (PL), Kevin Fernandez, Social Media Producer, Adolescent Content (USA), Mar Camps, Digital Director, Atrevia (ES), Emily Ostrowska, Social Strategist, Culture (NZ), Adaobi Ugoago, Senior Creative Strategist, Day One Agency (USA), Silvia Tasso, Senior Digital Strategist & Francesca Trevisan, Digital Strategist, Different (IT), Jemma Parkin, Senior Account Manager, The Hallway (AU), Monika James, General Manager, Healthy Thinking Group Asia (SG), James Hebbert, Managing Director, Hylink UK (CH/UK), Lukas Hardy, Social Media Manager & Pancho González, Chief Creative Officer, Inbrax (CL), Oana Oprea, Head of Digital Planning, Jam Session (RO), Megan Perks, Executive Creative Director, Joe Public United (SA), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Rajesh Mehta, Chief Strategy Officer & Dhruv Gaur, Consultant, Digital Marketing, Medulla Communications (IN), Shannon Osborne, Head of Digital, Osaka Labs (UK), Lucas Florian, Unit Director, PIABO (DE), Kei Obusan, Senior Data and Insights Manager, Radarr (SG), Carol Chan, Managing Director, Comms8 (UK/HK), Presh Hunder, Social Media Manager & Jide Agbana, Product Marketing Manager, Enterfive (US / UK / NRA), Christopher Dimmock, SVP Integrated Strategy, Abelson Taylor (USA)
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
This a a broad presentation that covers the main aspects of digital marketing the 2015
As the digital marketing landscape continues to grow at a rapid pace, businesses are faced with new challenges and opportunities within this digital age. Now more than ever, consumers are looking online for goods and services.
Discover how creating a power digital marketing strategy for your business can attract new customers and encourage revenue growth.
Learn the fundamentals of Digital Marketing:
Brand Awareness
Lead Generation
Customer Retention
Sample Topics Covered
Build your Online Marketing Plan
Lead generation
SEO (Search Engine Optimisation)
Adwords and paid advertising
Build Brand Awareness
Landing Pages
Email Marketing and Campaigns
Social Media Marketing
How to create your website and make it look good
Do You Want More Traffic for More Sales for Your Start Up Business? Checkout Complete Digital Marketing Plan & Strategies for Start Ups.
We Can Take Care of Your StartUp Business Marketing Campaign. Our services include Search Engine Optimization, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, SEO, Email Marketing & Reputation Building & Management.
Tags: adwords, content marketing, digital marketing, digital media, digital strategy, google adwords, internet marketing, lean startup, ppc, seo, seo services, social media marketing, startup, startup marketing, startups
Top Social Media Trends You Need to Know About for 2022Falcon.io
As marketers, we’ve all experienced some amazing highs, and some well, not so amazing lows. That’s why we want to discuss social media trends that you should focus on as we transition into a (promisingly) less turbulent 2022.
Incredible things are happening all over the world. Each and every one of us are getting closer and closer to a new normal that provides a mixture of both pre-pandemic and post-pandemic lifestyles. There are clear positive trends and shifts emerging, which will impact how we conduct our marketing activities in the near future. Join us to discuss how we can tackle 2022 one social media marketing trend at a time.
Here are the slides of our masterclass at Web Summit, where we discussed key emerging social media trends as we transition into a more hopeful 2022 from social commerce to niche platforms – we’ll cover them all.
Compiled by Kurio & thenetworkone
The contributing experts and agencies are : Michał Kaliściak, Head of Content & Moderation, 180heartbeats +JUNG v MATT (PL), Kevin Fernandez, Social Media Producer, Adolescent Content (USA), Mar Camps, Digital Director, Atrevia (ES), Emily Ostrowska, Social Strategist, Culture (NZ), Adaobi Ugoago, Senior Creative Strategist, Day One Agency (USA), Silvia Tasso, Senior Digital Strategist & Francesca Trevisan, Digital Strategist, Different (IT), Jemma Parkin, Senior Account Manager, The Hallway (AU), Monika James, General Manager, Healthy Thinking Group Asia (SG), James Hebbert, Managing Director, Hylink UK (CH/UK), Lukas Hardy, Social Media Manager & Pancho González, Chief Creative Officer, Inbrax (CL), Oana Oprea, Head of Digital Planning, Jam Session (RO), Megan Perks, Executive Creative Director, Joe Public United (SA), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Rajesh Mehta, Chief Strategy Officer & Dhruv Gaur, Consultant, Digital Marketing, Medulla Communications (IN), Shannon Osborne, Head of Digital, Osaka Labs (UK), Lucas Florian, Unit Director, PIABO (DE), Kei Obusan, Senior Data and Insights Manager, Radarr (SG), Carol Chan, Managing Director, Comms8 (UK/HK), Presh Hunder, Social Media Manager & Jide Agbana, Product Marketing Manager, Enterfive (US / UK / NRA), Christopher Dimmock, SVP Integrated Strategy, Abelson Taylor (USA)
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
This a a broad presentation that covers the main aspects of digital marketing the 2015
As the digital marketing landscape continues to grow at a rapid pace, businesses are faced with new challenges and opportunities within this digital age. Now more than ever, consumers are looking online for goods and services.
Discover how creating a power digital marketing strategy for your business can attract new customers and encourage revenue growth.
Learn the fundamentals of Digital Marketing:
Brand Awareness
Lead Generation
Customer Retention
Sample Topics Covered
Build your Online Marketing Plan
Lead generation
SEO (Search Engine Optimisation)
Adwords and paid advertising
Build Brand Awareness
Landing Pages
Email Marketing and Campaigns
Social Media Marketing
How to create your website and make it look good
Do You Want More Traffic for More Sales for Your Start Up Business? Checkout Complete Digital Marketing Plan & Strategies for Start Ups.
We Can Take Care of Your StartUp Business Marketing Campaign. Our services include Search Engine Optimization, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, SEO, Email Marketing & Reputation Building & Management.
Tags: adwords, content marketing, digital marketing, digital media, digital strategy, google adwords, internet marketing, lean startup, ppc, seo, seo services, social media marketing, startup, startup marketing, startups
Top Social Media Trends You Need to Know About for 2022Falcon.io
As marketers, we’ve all experienced some amazing highs, and some well, not so amazing lows. That’s why we want to discuss social media trends that you should focus on as we transition into a (promisingly) less turbulent 2022.
Incredible things are happening all over the world. Each and every one of us are getting closer and closer to a new normal that provides a mixture of both pre-pandemic and post-pandemic lifestyles. There are clear positive trends and shifts emerging, which will impact how we conduct our marketing activities in the near future. Join us to discuss how we can tackle 2022 one social media marketing trend at a time.
Are you new to the world of
Social Media?
Do you find yourself lost in the land mine of choices?
Is it hard to decide:
What to post?
When to post it?
And Where to post it?
Create a sensation in social marketing. Learn how to maximize the new Facebook Timeline pages, interact with Twitter, use YouTube, make a mark with mobile marketing and more.
Driving Your Hospitality Business with Social Media - VancouverShane Gibson
With over 1.5 Billion people globally using social media to communicate and make buying decisions daily it has become very evident that social media cannot be ignored by anyone doing business in the hospitality industry. Facebook, Twitter, Instagram, Yelp and Google places (to name a few) are all platforms that provide considerable opportunity – there are also serious risks to using them if you don’t have a solid plan and process in place.
This session has been specifically designed for owners, managers and marketing teams in the hospitality business. If you own, operate or lead a team for a restaurant, bar, lounge or club this event will help you systemize your approach to social media marketing and maximize your return on investment on all of your marketing efforts.
The top social and mobile marketing trends that can positively impact your business
Why you need a social media policy for your staff now (samples included)
Visual marketing online, creating great content for Facebook, Instagram, Pinterest and more.
How to use Twitter to build relationships, gather business intelligence and drive foot traffic
Facebook best practices plus contests and promotions that put people in your locations
Social media monitoring tools that will help you protect your brand integrity, turn fans into advocates and un-earth vital business intelligence
How to use tools like Yelp, Google Places and FourSquare effectively
How to assemble an effective social media plan and team
It is no longer a question of should be be on social media it is when are you going to get started. I outline the reasons you need to be there now and one reason for why you still aren't on board.
As you’re planning your online marketing budget for 2014, these social spending stats for Facebook, Twitter, Pinterest, YouTube, Instagram and other channels will give you a broader context in which to consider your own spending plans
Social Media Marketing Overview presented at the 11/18/10 Pathways to Entrepreneurial Success Forum held at Monroe Community College. Contains an overview of the top social media platforms, 5 steps to get started with social media marketing and the 4 rules you must follow.
How Social Media Can Help You Connect With Local ConsumersSpancept
Social Media who substantially changed the way consumers, businesses, and organizations communicate. As one of the fastest growing forms of marketing ever, social media whose taken the internet world by storm with approximately 91% of adults using that regularly. Not only that, but businesses across the globe are starting to use social media as a marketing tool for their companies. In fact, 87% of the Fortune 100 now use social media. Internet Technology is GREAT, But It Has Caused Problems for Some Local Businesses. The Web has changed the way consumers spend their money. It has also changed the way your business can truly CONNECT with your local target market. Traditional Advertising Methods Are No Longer as Effective as They Once Were. So, it's time to market your business in a way that would cut advertising cost and get results. Could Online Marketing Be The Missing Piece of the Puzzle for YOUR Small Business? With sites such as: Facebook, Twitter, Google+, LinkedIn and Youtube your business can build long lasting relationship with your customers resulting in loyal - long term sales. Contact us for more information about how social media marketing can help you connect with local consumers.
http://spancept.com/
consult@spancept.com
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2. 2
Mary Wang
• VP and co-founder of Noah Digital Inc.
• Digital marketing strategist, trusted authority of
English and Chinese digital marketing in North
America.
• Helped hundreds of businesses from SMB to
multi-billion-dollar brands with success stories
ranging from e-commerce, education,
financial/insurance services, real estate, legal,
B2B/B2C services, healthcare, travel/hotels, and
more.
• Email: Mary.wang@noahdigital.ca
Cell: 647 376 7880
• WeChat: marywangseo
NoahDigital.ca
3. 3
The topics to cover
Trends and
opportunities
Strategy
& action plan
Case studies
NoahDigital.ca
5. 5
The impact of COVID-19
Accelerated shift to
e-commerce by 3-5
years.
1
Mobile adoption has
advanced 2-3 years
in the past 12
months.
2
Online marketing
becomes the engine
of your business
growth.
3
NoahDigital.ca
7. 7
• Social network usage rises due to limits on consumer activities outside the home during pandemic.
• More than 80% of global internet users (40% of entire population) use social networks.
The Impact of COVID-19 on Social Networks
NoahDigital.ca
8. 8
Facebook and Instagram User Estimate Changes
Sources: emarketer
• Facebook had 2.6 billion monthly
active users in 2020
• Facebook will still dominate global
social networking
4.40%
8.70%
Pre-pandemic Estimate October, 2020 Estimate
% Change of Facebook Users Compared to
2019 Estimate
Pre-pandemic Estimate October, 2020 Estimate
4.90%
22.90%
Pre-pandemic Estimate October, 2020 Estimate
% Change of Instagram Users Compared to
2019 Estimate
Pre-pandemic Estimate October, 2020 Estimate
• Instagram monthly active users exceed 1
billion in 2020
• Instagram saw the biggest percentage
rise of any platform worldwide in 2020
NoahDigital.ca
9. 9
1 Billion MAU (Monthly Active User) Club
Facebook
YouTube
WhatsApp
Messenger
WeChat
Instagram
NoahDigital.ca
10. 10
How Social Media Users
Engage with Brands
• Research products
• Visit brands’ social media pages
• Like/ follow brands
• Read posts/ contents / news
• Check recommendations/
pushes
• Ask questions
NoahDigital.ca
11. 11
Facebook: # 1
platform for
adults
Facebook has 2.6 billion monthly
active users
Age of internet users who use
Facebook
• 86% of people ages 18-29 use
Facebook
• 77% of people ages 30-49 use
Facebook
• 51% of people ages 50-65 use
Facebook
• 34% of people that are 65+
years old use Facebook
Time on the platform
35 minutes a day on average
Income
• 86% of households with an
annual income between
$80k-$100k use Facebook
• 86% of households with an
annual income above
$100,000 use Facebook
Gender
• 54% female and 46% male
Device
96% of users access
Facebook via mobile devices
NoahDigital.ca
12. 12
Instagram:
photo and video
sharing
platform
Instagram has 1 billion monthly
active users
Age of internet users who use
Instagram
• 67% of people ages 18-29 use
Instagram
• 47% of people ages 30-49 use
Instagram
• 23% of people ages 50-64 use
Instagram
• 8% of people that are 65+
years old use Instagram
Time on the platform
53 minutes a day on average
Income
• 46% of households with an
annual income between
$80k-$100k use Instagram
• 60% of households with an
annual income above
$100,000 use Instagram
Gender
51% female and 49% male
Businesses and Shopping
• An estimated 71% of U.S.
businesses have Instagram
accounts
• 83% on Instagram users say
they discover new products
and services on Instagram
NoahDigital.ca
13. 13
YouTube: #1
video sharing
platform
YouTube has 2 billion monthly
active users
Age of internet users who use
Instagram
• 81% of people ages 15-25 use
YouTube
• 71% of people ages 26-35 use
YouTube
• 67% of people ages 36-45 use
YouTube
• 66% of people ages 46-55 use
YouTube
• 58% of people that are 56+
years old use YouTube
Time on the platform
11 minutes 43 seconds a day on
average
Income
• 82% of households with
annual income between
$80k-$100k use YouTube
• 89% of households with an
annual income above
$100,000 use YouTube
Gender
50+% female
Devices
Over 70% of YouTube views
are on mobile devices
NoahDigital.ca
14. 14
LinkedIn: top
B2B social
media network
LinkedIn has 260 million monthly
active users
A large group of user age 30-49
Age of internet users who use
LinkedIn
• 21% of people ages 18-24 use
LinkedIn
• 60% of people ages 25-34 use
LinkedIn
• 17% of people ages 35-54 use
LinkedIn
• 3% of people that are 55+
years old use LinkedIn
Time on the platform
6 minutes 7 seconds per session
Income
• 50% of households with an
annual income between
$80k-$100k use LinkedIn
• 60% of households with an
annual income above
$100,000 use LinkedIn
Gender
• 43% female and 57% male
Devices
• 57% of LinkedIn traffic is
through mobile devices
NoahDigital.ca
15. 15
TikTok is on the rise
• TikTok has 800 million monthly active
users (with about 100 million monthly
active U.S. users).
• TikTok is expected to surpass the 1 billion
monthly active users in 2021.
• For the first time users are spending more
time on TikTok than Facebook as per data
from a new report on app usage released
in January. (Source: App Annie
Intelligence)
• 41% of the users are aged between 16-24.
• 56% of TikTok users are male and 44% are
female
Source: App Ape
NoahDigital.ca
16. 16
Choose the Right Social Media Platforms
Facebook
Instagram
Pinterest
Retail
Facebook
LinkedIn
Twitter
Financial
LinkedIn
Facebook
Twitter
B2B
Facebook
Instagram
YouTube
B2C
NoahDigital.ca
17. 17
Social Media Can Help You
Objectives
Listen and
Learn
Build
Relationships
and
Awareness
Promote
Products and
Services
Manage Your
Reputation
Improve
Customer
Service
Testing
NoahDigital.ca
20. 20
Why Social
media
integration
BUILD A CONSISTENT ONLINE
PRESENCE FOR YOUR BRAND.
GIVES YOUR AUDIENCE MORE
WAYS TO ENGAGE AND INTERACT
WITH YOUR BRAND.
DIRECT YOUR SOCIAL MEDIA
AUDIENCE TO YOUR WEBSITE.
INCREASE BRAND REACH AND
AWARENESS.
NoahDigital.ca
22. 22
How to get
started
Create and optimize your business accounts on social media
platforms
Post on your business account regularly with engaging content
Actively build your followers and interact with them
Add social media links to the header or footer of your website
Add social media sharing buttons to your blogs
Integrate social media feeds to your website
Response to social media inquiries about your product or services
Leverage social media ads to target your audience on demand
NoahDigital.ca
29. 29
Case Study: Hotel Spa
• Built the website in 2019. Reopened in mid-June
• Launched Google and Facebook campaigns in French and
English
• Received more than 200 phone calls and online bookings
• The conversion rate is 5.16%.
NoahDigital.ca
33. 33
Case Study: Shopify
eCommerce Website
• Brand new website launched in April. No SEO ranking no
traffic
• Launch Google and Facebook campaigns to promote the
new sites
• Facebook fan page received many shares, comments, and
questions.
NoahDigital.ca
35. 35
Action Plan for Quick Results
• Create a high-converting website
• Establish your social media presence
• Get your Google My Business page
updated and optimized
• Promote your products and services
online
• Google Ads
• Facebook Ads
• SEO
NoahDigital.ca
Website
PPC
Social
Media
SEO