Create Outstanding Welcome Emails! Effective Tips!kvn mail
We all know how important is the first impression. The same goes for email marketing. Welcome emails are an excellent way to acquire new subscribers, and it is a great way to kick start your relationship.
Autoresponder & Email Marketing To Get More CustomersDavid Jenyns
An autoresponder allows you to email your visitors on multiple occasions, building trust, establishing your expertise and, hopefully, creating a likeable persona that the recipients will associate with your website. When used correctly an autoresponder will lead a healthy proportion of your customers to the point where they become the person described in the opening paragraph on this page. They’ll return to your website, convinced that they need your product, and ready to buy.
It's an under utilized method of marketing. Check out this short presentation to see how we use it and be sure to visit us at: www.melbourneSEOservices.com
Create Outstanding Welcome Emails! Effective Tips!kvn mail
We all know how important is the first impression. The same goes for email marketing. Welcome emails are an excellent way to acquire new subscribers, and it is a great way to kick start your relationship.
Autoresponder & Email Marketing To Get More CustomersDavid Jenyns
An autoresponder allows you to email your visitors on multiple occasions, building trust, establishing your expertise and, hopefully, creating a likeable persona that the recipients will associate with your website. When used correctly an autoresponder will lead a healthy proportion of your customers to the point where they become the person described in the opening paragraph on this page. They’ll return to your website, convinced that they need your product, and ready to buy.
It's an under utilized method of marketing. Check out this short presentation to see how we use it and be sure to visit us at: www.melbourneSEOservices.com
Email marketing tips to drive conversions in 2021Kelly Ston
If you've heard that email marketing is dead or dying, don't believe it. The fact is that email marketing can be a waste of time or an effective strategy to improve conversions and increase product loyalty.
Email Marketing: Seven tips for writing (really) effective subject linesClose.io
According to MailChimp, the average open rate for marketing emails is 22%. At Close.io, we know that a good email marketing campaign has open rates up to 50%! If you want numbers like that, then you need to learn to write exceptional subject lines. Here's how.
6 tips to create an email marketing plan for real estate agentsSherin Thomas
Email marketing is one of the most essential elements for each real estate marketing plan. It is significant to keep in constant contact with your customers. This kind of marketing for real estate agents provide ways that these agents can use to enhance response rates for their business.
Close up to 80% Of Your Sales With The Box and Close method With Kenny CannonKenny Cannon
In order to close a deal the prospect must be sold on both Emotion AND logic. The box and close method does this without the prospect even knowing they are being 'sold to.' It is literally impossible for a qualified prospect to say no after this method is used. Created by Kenny Cannon
A powerpoint by Chris Merrill of Super Webomatic, who was a speaker at the Future M Boston event, "The Future Face of Digital Business." Originally presented at the event on Oct 7 2010 at the microsoft NERD center.
InboundCon 2016 "Turning Viewers into Customers" - Kimbe MacMasterPowered by Search
Video is the next best thing to being there in person. Seriously, video helps you connect emotionally and build relationships, which, aside from giving you the warm and fuzzies, also helps marketers build trust, move prospects through the funnel faster, close bigger deals, and secure longer-term, loyal customers. And yes, even B2B marketers make decisions based on personal benefit and emotional connection. Join this session to learn how to harness the power of video to elicit emotions in even the toughest B2B decision makers, build stronger, one-to-one relationships with personalized video, and learn more about them with interactive video to give them more of what they want (and need!) to convert. Because, after all: the play button is the most compelling call to action on the web.
Stand Out Subject Lines
Length: 1-2 hours | Audience: Beginner to Intermediate
Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success! This fast-paced seminar will take a deeper dive into the mechanics of truly effective subject lines.
To book Sweet Spot Academy & Constant Contact Digital Marketing Workshop visit: http://bit.ly/DigitalMarketingWorkshops
Email marketing tips to drive conversions in 2021Kelly Ston
If you've heard that email marketing is dead or dying, don't believe it. The fact is that email marketing can be a waste of time or an effective strategy to improve conversions and increase product loyalty.
Email Marketing: Seven tips for writing (really) effective subject linesClose.io
According to MailChimp, the average open rate for marketing emails is 22%. At Close.io, we know that a good email marketing campaign has open rates up to 50%! If you want numbers like that, then you need to learn to write exceptional subject lines. Here's how.
6 tips to create an email marketing plan for real estate agentsSherin Thomas
Email marketing is one of the most essential elements for each real estate marketing plan. It is significant to keep in constant contact with your customers. This kind of marketing for real estate agents provide ways that these agents can use to enhance response rates for their business.
Close up to 80% Of Your Sales With The Box and Close method With Kenny CannonKenny Cannon
In order to close a deal the prospect must be sold on both Emotion AND logic. The box and close method does this without the prospect even knowing they are being 'sold to.' It is literally impossible for a qualified prospect to say no after this method is used. Created by Kenny Cannon
A powerpoint by Chris Merrill of Super Webomatic, who was a speaker at the Future M Boston event, "The Future Face of Digital Business." Originally presented at the event on Oct 7 2010 at the microsoft NERD center.
InboundCon 2016 "Turning Viewers into Customers" - Kimbe MacMasterPowered by Search
Video is the next best thing to being there in person. Seriously, video helps you connect emotionally and build relationships, which, aside from giving you the warm and fuzzies, also helps marketers build trust, move prospects through the funnel faster, close bigger deals, and secure longer-term, loyal customers. And yes, even B2B marketers make decisions based on personal benefit and emotional connection. Join this session to learn how to harness the power of video to elicit emotions in even the toughest B2B decision makers, build stronger, one-to-one relationships with personalized video, and learn more about them with interactive video to give them more of what they want (and need!) to convert. Because, after all: the play button is the most compelling call to action on the web.
Stand Out Subject Lines
Length: 1-2 hours | Audience: Beginner to Intermediate
Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success! This fast-paced seminar will take a deeper dive into the mechanics of truly effective subject lines.
To book Sweet Spot Academy & Constant Contact Digital Marketing Workshop visit: http://bit.ly/DigitalMarketingWorkshops
Matriz de priorización de los desafíos y retos según los campos de la chakana...Isela Guerrero Pacheco
Convierte tus problemas en retos y/o desafios, luego tendrás que precisar en que campo de la chakana describirás tu problemática tomando en cuenta los factores anteriormente precisados en el árbol de problemas....
We had an awesome HubSpot Users Group event on the 18th. Two awesome presentations about email marketing and marketing automation. Enjoy the decks and put some of this to good use in your business.
If you still believe old “Partners & Co” approach to your accounting practice is the way to go, you need to wake up. Cloud accounting is here, new banking infrastructure, such as bitcoin is emerging, and new devices adoption rate is accelerating. All these new trends are making your old accounting business obsolete.
What are you going to do about it?
Every business owner, including an accountant, wants to make the world a better place and build something that makes a difference and pleases her customers.
Guy Pearson will help you define your unique selling proposition and business model, assist you to take the focus back to your clients and will share his experience on building a practice that scales.
In this presentation, we will take a deep dive into proven ways to build a practice that matters and one you’ll be proud to tell your friends, colleagues and family about.
Objectives:
What is your USP (Unique selling proposition) – do you have one and how to craft one?
Business models – are you a surgeon, a local coffee shop or a McDonald’s? Maybe a hybrid is the way to go?
Always. Focus. On the client. They help you get paid.
Think with scalability in mind.
Make yourself obsolete.
Do something that matters.
In a post-COVID era, today's consumers are returning to their favorite brick-and-mortar retail locations and their expectations for the same level of customer service and "personal touch" when shopping online as well has increased. Those brands that put personalization and high-touch engagements at the forefront of their digital strategy are going to come out the winners in the next 12-24 months; if this is not part of your planning then it should be immediately. Consumers are sick of stale generic digital engagement whether that is ads, email/sms, or their site experiences. Modern marketers that want to stand out from their competition should be sure to put personalization and the technology that powers these experiences at the forefront of their planning, brand engagements should mimic the same experience they would receive from their favorite store associate in order to be effective.
You'll learn:
- The ROI of customer advocacy
- Why advocacy matters for marketers (even if it’s not managed by your team)
- How to leverage advocates to create content for every stage of the funnel
Stuck in the slow lane with your email marketing? Get in the fast lane with CommuniGator!
As a result of attending our Email Marketing and Digital Copywriting, over 90% of previous attendees have committed to change their content marketing strategy and many have gone on to work with us further.
Join us to learn how to:
- Develop your content strategy
- Personalise your content: understand your audience
- Top tips for proofing your content
- SEO in your content
- Creating lead nurturing content
How to Master Product Management Case Studies by fmr Groupon PMProduct School
Main takeaways
- How does one proceed in an interview when given a product case study to solve
- What are some of the most common case questions to practice
- What hiring managers are looking for when asking candidates to solve a product case
- The importance of a good hypothesis
- Best frameworks that can come in handy
From e newsletters to email marketing that drives salesCraig Klein
http://www.salesnexus.com/features/email-marketing/ - SalesNexus CRM and Email Marketing solution founder Craig Klein on using marketing personas to develop automated email marketing campaigns to turn leads into sales
If you can’t see the results of your email marketing efforts, it’s just a waste of effort, time, and money. The email conversion rate shows you how effective your email marketing campaigns are and helps provide a benchmark for future email marketing campaigns. Following seven tips can improve your email marketing conversion rate.
[Webinar] Top Tips: Using Email Marketing to Penetrate Target AccountsEngagio
Email is still a very effective marketing channel to create engagement and reach your buyers. Join Engagio in this webinar to learn how to combine email marketing with an account-based strategy to increase results and accelerate the buyer’s journey. We’ll share top tips to penetrate and expand into accounts to generate revenue.
Key Takeaways:
- Email marketing tips for connecting with buyers within target accounts
- How to prepare your data for effective campaigns
- Proven follow up strategies including timing and data mining
Copywriting for Conversion Webinar with Joanna Wiebe Unbounce
Joanna Wiebe, Founder and CEO of Copy Hackers & Ryan Engley, Director of Customer Success at Unbounce hosted a lively Unwebinar about writing copy that demands action. Use their pro tips to increase the impact of your landing pages and drive inbound leads.
Message-Market Fit VWO Workshop by Daphne tidemanVWO
Imagine your communications as the powerhouse driving your business forward. Sure, sales are vital, but beneath the surface lie treasures that money can't buy: reputation, repeat customers, and unwavering loyalty.
In this powerpack session, Daphne Tideman, a seasoned growth leader, will be delving into the artistry of elevating your conversion rates through straightforward copy tests, even if crafting compelling prose isn't your forte. Together, you'll unravel the intricacies of forging deep connections with your audience, testing casual clicks and turning them into loyal customers.
Learn how to easily connect your job posts to LinkedIn members with the right skills and expertise.
For an overview of job posts on LinkedIn: http://bit.ly/1Tz7x7u
To learn more best practices for writing job descriptions: http://bit.ly/1Tz8nkL
Mastering digital marketing will help you grow your business, your skill set, and your career. The techniques you'll learn in this bootcamp can be applied immediately, and will give you a quick and effective way to accelerate your company's growth.
Takeaways:
- Solid understanding of who your customers are and how to segment your audience for more effective marketing.
- How to develop a marketing funnel based on your conversion flow.
- How to attract website visitors through content marketing, social media marketing, SEO, and paid advertising.
- How to convert website visitors through website optimization, landing page creation, and lead nurturing.
- How to measure your marketing and use analytics to improve your efforts.
How to Succeed as a Product Manager by Atlassian Principal PMProduct School
How do you know if Product Management is for you? How do you convince a company to hire you if you don't have any experience as a Product Manager? What does an interview for a Product Manager role actually look like?
Evan Michner, Principal Product Manager at Atlassian, shared stories about how Product Managers “fall” into Product Management, and gave some tips on landing your first job in one of these roles.
Successful salespeople are constantly looking to optimize their productivity and improve their selling efforts.
Here are 10 productivity tips that can help any sales rep or sales manager have a successful selling year.
Similar to 5 Ways to Improve Your Email Open Rates by 300% (20)
Getting Started with HubSpot CRM UI Extensions.pdfNiswey
Take your business to new heights with HubSpot CRM! Step into the world of CRM UI Extensions with our experts, and discover how to push the boundaries of your HubSpot portal.
Get ready to dive deep into HubSpot CRM's potential with Dhiraj Pandey and Deepak Bisht.
- Understand what CRM UI Extensions are and how they can enable advanced customization
- Discover how to leverage them to fit your unique business needs, and improve your sales, marketing or customer success efficiency
We'll provide you with tips, tricks, and real-world case studies to supercharge your business.
Check out the slides and if you want to learn more, visit https://events.hubspot.com/events/details/hubspot-new-delhi-presents-getting-started-with-crm-ui-extensions-and-how-to-utilize-them-for-your-business/
How to Harness the Ultimate AI Power Combo for HubSpot MarketersNiswey
If you are tired of spending hours creating marketing campaigns, and still getting stuck with roadblocks like “low bandwidth” or “is this content good enough” or “I’ve run out of ideas” , this webinar is for you!
In this presentation we'll cover:
1. Ideating effective campaign ideas with ChatGPT
2. How to publish compelling content with HubSpot Content Assistant and ChatGPT
3. Getting the work done faster, with ChatSpot
You can expect real-world examples and best practices for using this power combo of AI tools in way that maximize your output, helping you get more done and do it better, in less time.
Moving your website to the HubSpot CMS - the Why and HowNiswey
There are dozens of CMS platforms out there now. But the HubSpot CMS is the first and only combined CMS and CRM that offers the ability to personalize your website for the entire customer experience from the first visit to every single interaction afterward.
It ticks all your checkboxes of being one of the best CMS out there. And is suited for your marketers, and developers as well as for creating a powerful experience for your customers.
But the question is, how do you migrate your current website to HubSpot CMS with ease?
In this presentation, we cover the following topics:
1. Evaluating the HubSpot CMS for your context/business.
2. If the CMS is a fit, how to prepare for the migration? Checklist for a simple guide to HubSpot CMS migration.
3. Post-migration tidbits to take care of!
How to leverage WhatsApp and HubSpot together to Improve Marketing, Sales and...Niswey
The ease and immediacy of WhatsApp conversations meet the efficiency and automation powers of HubSpot. Now imagine how it can transform your marketing, sales, and customer success operations.
Or you could stop imagining and discover it for real in this webinar by Niswey! Check it out https://events.hubspot.com/events/details/hubspot-new-delhi-presents-how-to-leverage-whatsapp-and-hubspot-together-to-improve-marketing-sales-and-customer-success/
HubSpot has recently launched new updates in the year. From a Comparison Tool to compare your marketing campaigns, to a Mobile QR Code Scanner, Flexible Reporting and HubSpot Calling update, HubSpot has useful features for the Marketing, Sales and Service Hubs. And in this presentation we will show you exactly how do you leverage them better for your business?
Advanced Lead Scoring & Workflows in HubSpot - HUG DelhiNiswey
How can you sift through a large volume of leads, and ensure that your sales team spends their valuable time engaging only with the ones who are really interested in your offering? By scoring the leads you generate based on multiple attributes that might be useful to your business.
HubSpot can help you quickly streamline and automate this process with Predictive Lead Scoring software. It allows lead scoring not just for contacts in the CRM, but also for companies and deals as a whole. And in this presentation, we give a brief of what our HUG session entailed. Details here https://marketing.niswey.com/advanced-lead-scoring-and-workflows
Marketers, the pandemic and martech by NisweyNiswey
Niswey is an Martech company. MarTech is all about using tech solutions to market smarter to your customers. It helps you achieve your marketing goals and also improve your ROI
New Delhi HUG September meetup held on 25th September, 2019 included a quick recap of the Inbound 2019 sessions, and a deep dive into the latest HubSpot product announcements.
From a digital marketing novice to an inbound marketing ninja-in-the-making, Roopali's 3 months at Niswey were a blast! For us, we mean. Take a look at the presentation to know what the experience was like for her, and the personal and professional skills she picked up along the way.
Priya shares her experiences and learnings from her 6 months long design internship at Niswey. From the quiet intern to the confident designer, her transformation, both personal and professional, was a joy to watch.
Deliver a great web design project without getting into deadly feedback loops. Standardize your design process into a few easy phases to make sure you meet your client's expectations and then some!
Build connections, strengthen your profile, leverage LinkedIn to grow your business. Discover how to do all this and much more, with 9 quick and easy methods.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
5 Ways to Improve Your Email Open Rates by 300%
1. 5 Ways to Improve Your Email Open
Rates by 300%
2. Biggest Challenge?
● Spinning magic in your subject line in less than
50 characters is the biggest challenge in email
marketing.
● Everything in the digital space revolves around
users and their behavior.
● So it is imperative to understand who they are
and what makes them tick (and click).
3. Test, Analyze, Learn and Implement
At Niswey, we are in the quest of data-driven marketing, we
never stop
● Testing
● Analyzing
● Learning
● Implementing
And because of this agile approach, we’ve improved our email
open rates by 300%.
4.
5. Staying true to the content of the email while you try to come up with catchy subject
lines, as misleading lines may end up getting you more unsubscriptions than opens.
Examples:
● Learn Tricks to Create Interactive
Videos Using HTML5
● How to Make Everyone in Your
Team Think UX
As opposed to:
● Use HTML5 to Create Interactive
Videos
● UX Training to Make Everyone in
Your Team Think UX
Add Value to Subject Line
6. Avoid subject lines that create a sense of urgency
Phrases like last chance, limited availability, final opportunity and so on, don’t really
work for anymore.
These lines create a false sense of urgency with no real need to act.
Examples:
● Last Chance to Sign up for Our Power Yoga Workshop
● Final Opportunity to Get 80% Discount in Our Bumper Sale!
7. Addressing your users in subjects and personalizing the content really works like
magic.
Example:
● Adam, Here’s How You Can Sell to Millennials
Personalizing the subject lines
8. Open- ended questions make a simple thing sound more personal.
Examples:
● Adam, Are You Finding It Difficult to Sell to the Millennials?
● Susan, Have You Signed up for Our Innovation Thinking Workshop Yet?
Open-ended questions are more engaging
9. To connect with your target audience, pick out a few keywords from the email
content. Spin them into a catchy subject line that resonates with your audience.
Examples:
● How to Acquire 8 Million Users with ZERO Marketing Budget
● Business, Luck and Success – Are They Correlated? Join This Webinar to Find Out!
Use simple yet relatable keywords in your subject
10. No audience is same
so keep testing to figure out
what works best for your audience.