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THE SECRET OF MIND-BLOWING
EMAIL
#MINDBLOWINGEMAIL

TIM GEE
SENIOR EMAIL MARKETING SPECIALIST
MICHAEL DURWIN
DIRECTOR OF MARKETING
mdurwin@exclusiveconcepts.com
TIM GEE
SENIOR EMAIL MARKETING SPECIALIST
timg@exclusiveconcepts.com
Agenda
Overview
Recent Email Statistics

Common Challenges
I Have No Time to Plan & Execute Strategically!
The Last Email We Sent Was In December… 2010!
Our Customers Don’t Like Our Email!
- What Are Your Challenges?

Keys to Success
Holistic Strategy
Momentum & Consistency
Driving Customer Response

FAQ
Time to Send
List Rental
Design & Development

Best Practices
Getting Organized
Clear Calls To Action
Testing For Deliverability

Q&A
Ask Us Anything!

Wrap Up
Our New Small Business Email Package
Contact & Download Information
The Realities of Email Marketing

1.9 BILLION EMAIL USERS
The Realities of Email Marketing


154.73 emails are sent
per day, per person
The Realities of Email Marketing



88% of email goes unopened
The Realities of Email Marketing


57% check their
email 4X per day
The Realities of Email Marketing



60% of users check email daily
29% use Google daily
The Realities of Email Marketing



You have to stand out
You have to be
consistent
Common Challenges
Common Challenges

“I have no time to
plan & execute
strategically!”
Common Challenges




“The last email we
sent was December…
2011!”
Common Challenges




“Our Customers
don’t like our
emails!”
Common Challenges

What are your
challenges?

(type them in the
message box)
Keys to Success
Keys to Success




Holistic Strategy
Keys to Success




Momentum
& Consistency
Keys to Success




Driving
Customer
Response
Frequently Asked Questions



                       ?
Frequently Asked Questions




“What is the best time
to send?”
Frequently Asked Questions




“Should I rent or buy
a list?”
Frequently Asked Questions




“Can I design and
program emails
myself?”
Best Practices
Best Practices




Getting Organized
Best Practices


Making Calls To Action
Clear
Best Practices




Testing For
Deliverability
Q&A




Ask Us Anything!
New Small Business Email Package


-   Design
-   Strategy
-   Execution
-   Testing


Get Started Today!
Starting at $395


Contact Sales: sales@exclusiveconcepts.com
Wrap Up
Wrap up




Watch your Inbox for an email coming from us soon…

Or, go here now: www.ExclusiveConcepts.com/MindBlowingEmail

-   To learn more about our email marketing services
-   Download our email brochure
-   Download this deck
-   Watch a video of this webinar


Feel free to share anything you’ve learned here.




Thank you!

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