The Secret to Mind-Blowing Email Marketing

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The Secret to Mind-Blowing Email Marketing

  1. 1. THE SECRET OF MIND-BLOWINGEMAIL#MINDBLOWINGEMAILTIM GEESENIOR EMAIL MARKETING SPECIALIST
  2. 2. MICHAEL DURWINDIRECTOR OF MARKETINGmdurwin@exclusiveconcepts.com
  3. 3. TIM GEESENIOR EMAIL MARKETING SPECIALISTtimg@exclusiveconcepts.com
  4. 4. AgendaOverviewRecent Email StatisticsCommon ChallengesI Have No Time to Plan & Execute Strategically!The Last Email We Sent Was In December… 2010!Our Customers Don’t Like Our Email!- What Are Your Challenges?Keys to SuccessHolistic StrategyMomentum & ConsistencyDriving Customer ResponseFAQTime to SendList RentalDesign & DevelopmentBest PracticesGetting OrganizedClear Calls To ActionTesting For DeliverabilityQ&AAsk Us Anything!Wrap UpOur New Small Business Email PackageContact & Download Information
  5. 5. The Realities of Email Marketing1.9 BILLION EMAIL USERS
  6. 6. The Realities of Email Marketing154.73 emails are sentper day, per person
  7. 7. The Realities of Email Marketing88% of email goes unopened  
  8. 8. The Realities of Email Marketing57% check theiremail 4X per day
  9. 9. The Realities of Email Marketing60% of users check email daily29% use Google daily  
  10. 10. The Realities of Email MarketingYou have to stand outYou have to beconsistent  
  11. 11. Common Challenges
  12. 12. Common Challenges“I have no time toplan & executestrategically!”  
  13. 13. Common Challenges“The last email wesent was December…2011!”
  14. 14. Common Challenges“Our Customersdon’t like ouremails!”
  15. 15. Common ChallengesWhat are yourchallenges?(type them in themessage box)
  16. 16. Keys to Success
  17. 17. Keys to SuccessHolistic Strategy
  18. 18. Keys to SuccessMomentum& Consistency
  19. 19. Keys to SuccessDrivingCustomerResponse
  20. 20. Frequently Asked Questions ?
  21. 21. Frequently Asked Questions“What is the best timeto send?”
  22. 22. Frequently Asked Questions“Should I rent or buya list?”
  23. 23. Frequently Asked Questions“Can I design andprogram emailsmyself?”
  24. 24. Best Practices
  25. 25. Best PracticesGetting Organized
  26. 26. Best PracticesMaking Calls To ActionClear
  27. 27. Best PracticesTesting ForDeliverability
  28. 28. Q&AAsk Us Anything!
  29. 29. New Small Business Email Package-  Design-  Strategy-  Execution-  TestingGet Started Today!Starting at $395Contact Sales:sales@exclusiveconcepts.com
  30. 30. Wrap UpWrap upWatch your Inbox for an email coming from us soon…Or, go here now: www.ExclusiveConcepts.com/MindBlowingEmail-  To learn more about our email marketing services-  Download our email brochure-  Download this deck-  Watch a video of this webinarFeel free to share anything you’ve learned here.Thank you!

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