The document outlines 25 Pinterest tips aimed at enhancing engagement and visibility for users. Key strategies include optimizing pins for aesthetics and utility, utilizing seasonal boards, maintaining board relevance, and fostering community through interactions. Additionally, it emphasizes the importance of quality content and thoughtful promotion to increase followers and repins.

1. 25 Pinterest Tips
By Lorna Sixsmith
Write on Track
We Teach Social
www.writeontrack.ie

2. Pinterest Tip #1
Beautiful or Useful Pins
To achieve significant repins, your pins should be strikingly
beautiful and/or contain information that will be useful.
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3. Pinterest Tip #2
Name Your Photos in Your Blog Posts
This ensures that the name of the photo is carried in the
descriptor of the pin – saves relying on the pinner to do it
(they might not) and ensures your keywords travel with the
pin.
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4. Pinterest Tip #3
Portrait/Landscape
Portrait images have more
visibility and space on
Pinterest due to the column
nature of the gallery page.
Ensure many of your
website images are portrait
rather than landscape.
Makes them more pinnable!
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5. Pinterest Tip #4
Long, Tall & Skinny
Long and narrow photographs will get
more visibility on Pinterest.
If creating a collage, ensure it is vertical
rather than horizontal.
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6. Pinterest Tip #5
Pin Little & Often
Don’t annoy followers by filling their gallery page with a long
burst of similar pins.
Pin little and often (by using a scheduling tool too) to ensure
your pins are seen by more of your followers.
Learn more about Pinterest
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7. Pinterest Tip #6
Time Saving Tip
Liking pins can be a handy way to mark pins that you would like
to check out and repin later on.
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8. Pinterest Tip #7
Curator of Quality Content
Don’t overuse pinterest for self-promotion. View yourself as a
curator of quality content and repin / pin images and
information your target followers will be interested in.
Be seen as someone to follow for the quality of your pins and
repins.
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9. Pinterest Tip #8
Seasonal Boards
Seasonal boards tend to be very popular so include one or two
within your boards.
Move your ‘seasonal’ board to the top of your boards page in
good time e.g. Christmas boards could be there in October
or November.
Remember to move a seasonal board to the very bottom of
your boards page once the season has passed. Otherwise your
account will look unloved, neglected and outdated.
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10. Pinterest Tip #9
Board Covers
Change your board cover periodically – to give your account a
new look and to give a recent pin more exposure.
Ensure the most important part of the board cover image is
fully visible within the space allocated.
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11. Pinterest Tip #10
Maximise the Findability of your Boards
Optimised Pinterest boards are showing up in search results on
the first page of Google.
Remember to allocate a category to a new board.
Ensure that your board description is complete and contains a
number of keywords
Learn more about Pinterest
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12. Pinterest Tip #11
Shared Boards
Create a shared board and invite pinners of quality content to
contribute.
By owning an active and quality shared board, you are
demonstrating your command of knowledge in this area.
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13. Pinterest Tip #12
How To Get More Repins
Becoming a contributor and pinning to an active shared board
can generate more repins compared to your own individual
boards.
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14. Pinterest Tip #13
Secret Boards
Use the 3 secret boards to:
1. Pin quality content before making the board public.
2. Experiment with pins – see how they look before pinning
to general boards
3. Use them to plan an event / a book / classes .....
4. Use them to collaborate on ideas with a client or business
partners.
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15. Pinterest Tip #14
Growing Followers
Have a link to your Pinterest account in
1. Your email signature
2. Sidebar of your blog
3. As an app on your facebook page
4. On your business card
5. In your twitter bio (if there is room)
6. Your email newsletters
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16. Pinterest Tip #15
Mind your reputation
Check the link of pins before repinning – in case they are
linking to something unsavoury
Only pin and repin quality content that is related to the theme
of your account
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17. Pinterest Tip #16
Increasing Sales
Include a call to action within the
descriptor of your pin so more people click
through to your
website.
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18. Pinterest Tip #17
Be Sociable
Don’t forget to be friendly on Pinterest.
Comment on occasional pins.
Respond to commentators on your pins.
Learn more about Pinterest at We Teach Social
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19. Pinterest Tip #18
Share Pins
If you see a pin that you know a follower would like, you can
send it to them. Choose between facebook and google + and
they will receive the pin with a nice message. Do not overdo
this though or it will be seen as spamming
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20. Pinterest Tip #19
Growing Relationships
Check to see if others are repinning from your website by
visiting http://www.pinterest.com/source/writeontrack.ie
(replace my domain with your domain url)
Interact with them by following them or thanking them for
pinning.
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21. Pinterest Tip #20
Adding Text
Add text to a photo with a reasonably
plain background to emphasise the
content of your website / blog post and
encourage click throughs.
Picmonkey is a handy free photo
manipulation tool. Very easy to use.
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22. Pinterest Tip #21
Repin and Follow
When you repin a pin, Pinterest will flash up a pop up box
inviting you to follow a related board that pin is also on.
By having well populated boards, you will attract more
followers as your board will appear in more pop up boxes for
others to follow.
Learn more Pinterest Tips in our online courses.
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23. Pinterest Tip #22
Keep Boards Relevant
Remove boards that are out of date by deleting them. The same
goes for boards you set up on impulse and have only one or
two pins. Ensure each board is well populated and relevant to
your Pinterest account.
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24. Pinterest Pin #23
Rich Pins
If you write articles or recipes, use the rich pins feature to
increase the usefulness of your pins and the click throughs to
your website.
Learn more about Rich Pins in our Advanced Pinterest course
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25. Pinterest Tip #24
Place Pins
Use place pins to collaborate with other local businesses, share
the locations of a franchise or share your love of travelling.
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26. Pinterest Tip #25
Save Time
Don’t want to rewrite a pin’s description when pinning? Want
to copy it straight from the article or post?
Highlight the text and when you pin, the highlighted text
becomes the descriptor to that pin.
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27. We Teach Social – Online Courses
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