SlideShare a Scribd company logo
22 year of Media Experience
Bùi Văn Sơn – 11/06/2016
I start my media career as an editor of a class magazine when I was twelve. This year I thirty-four year
olds. And this is my 22 years experience on media jobs. Just five things. Five important things. Thanks
you for listening.
Lies is good
In Life, Lies is bad. Bad habbit, bad things, bad persons. But in Media, Lies is good. Good for the
manufactures, the seller and even the customers.
Lies is good because truth is bad, is hurt and sometime, is unacceptable.
People just hear what they want to see. Sometime truth is not among them.
Hero is made by the Media
There are no good person, there are no good products, there are no good companies.
We only have good-look people, good marketing products and good company’s stories.
All of these were made by Media.
Emotional things
Texts, Stories, Pictures, Video, New Articles, Events, Charity Parties… are meaningless without touching
the people’s heart.
We need emotional things. And what’s emotional things depends on what kind of our audiences and
who are we, what are our emotion when we face the product or the story.
Channels
Channels is Important because it use almost our budget. Think about channels is the place when we
meet our customer. It must a clean, quiet, comfort and have a lot of customer here. If it not, it isn’t our
channel.
Media purposes
Media is created to make people happy, peace and have more knowledge.
If your intention isn’t about that. Don’t make media. Do Advert.

More Related Content

What's hot

Political campaign amy les
Political campaign  amy lesPolitical campaign  amy les
Political campaign amy les
rockinmole
 
ActiveGiver
ActiveGiverActiveGiver
ActiveGiver
Johnson Deng
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
awilliamsrandle1
 
Simple Steps to get More Return of Your Assets
Simple Steps to get More Return of Your AssetsSimple Steps to get More Return of Your Assets
Simple Steps to get More Return of Your Assets
financeissue
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
asmediae13
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
jordanchilton
 
Introduction & creating social impression with psychological dynamics assignment
Introduction & creating social impression with psychological dynamics assignmentIntroduction & creating social impression with psychological dynamics assignment
Introduction & creating social impression with psychological dynamics assignment
Md.Ashfak sayed
 
Rational
RationalRational
Rational
Bailey44
 
NEHA JOSHI1
NEHA JOSHI1NEHA JOSHI1
NEHA JOSHI1
9374303906
 
Does Money Solve All Your Problems
Does Money Solve All Your ProblemsDoes Money Solve All Your Problems
Does Money Solve All Your Problems
Swarnali Bose
 
Task 4
Task 4Task 4
Task 4
AbbeyAndJess
 
Target audience profile
Target audience profileTarget audience profile
Target audience profile
JasmineMcNeil1
 

What's hot (12)

Political campaign amy les
Political campaign  amy lesPolitical campaign  amy les
Political campaign amy les
 
ActiveGiver
ActiveGiverActiveGiver
ActiveGiver
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 
Simple Steps to get More Return of Your Assets
Simple Steps to get More Return of Your AssetsSimple Steps to get More Return of Your Assets
Simple Steps to get More Return of Your Assets
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
 
Introduction & creating social impression with psychological dynamics assignment
Introduction & creating social impression with psychological dynamics assignmentIntroduction & creating social impression with psychological dynamics assignment
Introduction & creating social impression with psychological dynamics assignment
 
Rational
RationalRational
Rational
 
NEHA JOSHI1
NEHA JOSHI1NEHA JOSHI1
NEHA JOSHI1
 
Does Money Solve All Your Problems
Does Money Solve All Your ProblemsDoes Money Solve All Your Problems
Does Money Solve All Your Problems
 
Task 4
Task 4Task 4
Task 4
 
Target audience profile
Target audience profileTarget audience profile
Target audience profile
 

Viewers also liked

Sugestões espaço livre.
Sugestões   espaço livre.Sugestões   espaço livre.
Sugestões espaço livre.
josivaldopassos
 
Ashley's Resume2015
Ashley's Resume2015Ashley's Resume2015
Ashley's Resume2015
Ashley Klein
 
David santiago
David santiagoDavid santiago
David santiago
David Santiago Arango
 
Autodesk revit design(2 story house)
Autodesk revit design(2 story house)Autodesk revit design(2 story house)
Autodesk revit design(2 story house)
Miguel Zamarripa
 
GIC Patrimoine - Immobilier géré
GIC Patrimoine - Immobilier géréGIC Patrimoine - Immobilier géré
GIC Patrimoine - Immobilier géré
mbkpro
 
Camaras fotograficas
Camaras fotograficasCamaras fotograficas
Camaras fotograficas
David Santiago Arango
 
Presentation1
Presentation1Presentation1
Presentation1
paulpastore
 
Programm der DW
Programm der DWProgramm der DW
Programm der DW
DW_Volos
 
Reflectiong on your learning style
Reflectiong on your learning styleReflectiong on your learning style
Reflectiong on your learning stylenavat1
 
8 shared services
8 shared services8 shared services
8 shared services
Pedro San Martin
 
Postal de natal
Postal de natalPostal de natal
Postal de natal
turra1996
 
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạo
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạoi2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạo
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạoTri Dung, Tran
 
2020 Retos del CFO
2020 Retos del CFO2020 Retos del CFO
2020 Retos del CFO
Pedro San Martin
 
PPDH WebQuest
PPDH WebQuestPPDH WebQuest
The Next Frontier in Accounting Technology
The Next Frontier in Accounting TechnologyThe Next Frontier in Accounting Technology
The Next Frontier in Accounting Technology
Douglas Sleeter
 
Clima factores
Clima factoresClima factores
Clima factores
Geografias Geo
 
Avilob cdi à pourvoir 7 6 2012
Avilob cdi à pourvoir 7 6 2012Avilob cdi à pourvoir 7 6 2012
Avilob cdi à pourvoir 7 6 2012
Avilob
 
Anfibios
AnfibiosAnfibios
Anfibios
1125Lu
 

Viewers also liked (18)

Sugestões espaço livre.
Sugestões   espaço livre.Sugestões   espaço livre.
Sugestões espaço livre.
 
Ashley's Resume2015
Ashley's Resume2015Ashley's Resume2015
Ashley's Resume2015
 
David santiago
David santiagoDavid santiago
David santiago
 
Autodesk revit design(2 story house)
Autodesk revit design(2 story house)Autodesk revit design(2 story house)
Autodesk revit design(2 story house)
 
GIC Patrimoine - Immobilier géré
GIC Patrimoine - Immobilier géréGIC Patrimoine - Immobilier géré
GIC Patrimoine - Immobilier géré
 
Camaras fotograficas
Camaras fotograficasCamaras fotograficas
Camaras fotograficas
 
Presentation1
Presentation1Presentation1
Presentation1
 
Programm der DW
Programm der DWProgramm der DW
Programm der DW
 
Reflectiong on your learning style
Reflectiong on your learning styleReflectiong on your learning style
Reflectiong on your learning style
 
8 shared services
8 shared services8 shared services
8 shared services
 
Postal de natal
Postal de natalPostal de natal
Postal de natal
 
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạo
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạoi2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạo
i2Metrix: Độ đo Toàn diện Năng lực Đổi mới Sáng tạo
 
2020 Retos del CFO
2020 Retos del CFO2020 Retos del CFO
2020 Retos del CFO
 
PPDH WebQuest
PPDH WebQuestPPDH WebQuest
PPDH WebQuest
 
The Next Frontier in Accounting Technology
The Next Frontier in Accounting TechnologyThe Next Frontier in Accounting Technology
The Next Frontier in Accounting Technology
 
Clima factores
Clima factoresClima factores
Clima factores
 
Avilob cdi à pourvoir 7 6 2012
Avilob cdi à pourvoir 7 6 2012Avilob cdi à pourvoir 7 6 2012
Avilob cdi à pourvoir 7 6 2012
 
Anfibios
AnfibiosAnfibios
Anfibios
 

Similar to 22 year of media Experience

Journey PR Charity Presentation
Journey PR Charity PresentationJourney PR Charity Presentation
Journey PR Charity Presentation
Chloe Lewis
 
Media Evaluation Question 5
Media Evaluation Question 5Media Evaluation Question 5
Media Evaluation Question 5
Finnley Gough-Timothy
 
Media evaluation question 5
Media evaluation question 5Media evaluation question 5
Media evaluation question 5
Finnley Gough-Timothy
 
potential target audiences.
potential target audiences.potential target audiences.
potential target audiences.
Belle Lyon
 
Meaning Matters
Meaning MattersMeaning Matters
Meaning Matters
karenMoyse
 
The Spiderman Imperative: Planning For Responsibility
The Spiderman Imperative: Planning For ResponsibilityThe Spiderman Imperative: Planning For Responsibility
The Spiderman Imperative: Planning For Responsibility
Charlie Quirk
 
Tv advert proposal
Tv advert proposal Tv advert proposal
Tv advert proposal
BenjaminsMedia
 
Don't Let Your Commercials Look Like A Health Textbook
Don't Let Your Commercials Look Like A Health TextbookDon't Let Your Commercials Look Like A Health Textbook
Don't Let Your Commercials Look Like A Health Textbook
Cheryl Faux
 
Audience profiling
Audience profilingAudience profiling
Audience profiling
Stacey Johnson
 
Audience profiling
Audience profilingAudience profiling
Audience profiling
marija gulijeva
 
Essay On Traffic Rules And Their Importance
Essay On Traffic Rules And Their ImportanceEssay On Traffic Rules And Their Importance
Essay On Traffic Rules And Their Importance
Angel Morris
 
Classes27and28
Classes27and28Classes27and28
Classes27and28
guestfcebc5
 
Classes27and28 1
Classes27and28 1Classes27and28 1
Classes27and28 1
guestfcebc5
 
Letter to the Berks NAMI BOD in place of the December meeting
Letter to the Berks NAMI BOD in place of the December meetingLetter to the Berks NAMI BOD in place of the December meeting
Letter to the Berks NAMI BOD in place of the December meeting
Richard Gardner
 
2014-15 BYA Annual Report-10-12
2014-15 BYA Annual Report-10-122014-15 BYA Annual Report-10-12
2014-15 BYA Annual Report-10-12
Nikki Keller
 
JUNIOR REPORTERS
JUNIOR REPORTERSJUNIOR REPORTERS
JUNIOR REPORTERS
Albert Changwe
 
Kids Help Phone 2013-14 Impact Report
Kids Help Phone 2013-14 Impact ReportKids Help Phone 2013-14 Impact Report
Kids Help Phone 2013-14 Impact Report
Julia Morgan
 
Persuasive health communication
Persuasive health communication Persuasive health communication
Persuasive health communication
Simone Krouwer
 
Who would be the audience for your media
Who would be the audience for your mediaWho would be the audience for your media
Who would be the audience for your media
rachaelrowe
 
Pitch Presentation Powerpoint
Pitch Presentation PowerpointPitch Presentation Powerpoint
Pitch Presentation Powerpoint
RobMackenzieHenry
 

Similar to 22 year of media Experience (20)

Journey PR Charity Presentation
Journey PR Charity PresentationJourney PR Charity Presentation
Journey PR Charity Presentation
 
Media Evaluation Question 5
Media Evaluation Question 5Media Evaluation Question 5
Media Evaluation Question 5
 
Media evaluation question 5
Media evaluation question 5Media evaluation question 5
Media evaluation question 5
 
potential target audiences.
potential target audiences.potential target audiences.
potential target audiences.
 
Meaning Matters
Meaning MattersMeaning Matters
Meaning Matters
 
The Spiderman Imperative: Planning For Responsibility
The Spiderman Imperative: Planning For ResponsibilityThe Spiderman Imperative: Planning For Responsibility
The Spiderman Imperative: Planning For Responsibility
 
Tv advert proposal
Tv advert proposal Tv advert proposal
Tv advert proposal
 
Don't Let Your Commercials Look Like A Health Textbook
Don't Let Your Commercials Look Like A Health TextbookDon't Let Your Commercials Look Like A Health Textbook
Don't Let Your Commercials Look Like A Health Textbook
 
Audience profiling
Audience profilingAudience profiling
Audience profiling
 
Audience profiling
Audience profilingAudience profiling
Audience profiling
 
Essay On Traffic Rules And Their Importance
Essay On Traffic Rules And Their ImportanceEssay On Traffic Rules And Their Importance
Essay On Traffic Rules And Their Importance
 
Classes27and28
Classes27and28Classes27and28
Classes27and28
 
Classes27and28 1
Classes27and28 1Classes27and28 1
Classes27and28 1
 
Letter to the Berks NAMI BOD in place of the December meeting
Letter to the Berks NAMI BOD in place of the December meetingLetter to the Berks NAMI BOD in place of the December meeting
Letter to the Berks NAMI BOD in place of the December meeting
 
2014-15 BYA Annual Report-10-12
2014-15 BYA Annual Report-10-122014-15 BYA Annual Report-10-12
2014-15 BYA Annual Report-10-12
 
JUNIOR REPORTERS
JUNIOR REPORTERSJUNIOR REPORTERS
JUNIOR REPORTERS
 
Kids Help Phone 2013-14 Impact Report
Kids Help Phone 2013-14 Impact ReportKids Help Phone 2013-14 Impact Report
Kids Help Phone 2013-14 Impact Report
 
Persuasive health communication
Persuasive health communication Persuasive health communication
Persuasive health communication
 
Who would be the audience for your media
Who would be the audience for your mediaWho would be the audience for your media
Who would be the audience for your media
 
Pitch Presentation Powerpoint
Pitch Presentation PowerpointPitch Presentation Powerpoint
Pitch Presentation Powerpoint
 

More from Hai Nguyen

Immortality
ImmortalityImmortality
Immortality
Hai Nguyen
 
5 sự thật về Marketing hiện đại
5 sự thật về Marketing hiện đại5 sự thật về Marketing hiện đại
5 sự thật về Marketing hiện đại
Hai Nguyen
 
Thay đổi hệ thống tư duy
Thay đổi hệ thống tư duyThay đổi hệ thống tư duy
Thay đổi hệ thống tư duy
Hai Nguyen
 
Những tựa sách hay năm 2015
Những tựa sách hay năm 2015Những tựa sách hay năm 2015
Những tựa sách hay năm 2015
Hai Nguyen
 
Những điều cần có để trở thành lãnh đạo tốt
Những điều cần có để trở thành lãnh đạo tốtNhững điều cần có để trở thành lãnh đạo tốt
Những điều cần có để trở thành lãnh đạo tốt
Hai Nguyen
 
Đi tìm ý tưởng kinh doanh
Đi tìm ý tưởng kinh doanhĐi tìm ý tưởng kinh doanh
Đi tìm ý tưởng kinh doanh
Hai Nguyen
 
Lý thuyết Inside out
Lý thuyết Inside outLý thuyết Inside out
Lý thuyết Inside out
Hai Nguyen
 
Hiệp hội kinh doanh
Hiệp hội kinh doanhHiệp hội kinh doanh
Hiệp hội kinh doanh
Hai Nguyen
 
File giới thiệu ZAG Village lần 1. 29.05.2011
File giới thiệu ZAG Village lần 1. 29.05.2011File giới thiệu ZAG Village lần 1. 29.05.2011
File giới thiệu ZAG Village lần 1. 29.05.2011
Hai Nguyen
 
Sống hay là tồn tại
Sống hay là tồn tạiSống hay là tồn tại
Sống hay là tồn tại
Hai Nguyen
 
Quản trị viên
Quản trị viênQuản trị viên
Quản trị viên
Hai Nguyen
 
Mười mối nguy của người Việt
Mười mối nguy của người ViệtMười mối nguy của người Việt
Mười mối nguy của người Việt
Hai Nguyen
 
Ranh ngôn về suy nghĩ
Ranh ngôn về suy nghĩRanh ngôn về suy nghĩ
Ranh ngôn về suy nghĩ
Hai Nguyen
 
Nguyên tắc giao tiếp cơ bản
Nguyên tắc giao tiếp cơ bảnNguyên tắc giao tiếp cơ bản
Nguyên tắc giao tiếp cơ bản
Hai Nguyen
 
Slide giới thiệu 7 thói quen thành đạt
Slide giới thiệu 7 thói quen thành đạtSlide giới thiệu 7 thói quen thành đạt
Slide giới thiệu 7 thói quen thành đạt
Hai Nguyen
 
10 điều tốt nên tâm niệm
10 điều tốt nên tâm niệm10 điều tốt nên tâm niệm
10 điều tốt nên tâm niệm
Hai Nguyen
 
Những tựa sách hay nhất năm 2013
Những tựa sách hay nhất năm 2013Những tựa sách hay nhất năm 2013
Những tựa sách hay nhất năm 2013
Hai Nguyen
 
Giới thiệu về ZAG Village 2013
Giới thiệu về ZAG Village 2013Giới thiệu về ZAG Village 2013
Giới thiệu về ZAG Village 2013
Hai Nguyen
 
Tôi Tự Học
Tôi Tự HọcTôi Tự Học
Tôi Tự Học
Hai Nguyen
 
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
Hai Nguyen
 

More from Hai Nguyen (20)

Immortality
ImmortalityImmortality
Immortality
 
5 sự thật về Marketing hiện đại
5 sự thật về Marketing hiện đại5 sự thật về Marketing hiện đại
5 sự thật về Marketing hiện đại
 
Thay đổi hệ thống tư duy
Thay đổi hệ thống tư duyThay đổi hệ thống tư duy
Thay đổi hệ thống tư duy
 
Những tựa sách hay năm 2015
Những tựa sách hay năm 2015Những tựa sách hay năm 2015
Những tựa sách hay năm 2015
 
Những điều cần có để trở thành lãnh đạo tốt
Những điều cần có để trở thành lãnh đạo tốtNhững điều cần có để trở thành lãnh đạo tốt
Những điều cần có để trở thành lãnh đạo tốt
 
Đi tìm ý tưởng kinh doanh
Đi tìm ý tưởng kinh doanhĐi tìm ý tưởng kinh doanh
Đi tìm ý tưởng kinh doanh
 
Lý thuyết Inside out
Lý thuyết Inside outLý thuyết Inside out
Lý thuyết Inside out
 
Hiệp hội kinh doanh
Hiệp hội kinh doanhHiệp hội kinh doanh
Hiệp hội kinh doanh
 
File giới thiệu ZAG Village lần 1. 29.05.2011
File giới thiệu ZAG Village lần 1. 29.05.2011File giới thiệu ZAG Village lần 1. 29.05.2011
File giới thiệu ZAG Village lần 1. 29.05.2011
 
Sống hay là tồn tại
Sống hay là tồn tạiSống hay là tồn tại
Sống hay là tồn tại
 
Quản trị viên
Quản trị viênQuản trị viên
Quản trị viên
 
Mười mối nguy của người Việt
Mười mối nguy của người ViệtMười mối nguy của người Việt
Mười mối nguy của người Việt
 
Ranh ngôn về suy nghĩ
Ranh ngôn về suy nghĩRanh ngôn về suy nghĩ
Ranh ngôn về suy nghĩ
 
Nguyên tắc giao tiếp cơ bản
Nguyên tắc giao tiếp cơ bảnNguyên tắc giao tiếp cơ bản
Nguyên tắc giao tiếp cơ bản
 
Slide giới thiệu 7 thói quen thành đạt
Slide giới thiệu 7 thói quen thành đạtSlide giới thiệu 7 thói quen thành đạt
Slide giới thiệu 7 thói quen thành đạt
 
10 điều tốt nên tâm niệm
10 điều tốt nên tâm niệm10 điều tốt nên tâm niệm
10 điều tốt nên tâm niệm
 
Những tựa sách hay nhất năm 2013
Những tựa sách hay nhất năm 2013Những tựa sách hay nhất năm 2013
Những tựa sách hay nhất năm 2013
 
Giới thiệu về ZAG Village 2013
Giới thiệu về ZAG Village 2013Giới thiệu về ZAG Village 2013
Giới thiệu về ZAG Village 2013
 
Tôi Tự Học
Tôi Tự HọcTôi Tự Học
Tôi Tự Học
 
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
Marketing cơ bản cho Doanh Nghiệp Vừa Và Nhỏ Việt Nam - Bài 1
 

Recently uploaded

Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)
nitinpv4ai
 
How to Manage Reception Report in Odoo 17
How to Manage Reception Report in Odoo 17How to Manage Reception Report in Odoo 17
How to Manage Reception Report in Odoo 17
Celine George
 
Educational Technology in the Health Sciences
Educational Technology in the Health SciencesEducational Technology in the Health Sciences
Educational Technology in the Health Sciences
Iris Thiele Isip-Tan
 
How to Setup Default Value for a Field in Odoo 17
How to Setup Default Value for a Field in Odoo 17How to Setup Default Value for a Field in Odoo 17
How to Setup Default Value for a Field in Odoo 17
Celine George
 
Simple-Present-Tense xxxxxxxxxxxxxxxxxxx
Simple-Present-Tense xxxxxxxxxxxxxxxxxxxSimple-Present-Tense xxxxxxxxxxxxxxxxxxx
Simple-Present-Tense xxxxxxxxxxxxxxxxxxx
RandolphRadicy
 
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
andagarcia212
 
Standardized tool for Intelligence test.
Standardized tool for Intelligence test.Standardized tool for Intelligence test.
Standardized tool for Intelligence test.
deepaannamalai16
 
A Visual Guide to 1 Samuel | A Tale of Two Hearts
A Visual Guide to 1 Samuel | A Tale of Two HeartsA Visual Guide to 1 Samuel | A Tale of Two Hearts
A Visual Guide to 1 Samuel | A Tale of Two Hearts
Steve Thomason
 
Ch-4 Forest Society and colonialism 2.pdf
Ch-4 Forest Society and colonialism 2.pdfCh-4 Forest Society and colonialism 2.pdf
Ch-4 Forest Society and colonialism 2.pdf
lakshayrojroj
 
adjectives.ppt for class 1 to 6, grammar
adjectives.ppt for class 1 to 6, grammaradjectives.ppt for class 1 to 6, grammar
adjectives.ppt for class 1 to 6, grammar
7DFarhanaMohammed
 
How to Download & Install Module From the Odoo App Store in Odoo 17
How to Download & Install Module From the Odoo App Store in Odoo 17How to Download & Install Module From the Odoo App Store in Odoo 17
How to Download & Install Module From the Odoo App Store in Odoo 17
Celine George
 
220711130097 Tulip Samanta Concept of Information and Communication Technology
220711130097 Tulip Samanta Concept of Information and Communication Technology220711130097 Tulip Samanta Concept of Information and Communication Technology
220711130097 Tulip Samanta Concept of Information and Communication Technology
Kalna College
 
78 Microsoft-Publisher - Sirin Sultana Bora.pptx
78 Microsoft-Publisher - Sirin Sultana Bora.pptx78 Microsoft-Publisher - Sirin Sultana Bora.pptx
78 Microsoft-Publisher - Sirin Sultana Bora.pptx
Kalna College
 
220711130088 Sumi Basak Virtual University EPC 3.pptx
220711130088 Sumi Basak Virtual University EPC 3.pptx220711130088 Sumi Basak Virtual University EPC 3.pptx
220711130088 Sumi Basak Virtual University EPC 3.pptx
Kalna College
 
How to Fix [Errno 98] address already in use
How to Fix [Errno 98] address already in useHow to Fix [Errno 98] address already in use
How to Fix [Errno 98] address already in use
Celine George
 
Data Structure using C by Dr. K Adisesha .ppsx
Data Structure using C by Dr. K Adisesha .ppsxData Structure using C by Dr. K Adisesha .ppsx
Data Structure using C by Dr. K Adisesha .ppsx
Prof. Dr. K. Adisesha
 
220711130083 SUBHASHREE RAKSHIT Internet resources for social science
220711130083 SUBHASHREE RAKSHIT  Internet resources for social science220711130083 SUBHASHREE RAKSHIT  Internet resources for social science
220711130083 SUBHASHREE RAKSHIT Internet resources for social science
Kalna College
 
Temple of Asclepius in Thrace. Excavation results
Temple of Asclepius in Thrace. Excavation resultsTemple of Asclepius in Thrace. Excavation results
Temple of Asclepius in Thrace. Excavation results
Krassimira Luka
 
HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.
deepaannamalai16
 
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
TechSoup
 

Recently uploaded (20)

Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)
 
How to Manage Reception Report in Odoo 17
How to Manage Reception Report in Odoo 17How to Manage Reception Report in Odoo 17
How to Manage Reception Report in Odoo 17
 
Educational Technology in the Health Sciences
Educational Technology in the Health SciencesEducational Technology in the Health Sciences
Educational Technology in the Health Sciences
 
How to Setup Default Value for a Field in Odoo 17
How to Setup Default Value for a Field in Odoo 17How to Setup Default Value for a Field in Odoo 17
How to Setup Default Value for a Field in Odoo 17
 
Simple-Present-Tense xxxxxxxxxxxxxxxxxxx
Simple-Present-Tense xxxxxxxxxxxxxxxxxxxSimple-Present-Tense xxxxxxxxxxxxxxxxxxx
Simple-Present-Tense xxxxxxxxxxxxxxxxxxx
 
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
欧洲杯下注-欧洲杯下注押注官网-欧洲杯下注押注网站|【​网址​🎉ac44.net🎉​】
 
Standardized tool for Intelligence test.
Standardized tool for Intelligence test.Standardized tool for Intelligence test.
Standardized tool for Intelligence test.
 
A Visual Guide to 1 Samuel | A Tale of Two Hearts
A Visual Guide to 1 Samuel | A Tale of Two HeartsA Visual Guide to 1 Samuel | A Tale of Two Hearts
A Visual Guide to 1 Samuel | A Tale of Two Hearts
 
Ch-4 Forest Society and colonialism 2.pdf
Ch-4 Forest Society and colonialism 2.pdfCh-4 Forest Society and colonialism 2.pdf
Ch-4 Forest Society and colonialism 2.pdf
 
adjectives.ppt for class 1 to 6, grammar
adjectives.ppt for class 1 to 6, grammaradjectives.ppt for class 1 to 6, grammar
adjectives.ppt for class 1 to 6, grammar
 
How to Download & Install Module From the Odoo App Store in Odoo 17
How to Download & Install Module From the Odoo App Store in Odoo 17How to Download & Install Module From the Odoo App Store in Odoo 17
How to Download & Install Module From the Odoo App Store in Odoo 17
 
220711130097 Tulip Samanta Concept of Information and Communication Technology
220711130097 Tulip Samanta Concept of Information and Communication Technology220711130097 Tulip Samanta Concept of Information and Communication Technology
220711130097 Tulip Samanta Concept of Information and Communication Technology
 
78 Microsoft-Publisher - Sirin Sultana Bora.pptx
78 Microsoft-Publisher - Sirin Sultana Bora.pptx78 Microsoft-Publisher - Sirin Sultana Bora.pptx
78 Microsoft-Publisher - Sirin Sultana Bora.pptx
 
220711130088 Sumi Basak Virtual University EPC 3.pptx
220711130088 Sumi Basak Virtual University EPC 3.pptx220711130088 Sumi Basak Virtual University EPC 3.pptx
220711130088 Sumi Basak Virtual University EPC 3.pptx
 
How to Fix [Errno 98] address already in use
How to Fix [Errno 98] address already in useHow to Fix [Errno 98] address already in use
How to Fix [Errno 98] address already in use
 
Data Structure using C by Dr. K Adisesha .ppsx
Data Structure using C by Dr. K Adisesha .ppsxData Structure using C by Dr. K Adisesha .ppsx
Data Structure using C by Dr. K Adisesha .ppsx
 
220711130083 SUBHASHREE RAKSHIT Internet resources for social science
220711130083 SUBHASHREE RAKSHIT  Internet resources for social science220711130083 SUBHASHREE RAKSHIT  Internet resources for social science
220711130083 SUBHASHREE RAKSHIT Internet resources for social science
 
Temple of Asclepius in Thrace. Excavation results
Temple of Asclepius in Thrace. Excavation resultsTemple of Asclepius in Thrace. Excavation results
Temple of Asclepius in Thrace. Excavation results
 
HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.
 
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
 

22 year of media Experience

  • 1. 22 year of Media Experience Bùi Văn Sơn – 11/06/2016
  • 2. I start my media career as an editor of a class magazine when I was twelve. This year I thirty-four year olds. And this is my 22 years experience on media jobs. Just five things. Five important things. Thanks you for listening.
  • 3. Lies is good In Life, Lies is bad. Bad habbit, bad things, bad persons. But in Media, Lies is good. Good for the manufactures, the seller and even the customers. Lies is good because truth is bad, is hurt and sometime, is unacceptable. People just hear what they want to see. Sometime truth is not among them.
  • 4. Hero is made by the Media There are no good person, there are no good products, there are no good companies. We only have good-look people, good marketing products and good company’s stories. All of these were made by Media.
  • 5. Emotional things Texts, Stories, Pictures, Video, New Articles, Events, Charity Parties… are meaningless without touching the people’s heart. We need emotional things. And what’s emotional things depends on what kind of our audiences and who are we, what are our emotion when we face the product or the story.
  • 6. Channels Channels is Important because it use almost our budget. Think about channels is the place when we meet our customer. It must a clean, quiet, comfort and have a lot of customer here. If it not, it isn’t our channel.
  • 7. Media purposes Media is created to make people happy, peace and have more knowledge. If your intention isn’t about that. Don’t make media. Do Advert.