The document discusses the future of fundraising and how charities can better connect with donors, noting that donors' preferences are shifting towards more personalized engagement through technology like mobile devices and social media, and recommends that charities leverage tools like marketing automation, predictive analytics, and the cloud to provide a more donor-centric experience tailored to each individual's interests and preferred methods of giving.
Building digital support systems. Digital communications trends 2016 and beyo...CharityComms
Jo Wolfe, director of digital, Breast Cancer Care
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
If your organization wants to be around in 5 years you need to invest in the right online technology, interactive strategy and staff. You have the vision, but need the dollars to make it happen. Learn what it takes to make the pitch to your Board and get leadership buy-in. Get the win and be the top fundraiser!
Cashless society. Digital communications trends 2016 and beyond, seminar, 28 ...CharityComms
Matthew Patten, CEO, Mayor's Fund for London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Emailing smarter. Digital communications trends 2016 and beyond, seminar, 28 ...CharityComms
Rhiannan Sullivan, UK director, Care2
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Empathy vs sympathy. Integrated campaigns conference, 25 February 2016CharityComms
Alice Delemare, campaigns adviser, Bond
Julius Honnor, digital manager, Bond
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Email Segmentation helps marketers send email campaigns that raise response and engagement. It improves the bottom line (ROI) and creates stronger relationships with your most influential customers. From Net Atlantic's White Paper: "7 Email Marketing Trends You Cannot Ignore."
Building digital support systems. Digital communications trends 2016 and beyo...CharityComms
Jo Wolfe, director of digital, Breast Cancer Care
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
If your organization wants to be around in 5 years you need to invest in the right online technology, interactive strategy and staff. You have the vision, but need the dollars to make it happen. Learn what it takes to make the pitch to your Board and get leadership buy-in. Get the win and be the top fundraiser!
Cashless society. Digital communications trends 2016 and beyond, seminar, 28 ...CharityComms
Matthew Patten, CEO, Mayor's Fund for London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Emailing smarter. Digital communications trends 2016 and beyond, seminar, 28 ...CharityComms
Rhiannan Sullivan, UK director, Care2
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Empathy vs sympathy. Integrated campaigns conference, 25 February 2016CharityComms
Alice Delemare, campaigns adviser, Bond
Julius Honnor, digital manager, Bond
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Email Segmentation helps marketers send email campaigns that raise response and engagement. It improves the bottom line (ROI) and creates stronger relationships with your most influential customers. From Net Atlantic's White Paper: "7 Email Marketing Trends You Cannot Ignore."
Adopting a ‘digital first’ approach to health information. Digital transforma...CharityComms
Pierre du Bois, head of communications, Lymphoma Association
Jenny Coldwell, acting digital manager, Lymphoma Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Third Sector, Commissioning and the Big Society in Brighton & HoveMark Walker
Two presentations back-to-back form a Community Workers Conference in brighton last week.
The first was used by Sally Polanski, Chief Officer of the Community and Voluntary Sector Forum to guide us through the current approach to commissioning in the city, with a particular emphasis on how the third sector could add value to the process.
The other is an overview of BigSociety and is based on an Urban Forum session which ran in the city recently. It was delivered by John Routledge, Head of Communities Team in the CIty Council.
Both offer an excellent primer on current issues, explain the jargon and start to explore potential opportunities.
Airbnb's Jenna Meister shares how Airbnb measures success of their community efforts and how YOU can create a similar dashboard in your organization. This talk is from CMX Summit West 2015.
Building digital strategies and tactics to drive fundraising at Oxfam | Digit...CharityComms
Kelly O'Connor, head of digital fundraising (interim) and Matt Jerwood, head of events and regional engagement (interim), Oxfam GB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social, political and economic trends you need to know about | The future of ...CharityComms
Michele Madden, managing director, nfpSynergy
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
110219 Communicating your Impact Using the InternetMark Walker
How can you use the internet to communicate with your funders and supporters? How can you maximise the impact of your communications? What is the impact of your work and how can you communicate it?
This presentation accompanies a 3 hour workshop I delievered for 20 people at Community Action MK on 22 February 2011
Integrating complexity. Integrated campaigns conference, 25 February 2016CharityComms
Jack Lundie, head of communications, Oxfam GB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Opportunity knocks. Integrated campaigns conference, 25 February 2016CharityComms
Marianne Hewitt, head of brand, Age UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The life online: using new technology to improve sexual health | The future o...CharityComms
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
There is a lot of cool stuff being done by charities in the digital space. We focus on the 5 key digital channels - Search, Email, Mobile, Social Media and Display.
This presentation is designed to inspire non-profit organisations to do more in the digital space. This is cool stuff that is possible to implement, rather than out of reach cool stuff that requires massive budgets and resources.
Brand insight and evaluation pre and post-rebrand | Brand evaluation | Brand ...CharityComms
Juliette Coopey, head of brand marketing, Alzheimer’s Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Blackbaud NetCommunity Grow: Integrated Strategy, Technology, and Impact Blackbaud
Blackbaud NetCommunity Grow is a one-stop shop solution you can’t find anywhere else. Benefit from our web design expertise, targeted content, strategic eMarketing program, and advanced email features that create a truly interactive and impactful online experience. You won’t believe the results customers are seeing. Join us to find out what it can do for you!
5 presentations on the challenges and options for science funding (health research) in Canada from a panel at the Canadian Science Policy Conference, 2013. Presenters: Christine Williams, Peter Goodhand, Jane Aubin, Phil Hieter and Jim Woodgett (chair).
Adopting a ‘digital first’ approach to health information. Digital transforma...CharityComms
Pierre du Bois, head of communications, Lymphoma Association
Jenny Coldwell, acting digital manager, Lymphoma Association
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do. www.charitycomms.org.uk
Third Sector, Commissioning and the Big Society in Brighton & HoveMark Walker
Two presentations back-to-back form a Community Workers Conference in brighton last week.
The first was used by Sally Polanski, Chief Officer of the Community and Voluntary Sector Forum to guide us through the current approach to commissioning in the city, with a particular emphasis on how the third sector could add value to the process.
The other is an overview of BigSociety and is based on an Urban Forum session which ran in the city recently. It was delivered by John Routledge, Head of Communities Team in the CIty Council.
Both offer an excellent primer on current issues, explain the jargon and start to explore potential opportunities.
Airbnb's Jenna Meister shares how Airbnb measures success of their community efforts and how YOU can create a similar dashboard in your organization. This talk is from CMX Summit West 2015.
Building digital strategies and tactics to drive fundraising at Oxfam | Digit...CharityComms
Kelly O'Connor, head of digital fundraising (interim) and Matt Jerwood, head of events and regional engagement (interim), Oxfam GB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social, political and economic trends you need to know about | The future of ...CharityComms
Michele Madden, managing director, nfpSynergy
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
110219 Communicating your Impact Using the InternetMark Walker
How can you use the internet to communicate with your funders and supporters? How can you maximise the impact of your communications? What is the impact of your work and how can you communicate it?
This presentation accompanies a 3 hour workshop I delievered for 20 people at Community Action MK on 22 February 2011
Integrating complexity. Integrated campaigns conference, 25 February 2016CharityComms
Jack Lundie, head of communications, Oxfam GB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Opportunity knocks. Integrated campaigns conference, 25 February 2016CharityComms
Marianne Hewitt, head of brand, Age UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The life online: using new technology to improve sexual health | The future o...CharityComms
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
There is a lot of cool stuff being done by charities in the digital space. We focus on the 5 key digital channels - Search, Email, Mobile, Social Media and Display.
This presentation is designed to inspire non-profit organisations to do more in the digital space. This is cool stuff that is possible to implement, rather than out of reach cool stuff that requires massive budgets and resources.
Brand insight and evaluation pre and post-rebrand | Brand evaluation | Brand ...CharityComms
Juliette Coopey, head of brand marketing, Alzheimer’s Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Blackbaud NetCommunity Grow: Integrated Strategy, Technology, and Impact Blackbaud
Blackbaud NetCommunity Grow is a one-stop shop solution you can’t find anywhere else. Benefit from our web design expertise, targeted content, strategic eMarketing program, and advanced email features that create a truly interactive and impactful online experience. You won’t believe the results customers are seeing. Join us to find out what it can do for you!
5 presentations on the challenges and options for science funding (health research) in Canada from a panel at the Canadian Science Policy Conference, 2013. Presenters: Christine Williams, Peter Goodhand, Jane Aubin, Phil Hieter and Jim Woodgett (chair).
Network Mapping Training Eli Lilly TB ChallengeGlobalGiving
Manmeet Mehta presents on mapping your organizations network and creating an online fundraising strategy for the Eli Lilly TB Challenge on GlobalGiving.
A revolution is taking place in how science is funded: a wake up call.Jim Woodgett
As funding agencies for science around the world scramble to cope with reduced funding, increased application pressure, reviewer burdens, etc., many are making enormous changes to how they will select and adjudicate what research they will fund. The scientific community has been relatively ineffective influencing these changes yet there is little room for error and most will be impacted. This was the starting slide deck for a panel discussing research reforms at the 2013 Canadian Science Policy Conference. It is meant as a wake-up call.
WHO Implementation Research Program on Factors Explaining Success and Failure...RBFHealth
A presentation by Maryam Bigdeli, delivered during "Transforming Health Systems Through Results-Based Financing," an event held during the Third Global Symposium on Health Systems Research in Cape Town on September 30, 2014. This event was hosted by the Health Results Innovation Trust Fund at The World Bank, in partnership with the PBF Community of Practice in Africa.
Use of Climate Information in the Assessment of Impact of Malaria InterventionsMEASURE Evaluation
Presented by Madeleine Thomson, International Research Institute for Climate and Society and The Earth Institute at Columbia University, as part of a symposium organized by MEASURE Evaluation and MEASURE DHS at the 6th MIM Pan-African Malaria Conference.
Dr. Mary Patterson (Akron Children's) describes her experience in Grantsmanship, Funding, and Research planning, particularly with AHRQ and delves in to the structure of the AHRQ Committees that judge and award funding.
A key proposal emerging from National Innovation Council deliberations: is the proposal to establish the India Inclusive Innovation Fund. This Council effort seeks to establish a Fund that will drive and catalyse the creation of an ecosystem of enterprise, entrepreneurship, and venture capital, targeted at innovative solutions for the bottom of the pyramid.
Megan Drangstveit, presentation at 2013 ACPA Convention in Las Vegas NV.
Identifying and securing funding within higher education can mean the difference between a program continuing or ending, or a dissertation being completed on time, if at all. Understanding how to find appropriate funding opportunities, compose grant applications, and successfully secure funding for personal or organizational projects is a skill that can be helpful no matter your position. This session aims to assist higher education / student affairs practitioners and students in exploring the world of grants and external funding.
Please contact Megan at mdrangst@msu.edu with any questions.
Taking Leadership Online - What\'s Hype and What Works in Online FundraisingAliamc
Fundraising Day New York
Speakers: Alia McKee, Sea Change Strategies, Nancy Haitch, The International Rescue Committee, and Jono Smith, Network for Good
Fundraising Day New York
Taking Leadership Online
Friday, June 12, 2009
Alia McKee of Sea Change Strategies, Nancy Haitch of the International Rescue Committee and Jono Smith of Network for Good explored what’s hype and what works in online fundraising. Here is their presentation slideshow.
Get Digital - an introduction to digital integrationPurple Vision
Get Digital - how to integrate digital tools and channels to deliver stronger communications and deeper customer relationships.
This guide is for charities and non profits who are looking at how to integrate digital tools and tech to deliver better customer service and improved engagement.
Get Digital is an introduction to digital integration from Purple Vision - a consultancy for non-profits specialising in CRM, digital, analytics and all things data .
The guide is intended as a starting point to hep non profits consider what might be holding them back from making a start and look at ways of making small steps towards a digital future.
8 fundraising trends your nonprofit needs to know for 2019Donorbox
During the last few weeks of 2018 and the first few weeks of 2019, it’s important that you feel confident in your fundraising plans and capabilities.
By thinking ahead and staying aware of the happenings and trends around you, your nonprofit can be ready for the year ahead.
According to a recent survey, 60-70% of donors say nonprofits should use more digital technology to communicate with people they interact with and serve. This means that more than ever, donors are open to digital interactions - which is often necessary during these times. Download this e-book and learn about the six ways to be a great fundraiser during challenging times.
Now is a very exciting time for charitable fundraising. Not only is economic confidence slowly recovering, there has also been a fundamental change in the way causes are promoted which is having a massive impact on public donations.
Web- and text-based donation platforms, boosted by vast-scale viral promotions over social media, have altered the way people give - and the way not-for-profit (NFP) organisations raise awareness for their activities. What’s so powerful about these more dynamic fundraising opportunities is that they can have a huge and immediate impact, in a way that is both highly targeted, yet with vast reach – and typically for a fraction of the cost of traditional campaigns.
In the third sector, the transition to emerging Web 3.0 opportunities has prompted its own new terminology. Charities and NFPs are now being encouraged to adopt ‘Fundraising 3.0’ strategies – ie new approaches to fundraising based on analyses of donor behaviour.
But how geared up are charities and other NFPs to take full advantage of these new opportunities?
We hope you find this whitepaper useful. To find out more about the technology available to help with Fundraising 3.0 please contact us on 0845 160 6162
OCASI - social media and technology use in settlement servicesMarco Campana
Our clients, volunteers and leaders are often among the most sophisticated users of technology. They have expectations about being able to communicate with us quickly and easily. How do we reach out to them with information in ways they can use? Your use of the internet should be connected to the work you do every day. What does this actually look like?
This interactive session will look at emerging trends and demonstrating best practices for online information & service provision.
Strategic Social Networking for Fundraising4Good.org
Learn how to improve the return on investment from your social media campaign after incorporating a complete communications plan.
Takeaways:
- Understand the background of social media in fundraising.
- Discover whether a strategic social media campaign is right for your organization.
- Answer the seven most important questions before starting your plan.
- Learn which initiatives to focus resources on as well as which to avoid.
- Find out whether email is still a viable communication and how to use it.
- Identify when is the time to upgrade to a new online platform.
How to leverage mobile technology and crowdfunding to engage more effectively with four generations of Canadian donors.
In this session, Michael Johnston, Founder and President at hjc, and Ken Kuhler, Interactive Strategy Manager at Blackbaud, cover the following topics:
• Mobile phone preferences and engagement habits of four generations of Canadian donors
• What crowdfunding is, and how it can help you fund your organization’s next big project
• Can’t-miss data, real-world examples, and useful tips for engaging with Canadian donors
Successful Event Fundraising Hints and TipsSandra Luther
Event fundraising continues to be an important income stream for charities, with increasing numbers of people taking part in events. But why do people take part and how important are such events in building long term supporter engagement?
For the Successful Events Fundraising report, Blackbaud surveyed over 1,000 event fundraisers across the UK and Ireland to gain more insight into people’s motivations for getting involved in fundraising events, what types of events they preferred and how well-supported they felt they were by their chosen charities.
Find hints and tips here to make your cause connect and improve engagement.
Getting the most from your event with Blackbaud HeroixSandra Luther
Event fundraising is a fast paced environment that requires focus and nurturing to take off. These simple tips will help you get the most of your event - and offers unique advantages when using Blackbaud Heroix to power your fundraising event.
Making the Most of Special Events for CharitiesSandra Luther
Events are a significant component to donor acquisition and retention for charitable organisations. Are you making the most out of these vital activities?
Incremental changes can add up to serious improvement for your special events teams!
2013 Next Generation of UK Giving Report SummarySandra Luther
The Next Generation of UK Giving Report 2013 is a collaborative effort by Blackbaud, HJC, Xtraordinary Fundraising and Stratcom.
A comprehensive look at donor preferences and motivations across 4 generations.
13. When asked about the potential barriers to giving, 70%
agreed that they would be more inclined to give if they
knew how the money was directly helping
- CAF, UK Giving 2014
35. Put donors in the driving seat – shape their involvement to match their giving
preferences
Ensure all fundraising is connected to mission delivery and impact – donors are
now investors in your cause
Leverage technology – predictive analytics, marketing automation, mobile
technology, and the cloud will all allow better donor-centric strategies to succeed
“Fail forward”
Some Conclusions
Who are your best donors today?
Who is likely to be your best donors tomorrow?
Research into the generational attitudes of giving in the UK
Research into the understanding of donor motivations
The definition of giving has changed
Social/Slacktivist – Ice Bucket Challenge
Ego Giving
We live in a peer-to-peer world
News, advice and
Giving follows – is your organisation making the most of this?
We demand transparency and accountability
Beyond showing how much of your money goes to charity – you want to see where its going, how its helping, what you’ve helped accomplish
This means fundraising needs to work more closely with operations
Time and time again supporters report being left alone and having no idea whether their efforts made or are making a difference
Supporters would like to gain a sense of others who are involved in the same Causes and Charities as themselves. This creates a sense of community and moving issues forward
What percentage of your web traffic is from mobile devices?
Litmus, one of the best sources for stats on Email marketing have produced a Jan 2015 update reviewing the current situation to previous years.
This chart summarising their research shows the rise of mobile email marketing to the point that nearly half of emails are opened on smartphones and tablets—a 500% increase in four years!
We’ve been tracking email opens for more than 4 years. And it’s incredible to see how behaviors have changed over time. Mobile email was barely a blip on our radars in 2011, and made up just 8% of email opens. Fast forward to 2014, and nearly half of emails are opened on smartphones and tablets—a 500% increase in four years. - https://litmus.com/blog/53-of-emails-opened-on-mobile-outlook-opens-decrease-33
Google Prioritizes 'Mobile-Friendly' Sites in Search Results
About 60 per cent of online browsing is now done on mobile devices, and Google is looking to clean up its search page and results to make that process neater and easier for users.
- http://www.independent.co.uk/life-style/gadgets-and-tech/news/google-mobilefriendly-pages-will-make-searches-on-phone-easier-but-mobilegeddon-could-hit-small-sites-10191885.html
Google Prioritizes 'Mobile-Friendly' Sites in Search Results
About 60 per cent of online browsing is now done on mobile devices, and Google is looking to clean up its search page and results to make that process neater and easier for users.
- http://www.independent.co.uk/life-style/gadgets-and-tech/news/google-mobilefriendly-pages-will-make-searches-on-phone-easier-but-mobilegeddon-could-hit-small-sites-10191885.html
As Facebook and Twitter have become infitrated with brand messaging and users have become disillusioned with the idea that broadcast communication makes them feel more connected to friends and family, people have turned to one-to-one or one-to-few communication forms.
Cancer Research UK is to install contactless technology in four of its shop windows, enabling passersby to make a £2 donation to the charity by simply tapping their contactless card to a POS terminal placed on the other side of the glass. An interactive screen will also be installed that will react to donations by showing people the positive impact they are making.
The Poppy Appeal – used NFC on money collection boxes
HOPE4Children & Bliss – NFC wristbands for fundraisers
Oxfam trialled NFC-enabled interactive posters, wristbands and collection tins in UK towns to let supporters make donations and see video content highlighting the charity’s work using their NFC phones. More about engagement through video – rather than a quick transaction.
This is a cool Interactive Charity Donation Billboard, it’s called ‘The Social Swipe’ and it places a dual screen billboard at the centre of the equation, through the middle runs a credit card swipe reader, which instantly turns credit card donation swipes into synced video on the screens. It’s a cool way to get people to engage, to donate $2 to help people in need.