This document discusses 10 emerging data analytics trends and 5 cooling trends based on an analysis of current technologies and strategies. Emerging trends include self-service BI tools, mobile dashboards, deep learning frameworks like TensorFlow and MXNet, and cloud storage and analysis. Cooling trends include Hadoop due to complexity, batch processing due to lag, and IoT due to security issues. R, Scikit-learn and Jupyter Notebooks are also highlighted as growing in importance.