Ty Jones has 25 years of experience in special events, marketing, and branding. He has held leadership roles at various organizations in Santa Rosa, California, including 6W9 Media, Ty Jones & Co., Artistic Wonders Society, Regatta Art, and the City of Santa Rosa Economic Development Department. Jones has a background in strategic planning, public relations, event planning, and business management. He creates and grows events by leading focused teams and working collaboratively.

1. Ty Jones
203 Hewett Street Cell 707.595-4368
Santa Rosa, CA 95401
Email: tyjones.tyjones@gmail.com
I use my 25 years of experience in – and passion for – Special
events, marketing and branding to create and grow events by
acting as a focused team leader who works as a part of the team. I
am a straight shooter who isn’t afraid to have the tough
conversations. I also believe that people are more capable and
valuable than they often give/get credit for. My method marries
the sublime with the systematic — allowing for creativity and
change with a strong focus on foundation and implementation.
Core Competencies
Marketing – Strategic Planning, Public Relations, Plan Development,
Positioning, Advertising Planner

2. Event Planning – Event Logistics, Production, Print Collateral Design &
Creation, Fundraising, Sponsor Development & Volunteer recruitment and
management
Business Management – Strategic Partnerships and Alliances, Business
Development, Contract Negotiations, Cash Flow and Budget Management
PROFESSIONAL EXPERIENCE
January 2014 – July 2015 6W9 Media Santa Rosa, CA – COO & Marketing
Events Specialist
6W9Media is a joint venture of seasoned advertising, social media and design professionals,
that are deploying new media solutions to assist the Wine, beer, spirits & cider industry reach
their current customer base through innovative media products. We deliver effective
advertising solutions, while saving our clients money.
Worked with clients and in house creatives to create brand strategies Brand Bible and Style
Guide, to ensure accuracy and consistency of brand across promotional materials. Educated
clients on how to use brand bible as they prepared for trade shows, new product creation,
advertising plans and yearly budgets.
January 2000 – Present Ty Jones & Co. Santa Rosa, CA - Principal
When your message needs to reach a broader audience, taking your campaign on the road is
often an attractive solution. Although the environment may be different, the strategy is the
same - and I can help. I work with corporations and associations to craft creative mobile
marketing campaigns that meet marketing, branding, and sales objectives.
2008 – Present Artistic Wonders Society, Santa Rosa, CA - President/CEO
The mission of the Artistic wonders society is to create new, none traditional
space,
Whether real or virtual, where the people of Sonoma County can collaborate
and connect with the arts.
Created development department to centralize relationships with individual
and corporate donors.
Established strategic relationships with individual and corporate donors.

3. 2008 – 2012 Regatta Art, Santa Rosa, CA - Executive Producer & Founder
• Created yearly event with an initial budget of $50,000 and attendance of
5000 to an event four years later with a budget of $125,000 and 15,000
attendees.
• Created a robust financial plan that allowed break even in year one and
profit by year three.
• Built a dynamic management and creative team with an outstanding
cross-section of experience.
• Established startup infrastructure, including incorporation, permitting,
insurance and accounting.
• Directed marketing efforts keeping marketing to 5% of overall budget
while still maintaining attendance and revenue growth.
• Established strategic sponsorship and co-brand efforts to add benefit to
our partners.
• Directed creation and direction of brand development.
2008 – 2012 City of Santa Rosa Economic Development Department,
Santa Rosa, CA -Event Producer
• Built from the ground up a monthly, summer street fair to meet
economic development goals.
• Identified additional goals that were adopted by department.
• Developed event website.
• Wrote radio commercials and developed print advertising.
• Wrote and managed all press.
• Developed relationships with local media to position events exposure
with low cost media attention.
• Performed ongoing market research and demographic profile to identify
and capitalize on market needs.
EDUCATION & TRAINING
2005 B.A, Art History, Sonoma State University, Rohnert Park, CA
NON PROFIT WORK
2009 to Present Board Chair for the Artistic Wonders Society:
SKILLS

4. Skilled with Mac OS, Windows 8/ 7: MS Office (Word, PowerPoint Access and
Excel), Photoshop & Google Docs/Drive.
SOCIAL MEDIA SKILLS
Instagram, Facebook, Foursquare, Pintrest, Twitter, Tumblr, LinkedIn,
Constant Contact, MadMimi
PRODUCTION CREDITS
Wunderkammer featuring The Great Sonoma County Handcar Races
The Handcar Regatta
Summer Nights | Railroad Square
KEYWORDS
Audience development, community development, marketing development,
strategy development, brand management, branding, leadership, campaigns,
promotions, events, blogging, tweeting, proactive, collaborative, relationships,
brand awareness, results driven, start-up, brand equity, web sites, print, radio,
strategies, writing & editing, passionate, experience, commitment