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1. 110 Crossing Dr, Box 303 845.926.7476
Danielle M. Sarno Cumberland, RI 02864 Danielle.Sarno@gmail.com
Detail oriented with three years in event management and broadcast media with the innate ability to
coordinate and execute seamless events and marketing programs. Experienced in managing media
schedules, creating unique event marketing opportunities and building client relationships to meet and
exceed expectations. Proven aptitude to balance priorities, meet deadlines and provide exceptional quality
in a dynamic, high pressure environment.
Future Affairs Productions, Providence RI Aug 2008 – Nov 2008
Event Account Manager
Identified and built relationships with key organizations in order to expand client base and generate new
business. Established budgets, negotiated with vendors and suppliers to ensure we received their best
rates while maintaining maximum quality.
Selected Achievements
 Conceptualized event themes, schedules, design and décor to effectively meet the needs of clients
including Eli Lily, Fidelity Investments, Harvard University, Mohegan Sun Casino and Ultra 88 Night
Club
 Represented the company at networking and industry events in order to build relationships with
vendors, suppliers and event companies through ISES Rhode Island, ISES New England and MPI
New England
The Walt Disney Company, Boston MA Sept 2006 – Aug 2008
Account Executive
Developed local experiential and integrated marketing programs for clients in the retail, media and
consumer products industries to create customized events and promotions that highlighted client objectives
and aligned with the Disney brand. Created partnerships and promotions, which extended across other
Disney Divisions including Publishing, Disney Consumer Products, Disney Channel, Disney Online and
Family Fun magazine.
Marketing and Promotions Assistant
Functioned as point of contact for promotional partners. Assisted in supervision of promotional efforts
associated with events and appearances to ensure seamless activation and production. Aided the
sourcing and purchasing of all event specific promotional merchandise for station events. Facilitated and
participated in weekly brainstorming meetings in order to develop new and exciting ideas to present to
internal sales managers and external partners.
Selected Achievements
 Facilitated and managed partner relationships with accounts, including Inland America Retail
Management, Autism Alliance of Metro West and The Little Gym to ensure client satisfaction and
continued activation
 Assisted in the execution of signature Radio Disney events locally: “Feelin’ Groovy” and “Move It,”
are both health and wellness initiatives crossing into 42 radio Disney owned and operated markets
and “Jingle Jam,” a national holiday tour which visited upwards of 30 markets
 Locally Executed national sponsorships including Hasbro Toys, Ad Council, FYE, Nintendo Wii and
Ragu
Bryant University, Smithfield RI Sept 2003 – May 2007
Bachelor of Arts in Communication
Selected Achievements
 Achieved Dean’s List recognition by maintaining a G.P.A. of 3.2
 Obtained a competitive internship position at WCBS-TV in New York, NY with the Entertainment
Producer in 2006