The document profiles 10 influential fashion photographers from the early 20th century to present day who helped revolutionize and shape the industry. It describes each photographer's unique style and impact, such as Edward Steichen's early fashion photography in the 1900s, Helmut Newton's shocking black and white portraits of women, and David LaChapelle's use of bright colors and elaborate sets. Collectively, these photographers moved the field from small niche to global business and set new standards for portraying fashion and beauty.

1. 1 0 F A S H I O N
P H O T O G R A P H E R
W H O C H A N G E D
P H O T O G R A P H Y
F O R G O O D .

2. M A K E S U R E T O
S A V E B E F O R E
W E B E G I N

3. F A S H I O N P H O T O G R A P H Y H A D I T ' S
E A R L I E S T O R I G I N S A C O U P L E O F Y E A R S
B E F O R E T H E 1 S T W O R L D W A R A N D H A S
S I N C E D E V E L O P E D F R O M A S M A L L
N I C H E T O G L O B A L B U S I N E S S .
T
.

4. 1 . E D W A R D S T E I C H E N ( 1 8 7 9 - 1 9 7 3 )
S T E I C H E N P R O D U C E D A S E R I E S O F P H O T O G R A P H S O F
B A L L G O W N S D E S I G N E D B Y P A U L P O I R E T . H E T H E N
B E C A M E C H I E F P H O T O G R A P H E R A T V O G U E A N D
V A N I T Y F A I R .
2 . N O R M A N P A R K I N S O N , ( 1 9 1 3 – 1 9 2 0 )
N O R M A N W A S A B R I T I S H P H O T O G R A P H E R W H O
R E V O L U T I O N I Z E D F A S H I O N P H O T O G R A P H Y I N T H E
1 9 5 0 S T O 1 9 7 0 S .
H I S S T Y L E W A S T Y P I C A L L Y D O N E O U T D O O R S I N
N A T U R E A N D A T T H E T I M E , H I S S T Y L E W A S D I F F E R E N T
F R O M T H E R E G U L A R S T U D I O S H O O T S O F
C O N T E M P O R A R Y F A S H I O N P H O T O G R A P H E R S .

5. 3 . I R V I N G P E N N ( 1 9 1 7 – 2 0 0 9 )
I R V I N G I S A P O P U L A R F A S H I O N P H O T O G R A P H E R T H A T
R E V O L U T I O N I Z E D T H E A M E R I C A N F A S H I O N L A N D S C A P E A F T E R T H E
S E C O N D W O R L D W A R .
H I S S T Y L E O F P H O T O G R A P H Y W A S S T U D I O B A S E D B U T I R V I N G S E E M E D
N O T T O F A N C Y P R O P S O R B A C K G R O U N D S A N D P R E F E R R E D T O W O R K
W I T H T H E O U T F I T S .
4 . H E L M U T N E W T O N ( 1 9 2 0 – 2 0 0 4 )
H E L M U T I S A N O T H E R P H O T O G R A P H E R T H A T S H A P E D T H E F A S H I O N
I N D U S T R Y T O D A Y : H E W A S S H O C K I N G T H E W O R L D W I L L T H E H I S
U N I Q U E P O R T R A Y A L S O F W O M E N I N H I S B L A C K A N D W H I T E P H O T O S
W A Y B E F O R E T H E R E S T O F T H E W O R L D C O U L D C A T C H U P .

6. 5 . R I C H A R D A V E D O N ( 1 9 2 3 – 2 0 0 4 )
H A V E Y O U S E E N T H E I M A G E O F T H E D O V I M A ? A M E R I C A N F A S H I O N
P H O T O G R A P H E R R I C H A R D A V E D O N T O O K T H I S P H O T O . I T L A T E R
B R O K E A R E C O R D I N 2 0 1 0 A N D W A S S O L D F O R O V E R € 8 0 0 , 0 0 0 I N
P A R I S . R I C H A R D ' S S T Y L E H E L P E D S H A P E A M E R I C A N S T Y L E A N D
B E A U T Y .

7. 6 . G U Y B O U R D I N ( 1 9 2 8 – 1 9 9 1 ) .
G U Y W A S O R I G I N A L L Y A P A I N T E R B U T L A T E R C R E A T E D
O U T S T A N D I N G B L A C K A N D W H I T E A S W E L L A S C O L O R E D
P H O T O S . H E W A S A F A N T H E M A C G U F F I N T E C H N I Q U E B Y
A L F R E D H I T C H C O C K A N D H I S S K I L L S H O T H I M I N T O S O M E O F
T H E B I G G E S T F A S H I O N H O U S E S A N D M A G A Z I N E S I N H I S 4 0
Y E A R S C A R E E R .

8. 7 . P E T E R L I N D B E R G H ( 1 9 4 4 - 2 0 1 9 )
P E T E R L I N D B E R G H W A S L O Y A L T O H I S B L A C K A N D W H I T E
S H O T S A N D R E F U S E D E X C E S S I V E R E T O U C H I N G I N P O S T -
P R O D U C T I O N , P R E F E R R I N G T H E N A T U R A L B E A U T Y O F
W O M E N T O P H O T O G R A P H Y E F F E C T S .

9. 8 . M A R I O T E S T I N O ( 1 9 5 4 )
M A R I O I S F R O M P E R U A N D H A S G R O W N P O P U L A R F O R H I S A D C A M P A I G N S
F O R B I G F A S H I O N B R A N D S L I K E G U C C I A N D D O L C E A N D G A B B A A .
9 . S T E V E N M E I S E L ( 1 9 5 4 )
S T E V E N M E I S E L H A S B E E N T H E E X C L U S I V E P H O T O G R A P H E R F O R T H E C O V E R
O F V O G U E , I T A L Y S I N C E 1 9 8 8 . H I S W O R K A P P R E C I A T E S T H E B E A U T Y O F A
W O M A N A N D R A D I A T E S H E R S E N S U A L I T Y .

10. 1 0 . D A V I D L A C H A P E L L E ( 1 9 6 3 )
H I S P H O T O G R A P H S S T A N D O U T F O R H I S U S E O F B R I G H T
C O L O R S , E X T R E M E S A T U R A T I O N A N D A C A R E F U L S T A G I N G
O F M O D E L S , B A C K G R O U N D S A N D P R O P S , D R A W I N G
I N S P I R A T I O N F R O M A R T H I S T O R Y . I N T H E E A R L Y 2 0 0 0 S , H E
L E F T T H E W O R L D O F F A S H I O N T O D E V O T E H I M S E L F T O A R T
P H O T O G R A P H Y .