We often tackle the well-known problem of social software adoption with complicated solutions, like revising or creating new adoption strategies. But in essence there are very simple initiatives, which you can take up, which will go a long way in improving adoption. In this session we discuss insights on 10 such initiatives, which can foster adoption of social software. Things that you may already know, but you may not have implemented. The intent of this session is, to allow each participant, to take away, at least one actionable insight, that will help improve their organizations’ social software adoption. These insights are based on personal experiences and key observations during several customer engagements.