C r e 8 n g !  Leading Innovation Through Creativity   Dr. Robert Alan Black  Day 2
Who Might Be Creative
All of US!!!
Land of Eureka! Land of Eureka!
Being creative is a choice… Individuals, leaders, entire organizations can make the choice. a daily choice!
Getting to Eureka & Beyond Overcoming Blocks 32 Creative Thinking Traits 12 Creative Thinking Tools 4 Systems: Whacky to Real 12 Jumpstarters 6 Ways to set up a… Cre8ng Community
Don’t Just Sit There!  Be Creative!!! Developing  C r e a t i v e Thinking in &  S . P . R . E . A . D .ng  “it”   throughout Your Entire Organization
They laughed  at Columbus,  Fulton, the Wright Brothers. They also laughed at  Bozo the Clown.” Carl Sagan,   founder & first President of The Planetary Society
If your goal is to create  something new and big,  you're going to have to do  something  that everybody else will laugh  at -  so that becomes the test. Marc Andreessen,   founder  of Netscape
“ Laughter and tears are  both responses to  frustration and exhaustion .   I ,  myself ,   prefer to laugh ,   since there is less cleaning  up to do afterward.” Kurt Vonnegut, Jr,   humanist
“ I prefer to working on the Impossible, because there is Less competition.” Walt Disney,   creator
Dr. Seuss "I like nonsense,  it wakes up the brain cells.  Fantasy is a necessary   ingredient in living,  it's a way of looking at life  through the wrong end of a telescope  and that enables you  to laugh at life's realities.”
“ All it takes  is one idea to solve  an impossible problem.” -- Robert H. Schuller
The highly  Creative Thinker looks at every idea as a  possibility . Robert  Alan  Black, Ph.D., CSP
% Of Profit 15% Rule Creativity or Idea Clubs Company Books (Dupont) Contests Creativity/Innovation Newsletters - Print/Electronic Creativity/Innovation Rooms Groups---Oz Group Guest Speakers Idea Meetings Idea Systems In-House Training Innovation Fairs Libraries Management Support Newsletters - External Posters Problem Solving Teams Rebel Groups-Unofficial Retreats Rewards & Reward Systems Seminars Support Conference Attendance Training Programs Workshops What Some Corps Do…
% Of Profit 15% Rule Creativity or Idea Clubs Company Books (Dupont) Contests Creativity/Innovation Newsletters - Print/Electronic Creativity/Innovation Rooms Groups---Oz Group Guest Speakers Idea Meetings Idea Systems In-House Training Innovation Fairs Libraries Management Support Newsletters - External Posters Problem Solving Teams Rebel Groups-Unofficial Retreats Rewards & Reward Systems Seminars Support Conference Attendance Training Programs Workshops What Some Corps Do… None do it  Systematically or Throughout or for more than 18 months
UPPORTING ROMOTING ECOGNIZING NCOURAGING PPLYING EVELOPING S.P.R.E.A.D. S P R E A D
BREAKING THE BOX
 
 
Using Tools & Techniques
Jumpstarting  Your Creativeness
Normal Ordinary Regular Boring Unique Unusual Wild Exciting
Be  Childish Be  Childlike
 
Useless Inventions
Useless Inventions
 
http://www.cre8ng.com
MONDAY squiggle versus straight line   How have you been a squiggle versus a straight line? What does it mean to be a squiggle? A straight line? TUESDAY   out of the box versus in the box   Are you an "in the box" or an "out of the box" thinker? How have you been an "out of the box" thinker in the past? How might you be in the future? WEDNESDAY   off the wall versus on the wall What about being on or off the wall? How have you been an "off the waller"? Alan’s   C r e 8 n g   Challenges THURSDAY in step versus out of step  What are some ways or times that you chose to "step out of line"? FRIDAY   fit in versus dance to a different tune   How and when have you danced to a different tune or chosen not to fit in?  Have fun exploring your creative life this week.
What? What Else! Why? Why Not! W W W W W H
Accounting Restaurant Discount Advertising Hotel/Motel Software Architecture Insurance Sports Automotive Interior Design Travel Beekeeping Health/Exercise Trucking Call Services Janitorial Vending Dentistry Legal Undertaking Engineering Real Estate Yacht Design Forestry Retail/Discount Zoo Keeping Too often we allow our experience and expertise to cloud our visions and thinking. In order to break out of such traps we can take time to imagine how other industries, businesses,  professions, occupations might  view the problem and possibly  solve it. OTHER INDUSTRIES
S.C.A.M.P.E.R.  CHECKLISTING = S. = substitute C. = combine A. = adapt, adopt M. = minify, magnify P. = put to other uses E. = eliminate R. = reverse Divergent Thinking Tool
S.C.A.M.P.E.R.  CHECKLISTING S.C.A.M.P.E.R.  is a form of  CHECKLIST .  A CHECKLLIST is a prepared list of words, verbs, questions that you can use that can spark new ideas, change your thinking or your point of view or even you mood and the direction your thinking at the moment and take you into many directions. S.C.A.M.P.E.R.  was created by Bob Eberle, teacher/educational consultant in the 1970 s to teach the concept of CHECKLISTING to school children by using a memory device (acronym) that they could easily remember when they needed to generate new ideas or remember existing or past ideas.  It is used as the foundation for Michael Michalko’s excellent Creative Thinking Tools book…THINKERTOYS. First Step Write out the word S.C.A.M.P.E.R. vertically on a piece of paper or on a flip chart/chalkboard or other surface that the group can see. Second Step Write out what the 7 letters stand for. Third Step Then use each of the 7 by asking questions using these verbs to improve/change/revise your challenge or problem to generate potential ideas and solutions. Fourth Step Read over the ideas you have produced and select the best To work on to turn them into HOT SOLUTIONS to use. = S. = substitute C. = combine A. = adapt, adopt M. = minify, magnify P. = put to other uses E. = eliminate R. = reverse Divergent Thinking Tool
stretch it raise the price make it breakable combine it make it terryifying make it funny appeal to kids separate it cushion it Winterize it appeal to seniors make it fly illuminate it darken it do it backward go clockwise slow it down magnetize it freeze it loosen it make it invisible misspell it go under it put it in pictures sweeten it put it to music make it weaker Throughout our schooling we are asked  “WHAT IS IT?” To expand our creativeness and our creative skills we need only change the question to… ” WHAT IF WE?”  or  “WHAT ELSE MIGHT IT BE?” “ What If We?”
Forced Obj. Metaphors Excursions Bionics Classics!
Wild, Whacky,  Weird To Real
Super Heroes!
Idea Relay
Time for a BREAK!
PCP- Pluses/Concerns/Potentials Pluses/Concerns/Potentials  a convergent thinking tool used for analyzing a list or group of ideas that have been generated by an individual or a group. First Step Narrow down the number of ideas to a comfortable  number (3 to 6) Second Step Then one by one write out 3 lists of thoughts about each idea. Pluses of the ideas Concerns Potentials Third Step Then compare the results. Fourth Step If one idea falls behind the others yet the group seems more excited about it or committed to it, then go over each of the concerns and think of ways to eliminate or strength them with that idea. Sample = Idea 1 Make the chair out of XXX plastic and apply electrical lighting to it. Pluses  -  Plastic will be cheaper Lighting will make it more useable The plastic will provide more color options  Concerns  -  We have no experience with plastic Electrical wiring will add cost It may be too easily tipped over   Potentials  -  Could lead to a product that could be sold anywhere in the world. Could expand our technical capacities Could open up new markets for our other products. Convergent Thinking Tool
Hits & Misses Hits & Misses  is a convergent thinking tool used for quickly choosing ideas from several that have been generated. First Step Generate many ideas….24, 48, 144…..on Post-It notes or slips of paper or index cards or simply write them on a surface where everyone can see them easily. Second Step Tell the group to go up and scan the total group of ideas and mark which ones their “gut” tells them is a hit.  No discussion.  Just simply read and react. Or Tell the group to go up and move the ideas they think are HITS to an area labeled HITS and the MISSES to another area labeled thus.  Leave the “NOT SURE” ones where they are. Third Step Then discuss, organize by popularity, group, cluster the ideas by categories. Fourth Step Select the one or more that can be used at the same time or the ones that can be combined into a single idea Sample Hits Unsure? Misses Convergent Thinking Tool
 
 
No More Creative Blocks!
 
What Causes Your Creative Blocks ?
NO TIME GRIEF DEPRESSION ILLNESS NATURAL RHYTHM
SOMETHING'S PERCOLATING BRAIN'S RECHARGING EX CESSIVE SELF-CRITICI SM PERFECTIONISM
Creative block?
What We Can Do w/ Creative Blocks !
What Do  You Do w/ Creative Block ?
1. 2. 3. 4. 5. 6.
Add one ritual behavior Brainstorm Change clothes Do one chore Write somewhere else
Make a pointless rule  (end in vowel) Meditate Quit beating yourself up Read Relax
Take a walk Taking a break,  Talk to a toy, stuffed animal Try " chunking " Try free-writing
Creative Thinking Tools Can help Remove or Eliminate Creative Block
OBSESSING ON ONE PIECE / STORY TOO HARD EXPECTATIONS: FANTASY & REALITY LOSING FAITH IN THE PROCESS THE WELL IS EMPTY  STRESS & PANIC BEAT YOURSELF UP SET UNREALISTIC SCHEDULES NO TIME GRIEF, DEPRESSION, & ILLNESS NATURAL RHYTHM SOMETHING'S PERCOLATING BRAIN'S RECHARGING EXCESSIVE SELF-CRITICISM PERFECTIONISM WRITING WHAT YOU SHOULD INSTEAD OF WHAT YOU LOVE  Causes
Add one ritual behavior Brainstorm Change clothes Do one chore Do something important that’s very easy Do something out of the ordinary Get away from the computer Listen to new music Make a pointless rule (end in vowel) Meditate Quit beating yourself up Read Relax Return to writing after a lapse Set a time, write whatever comes to mind, w/o stopping Stretch Take a shower Take a walk Taking a break,  Talk to a toy, stuffed animal Try " chunking " Try freewriting Watch movies, plays or tv for inspiration. Work on the title Write a basic plot outline of the story Write about an experience of your own Write crap Write five words Write from a persona Write or type out a complete short story by one's favorite author Write someplace new Write the middle Aides/Cures
May you live  In the Land of Eureka Whenever You Choose!

03 leading innovation thur creativity day 2

  • 1.
    C r e8 n g ! Leading Innovation Through Creativity Dr. Robert Alan Black Day 2
  • 2.
    Who Might BeCreative
  • 3.
  • 4.
    Land of Eureka!Land of Eureka!
  • 5.
    Being creative isa choice… Individuals, leaders, entire organizations can make the choice. a daily choice!
  • 6.
    Getting to Eureka& Beyond Overcoming Blocks 32 Creative Thinking Traits 12 Creative Thinking Tools 4 Systems: Whacky to Real 12 Jumpstarters 6 Ways to set up a… Cre8ng Community
  • 7.
    Don’t Just SitThere! Be Creative!!! Developing C r e a t i v e Thinking in & S . P . R . E . A . D .ng “it” throughout Your Entire Organization
  • 8.
    They laughed at Columbus, Fulton, the Wright Brothers. They also laughed at Bozo the Clown.” Carl Sagan, founder & first President of The Planetary Society
  • 9.
    If your goalis to create something new and big, you're going to have to do something that everybody else will laugh at - so that becomes the test. Marc Andreessen, founder of Netscape
  • 10.
    “ Laughter andtears are both responses to frustration and exhaustion . I , myself , prefer to laugh , since there is less cleaning up to do afterward.” Kurt Vonnegut, Jr, humanist
  • 11.
    “ I preferto working on the Impossible, because there is Less competition.” Walt Disney, creator
  • 12.
    Dr. Seuss "Ilike nonsense, it wakes up the brain cells. Fantasy is a necessary ingredient in living, it's a way of looking at life through the wrong end of a telescope and that enables you to laugh at life's realities.”
  • 13.
    “ All ittakes is one idea to solve an impossible problem.” -- Robert H. Schuller
  • 14.
    The highly Creative Thinker looks at every idea as a possibility . Robert Alan Black, Ph.D., CSP
  • 15.
    % Of Profit15% Rule Creativity or Idea Clubs Company Books (Dupont) Contests Creativity/Innovation Newsletters - Print/Electronic Creativity/Innovation Rooms Groups---Oz Group Guest Speakers Idea Meetings Idea Systems In-House Training Innovation Fairs Libraries Management Support Newsletters - External Posters Problem Solving Teams Rebel Groups-Unofficial Retreats Rewards & Reward Systems Seminars Support Conference Attendance Training Programs Workshops What Some Corps Do…
  • 16.
    % Of Profit15% Rule Creativity or Idea Clubs Company Books (Dupont) Contests Creativity/Innovation Newsletters - Print/Electronic Creativity/Innovation Rooms Groups---Oz Group Guest Speakers Idea Meetings Idea Systems In-House Training Innovation Fairs Libraries Management Support Newsletters - External Posters Problem Solving Teams Rebel Groups-Unofficial Retreats Rewards & Reward Systems Seminars Support Conference Attendance Training Programs Workshops What Some Corps Do… None do it Systematically or Throughout or for more than 18 months
  • 17.
    UPPORTING ROMOTING ECOGNIZINGNCOURAGING PPLYING EVELOPING S.P.R.E.A.D. S P R E A D
  • 18.
  • 19.
  • 20.
  • 21.
    Using Tools &Techniques
  • 22.
    Jumpstarting YourCreativeness
  • 23.
    Normal Ordinary RegularBoring Unique Unusual Wild Exciting
  • 24.
    Be ChildishBe Childlike
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
    MONDAY squiggle versusstraight line How have you been a squiggle versus a straight line? What does it mean to be a squiggle? A straight line? TUESDAY out of the box versus in the box Are you an "in the box" or an "out of the box" thinker? How have you been an "out of the box" thinker in the past? How might you be in the future? WEDNESDAY off the wall versus on the wall What about being on or off the wall? How have you been an "off the waller"? Alan’s C r e 8 n g Challenges THURSDAY in step versus out of step What are some ways or times that you chose to "step out of line"? FRIDAY fit in versus dance to a different tune How and when have you danced to a different tune or chosen not to fit in? Have fun exploring your creative life this week.
  • 31.
    What? What Else!Why? Why Not! W W W W W H
  • 32.
    Accounting Restaurant DiscountAdvertising Hotel/Motel Software Architecture Insurance Sports Automotive Interior Design Travel Beekeeping Health/Exercise Trucking Call Services Janitorial Vending Dentistry Legal Undertaking Engineering Real Estate Yacht Design Forestry Retail/Discount Zoo Keeping Too often we allow our experience and expertise to cloud our visions and thinking. In order to break out of such traps we can take time to imagine how other industries, businesses, professions, occupations might view the problem and possibly solve it. OTHER INDUSTRIES
  • 33.
    S.C.A.M.P.E.R. CHECKLISTING= S. = substitute C. = combine A. = adapt, adopt M. = minify, magnify P. = put to other uses E. = eliminate R. = reverse Divergent Thinking Tool
  • 34.
    S.C.A.M.P.E.R. CHECKLISTINGS.C.A.M.P.E.R. is a form of CHECKLIST . A CHECKLLIST is a prepared list of words, verbs, questions that you can use that can spark new ideas, change your thinking or your point of view or even you mood and the direction your thinking at the moment and take you into many directions. S.C.A.M.P.E.R. was created by Bob Eberle, teacher/educational consultant in the 1970 s to teach the concept of CHECKLISTING to school children by using a memory device (acronym) that they could easily remember when they needed to generate new ideas or remember existing or past ideas. It is used as the foundation for Michael Michalko’s excellent Creative Thinking Tools book…THINKERTOYS. First Step Write out the word S.C.A.M.P.E.R. vertically on a piece of paper or on a flip chart/chalkboard or other surface that the group can see. Second Step Write out what the 7 letters stand for. Third Step Then use each of the 7 by asking questions using these verbs to improve/change/revise your challenge or problem to generate potential ideas and solutions. Fourth Step Read over the ideas you have produced and select the best To work on to turn them into HOT SOLUTIONS to use. = S. = substitute C. = combine A. = adapt, adopt M. = minify, magnify P. = put to other uses E. = eliminate R. = reverse Divergent Thinking Tool
  • 35.
    stretch it raisethe price make it breakable combine it make it terryifying make it funny appeal to kids separate it cushion it Winterize it appeal to seniors make it fly illuminate it darken it do it backward go clockwise slow it down magnetize it freeze it loosen it make it invisible misspell it go under it put it in pictures sweeten it put it to music make it weaker Throughout our schooling we are asked “WHAT IS IT?” To expand our creativeness and our creative skills we need only change the question to… ” WHAT IF WE?” or “WHAT ELSE MIGHT IT BE?” “ What If We?”
  • 36.
    Forced Obj. MetaphorsExcursions Bionics Classics!
  • 37.
    Wild, Whacky, Weird To Real
  • 38.
  • 39.
  • 40.
    Time for aBREAK!
  • 41.
    PCP- Pluses/Concerns/Potentials Pluses/Concerns/Potentials a convergent thinking tool used for analyzing a list or group of ideas that have been generated by an individual or a group. First Step Narrow down the number of ideas to a comfortable number (3 to 6) Second Step Then one by one write out 3 lists of thoughts about each idea. Pluses of the ideas Concerns Potentials Third Step Then compare the results. Fourth Step If one idea falls behind the others yet the group seems more excited about it or committed to it, then go over each of the concerns and think of ways to eliminate or strength them with that idea. Sample = Idea 1 Make the chair out of XXX plastic and apply electrical lighting to it. Pluses - Plastic will be cheaper Lighting will make it more useable The plastic will provide more color options Concerns - We have no experience with plastic Electrical wiring will add cost It may be too easily tipped over Potentials - Could lead to a product that could be sold anywhere in the world. Could expand our technical capacities Could open up new markets for our other products. Convergent Thinking Tool
  • 42.
    Hits & MissesHits & Misses is a convergent thinking tool used for quickly choosing ideas from several that have been generated. First Step Generate many ideas….24, 48, 144…..on Post-It notes or slips of paper or index cards or simply write them on a surface where everyone can see them easily. Second Step Tell the group to go up and scan the total group of ideas and mark which ones their “gut” tells them is a hit. No discussion. Just simply read and react. Or Tell the group to go up and move the ideas they think are HITS to an area labeled HITS and the MISSES to another area labeled thus. Leave the “NOT SURE” ones where they are. Third Step Then discuss, organize by popularity, group, cluster the ideas by categories. Fourth Step Select the one or more that can be used at the same time or the ones that can be combined into a single idea Sample Hits Unsure? Misses Convergent Thinking Tool
  • 43.
  • 44.
  • 45.
  • 46.
  • 47.
    What Causes YourCreative Blocks ?
  • 48.
    NO TIME GRIEFDEPRESSION ILLNESS NATURAL RHYTHM
  • 49.
    SOMETHING'S PERCOLATING BRAIN'SRECHARGING EX CESSIVE SELF-CRITICI SM PERFECTIONISM
  • 50.
  • 51.
    What We CanDo w/ Creative Blocks !
  • 52.
    What Do You Do w/ Creative Block ?
  • 53.
    1. 2. 3.4. 5. 6.
  • 54.
    Add one ritualbehavior Brainstorm Change clothes Do one chore Write somewhere else
  • 55.
    Make a pointlessrule (end in vowel) Meditate Quit beating yourself up Read Relax
  • 56.
    Take a walkTaking a break, Talk to a toy, stuffed animal Try " chunking " Try free-writing
  • 57.
    Creative Thinking ToolsCan help Remove or Eliminate Creative Block
  • 58.
    OBSESSING ON ONEPIECE / STORY TOO HARD EXPECTATIONS: FANTASY & REALITY LOSING FAITH IN THE PROCESS THE WELL IS EMPTY STRESS & PANIC BEAT YOURSELF UP SET UNREALISTIC SCHEDULES NO TIME GRIEF, DEPRESSION, & ILLNESS NATURAL RHYTHM SOMETHING'S PERCOLATING BRAIN'S RECHARGING EXCESSIVE SELF-CRITICISM PERFECTIONISM WRITING WHAT YOU SHOULD INSTEAD OF WHAT YOU LOVE Causes
  • 59.
    Add one ritualbehavior Brainstorm Change clothes Do one chore Do something important that’s very easy Do something out of the ordinary Get away from the computer Listen to new music Make a pointless rule (end in vowel) Meditate Quit beating yourself up Read Relax Return to writing after a lapse Set a time, write whatever comes to mind, w/o stopping Stretch Take a shower Take a walk Taking a break, Talk to a toy, stuffed animal Try " chunking " Try freewriting Watch movies, plays or tv for inspiration. Work on the title Write a basic plot outline of the story Write about an experience of your own Write crap Write five words Write from a persona Write or type out a complete short story by one's favorite author Write someplace new Write the middle Aides/Cures
  • 60.
    May you live In the Land of Eureka Whenever You Choose!