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14 March 2017
2nd Fundamental Elements Info Day
European GNSS Agency (GSA)
Fundamental Elements Introduction: EGNSS market uptake
strategy
Gian Gherardo Calini
Head of Market Development Department
Three main pillars towards E-GNSS adoption – the
bigger picture
DOWNSTREAM VALUE CHAIN
E-GNSS USER ADOPTION
EU PUBLIC BENEFITS
MARKET
SEGMENTS
User
Satisfaction
Understand market
and user needs and
satisfaction
DEMAND &
ADOPTION
Stimulate
• EGNSS added Value
• Cooperate with receivers
and aps
• Roadmaps with
stakeholders
• Support EC policies
Road
LBS
Aviation
Rail
Maritime
Agriculture
Surveying &
Mapping
Timing &
Synchronization
Governmental
Support EU
of Services and
applications
applications
COMPETITIVE
OFFER
Fundamental
Elements
Navigation
Service
Providers
GNSS
innov
ators
Receivers,
Device
manufacturer
Content &
application
End-product
manufacturers
End
users
GSA monitors market and technology
trends: Innovations likely to influence
the future
GNSS is the most cost-efficient
outdoor positioning technology
currently available – and will
remain so for the foreseeable
future
A rapidly diversifying range of
technologies and applications benefit
from E-GNSS
Big Data
Augmented
Reality (AR)
Internet of
Things
(IoT)
Smart
Cities
mHealth
Multimodal
Logistics
A full analysis of GNSS receiver capabilities is
available in the GSA’s Technology Report
An in-depth analysis of 3 GNSS
Macrosegments :
• MASS MARKET SOLUTIONS
• TRANSPORT SAFETY AND
LIABILITY-CRITICAL SOLUTIONS
• HIGH PRECISION, TIMING AND ASSET
MANAGEMENT
SOLUTIONS
6
• Facilitate the adoption of the European GNSS building
on innovative services and differentiators
• Increase the EU industry competitiveness
• Address the user needs in priority market segments,
maximising the benefits for the citizen
Fundamental Elements fosters the
development of innovative GNSS receivers
and chipsets
Navigation
Service
Providers
GNSS
innovators
Chipsets,
Receivers,
Device
manufacturers
Content &
application
End-product
manufacturers
End users
The excellence in terms
of SMEs and R&D
institutions operating in
Europe
Leading
market
players
End products
manufacturers
(e.g. car
makers)
Ideal FE
consortium
GENERAL RECEIVER DOWNSTREAM VALUE CHAIN
https://www.gsa.europa.eu/r-d/gnss-r-d-programmes/fundamental-elements
• 111.5 Mil Total
• 75.5 Mil: all EGNSS services excl. PRS
€
FE R&D complement the holistic market
uptake strategy led by GSA
7
Market
intelligence
Roadmap
Integration in
receivers,
chipsets, devices
Initial adoption
Market
penetration
Best use of
EGNSS
The end product target the users in different market
segments
GENERAL E-GNSS INNOVATION CYCLE TOWARDS ADOPTION
R&D
activities
for existing
and
innovative
GNSS
equipment
Awarded companies engage
stakeholders through their existing
distribution networks
EGNSS
differentiators and
signal processing
are ideally
implemented in
user equipment
Thank you!

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01. Fundamental elements introduction egnss market uptake strategy

  • 1. 14 March 2017 2nd Fundamental Elements Info Day European GNSS Agency (GSA) Fundamental Elements Introduction: EGNSS market uptake strategy Gian Gherardo Calini Head of Market Development Department
  • 2. Three main pillars towards E-GNSS adoption – the bigger picture DOWNSTREAM VALUE CHAIN E-GNSS USER ADOPTION EU PUBLIC BENEFITS MARKET SEGMENTS User Satisfaction Understand market and user needs and satisfaction DEMAND & ADOPTION Stimulate • EGNSS added Value • Cooperate with receivers and aps • Roadmaps with stakeholders • Support EC policies Road LBS Aviation Rail Maritime Agriculture Surveying & Mapping Timing & Synchronization Governmental Support EU of Services and applications applications COMPETITIVE OFFER Fundamental Elements Navigation Service Providers GNSS innov ators Receivers, Device manufacturer Content & application End-product manufacturers End users
  • 3. GSA monitors market and technology trends: Innovations likely to influence the future GNSS is the most cost-efficient outdoor positioning technology currently available – and will remain so for the foreseeable future
  • 4. A rapidly diversifying range of technologies and applications benefit from E-GNSS Big Data Augmented Reality (AR) Internet of Things (IoT) Smart Cities mHealth Multimodal Logistics
  • 5. A full analysis of GNSS receiver capabilities is available in the GSA’s Technology Report An in-depth analysis of 3 GNSS Macrosegments : • MASS MARKET SOLUTIONS • TRANSPORT SAFETY AND LIABILITY-CRITICAL SOLUTIONS • HIGH PRECISION, TIMING AND ASSET MANAGEMENT SOLUTIONS
  • 6. 6 • Facilitate the adoption of the European GNSS building on innovative services and differentiators • Increase the EU industry competitiveness • Address the user needs in priority market segments, maximising the benefits for the citizen Fundamental Elements fosters the development of innovative GNSS receivers and chipsets Navigation Service Providers GNSS innovators Chipsets, Receivers, Device manufacturers Content & application End-product manufacturers End users The excellence in terms of SMEs and R&D institutions operating in Europe Leading market players End products manufacturers (e.g. car makers) Ideal FE consortium GENERAL RECEIVER DOWNSTREAM VALUE CHAIN https://www.gsa.europa.eu/r-d/gnss-r-d-programmes/fundamental-elements • 111.5 Mil Total • 75.5 Mil: all EGNSS services excl. PRS €
  • 7. FE R&D complement the holistic market uptake strategy led by GSA 7 Market intelligence Roadmap Integration in receivers, chipsets, devices Initial adoption Market penetration Best use of EGNSS The end product target the users in different market segments GENERAL E-GNSS INNOVATION CYCLE TOWARDS ADOPTION R&D activities for existing and innovative GNSS equipment Awarded companies engage stakeholders through their existing distribution networks EGNSS differentiators and signal processing are ideally implemented in user equipment