Movies inspire us, they change us and sometimes they even change the society. We figured out a really exciting resemblance between some of very popular movie dialogues from Hollywood and how a marketer thinks!
This deck is for every marketer who is ready to adapt, learn and succeed in life.
2. Image Source
It ain't about how hard ya hit. It's about how hard
you can get it and keep moving forward. How
much you can take and keep moving forward.
That's how winning is done!
3. LEARNING #1
As marketers, many times we fumble, many times
our strategies don’t deliver. We should keep
improving with every piece of content that we
create while keeping our eyes and ears open!!!
5. LEARNING #2
In the end we are human beings, and when our
campaigns fail to deliver, we tend to follow
someone better than us – It’s completely fine
being inspired, but just remember that every bird
in the end fly using its own wings
6. Image Source
"But this ship can't sink!" "She's made of iron, sir! I
assure you, she can... and she will. It is a mathematical
certainty."
7. LEARNING #3
You may have excellent credentials, a degree from
a IVY league school – In this ever changing world
of data, we often get too overwhelmed by our own
experiences, thereby ending up in some not-so
flattering surprises – We should always look at a
problem from a fresh perspective with no
preconceived notions.
8. Image Source
"Mama always said life was like a box of chocolates.
You never know what you're gonna get"
9. LEARNING #4
Never ever take your audience for granted –
Sometimes you will get chocolates, sometimes
you will be punched in your face – Never stop
observing your customers, and you will never stop
winning!
11. LEARNING #5
It’s always a better practice to befriend your
rivals; Connect with them, engage in discussions –
Know what negatives they have in mind about you
and your brand – By doing so, you will always be
prepared for the ultimate war
13. LEARNING #6
Come to work with a free spirit and vigor
everyday – If yesterday’s stats made you feel
begging for more, perhaps today you will be the
“King of the world”
15. LEARNING #7
Now comes the tricky part i.e., Customer
Acquisition – Here you will have to sell without
actually selling, make your brand attractive so
that customers come to you instead of you
following them – In short,
Master Inbound Marketing
17. LEARNING #8
We all know it pretty well – In every marketer’s
life there comes a campaign which introduces
him/her to the notion “Gap between execution
and strategy”, unless you don’t go out and talk to
your real customers you won’t be able to know
what they really want to read/hear
19. LEARNING #9
When apart from oxygen you start breathing
content/branding day in, day out; Every task at
hand seems fun and you enjoy it. And, when you
yourself enjoy, you want everyone around to enjoy
it too, so just like Steve Jobs – Bite that “Apple”
21. LEARNING #10
Clearly define your performance KPIs – This will
give you a clear picture of what you exactly want
out of every task you handle, which will give you a
clear line of sight.
23. LEARNING #11
Every marketer have a USP – Some are excellent
writers, some are great artists; In the whole
process, don’t let that USP of yours diminish,
always make a point you use it for helping
yourself and so your organization.
24. As a marketer, I can indentify myself with #7 and #10..
So which one identifies you??
http://www.linkedin.com/in/iprashantjain
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