1. By - RAKESH VERMA
For many of us it would be unreal, “Sales” & “Sophistication” in
one frame. Even there is not much literature available on this
topic. But at the end of this article I will try my best to explain
the true meaning of this combination.
Many of us would have lived the practical experience of being
fascinated by “Few” people even on the first meeting & we
never really think why.
2. By - RAKESH VERMA
So let’s just give it a thought (Few things we notice) –
a) First thing we notice - Is it smile?
b) Approachability?
c) Dressing?
d) Attitude/Behavior?
e) Language?
f) Looks?
g) Personality?
I am not sure of particularly which “Precise Trait” out of above,
but combining all - a damn YES!!
Sales to some extent cannot be taught, it’s kind of an in-built
trait. Let’s take some clue from our daily routines……
There must be tens of grocery shops in your vicinity, but you
always end up shopping from that “ONE” particular shop. Let’s
also split & compare shops primarily in two categories –
(a) Departmental stores – “Like Multiplexes”
(b) Stand Alone Shops – “Like Single Theater”
Now you may have various reasons to choose any of the above.
Could be Price, Behavior, Availability, Ambience, Variety,
Discounts & many more but in a way you have that one “fixed
shop”.
Similarly extremely generic examples – Petrol Pump, Hair
Dresser, Mall, Restaurant, etc. etc.
3. By - RAKESH VERMA
Common Factors –
Don’t we all get evoked by some personalities, the way they
speak, their body language, attitude, aura, positivity &
belongingness towards you?
4. By - RAKESH VERMA
I am sure this would have happened many a times with all of us
in terms of having an informed decision of purchasing/buying
one particular item, instead end up buying lot many, even way
beyond of our budget. This is very true, reasons could be many
– truthfulness of the pitching, empathy, logic, genuineness,
transparency, explanation, pros & cons & many more to list
down.
Let’s try & sum this up by mentioning down some very
interesting facts of an Amazing Sales Professional even at the
cost of repetition -
(i) Self Respect
(ii) Transparent
(iii) Genuine
(iv) Charming
(v) Empathetic
(vi) Clarity
(vii) Solution Provider
(viii) Attainable
(ix) Warm
(x) Pleasing
(xi) True
(xii) Problem Solver
(xiii) Risk Taker
(xiv) Factual / Logical
5. By - RAKESH VERMA
(xv) Curious
(xvi) Dependable
(xvii) Simple
(xviii) Practical
(xix) Listener
(xx) Good Speaker
(xxi) Street Smart
(xxii) Sophisticated
The list is actually endless!!
But genuinely I want to take this opportunity by asserting on
the fact that Sales is not that complex. If you have a right intent
towards selling & at the same time believe that you’re your
offered solution/selling is actually going to address / solve the
“need” of the buyer than you are a thorough Sales Professional.
I would rather say that a “Sales Consultant”.
And yes let me too accept the facts that many a times the sales
professional tries to be genuine but don’t get the product
support or backing, but that does not mean that you should
6. By - RAKESH VERMA
stop nurturing your caliber or skills towards your job. If your
value is not measured within a company with all your required
efforts or you are not adding any value to the company even
after support then its time to move on -
(i) For finding you as a valuable resource
(ii) Brushing up your skills to in the field of sales.
As mentioned earlier Sales cannot be taught. I might be little
straight forward in saying this but, excuses does not works
especially - In Sales.
If you are a Sales Professional by Choice, than come out of
narrowness. You are a fighter, a true soldier & yes you follow
your leader but have you being able to live upto / rise above
your leader’s expectation. Does he/she finds you dependable &
trustworthy in critical situations? If yes than you don’t need any
certificate of excellence. If you create wealth for yourself & for
your company “Legitimately” you are a winner in true senses.
7. By - RAKESH VERMA
Lastly let’s quickly list down action points (Check List) for a Sales
Professional –
Sales Domain - I love it & will always grow my love
Product Knowledge - Ask me anything about my product & my
competitor’s product
Conviction towards my Product & My Company
Respect for my Job & My Company
Think out of the box – With Available Resources
Proactive - with right mix of Aggression
Manipulative - On a Positive note, helping customer to take the right call if
the “identified need” is a short term vision
Punctual
Impressive
Not the one - Who always play by laid rules
Visionary
Micro & Macro view (Basis Prevailing Situation)
Aspirant
Dreamer
Amazing
Fascinating
Sweet-talker
Always a Learner
Encouraging
Entertainer
True
THAT SALES GUY KEEP WINNING, KEEP ROCKING