2. Background History
• It was founded in 1845
• It’s headquarters are located in
Hamburg, Germany
• They sell around 38 million magazines per
week
• They are known for producing
Magazines, Radio, TV, Mobile and Online
content
3. Magazines They Produce
• They produce various different magazines to
target different audiences such as:
• Bird Watching, Car
Mechanics, Closer, Heat, Empire, Kerrang, Mat
ch, Mother and Baby
4. Music Magazines They Produce
• Bauer produce these music magazines:
• Kerrang, MOJO and Q
5. Why would they be a good publisher?
• Similar to I.P.C they have a good
understanding of the music genre and how to
advertise music magazines.
• They have a huge audience to promote the
magazine to
• They don’t offer a pop magazine making mine
unique and attracting different audiences.