2. I have looked at two different media institutions which
could possibly distribute my product, ‘CHARTED.’
which I have described in the following presentation.
The two media institutions that I have chosen are:
- Bauer media group
- Immediate media company
3. Bauer media group
Multinational company
Headquarters – Hamburg
Privately owned by the Bauer family.
Started in the UK in 1987 with Bella magazine.
300 magazines worldwide in 15 countries
Publishers of many of the biggest selling
magazines, television/radio channels.
4. http://www.bauermedia.co.uk/press
There is a page on
their website that
has all of their press
information on
it, including their
press contacts. For
example, to the left
- Magazine
subscriptions.
BAUER media website
5. Immediate media company
Combined publishing house created in 2011
Award winning special interest and platform company
Biggest media consumer/business in the UK
Third largest magazine publisher
Sells over 70 million magazines a year
36 websites – 58 magazines – 70 brands
6. DECISION
I have decided to use Immediate media as a publishing
house for my magazine ‘CHARTED’ for the following
reasons:
- They have experience with magazines like mine (Top
Of The Pops) therefore, they are used to this kind of
genre on magazine.
- The fact that they have sales of over 70 million
magazines a year shows that there is a guaranteed
success and I will not be at any risk with choosing this
publishing house.
