1. Music VideoAnalysis Sadie Bailey- MarilynManson- SweetDreams- https://www.youtube.com/watch?v=QUvVdTlA23w
Comment onthe followingaspectsinrelationto your music video choice.
How will these techniquesappeal to the target audienceneeds?
Target Audience &
Needs
The target audience forthissongwouldbe teenagersandyoungadultswhoenjoy hard rock/shockrock musicand because of
the graphic or distressingthingsinthe videoitwouldn’tbe appropriate forayoungaudience. The needsof the audience are met
because of the performancesof the leadsinger,doingwhathisfansexpecthimtodo because of hiscontroversial beliefs.
Lyrics (Meaning
Implied?)
Some of the lyricsinthissongsuch as ‘ I wantto use you and abuse you’ may give off the meaningof someonehavingbaddreams
of whatmightof happenedtotheminthe past, and doesn’treallyimplywhatthe title of the songmight,mean‘SweetDreams’,
thiscouldbe why the videofeaturesscaryfootage almostlike ahorrorfilm.
Tempo The tempoof the songstarts off reallyslowandcalm, but thenkicksinto be a darkerand scariermore aggressive sounding
tempo,whichiscommoninhard rock/ shockrock genre. Whichgoeswiththe way eachmemberoff the bandlooksinan
aggressive angryway.
Genre The genre of thissongwouldbe classedashard rock/ shockrock, because of some of the controversial lyricsinthisbandssongs,
the genre of the videoisa concept/narrative videobecauseatthe beginningof the videoitdoesn’treallymake sence of what
mightbe goingon.
CameraTechnique The music videostartsoff witha close upof the leadsingersface ashe is sat inthe fire place, a longshot isthenused when
someone whoappearstobe ina weddingdressstartswalkingdownsome stepsinslowmotion,afterthatshotscutsback to a
mediumshotof the band standinginfrontof the camerasurroundedbycandleswhilethe singerissingingtowardsthe camera.
The shot thenchangesfroman aerial shotwhichshootsoverthe top of the singerthenpansdowninfrontof himturninginto a
mediumshotasthe singerwalksaroundthe roomsingingwhilethe camerafollowshismovement.

2. Music VideoAnalysis Sadie Bailey- MarilynManson- SweetDreams- https://www.youtube.com/watch?v=QUvVdTlA23w
Editing The editingusedinthe video are continuous cuts, the shotsinthe videothatare continuousshotsbetweenthe leadsingerand
the othermembersof the band performinginthe ground floorof the house,thenanother cutisusedand the leadsingeristhen
shownina subway pullingapigalong,and he has beenpaintedgreen,thenthe shotsjumptothe otherendof the subwaywhere
a figure isseenonstilts,thenbackto the leadsingerinthe fireplace andstraightbackto the pig,thisis a jumpcut because the
piece of footage of the leadsingeronthe piggets cut , a differentshotthenbacktothe pig.Anotherjumpcut isusedwhenthe
singerisseenwalkingthroughthe streetwithadressonthendifferentshotsof himinvariousplacesinthe dressandthen back to
that shot.

3. Music VideoAnalysis Sadie Bailey- MarilynManson- SweetDreams- https://www.youtube.com/watch?v=QUvVdTlA23w
Use of Digital Effects There isa varietyof digital effectsusedinthisvideosuchascolourcorrection, a glow effect,aneffectwhichmakesthe camera
looklike afishbowl effect,andawavyeffect,distortionetc.
The colour correctionhasbeenused differentlythroughoutthe video,mostlydarkcoldlookingcolours suchasdark blues,greyr
and blacks are usedto give thishorror/scary,earie feelingtothe video,butsome brightcoloursare usedinthe differentpartsof
the video,suchas redand greenwhenthere isa close upof the leadsingernearthe endof the video. A fishbowl andwavyeffect
isusedat the start of the videowhenthe close upof the singerinthe fireplace appearsonscreen,thenwhenthe figureis walking
slowlydownthe staircase. A couple of shotsafterthisa distortioneffectisusedwhenthe longshotof the bandstandinginfront
of the camerawiththe candlesaroundthem,the leadsingersmouthslowlyopenswiderandthe othermembersfacescan’tbe
seenclearly. A gloweffectisusedwhenthe figure inthe weddingdressisstoodinthe middle of the otherroomafter one of the

4. Music VideoAnalysis Sadie Bailey- MarilynManson- SweetDreams- https://www.youtube.com/watch?v=QUvVdTlA23w
memberof the memberof the bandis seenlookingupwards.