The music video for Ed Sheeran's song "The A Team" tells the story of a young homeless woman struggling to survive. Filmed in black and white, the video follows the protagonist as she sleeps on a park bench, busks for money, and eventually resorts to prostitution. Throughout the video, close-up shots are used to show the protagonist's facial expressions and vulnerability. Symbolic props like ecstasy pills foreshadow the protagonist's tragic ending. The video aims to represent the real struggles faced by less fortunate individuals and appeals to audiences aged 16-25 by exploring sensitive social issues.

7. Audiences The target audience for this video is 16 – 25 year olds. (Male and Female). This is because issues explored in the video are extremely sensitive and emotional therefore might not be suited for a younger audience as they are not as developed in terms of maturity. Audiences would watch this video as it explores sensitive issues which are likely to catch there attention. It provides and escapism from there everyday day to day life as they get to watch the troubles in somebody else’s life possibly providing a diversion from there own life. Post feminism and feminism theories cannot be applied to this video as the video subverts connotations of the theories. However the element of the male gaze can be applied to this video as the protagonist does sexually exploit her self to make money although she does not do it intentionally.