Used in teaching Media and Information Literacy in Grade 12 SHS.

3. Prepared by: RJ B.
LESSON 4: TYPES OF MEDIA

4. Let’s Explore
1. How will you distinguish print media from broadcast
media and new media?
2. What makes a particular media platform appealing
and useful?
3. Why do young people prefer to use the Internet and
other forms of new media over traditional media?

5. Some types of
media that we use
to complete our
daily activities.

6. Print Media
• refers to paper publications such as
books, newspapers, magazines, journals,
newsletters, and other materials that are
physically printed on paper.
• At present, some form of print media
have digital versions and are available for
download through applications or
websites.

7. Print Media
1. Book
• reading material that can either be
fictional or nonfictional.

8. Print Media
• Students use books in school as reference materials,
such as:

9. Print Media
2. Newspaper
• printed on a daily or weekly basis
• contains a wide range of articles which appear on
the different sections, such as news, business,
lifestyle, sports, and entertainment sections.
• has editorial page where editors of the newspaper
share their views and opinions on relevant and
current issues.
• has two types: the Broadsheet and the Tabloid.

10. Print Media
3. Magazine
• a periodical publications released
weekly, monthly, or quarterly.
• contains articles on various topics
depending on the subject or area the
magazine covers.

11. Print Media
4. Journal
• Similar to both newspaper and
magazines.
• contains informative articles and
provides accurate reports on specific
topic, such as medicine.
• it targets a particular type of audience,
such as medicine students or
practitioners.

12. Print Media
5. Newsletter
• organizations or companies release newsletters
for special purposes. A newsletter is published
either weekly or monthly.
• it can be a bulletin where a company or an
organization informs its readers about the updates
and happenings in the institution or community.
• contain special features on topics which might be
of interest or value to its targeted readers.

13. Print Media
6. Gazette
• pertains to the official publication of a
government organization or institution,
which is intended for public notices or
listing of appointments.

14. Print Media
7. Pamphlet
• contains detailed, yet easy to
understand text with images.

15. Print Media
8. Brochure
• a small book or magazine that contains
pictures and information about the
products or services offered by a
company or organization.

16. Print Media
9. Flyers and Leaflet
• refer to printed sheet of paper which
contains information about a product
for advertising purposes.
• distributed and given free to targeted
customers to promote a product.

17. Broadcast Media
Broadcast media consists of
programs produced by television network
and radio stations. Contrary to print
media, broadcast media airs audio and
video materials for the public’s
information, interest, or leisure.

18. Broadcast Media
1. Radio
• the first known radio is attributed to the
Italian inventor, Guglielmo Marconi, when he
made the wireless telegraph in 1895.
• radio announcers or DJs deliver the news or
play music through airwaves.
• can be set in an AM or FM mode.
• AM – amplitude modulation
• FM – frequency modulation

19. Broadcast Media
2. Television
• one of the most visible appliances at
home.
• equipped with electronic system
capable of sending images and sounds
by a wire through space.

20. Broadcast Media
3. Film
• is similar to a television show as it
offers a variety of themes and genres.
• it can be about drama, comedy, horror,
action, animation, or documentary.
• also called movies or motion pictures.

21. TV and Movie Classification Ratings

22. TV and Movie Classification Ratings

23. TV and Movie Classification Ratings
G – stands for general patronage.
PG – means that the show requires parental guidance.
SPG – means that strict parental guidance is required as
the show may have themes that involve violence,
horror, and inappropriate language that are not suitable
for young audiences.
R – means a show is restricted for a particular age.
Ex. R-13, R-16, R-18

24. New Media (Internet)
Internet
• is an electronic communications network that
connects people through various networks and
organizational computer facilities around the world.

25. Features of New Media (Internet)
1. Webpage
2. Hypertext
3. Instant Messaging
4. E-mail
5. Distance Education
6. E-book
7. Online Shopping
8. Media convergence

26. What’s up in my town?
• According to historians, the Doctrina Christiana is
believed to be the earliest printed book in the
Philippines.
• It was published in 1593 and was written by a
Franciscan priest named Fray Juan de Plasencia.
• The book was used by the priests for their catechism
class to teach about Roman Catholicism.

27. What’s up in my town?
• According to historians, the Doctrina
Christiana is believed to be the earliest
printed book in the Philippines.
• It was published in 1593 and was written
by a Franciscan priest named Fray Juan
de Plasencia.
• The book was used by the priests for
their catechism class to teach about
Roman Catholicism.

28. What’s up in my world?

29. Features of New Media (Internet)
• The most translated book in the world is the Holy Bible,
which is available in 2800 languages.
• The Holy Bible is also called the scripture because it
contains religious writings bearing the Word of God.
• The word Bible comes from the Greek word biblia which
means “books”.
• The Bible can be considered a library as it has 73 books
(43 books in the Old Testatament and 27 books in the
New Testament).

30. A. Matching Type. Choose the letter of the answer
that is related to the given concept. Answer may
be repeated.
1. Television a. Print Media
2. Book b. Broadcast Media
3. Internet c. New media
4. Blog
5. Film

31. B. Modified True or False. Write True if the underlined
concept is correct. If it is false, write the correct concept on
the blank to make the statement true.
1. The radio has two frequencies: AM where news is
frequently aired, and PM where song are played.
2. The director supervises the actors so they can execute their
roles well.
3. A parental guidance rating means that children can watch a
TV show without their parents’ permission.
4. A newspaper can be a broadsheet or a template
5. A computer user can connect to the Internet using Wi-Fi

32. Answer each question briefly based on your objective
insight and critical thinking.
1. How should you handle your books to retain its
good condition?
2. Should you believe and agree to everything that
you see on TV or hear from the radio? Why or why
not?
3. Why do you think parents or adults restrict
children from too much use of social media?