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INTRODUCTION TO MIL (PART 1)
Mr.Arniel Ping
St. Stephen’s High School
Manila, Philippines
• Communication, Media, and Info...
LEARNING COMPETENCIES
Learners will be able to…
 define communication and media (SSHS);
 identify and explain the two ba...
LEARNING COMPETENCIES
Learners will be able to…
 describe how communication is affected by media
and information (MIL11/1...
LEARNING COMPETENCIES
Learners will be able to…
 identify the similarities and differences of Media
Literacy, Information...
TOPIC OUTLINE
I- Introduction to Media and Information Literacy
A- Communication
1. Definitions
2. Basic Types
3. Elements...
TOPIC OUTLINE
I- Introduction to Media and Information Literacy
(Cont.)
C. Similarities and Differences of Media Literacy,...
FORMATIVE ASSESSMENT: RECITATION
• What is
communication?
• Why do we
communicate?
• How do we
communicate?
Photo Credit: ...
Communication
the act or process of using words,
sounds, signs, or behaviors to express or
exchange information or to expr...
WHAT ARE THE TWO BASIC TYPES OF
COMMUNICATIONS?
Photo Credit: http://www.martina-gleissenebner-teskey.com/services/the-pow...
PROCESS OF COMMUNICATION
Photo Credit: http://www.daystar.ac.ke/ilpd-program-DipComm.html
TRANSMISSION MODELS
Who
COMMUNICATOR
Says What
MESSAGE
In Which
Channel
MEDIUM
To Whom
RECEIVER
With what
effect?
EFFECT
L...
TRANSMISSION MODELS
Shannon-Weaver’s Communication Model (1948)
Photo Credit: http://communicationtheory.org/shannon-and-w...
RECEPTION MODEL
Osgood- Schramm Model Of Communication (1954)
Photo Credit: http://communicationtheory.org/osgood-schramm-...
TRANSMISSION MODELS
Westley and MacLean’s Model of Communication (1957)
• Event or Information
(X1, X2, X3 and X4…Xn)
• Fe...
RECEPTION MODEL
Berlo’s SMCR Model of Communication (1960)
Photo Credit: http://communicationtheory.org/berlos-smcr-model-...
Formative Assessment: Recitation
• Why is communication a
process?
• What are the important
elements of communication?
• H...
PICTURE ANALYSIS
Photo Credit: http://www.ovrdrv.com/10-levels-of-intimacy-in-todays-communication/
PICTURE ANALYSIS
Photo Credit:https://www.facebook.com/sarcasmLOL/photos/a.1521463861515726.1073741828.1515871602074952/20...
Photo Credit: http://www.quickmeme.com/p/3w26jo
VIDEO PRESENTATION
Media Minute Introduction: What is
media anyway?
YouTube Channel: MediaSmarts
Date Uploaded: Oct. 17, 2...
How is communication affected by media
and information?
INFORMATION
 data, knowledge
derived from
study, experience,
or i...
FORMATIVE ASSESSMENT: RECITATION
 How do you use Facebook as
a tool or medium for
communication?
 How did Facebook affec...
FORMATIVE ASSESSMENT: RECITATION
 How did Facebook affect
the quantity and quality of
information available to
people? Is...
SOMETHING TO THINK ABOUT!
“The speed of communications is wondrous
to behold. It is also true that speed can
multiply the ...
TERMS TO UNDERSTAND
• The ability to read, analyze, evaluate and
produce communication in a variety of
media forms.
Media ...
FORMATIVE ASSESSMENT: 3 Circle Venn Diagram
Media Literacy
Information
Literacy
Technology
(Digital)
Literacy
VIDEO PRESENTATION
Guide Questions
1. What are the basic components of Media and
Information Literacy?
2. What is Media Li...
VIDEO PRESENTATION
Introduction to Media and Information Literacy
YouTube Channel: Arniel Ping
Retrieved October 26, 2016 ...
CLASS DISCUSSION
Guide Questions
1. What are the basic components of Media and
Information Literacy?
2. What is Media Lite...
Created by Mr. Arniel Ping using Meme Generator: imgflip
Created by Mr. Arniel Ping using Meme Generator: imgflip
MEDIA
FORMATIVE ASSESSMENT:
Analyze and explain this illustration.
RECEIVE
INFORMATION
DIGITAL
TRADITIONAL
SHARE
INFORMATI...
MEDIA AND INFORMATION LITERACY (MIL)
Source: MIL Policy and Strategy Guidelines by UNESCO, 2013
Media and Information
Literacy (MIL)
refers to the essential co...
Core Subject Title:
MEDIA AND INFORMATION LITERACY (MIL)
Core Subject Description:
The course introduces the learners to b...
The K to 12 Toolkit (2012) by DepEd
Source: http://www.gov.ph/downloads/2012/201209-K-to-12-Toolkit.pdf
FORMATIVE
ASSESSMENT:
Recitation
Created by Mr. Arniel Ping using Meme Generator: imgflip
REFERENCES
 Media and Information Literacy Curriculum Guide by
DepEd
 Media and Information Literacy by Boots C. Liquiga...
REFERENCES
 http://communicationtheory.org/types-of-communication/
 http://www.unesco.org/new/en/communication-and-
info...
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Media and Information Literacy (MIL) - 1. Introduction to Media and Information Literacy (Part 1) Communication, Communication Models, Media Literacy, Information Literacy, Technology (Digital) Literacy, and MIL

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Introduction to Media and Information Literacy (Part 1)
The learners will be able to…
1. describe the nature of communication and the concepts related to it (SSHS);
2. describe how communication is affected by media and information (MIL11/12IMIL-IIIa and
3. identify the similarities and differences of media literacy, information literacy, and technology literacy (MIL11/12IMIL-IIIa-2).


Topic Outline
I- Introduction to Media and Information Literacy
A- Communication
1. Definitions
2. Communication Models
3. How Media and Information affect Communication
4. Media Literacy, Information Literacy, Technology (Digital) Literacy

Published in: Education

Media and Information Literacy (MIL) - 1. Introduction to Media and Information Literacy (Part 1) Communication, Communication Models, Media Literacy, Information Literacy, Technology (Digital) Literacy, and MIL

  1. 1. INTRODUCTION TO MIL (PART 1) Mr.Arniel Ping St. Stephen’s High School Manila, Philippines • Communication, Media, and Information • Media Literacy, Information Literacy, and Digital Literacy • Media and Information Literacy (MIL) MIL PPT 01 Revised: October 5, 2017 MEDIA AND INFORMATION LITERACY (MIL)
  2. 2. LEARNING COMPETENCIES Learners will be able to…  define communication and media (SSHS);  identify and explain the two basic types of communication (SSHS);  discuss the elements of communication and communication models (SSHS);
  3. 3. LEARNING COMPETENCIES Learners will be able to…  describe how communication is affected by media and information (MIL11/12IMIL-IIIa-1);  define Media Literacy, Information Literacy, and Technology Literacy (SSHS);
  4. 4. LEARNING COMPETENCIES Learners will be able to…  identify the similarities and differences of Media Literacy, Information Literacy, and Technology Literacy (MIL11/12IMIL-IIIa-2); and  define and explain Media and Information Literacy (SSHS).
  5. 5. TOPIC OUTLINE I- Introduction to Media and Information Literacy A- Communication 1. Definitions 2. Basic Types 3. Elements 4. Communication Models B. How Media and Information Affect Communication
  6. 6. TOPIC OUTLINE I- Introduction to Media and Information Literacy (Cont.) C. Similarities and Differences of Media Literacy, Information Literacy, and Technology Literacy D. Media and Information Literacy (MIL) 1. Definitions
  7. 7. FORMATIVE ASSESSMENT: RECITATION • What is communication? • Why do we communicate? • How do we communicate? Photo Credit: https://huddle.eurostarsoftwaretesting.com/lessons-learnt-effective-communication/
  8. 8. Communication the act or process of using words, sounds, signs, or behaviors to express or exchange information or to express your ideas, thoughts, feelings, etc., to someone else (http://www.merriam-webster.com) the exchange of information and the expression of feeling that can result in understanding (http://dictionary.cambridge.org) WHAT IS COMMUNICATION?
  9. 9. WHAT ARE THE TWO BASIC TYPES OF COMMUNICATIONS? Photo Credit: http://www.martina-gleissenebner-teskey.com/services/the-power-of-non-verbal-communication/ NON-VERBAL COMMUNICATION VERBAL COMMUNICATION •Oral •Written • Signs • Symbols • Colors • Gestures • body language • facial expressions
  10. 10. PROCESS OF COMMUNICATION Photo Credit: http://www.daystar.ac.ke/ilpd-program-DipComm.html
  11. 11. TRANSMISSION MODELS Who COMMUNICATOR Says What MESSAGE In Which Channel MEDIUM To Whom RECEIVER With what effect? EFFECT Lasswell’s Communication Model (1948)
  12. 12. TRANSMISSION MODELS Shannon-Weaver’s Communication Model (1948) Photo Credit: http://communicationtheory.org/shannon-and-weaver-model-of-communication/
  13. 13. RECEPTION MODEL Osgood- Schramm Model Of Communication (1954) Photo Credit: http://communicationtheory.org/osgood-schramm-model-of-communication/
  14. 14. TRANSMISSION MODELS Westley and MacLean’s Model of Communication (1957) • Event or Information (X1, X2, X3 and X4…Xn) • Feedback (f) • Advocate (A) • Channel (C) • Audience (B) Photo Credit: http://communicationtheory.org/westley-and-maclean%E2%80%99s-model-of-communication/
  15. 15. RECEPTION MODEL Berlo’s SMCR Model of Communication (1960) Photo Credit: http://communicationtheory.org/berlos-smcr-model-of-communication/
  16. 16. Formative Assessment: Recitation • Why is communication a process? • What are the important elements of communication? • How can we achieve an effective communication with other people? Photo Credit: https://www.pinterest.com/pin/157837161915025462/
  17. 17. PICTURE ANALYSIS Photo Credit: http://www.ovrdrv.com/10-levels-of-intimacy-in-todays-communication/
  18. 18. PICTURE ANALYSIS Photo Credit:https://www.facebook.com/sarcasmLOL/photos/a.1521463861515726.1073741828.1515871602074952/2049225658739541/?type=3&theater
  19. 19. Photo Credit: http://www.quickmeme.com/p/3w26jo
  20. 20. VIDEO PRESENTATION Media Minute Introduction: What is media anyway? YouTube Channel: MediaSmarts Date Uploaded: Oct. 17, 2013 https://www.youtube.com/watch?v=bBP_kswrtrw
  21. 21. How is communication affected by media and information? INFORMATION  data, knowledge derived from study, experience, or instruction, signals or symbols  knowledge of specific events or situations MEDIA  Communication Tools Communication Photo Credit :https://commons.wikimedia.org/wiki/File:EU-Media-Futures-Forum-pic_0.jpg and: http://hallr.com/category/school-communication/
  22. 22. FORMATIVE ASSESSMENT: RECITATION  How do you use Facebook as a tool or medium for communication?  How did Facebook affect or change the way we communicate with other people?
  23. 23. FORMATIVE ASSESSMENT: RECITATION  How did Facebook affect the quantity and quality of information available to people? Is it a good thing or bad thing?
  24. 24. SOMETHING TO THINK ABOUT! “The speed of communications is wondrous to behold. It is also true that speed can multiply the distribution of information that we know to be untrue.” Edward R. Murrow (April 25, 1908 – April 27, 1965), American broadcast journalist. Source: http://www.brainyquote.com/quotes/topics/topic_communication2.html
  25. 25. TERMS TO UNDERSTAND • The ability to read, analyze, evaluate and produce communication in a variety of media forms. Media Literacy • The ability to recognize when information is needed and to locate, evaluate, effectively use and communicate information in its various formats. Information Literacy • The ability to use digital technology, communication tools or networks to locate, evaluate, use, and create information. Technology (Digital) Literacy Source: MIL Curriculum for Teachers by UNESCO, 2011
  26. 26. FORMATIVE ASSESSMENT: 3 Circle Venn Diagram Media Literacy Information Literacy Technology (Digital) Literacy
  27. 27. VIDEO PRESENTATION Guide Questions 1. What are the basic components of Media and Information Literacy? 2. What is Media Literacy? Information Literacy? Digital literacy? 3. How are these literacies connected or related to each other?
  28. 28. VIDEO PRESENTATION Introduction to Media and Information Literacy YouTube Channel: Arniel Ping Retrieved October 26, 2016 from https://www.youtube.com/watch?v=b-Y6LRIppU4
  29. 29. CLASS DISCUSSION Guide Questions 1. What are the basic components of Media and Information Literacy? 2. What is Media Literacy? Information Literacy? Digital literacy? 3. How are these literacies connected or related to each other?
  30. 30. Created by Mr. Arniel Ping using Meme Generator: imgflip
  31. 31. Created by Mr. Arniel Ping using Meme Generator: imgflip
  32. 32. MEDIA FORMATIVE ASSESSMENT: Analyze and explain this illustration. RECEIVE INFORMATION DIGITAL TRADITIONAL SHARE INFORMATION LOOK FOR INFORMATION RECEIVE INFORMATION LOOK FOR INFORMATION SHARE INFORMATION
  33. 33. MEDIA AND INFORMATION LITERACY (MIL)
  34. 34. Source: MIL Policy and Strategy Guidelines by UNESCO, 2013 Media and Information Literacy (MIL) refers to the essential competencies (knowledge, skills and attitude) that allow citizens to engage with media and other information providers effectively and develop critical thinking and life-long learning skills for socializing and becoming active citizens
  35. 35. Core Subject Title: MEDIA AND INFORMATION LITERACY (MIL) Core Subject Description: The course introduces the learners to basic understanding of media and information as channels of communication and tools for the development of individuals and societies. It also aims to develop students to be creative and critical thinkers as well as responsible users and competent producers of media and information. Media And Information Literacy (MIL) Curriculum Guide By DepEd
  36. 36. The K to 12 Toolkit (2012) by DepEd Source: http://www.gov.ph/downloads/2012/201209-K-to-12-Toolkit.pdf
  37. 37. FORMATIVE ASSESSMENT: Recitation Created by Mr. Arniel Ping using Meme Generator: imgflip
  38. 38. REFERENCES  Media and Information Literacy Curriculum Guide by DepEd  Media and Information Literacy by Boots C. Liquigan, Diwa Learning Systems Inc.  UNESCO Media and Information Literacy Curriculum for Teachers  http://communicationtheory.org/category/communicati on-models/page/2/
  39. 39. REFERENCES  http://communicationtheory.org/types-of-communication/  http://www.unesco.org/new/en/communication-and- information/media-development/media-literacy/mil-as- composite-concept/  http://unesdoc.unesco.org/images/0022/002246/224655e. pdf  http://www.unescobkk.org/fileadmin/user_upload/ict/Wor kshops/RDTC_15ch/S6D3-Ramon.pdf

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