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Robert SteinIndianapolis Museum of Art@rjstein
WE’VE COMEA LONG WAY
PLATFORMS &APPS CONTINUETO PROLIFERATE                 IT’S TIME TO
TAP & TourML Funding• 2 year National Leadership Grant from the  IMLS• A collaboration of Museums, Vendors, and  Content E...
Participants & SupportersMuseums• Balboa Park Online Collaborative   • National Air and Space Museum• Dallas Museum of Art...
THE BUILDING BLOCKSOF TAP
A Document Specification for Mobile ContentTOURML
A Description of the Narrative, Assets, and ContextualElements of a Mobile ExperienceTOURML
Targeting the 80% RuleTOURML
As Easy as 1, 2, 3…TOURML
1.   Assets2.   Stops3.   ConnectionsTOURML
Flickr Credit ~brainfarts                            TAP ROADMAP
• Create easy ways to author mobile  content• Finalize the TourML Specification• Create Mobile User-Interfaces• Create a v...
SPEAKING OF  ROADMAPS
GETTING EVEN
IN THE MUSEUMCredit Flickr ~scotttboone
IN THE MUSEUMCredit Flickr ~scotttboone
IN THE MUSEUMCredit Flickr ~scotttboone
IN THE MUSEUMCredit Flickr ~scotttboone
WHAT IF THE TOUR KNEW ABOUTWHAT WE’VE SEEN
WHAT IF THE TOUR KNEW ABOUTWHERE WE’RE FROM                              Flickr Credit ~artform
WHAT IF THE TOUR KNEW ABOUTWHERE WE ARE RIGHT NOW                            Flickr Credit ~tinacris
GENERATIVE                             NON-LINEAR EXPERIENCES                              ADAPTIVE STORYTELLING          ...
GENERATIVE  CONTENT                    +   CONTEXT   +   OBJECTIVESCredit Flickr ~scotttboone
Intelligent Narrative ComputingMarc Riedl, et al. Georgia Institute of Technology
PERFECT FOR THE
QUESTIONS?
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
Get Smart! Mobile on the Go
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Get Smart! Mobile on the Go

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Get Smart! Mobile on the Go

  1. 1. Robert SteinIndianapolis Museum of Art@rjstein
  2. 2. WE’VE COMEA LONG WAY
  3. 3. PLATFORMS &APPS CONTINUETO PROLIFERATE IT’S TIME TO
  4. 4. TAP & TourML Funding• 2 year National Leadership Grant from the IMLS• A collaboration of Museums, Vendors, and Content Experts• … to create specifications for Mobile Content and tools to support the creation of mobile experiences by museums
  5. 5. Participants & SupportersMuseums• Balboa Park Online Collaborative • National Air and Space Museum• Dallas Museum of Art • National Museum of the• The Eiteljorg Museum of Native American Indian American and Western Art • The Art Institute of Chicago• Indianapolis Museum of Art Vendors• The Metropolitan Museum of Art • AdLib Systems • GuideByCell• Minnesota Historical Society • Imagineear• Museum of Contemporary • MyTours Art, San Diego • NOUS Guides• Museum of Fine Arts, Boston • Tristan Systems
  6. 6. THE BUILDING BLOCKSOF TAP
  7. 7. A Document Specification for Mobile ContentTOURML
  8. 8. A Description of the Narrative, Assets, and ContextualElements of a Mobile ExperienceTOURML
  9. 9. Targeting the 80% RuleTOURML
  10. 10. As Easy as 1, 2, 3…TOURML
  11. 11. 1. Assets2. Stops3. ConnectionsTOURML
  12. 12. Flickr Credit ~brainfarts TAP ROADMAP
  13. 13. • Create easy ways to author mobile content• Finalize the TourML Specification• Create Mobile User-Interfaces• Create a validation tools for TourML• Integrate with third-party tools• Test tools with museum content collaborators TAP ROADMAP
  14. 14. SPEAKING OF ROADMAPS
  15. 15. GETTING EVEN
  16. 16. IN THE MUSEUMCredit Flickr ~scotttboone
  17. 17. IN THE MUSEUMCredit Flickr ~scotttboone
  18. 18. IN THE MUSEUMCredit Flickr ~scotttboone
  19. 19. IN THE MUSEUMCredit Flickr ~scotttboone
  20. 20. WHAT IF THE TOUR KNEW ABOUTWHAT WE’VE SEEN
  21. 21. WHAT IF THE TOUR KNEW ABOUTWHERE WE’RE FROM Flickr Credit ~artform
  22. 22. WHAT IF THE TOUR KNEW ABOUTWHERE WE ARE RIGHT NOW Flickr Credit ~tinacris
  23. 23. GENERATIVE NON-LINEAR EXPERIENCES ADAPTIVE STORYTELLING INTERACTIVE NARRATIVECredit Flickr ~scotttboone
  24. 24. GENERATIVE CONTENT + CONTEXT + OBJECTIVESCredit Flickr ~scotttboone
  25. 25. Intelligent Narrative ComputingMarc Riedl, et al. Georgia Institute of Technology
  26. 26. PERFECT FOR THE
  27. 27. QUESTIONS?

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