A keynote for the 2015 We are Museums Conference in Berlin, Germany.
Museums… why should we care? Much has been written about the changes our culture is experiencing as institutions that once held a place of primary esteem have now somehow become less important than they once were. Museums are at the crux of this change and are wondering how we might preserve and bottle the relevance we hold with our audiences. At the same time, we find that relevance to be changing, ephemeral, and eroding.
How should museums answer these fundamental questions about our impact and why we matter at all? When challenged to defend the public investment and trust that we have stewarded for so many years, are we prepared to give a good account?
In this talk, Rob will expand on his seminal article about museum impact, Museums… So What? and will provide new insights and opportunities for museums to look towards to document and demonstrate actual real impact that museums provide and the tangible benefits museums can bring to their communities.
“Museums… so what?” will follow up on his much discussed article from the CODE|WORDS series on Medium.