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Producing Amazing Audio Content In-House


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The presentation contains three major points:

1. Pre Production.
2. Production.
3. Post Production.

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Producing Amazing Audio Content In-House

  1. 1. Producing Amazing Audio Content In-HouseTitle – Heather Marie Wells Heather Marie Wells Education Technology Coordinator Crystal Bridges Museum of American Art Bentonville, AR
  2. 2. Heather Marie Wells Heather Marie Wells is the education technology coordinator at Crystal Bridges Museum of American Art in Bentonville, AR, where she started in November of 2010. Before joining the staff at Crystal Bridges she was the collections assistant and technology coordinator at Shiloh Museum of Ozark History where she started many technology initiatives such as podcasting, iTunes U, the museums Twitter feed, FacebookBio – Heather Marie Wells page, and teen website, The Shiloh Loft, as well as developing the museum’s first publically curated exhibit. Before that she served as a collections assistant and an education assistant at the University of Arkansas Museum. Heather Marie’s projects have earned awards from the Arkansas Museum Association (AMA) as well as a MUSE award from the Media & Technology Committee. She was also named as the Southeastern Museums Conference (SEMC) Emerging Professional of the Year for 2008. She has presented numerous times at AMA, SEMC, and AAM meetings and written tech articles for the Historic House Museum Affinity Group newsletter and the American Public Gardens Association magazine. She is serving her first term on the Arkansas Museum Associations’ board. Heather Marie earned her MA in anthropology from the University of Arkansas.
  3. 3. PRODUCING AMAZING AUDIO CONTENT IN-HOUSE Heather Marie Wells October 24, 2011
  4. 4. Poll: What are you thinking of using audio for? Tours Podcasting Streaming On demand in galleries Presentations Other
  5. 5. Poll: What goals are you trying to achieve with audio? Alternative learning method Means of delivering supplemental information Reaching a global audience Accessibility outside of business hours Other
  6. 6. The Steps to Creating Audio Pre Production Production Post Production
  7. 7. Poll: Which step do you need the most help with? Pre Production Production Post Production
  8. 8. Pre Production - Make a PlanWrite what your goals areHow do you think you want to publish your audio?What tone do you want to have - formal or informal?How to pick voicesWhere to recordGetting equipment
  9. 9. Content Concerns:Think Before You RecordRelease formsLanguageSubject matterCopyright
  10. 10. Copyright - TheirsTypes of materialPerformance rights organizations ASCAP license BMI license SESAC licenseRoyalty free music (podsafe music)Sound effects
  11. 11. Copyright - YoursTerms of UseCreative CommonsControl vs. Accessibility
  12. 12. Making Recording Fun - Selecting VoicesListen to the voices around youWhat sounds pleasant to youTone, timber, gender, age (of the voice not the talent)Match content to voice styleBalance of knowledge and quality
  13. 13. Making Recording Fun -Quiet place LocationSmall or largeComfortable furniture - stands, floor mats, chairsNo phones - cell phones should be in airplane modeHang up signs asking for quietPlenty of power outletsConvenient facilitiesGood, but quiet ventilationAvailable for multiple sessions
  14. 14. Production
  15. 15. ProductionRecord directly on a computer Audacity GaragebandPortable digital recorder
  16. 16. Digital Recorders You get what you pay Don’t look at anything less than $100.00 Really nice ones start in the range of $400 - $600 Pro recorders start at $1000 and go up
  17. 17. Considerations Battery life & type Physical size Inputs Audio quality Memory type Recording format Accessories
  18. 18. Resource:
  19. 19.
  20. 20. Microphones Type of plug Condenser Phantom power Direction
  21. 21. Misc. Equipment Cables Adapters Headphones Shock mounts Windscreens Mixers Sound booth Accessories
  22. 22. Sound Booth
  23. 23. Making Recording Fun - Talent Set expectations, explain the process, talk about who the audience is Have water available Don’t schedule marathon sessions Allow time for breaks and questions Be patient If they ask for another take, let them Be supportive, but constructive If a mistake is made restart at a logical place
  24. 24. Making Recording Fun - Mic Test“Check one, two. Check one, two.”“Pop goes the weasel ticky-tock, ticky-tock while Suzie sellsseashells by the seashore.”“A steel seal searches childish snakes for chewy chocolates.”“Boldly balancing pickles on punks in poodleskirts.”
  25. 25. Post Production
  26. 26. Learn from my Beginner MistakesMake a backup of your raw audio and make edits toanother copySave and save oftenSave multiple versionsDo not delete any related files until you have publishedyour audio
  27. 27. Where to Edit Quiet place Hang up signs Comfortable furniture Plenty of power outlets Controllable light source Good ventilation
  28. 28. As An EditorGive yourself breaksHave waterBig monitors / dual monitorsPad the schedule - it always takes longer than you thinkErgonomic work stationLike writing - do multiple rough cuts and walk away for a bit
  29. 29. Audacity
  30. 30. Easy as Editing a Word DocumentSelect audio the same way you select textSame keyboard short cuts Use of the delete key To copy - Control c To cut - Control x To Paste - Control vOr there’s always the edit menu
  31. 31. Effect Options
  32. 32. Common Editing EffectsAmplifyFadeNoise RemovalNormalization
  33. 33. Amplify
  34. 34. Fade
  35. 35. Noise Removal
  36. 36. Normalize
  37. 37. Q&A
  38. 38. THANK YOU FOR ATTENDING! Heather Marie Wells Education Technology Coordinator Twitter: hmwells Crystal Bridges Museum of American Art Bentonville, Arkansas Opening 11-11-11