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Ain't seen nothin' yet

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Presentation on communities and social media for the Noordelijke Hogeschool Leeuwarden.

Published in: Sports, Technology
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Ain't seen nothin' yet

  1. 1. we aint seen nothin yet Polle de Maagt for NHL | June 3th 2009
  2. 2. Trends and media Netherlands | cafedelmarketing.com European youth trends Belgium | trendwolves.com Offline beers for online talent Netherlands + Belgium | jongtuig.com Photo: Filip Bunkens
  3. 3. I am not here to tell
  4. 4. about the could-doʼs
  5. 5. Because Lykle already did that ;)
  6. 6. but about the should-doʼs
  7. 7. and about the shouldnt-doʼs
  8. 8. We aint seen nothin yet Weʼre still talking about the medium Photo: Kat! (via Flickr)
  9. 9. The medium is the message McLuhan Photo: Unknown
  10. 10. We aint seen nothin yet Weʼre working with 6-year-old platforms
  11. 11. We aint seen nothin yet Weʼre working with 6-year-old platforms Photo: Fred Cavazza (via Flickr)
  12. 12. Ads donʼt count as a business model. Period.
  13. 13. We aint seen nothin yet Technology is leading, not humans Photo: frogmuseum2 (via Flickr)
  14. 14. We aint seen nothin yet Weʼre me-too-ing and hyping our asses off Photo: premasagar (via Flickr)
  15. 15. so ...
  16. 16. Weʼre still talking about the medium The medium is the message Weʼre working with 6-year-old platforms Browsers and social networks are soooooo 2003 Technology is leading, not humans So, what are we designing for? Weʼre me-too-ing and hyping our asses off Stop the circle-wanking, please, it’s nasty
  17. 17. Stop that. Seriously. Please.
  18. 18. Iʼm suffering
  19. 19. Friend fatigue Social media fatigue Internet fatigue
  20. 20. back to the drawing board
  21. 21. Photo: Danielle Schouten (via Flickr)
  22. 22. (they sing for a bag with cleaning sh*t)
  23. 23. Photo: Matthijs van den Broek
  24. 24. Self-fullfilment Acknowledgement Acceptance Security Primary needs Pyramid of needs Maslow
  25. 25. Honour Good name Group needs Primary needs Pyramid of needs Pinto
  26. 26. Web 4.0 Self-fullfilment Web 3.0 Acknowledgement Web 2.0 Acceptance Web 1.0 Security Web 0.0 Primary needs Pyramid of needs Pyramid of needs Skyberg Maslow
  27. 27. ... ... Social Connectivity Device Pyramid of Polle de Maagt
  28. 28. device for everyone Photo: Jaap O. (via Flickr)
  29. 29. connectivity for everyone Photo: dov (via Flickr)
  30. 30. social for everyone Photo: Mynameise.com
  31. 31. ... ... Social Connectivity Device Pyramid of Polle de Maagt
  32. 32. it is not about
  33. 33. Photo: dr_loplop (via Flickr)
  34. 34. Photo: fumble (via Flickr)
  35. 35. Photo: Anne Helmond
  36. 36. it is about
  37. 37. real stories
  38. 38. real needs
  39. 39. always invite people that are cooler than you Rooms of Red Bull, Amsterdam Photo: Rooms of Red Bull (via Flickr)
  40. 40. masturbating women WeMasturbate Photo: Unknown WeMasturbate(via Flickr)
  41. 41. repeat that please?
  42. 42. Weʼre still talking about the medium The medium is the message Weʼre working with 6-year-old platforms Browsers and social networks are soooooo 2003 Technology is leading, not humans So, what are we designing for? Weʼre me-too-ing and hyping our asses off Stop the circle-wanking, please, it’s nasty
  43. 43. it is about
  44. 44. real stories
  45. 45. real needs
  46. 46. the end.
  47. 47. Polle de Maagt @polledemaagt polle@polledemaagt.com www.polledemaagt.com Photo: Filip Bunkens

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