2. Images
The images in Mix mag contents page are conventionally
identifying dance music and club culture. They are
emphasising the complexity of clubbing and how it sends
a thrill of excitement and naive memories to the readers
minds. The images being the largest feature on the page
really emphasise the importance of a visual perspective.
Mixmag correlates how images are more relatable than
words due to the immature and non intellectual
demographic. Furthermore, the images have been chosen
so that all typical readers are featured on the contents
page. This shows the readers how they are part of
something and have a shared interest with people like
them. The pictures on the contents page also include the
page numbers for that specific story or article to highlight
the importance of that particular piece of information.
The image on the left hand side comprehends the
realistic appeal of partying and living your youthful years
to the maximum. Additionally, this image includes the
opportunities of meeting new people and having fun and
not having any responsibilities; hence the girls welcoming
facial expressions and laid back body language. This
entirely labels the magazine and club scene as being
unforgettable mesmerising moments. Furthermore, this
image is linked to a page in the magazine that lists clubs
and local events for young people to go to. This is
portraying that the demographic aren’t interested in
lengthy articles and are amused by the upcoming events
around them and their friends. This automatically
highlights how young people are always planning ahead
in terms of what party is next.
Style
The style of Mixmag contents page is basic in terms of colour but has many aspects of originality. This is
due to the different sized images, enlarged page numbers and columns to structure their contents pages.
Firstly, the background being black extenuates the lively lifestyle typical dance music lovers have. On the
contents page, the white font bounces off the page due to the lack of a non-plain layout. Categories have
been used to break down the varieties of club culture, (features, fashion, tunes, directory). This is to
organize the magazine and to give the reader navigation when it comes to finding what their interested in
reading about. Furthermore, the contents will have structure in terms of typography and will have a sense
of direction. The categories listed imply that the reader may not necessarily fit into all of them. Mixmag has
a understanding characteristic and generally wants to please their demographic.
Moving on to the second page, the images continue to engage with the reader and relate with the
typical club scene. The picture of Tomorrow Land on the top right, stereotype clubbing as being a
magical land which contains bright colours, crowds of people and memories that many people share
together. These images all highlight how they characterise Mixmag as a enthralling experience.
3. Running Head
The running head of Mixmag’s contents page is abstract and engages with the reader as it’s captivating and may be
looked at in a extra- terrestrial aspect. The running head isn’t noticeably large but is titling the contents page as a whole
successfully. The font of the running head continues on to fascinate and give a theme of magical illusion; a lot like the
typical clubbing scene. This highlights the images chosen for the contents page and how they all tie in with the fantasy of
club culture. The contents also uses the issue title on the page to state the theme or what popular around that time of
year, e.g. October could be popular for darker events and perhaps a teaser for the demographic as summer has ended
which includes many clubbing experiences (festivals). This excites the reader as its informing them what's upcoming and
how it will affect them.
To conclude:
The magazine overall gives off moods of carelessness and little responsibilities. Furthermore, the entire demographic
will see Mixmag’s contents page as amusingly abstract and gives aspects of non stop partying. Overall, the contents
page is diversely creative due to colour, size of images and typography, style, fonts, and running head. These all link in
with the demographic and potential readers as the entire magazine never disappoints due to individuality.
